Muzu TV is a premium music video distribution platform that provides: 1) The largest legal music video catalogue online with over 120,000 videos. 2) Video content from major labels, independent labels, and music producers across multiple genres and languages. 3) Multiple options for publishers to integrate music videos on their properties through players, widgets, and APIs for increased monetization.

1. PUBLISHER PARTNER OVERVIEW
PREMIUM MUSIC VIDEO DISTRIBUTION PLATFORM

2. •Premium Music video platform reaching consumers on www.muzu.tv destination & through its premium syndicated partner network
•Fully Licensed by the content rights owners & agreements in place with the rights collection societies
Largest Legal Music Video catalogue online with 120,000 videos
Diverse Content Catalogue: Multi-lingual Official music videos, Top 40, New releases, Daily music news, Interviews, Live performances, Artist generated videos, Festival footage, Music tutorials, Celebrity, Fashion and more…
•Premium Ad supported model – High CPM’s and engaging ad formats that generate revenue for content and publisher partners
ABOUT MUZU TV

3. MAJOR LABELS: Pan European Rights INDEPENDENT LABELS & DISTRIBUTERS: Global Rights MUSIC ASSOCIATED CONTENT PRODUCERS: Global Rights CELEBRITY & LIFESTYLE: Global Rights
KEY CONTENT PARTNERS

4. VIDEO SYNDICATION SOLUTIONS
•Only licensee with monetization rights for ALL 4 major labels
•Multiple options for implementing music video on your properties:

5. MOBILITY ACCESS
•HTML5 Player enabled to stream across Publisher Partner Network , when viewed through a Smartphone or Tablet
•Advertising support is in the form of Pre Roll

6. KEY PUBLISHER PARTNERS - PAN EURO
MEDIA…
PORTALS…
MUSIC INDUSTRY…
SOCIAL NETWORKS…

7. ITALY SYNDICATION PARTNERS

8. • Largest Online Newspaper – 42m Unique Users
• Leading Music Magazine
• Web property of popular Music TV Channel
• Official UK Top 40 Chart
• Online Newspaper
• Online Newspaper
• Female Celebrity Magazine
• Multi-territory Video Portal
KEY PUBLISHER PARTNERS - UK

9. •Biggest Radio Station. Property of PRISA Radio
•MUZU.TV API integration
•TOP 3 Radio Station. Property of PRISA Radio
•MUZU.TV API integration
•Radio Station. Property of PRISA Radio
•Embedded player integration and Hosted Page Powered by MUZU.TV
•TOP 3 Radio Station
•Embedded player integration and Cadena100 TV
KEY PUBLISHER PARTNERS - ES

10. •Leading Music Magazine
•MUZU.TV sells all inventory and syndicates Rolling Stone content to European network
•Spanish music site
•MUZU.TV powers music video on Popelera TV
•Entertainment web site with the latest videos
•Official Spanish music charts
•Artists pages linked to MUZU.TV artists channels
KEY PUBLISHER PARTNERS - ES

11. KEY PLATFORM PARTNERS
•Live across 15 European territories, as well as US, CA & AUS
•5m Streams per month
•Live across 15 European territories
•3m Streams per month
•Kinect voice and hand control technology.
•15 European territories
•7.5m Streams per month

12. API INTEGRATION
•Deep Integration of music video within a publisher’s website:
•Search results
•Specific area for music video
•API music video player delivers premium Pre-Roll and In-Skin advertising formats
•EG: NME, UK Official Top 40 Charts, Metacafe, Dalealplay, Xbox, Samsung & SONY TV.

13. EMBEDDED MUSIC VIDEO PLAYER
•To enrich breaking New stories, player can be embedded
•Increase current CPMs on editorial pages
•Embedded music video player delivers premium pre-roll and In-Skin advertising

14. PLAYLIST VIDEO PLAYER
Showcase a playlist of Music Videos, either inside or outside of the editorial CMS.
•Option 1 (Side), fits in the 300 PX column alongside MPU. No need for editorial management
•Video can be viewed in either a Light-box or within the 300 PX player.
•Option 2 (Below), fits in the editorial CMS - 600 PX column
•Increases Pre Roll inventory
•Increasing CPMs on editorial pages

15. HOSTED MUSIC VIDEO PORTAL
•Integration of music video portal within a publisher’s website, including:
•Homepage with editorial control
•Search
•Top 40
•Fan Upload
•Hosted Pages include advertising formats include: Premium Display, Pre-Roll and In-Skin advertising EG: 4Music, Maxim, Daily Star

16. RADIO WIDGET: NOW PLAYING
•Integration of Now Playing widget, at any size:
•300 x 250
•300 x 620
•728 X 90
•Syncs your On Air Playlist with Music videos
•Opens an overlaying page, so user is still on publisher’s site
•Displays multiple playlists of content, including: Editorial & Search
•Advertising formats include: Premium Display, Pre-Roll and In-Skin advertising
NOW PLAYING

17. WIDGET WITH VIDEO LIGHTBOX
•Integration of music video widget, at any size: 300 x 250, 300 x 620 & 728 X 90
•Clicking on the widget opens an overlaying page, so user is still on publisher’s site
•Displays multiple playlists of content, including: Editorial & Search
•Advertising formats include: Premium Display, Pre-Roll and In-Skin advertising EG Evening Standard, Sugarscape, OK TV

18. MONETISE YOUR FACEBOOK AUDIENCE
•With Unique Publisher ID, music video content can be displayed and shared.
•Two methods of integration of music video within Facebook:
•Wall Posts
•App
•Include advertising formats include: Premium Pre-Roll and In-Skin advertising EG NME, Metal Hammer, Official Artist’s Facebook pages

19. CO MARKETING OPPORTUNITIES
MUZU TV can bring innovative Co-marketing initiatives to publishers:
•Joint Exclusives of Official Music Videos and behind the scenes
•Live Streaming of Web Chats and Live Concerts
•Joint promo and Access to artists for competitions EG:
•Meet and Greet
•Appear in a music video
•Dance on Stage with an artist
•Open for and artist on Tour
•Gig In a Fan’s House
•Fan Upload competitions through Hosted Pages
•Promo slots on MUZU.tv Homepage, MUZU TV Facebook / Twitter posts

20. AD FORMATS: INSKIN / PRE ROLL
INSKIN
-Integrated for publisher partners / Social Networks, with Av CTR: 1-2.5% PRE ROLL
-Up to 30 seconds, after every video, with Av CTR: 1.5-2.5%

21. MUZU TV COMMERCIALS
Established monetisation structure across Europe for premium Video advertising formats
MUZU TV Share includes Bandwidth & Storage
DEDUCTIONS
% Remaining
- Gross after Media & Sales Commission
100
- 10 % Publishing Royalty for Music Content
90
- 50 % to Content Owner
45
70 % MUZU TV SHARE
31.50
30 % PUBLISHER SHARE
13.50 %

22. CONTACT
Leonardo Mercanti
Country Manager Italy
Email: leonardo.mercanti@muzu.tv
Tel: +353 1 4877755