Slides from the Digital R&D Fund Scotland's digital advisory day in November 2012. You can find out more about the day and the Fund here:
http://www.nesta.org.uk/areas_of_work/creative_economy/digital_rnd_scotland/assets/features/digital_days_scotland
1. Nesta Digital R&D Fund Scotland
Digital Advisory Day
Gillian Easson
Twitter: #rndscot
2. Nesta Digital R&D Arts and Culture, Scotland
The Fund is a partnership between Creative Scotland, Arts & Humanities
Research Council (AHRC) and Nesta to support arts and cultural
organisations across Scotland who want to work with digital technologies
to expand their audience reach and engagement and/or explore new
business models.
The Fund’s overall objective is:
“to enable the use of digital technologies in the arts and cultural
sector to engage audiences in new ways and to create opportunities
for new business models”
3. Supporting cultural/arts organisations to innovate
Enabling arts and cultural organisations to engage audiences in new ways
and create opportunities for new business models, through the use of digital
technology.
Arts Technology Research
organisation partner team
Digital R&D Fund
Digital innovation projects and sector-wide knowledge
4. Audience engagement and reach:
Broadening - capturing a larger share of the population known to
be traditional participants but who currently do not
participate
Deepening - intensifying current participants level of
involvement by eg increasing the number of
attendances or by the degree of audience (active or
passive) engagement
Diversifying - attracting new audience groups/different
demographic (eg young people/rural
population/ international market).
5. Business models
A business model is the mechanism by which a business intends to
manage its costs and generate its outcomes- in the case of for-
profits, the outcomes are primarily revenues earned. In the case
of non-profits, the outcome is primarily the public good created.
6. Fund assessment criteria
Innovation in the proposal
Wider impact to benefit for the sector (learning /
replication)
Collaboration is genuine
Project delivery and timeframe (value for money /
realistic)
Spread of projects
Nesta / AHRC / Creative Scotland – panel decision
7. Digital R&D Scotland extra info
International Case Studies: Digital
Developments in the Arts &
Cultural Sector:
www.nesta.org.uk/digital_rnd_scotland
Analysis of Applications:
for the Digital R&D Fund
Scotland First Call
8. Digital R&D Fund – second call timetable
1 February 2013 (midnight): Deadline for applications
26 February 2013: Organisations informed of funding
decisions
21 March 2013: One day collaborative workshop
bringing together successful
organisations (then 3 month
wkshps)
1 November 2013 All project activity must be
completed.