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[NEW] CROWDE Pitch Deck - 2023 pitch.pdf
1. Revolutionizing Agriculture Industry
43% of Indonesia’s population
live in rural areas
30%
of the Indonesian
workforce work in the
agricultural sector
80%
of farmers in rural areas lack
access to the resources needed to
establish and sustain their
agricultural businesses.
More than
Capital
Access
Input
Access
Information
Access
Market
Access
2. Understanding the Big Picture: A Macro Perspective
GDP: Pillar of the economy
CAGR = 3.63%
Workforce: Top sector of employment
Agriculture sector in
Indonesia accounts for
about 13 percent of the
country’s GDP and
almost a third of its jobs.
Population: Growing food needs Digital: High internet penetration, low sector adoption
90% of farmers have good
access to the internet and use
the popular messaging app
Whatsapp. However, only 2
percent go online to buy or sell
agri-related products, and only
about 30% are considering.
3. Transforming the agriculture
sector through innovative supply
chains, farmer-focused financing,
and digital connectivity of
stakeholders using data and
extensive networks.
Revolutionizing
Agriculture Industry
We are a tech-enabled company that is dedicated to
improving the livelihoods of farmers by providing them
with the resources they need to succeed. At the heart
of our mission is a farmer-focused financing product in
the form of agriculture inputs, allowing farmers to
purchase the supplies they need to grow crops
effectively.
In addition to financing, we offer cultivation training
and technical assistance to farmers, providing them
with the knowledge and skills they need to cultivate
crops successfully. We also ensure a stable and timely
supply of agriculture inputs in rural areas, reducing the
risk of crop failure due to supply chain disruptions. Our
expertise in production guarantees a stable volume
and price supply of fresh produce to downstream
buyers, while enabling farmers to plan and manage
their business with greater confidence.
Licensed and
monitored by
Verified
member of
4. Achieving Excellence: A Look at CROWDE Business Performance
TOTAL FARMERS SERVED
(2016 – 2022)
>50,000 farmers
TOTAL SUPPLY
SHOPS
(2022)
500+
INPUT
DISTRIBUTED
(2022)
> USD 24 million
ECONOMIC GROWTH
Up to 150% income
increase for farmers
TOTAL WORKING
CAPITAL PROVIDED
(2016 – 2022)
>USD 100 million
NO. OF FI PARTNERS
(as of Dec-22)
11 financial
institutions
AFFORDABLE
FEES
starting from
1.17 % per month
SUCCESS
RATE
(as of Dec-22)
TKB90 =
97.49%
JOBS CREATED (2016 – 2022)
>120,000 jobs created through
CROWDE projects
PRODUCE
HARVESTED
(2022)
>25 million kg
PRODUCE
DISTRIBUTED
(2022)
> USD 30 million
5. contributes to
>50,000 farmers get
access to affordable
financing and high
quality input
>US$ 100 million
funding disbursed to
farmers
Up to 150% income
boost for farmers
Up to 40% productivity
growth for farmers
More than 25 million
kg raw food production
50% more women-led
enterprise started
>28,000 women
trained on financial
literacy and SMEs
management
More than 25 million
kg raw food production
6. Empowering Diverse Communities: CROWDE Farmer Demographics
We have served farmers in more than
122 locations
across Indonesia, and will continue to grow
2x
2022
Farmers served YoY
3x
2022
Locations covered YoY
Almost half of our farmers are 30-45 years old, and
16.3% are below 30 years old.
52% Men 48% Women
7. CROWDE offers products designed
to meet the needs of every agriculture stakeholder
✅Increased capacity utilization
✅Increased yield
✅Increased production
✅Increased income
● Guaranteed supply of high quality input
● Farmer-focused working capital financing
● Harvest absorption with fair price market access
● Harvest collection, processing and delivery
● Regular monitoring and cultivation consultation
session
● Digital tools for technical assistance and training
● Community points providing support for farmers’
family members
✅Increased sales
✅Faster inventory turnover
✅Increased profit
● Order prediction, management and aggregation
● Closed-loop inventory financing
● Digital tools for transaction records, POS & inventory
management
✅Guaranteed supply
✅Guaranteed price
✅More efficient procurement
● Large-scale supply procurement
● Invoice financing
● Digital tools for monitoring and forecasting of
demand and supply trend
Supply Shops
(Toko Tani)
Downstream
Farmers
8. Our Farmer's Journey
with CROWDE
Farmers
Supply Shop
Downstream
Financial
Institutions
1 2
5
4 3
6
6.2
Assessment Continuous monitoring, technical
assistance and training provided to reduce
failure risk and improve production yield
Option to sell the harvest at fair price to
reduce price volatility and increase
confidence
Timely disbursement of working capital in
form of agriculture input and farmworker
wages
11. 2,000 supply shops
>1,000 more sustainable
ecosystem across
Indonesia
200,000 farmers
2 million jobs
50 million kg fresh
produce
$560M
TX VALUE
$120M
INPUT
$200M
FINTECH SERVICES
$240M
DOWNSTREAM
The Next Milestone
Our expansion plan
● Cacao
● Coffee
● Potatoes
● Rubber
● Sustainable Palm
● other spices
...and to these following locations:
● More in Java
● Bali
● Nusa Tenggara
● Sulawesi Utara
● Sulawesi Tengah
12. Our Notable Partners
Community Enablers
Pemprov Jawa Barat co-created Petani Millennial
with CROWDE’s facilitation & technical support to
accelerate farmers regeneration in West Java.
Financial Institution Partners
Bank Mandiri adjusted risk
profiling and disbursement
process according to
CROWDE’s agridata to
support MSME in ag across
Indonesia
Bank BJB supports MSME in
West Java area by channeling
KUR, the credit guarantee
scheme and strategically
co-develop agri businesses
with local government
Insurance / Guarantor Partners
Good Return Australia channels DFAT loan
guarantee scheme for a gender-lens investment
through a technical designed to improve the
financial wellbeing of farming communities and
ensure food security.
Downstream Customers
13. Yohanes S
CEO & Co-founder
Andrew Tobing
Chief Operating Officer
Ivan Gondoprastowo
Chief Product Officer
Hartanto Sulim
Chief Investment Officer
It’s a long journey
worth the struggle
for Indonesia
www.crowde.co // mitra@crowde.co