PRESENTATION ON NESTLE COMPANY AND PRODUCTS IN INDIA

6. history

7. Headquarters
-Vivey
switzerland

8. LOGOS

9. The earliest Nestle logo was unveiled in 1868 by Henri Nestle, originating from the phrase “little nest”, the actual
meaning of his name in his native German language. It was supposed to be an artistic conceptualization of his
family crest.
The worm in the beak of the mother bird was removed from the Nestle logo in 1988. In addition, an extra fledgling
was also added to the corporate identity, reflecting the company’s efforts to to diversify its product line and target
new market opportunities.
The logo also signified the modern family with two children.
The current version of the Nestlé logo has been recently simplified, as an attempt to make it more contemporary
and coherent. While the tree tends to depict an oak, the birds symbolize thrushes

10. BABY FOOD

11. FEW OLD NESTLE ADS

15. NESTLE
PRODUCTS IN
INDIA

21. BEVERAGES

22. PRODUCT CONTRACTION

26. MAGGI

31. PRODUCTS OF NESTLE
OUTSIDE INDIA

36. Different flavours of
kit kat

45. NESTLECONTROVERSIES

50. MERINE 058
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PRESENTATION BY
SHRIYA AND GROUP