Neetu Makhloga is seeking a career opportunity in the corporate world to utilize her knowledge and managerial skills. She has over 5 years of work experience in marketing roles. Her experience includes planning marketing activities, campaigns, and proposals for various projects and events at CyberMedia India Ltd. She also has experience in business development, sales, and project management from previous roles. Makhloga has an MBA in Marketing and Finance and a BSc in Agriculture. She was involved in various extracurricular activities and received several awards and scholarships during her education.

1. NEETU MAKHLOGA Mob: 9860671866, E-mail: nmakhloga@gmail.com
DoB: 20 /09/1985
Objective: To get a learning opportunity in corporate world that will help me to use my knowledge &
managerial skills for achieving my organization’s goal while developing my career path.
WORK EXPERIENCE
Organization 1
Duration Organization Project
07/12/09 to Till Date CyberMedia (India) Ltd Revenue Marketing
Planning & executing all kind of marketing activities for the specials & inhouse events of DQ
Channels’, DQ Week & LD2 (Campaign Management). Some of the events & Specials are: SP
Summit, Disti Summit, DQW Reseller Awards, Channels’ Choice Awards, Channel Handbook,
Annual Premium reseller Issue etc.
Creating marketing plan for the events & special issues (Goal, Strategy & Activities)
The activities includes Proposals, Print ads, Online ads, eDMs, Landing Pages, Microsites, SMS
& other special activities depending on the event or special
Designing proposals for inhouse activities & customized ones for external clients (esp. online)
Deciding the deliverables – pre, onsite & post event in co-ordination with events, & audience
team for inhouse event proposals
Starting the marketing campaign with good quality creatives atleast 30-45 days in advance
Generating leads for the sales team through good marketing campaign
Keeping a track on the database
Organization 2
Duration Organization Project
04/05/09 to Altair Industrial Consumables Pvt Ltd, NoFire A18, Fire Retardant Intumescent
13/11/09 Pune Coating
(Business Development)
Project Details
Corporate Sales (Clients: TATA Teleservices Maharashtra Ltd., Aircel & Sayaji Hotel)
The process includes: finding out the right person, presentations, discussions, quotations,
negotiations, follow-ups and finally getting the work done properly.
Working with TTML for whole Maharashtra Circle (5 MSCs) & Mumbai Circle (2MSCs)
Building strategies for appointing channel partners (Expansion Plans)
Documentation work for Government Organization (DRDO)
Worked as a Project Manager for participation in ‘Fire India Exhibition & Conference 2009’.
INTERNSHIP PROJECTS
Duration Organization Project
Pepsico India Holdings Pvt. Ltd. 1. Project Hindi: Uncle Chipps
April 08 - June 08 (Frito Lay Division), Gurgaon 2. Positioning & Performance
Analysis: Quaker Oats

2. Project Details: Uncle Chipps
To analyze the market of new brand UC ‘Nimbu Chaska’ in the heartland areas (Agra, Ludhiana
& Chandigarh) and recommend Below The Line (BTL) strategies which can be acquired by
Uncle Chipps in future
Building Trackers of Uncle Chipps for the year 2007-08 using A.C. Neilson data Sheets
Competitor Promotion analysis in the market
Indian snack market survey to check the price weight mix provided by different brands
Project Details: Positioning & Performance Analysis: Quaker Oats
Understand the performance in terms of availability, visibility, shelf share space & offtakes
Analyze the positioning through consumer behaviour in terms of awareness, trial and repurchase
ACADEMICS
Qualification Institute Board/University Year CGPA/%
MBA Symbiosis Institute of Symbiosis International
2009 3.06 / 4.00
Marketing – Finance Management Studies University
G.B.Pant University of
BSc Ag (4 yrs) College of Agriculture 2007 78.84%
Agriculture & Technology
K.V. Sector 4 R.K.
XII CBSE 2002 70.1%
Puram, New Delhi
X K.V. Nagrota, Jammu CBSE 2000 69.8%
One year practical crop production & marketing in mushroom (2005-2006).
Six months Rural Agriculture Work Experience (2006-2007). This includes: Economic analyses
of rural family, Research and analysis of a Food processing firm, Business survey of successful
agricultural entrepreneurs, Diagnosis of plant problems in the farmer’s field
RESEARCH PAPER
First at national level research paper presentation competition XPRESSIONS on ‘Integrated
Marketing Campaign in FMCG’. (4thought 2008 – National Business Seminar)
First in Symbiosis International University (Fourth at national level) in national level research
paper presentation competition on ‘Integrated Marketing Campaign’. (National Symposium
2007)
AWARDS & DISTINCTIONS
Nominated for VC’s Gold Medal Award for the academic year 2006-07 at GBPUAT.
Scholarship holder for the academic year 2007-08 under ESS for Defence.
Ranked among top five students in Marketing and top ten students in batch of 2007-09 in Sem III.
EXTRA CURRICULARS
Organizer of ‘Subhash Utsav’: includes cultural & extracurricular activities at college & hostel
level.
Won special award for Caricature sketching at college level.