Presentation given at <a href="http://www.jisc.ac.uk/whatwedo/themes/access_management/federation/federation_events/programmtgjune08.aspx">JISC Identity Management: Future Directions Day</a>, 30 June 2008

1. Names Project Amanda Hill Hillbraith Ltd.

2. By Mrs Magic on Flickr http://www.flickr.com/photos/mrsmagic/2446062461/

4. February 2008

5. June 2008

8. Expert Panel http://names.mimas.ac.uk/about/expert-panel/

11. Sample Zetoc data 620.0044 Dewey Class: SIMULATION PRACTICE AND THEORY Journal Title: Getting Demos models right. (I). Practice Article Title: Birtwistle, G.; Tofts, C. Author(s): 600 Dewey Class: HP LABORATORIES TECHNICAL REPORT HPL Journal Title: Operational Semantics of DEMOS 2000 Article Title: Tofts, C.; Birtwistle, G. Author(s): 658.83 Dewey Class: JOURNAL OF CONSUMER BEHAVIOUR Journal Title: Consumer purchasing behaviour: An investigation of the UK mature women's clothing market Article Title: Birtwistle, G.; Tsim, C. Author(s): 658.87 Dewey Class: INTERNATIONAL JOURNAL OF RETAIL AND DISTRIBUTION MANAGEMENT Journal Title: Fashion clothing - where does it all end up? Article Title: Birtwistle, G.; Moore, C. M. Author(s): 629.8 Dewey Class: COLLOQUIUM DIGEST- IEE Journal Title: Modelling AMULET1 in CCS Article Title: Birtwistle, G.; Lui, Y. Author(s): 658.87 Dewey Class: INTERNATIONAL JOURNAL OF RETAIL AND DISTRIBUTION MANAGEMENT Journal Title: More than just a name above the shop: a comparison of the branding strategies of two UK fashion retailers Article Title: Birtwistle, G.; Freathy, P. Author(s): 687 Dewey Class: JOURNAL OF FASHION MARKETING AND MANAGEMENT Journal Title: Customer segmentation in fashion retailing: A conjoint study Article Title: Birtwistle, G.; Clarke, I.; Freathy, P. Author(s):