The document contains a safe harbor statement for Salesforce.com regarding forward-looking statements. It notes that actual results could differ from forward-looking statements if risks and uncertainties materialize or assumptions prove incorrect. It lists risks including those associated with new products/services, growth strategies, intellectual property litigation, mergers and acquisitions, and reliance on cloud computing. The safe harbor statement concludes that investors should make purchase decisions based on currently available features.

1. Natan Gavish
Director, Business Development
Salesforce.com

2. Safe Harbor
Safe harbor statement under the Private Securities Litigation Reform Act of 1995:
This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such
uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ
materially from the results expressed or implied by the forward-looking statements we make. All statements other than
statements of historical fact could be deemed forward-looking, including any projections of product or service availability,
subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of
management for future operations, statements of belief, any statements concerning new, planned, or upgraded services
or technology developments and customer contracts or use of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and
delivering new functionality for our service, new products and services, our new business model, our past operating
losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach
of our security measures, the outcome of intellectual property and other litigation, risks associated with possible mergers
and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand,
retain, and motivate our employees and manage our growth, new releases of our service and successful customer
deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise
customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included
in our annual report on Form 10-Q for the most recent fiscal quarter ended January 31, 2011. This documents and others
containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web
site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not
currently available and may not be delivered on time or at all. Customers who purchase our services should make the
purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and
does not intend to update these forward-looking statements.

3. Our Mission: Cloud Computing Driver, Catalyst & Evangelist
1960s 1980s Today
Mainframe On-Premise Enterprise Cloud
Client/server Computing

4. First Cloud Company to Exceed $1.8 Billion Annual Run Rate
29% Revenue Growth Y/Y in Q4 FY11 457
429
394
$1.8 Billion+ #4 377
Fastest Growing 354
Annual Revenue Run Rate Company 2010
331
316
305
290
276
263
248
217
192
177
162
144
130
Quarterly Revenue ($M)
118
105
91
83
72
64
55
46
41
35
Revenue through fiscal quarter ended 01/31/11

5. 92300
Strong Growth in New Customers
87200
82400
92,300+
77300
72500
67900
Paying Customers 62300
59300
55400
51800
47700
43600
41000
38100
35300
32300
29800
27100
24800
22700
20500
18700
16900
15500
13900
12500
11100
9800
8700
7700
7000
6300
5700
4900 5100
4300
3500
3000
2500
2000
750 1125 1500 FY2003 FY2004 FY2005 FY2006 FY2007 FY2008 FY2009 FY2010 FY2011

6. Applications Moving to the Cloud
1960s 1980s Today
Mainframe On-Premise Cloud Computing
Client/server Applications

7. Platforms Moving to the Cloud
1960s 1980s Today
Mainframe On-Premise Cloud Computing
Client/server Platforms

8. Collaboration Moving to the Cloud
Lotus Notes
Microsoft Groove
File Sharing
1980s 2000s Today
Work Group Intranet Social
Computing Computing Computing

9. Databases Moving to the Cloud
Big Table
1960s-1970s 1980s Today
Hierarchical Relational Cloud
Databases Databases Databases

10. The Cloud Serves Companies of Every Size
ENTERPRISE
MID-MARKET
SMALL BUSINESS

11. The Global, Enterprise Standard for Cloud Computing
> 40,000
subscribers
> 15,000
subscribers
> 7,000
subscribers
> 5,000
subscribers

12. The Cloud Computing Model
Multi-tenant
Automatic Upgrades
Pay-as-you-go
Real-time
5x Faster
IDC White Paper sponsored by Salesforce.com: “Force.com Cloud Platform Drives Huge Time to Market and Cost Savings”,
Doc # 219965, September, 2009

13. The Cloud Computing Test
Other
vendors
Hardware/Software Costs ? $0
Automatic Upgrades ? 3 per year
Scalability ? Instant
1/3 small business
Democratic ? 1/3 midsize business
1/3 large business
Apps Marketplace ? 1000+ apps
Energy Efficiency ? .09 grams CO2/transaction

14. Recognition For Innovation In The Cloud
Leader CRM Visionary
Leader
Customer Service Enterprise Application
Sales Force Automation
Contact Centers Servers
Enterprise Suite CRM Editor’s Choice 2010
#4 Fastest Growing Mid-Market Suite CRM
Company 2010 Professional Edition
Small Business Suite CRM
The 100 Most Trustworthy Technology of
The Year Top 100 Innovative
Companies
Companies
Best Mobile Experience Top 10
Forrester Groundswell
Best Social Networking Solution Entrepreneurs &
Award
Cool Company
11th Fastest Growing Hi-Tech One of 2010’s
#52 Best Places to Work Most Ethical
2010
Company 2010
Companies
Chatter: eWeek Product Chatter: Innovation Chatter: Best Product of
of the Year Award 2010
"This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report.
The Gartner report is available upon request from salesforce.com. To access the report, please go to www.salesforce.com."

15. 1%
Time
Equity
Product
228,000+ hours community
service
9,500+ non-profit organizations
$21 million + grants

16. Ten Year Computing Cycles
10x more users with each cycle
2000s Mobile Cloud Computing
1990s Desktop Cloud Computing
1980s Client/server Computing
1970s Mini Computing
1960s Mainframe Computing

17. Social Networking Surpasses Email
Social Networking Users
Email Users
Source: Comscore, 2010

18. Broad Change in Internet Usage
Top Internet Use Cases
Video
Search
Source: Nielsen Wire, January 2011. Morgan Stanley Internet Mobile Report, December 2009

19. Facebook Leads Industry in Ad Impressions
U.S. Share of Display Ad Impressions
sites
sites
sites
Source: Comscore, November 2010

20. Next Generation Devices Changing How We Access the Internet
Device Shipments
Tablets
Smartphones
Mobile PCs
Desktop
Source: Gartner Research; Smartphone, Tablet, and PC Forecast, December, 2010.

21. Tablets Moving Rapidly into the Enterprise
CIOs Surveyed on Tablet Usage
2010
2011
Not Allowed Employee- Purchased for
owned Employees
Tablets
Allowed
Morgan Stanley, “Tablet Demand and Disruption”, February 14, 2011.

22. Fundamental Shift in Cloud Computing
Easy . Fast . Low Cost Social . Mobile . Open

23. 2000 2011
Why isn’t all enterprise Why isn’t all enterprise
software like software like
Amazon.com?
?

24. “The Facebook Imperative”: The World Has Changed
Amazon.com Facebook
Tabs Feeds
Pull Push
Click Touch
Desktop Smartphone/Tablet
Location Unknown Location Aware
Windows/Mac Android/iOS/Java/Ruby
Self-integrated Marketplace
2000 2011

26. Open, Trusted Cloud Database and Infrastructure
Cloud Database
Massively ACID Social Data Mobile Self-tuning
Scalable Data Transactions Model Query Optimizer
Service & Triggers
REST & SOAP Row Level Identity & Backups & Enterprise
API’s Security Authentication Disaster Search
Recovery
Multi-tenant Infrastructure
ISO 27001 Proven Automatic Trusted Real-time
Certified Reliability Elasticity Status Upgrades
Security
Real-time Salesforce to Global Data Highest Multi-tenant
Sandbox Salesforce Centers Performance Kernal

27. Force.com: Open Platform for Building Enterprise Apps
Form Builder Content Delivery Java Runtime Ruby
Network
Report Builder Point & Click Spring Instant
Editor Framework Scalability
Process Builder Integrated CMS IDE Instant
Deployment
Collaboration Website JPA Open
Components Architecture

28. World’s Leading Sales Application
Accounts Marketing Opportunitie Workflow &
& & Leads s & Quotes Approvals
Contacts
Email & Real-time Partner
Calendaring Analytics Management

29. The Next Generation of Customer Service
Email Call Scripting Search Partners Contracts & Dashboards &
Entitlements Reports
Social Social Social Social Social Social
Monitoring Agent Contact Center Communities Knowledge Analytics

30. The World’s Leading Cloud Computing Marketplace
IT Help Field Data
Desk Accounting Service eSignature Cleansing
Compensation Contract Proposals & Email
Management Recruiting Management Presentations Marketing

31. Social Collaboration for the Entire Enterprise
Profiles Status Groups File Sharing App
Updates Updates
Feeds Security & Real-time Mobile
Sharing Model Analytics

34. Our Most Successful Product Release
Market Leadership Customer Success Product Innovation
90,000+ Active Customers
Magic Quadrant for
Customer Service
Product Centers
Call of the year Product of the year
JP McCarvel
Most innovative Most innovative Marketing Manager
product product
Excellence award

35. Phenomenal Success with Chatter
Average Percentage Improvements Reported by Customers
Source: Salesforce.com Customer Relationship Survey conducted Nov. 2010 by an independent third-party MarketTools Inc. on 6,000+ customers randomly selected,
representing organizations across the globe, of all sizes and from a diverse set of industries. Response sizes per question vary. Data is intended as a guideline based upon
historical results from a sample set of customers. Results are dependent upon many different factors that are customer-specific. Therefore, actual results will vary.

36. Chatter Makes Everyone in Your Company More Productive
Profiles Status Updates Groups File Sharing App Feeds Security & Real-Time Mobile
Updates Sharing Model Analytics

37. Allow Your Non-CRM Users to Collaborate Too
Leverage everyone in your company
Chatter Only Package
Subscription Includes
Profiles, Feeds, Groups
Contextual Collaboration
SFDC Content, Ideas & Answers
Free Application: up to 10 objects
Dashboards & Reports
Chatter Mobile
Chatter Desktop
• Users of other apps can collaborate
• No need to be in a browser

38. Chatter for the Entire Enterprise
Sales Cloud
Chatter Free Chatter Plus Chatter.com
Service Cloud
Free $15 /user/month Force.com Free
Profiles Includes Chatter Free, PLUS: Profiles
Status Updates Accounts & Contacts1 Includes all Status Updates
Feeds Force.com2 Feeds
Chatter features
Groups Dashboards/Reports Groups
File Sharing Workflow File Sharing
Directory Tasks & Activities Directory
Chatter Desktop Sharing & Security Model Chatter Desktop
Private and Secure Private and Secure
92,000+ 65 Million
Customers Businesses

39. Dell Manages a Global Organization with Chatter
100,000 Chatter Subscribers
15,000 Sales Subscribers Across 20 Countries
10% Increase in Sales Productivity
$1 Billion in Approved Partner Deal Registrations
Michael Dell
CEO

40. Motorola Keeps Everyone Aligned on Chatter
+1,000 Chatter users
Legal, finance, and operations collaborate
on partner contracts
Device Selector App instantly Chatterized
Royalty payments Chatter to executives
Elias Dayeh
Sr. Manager, Business Operations