Indie music is produced independently of major record labels and can include various genres from pop to jazz. Indie bands promote themselves through live shows to build an initial fan base. They pay for studio time, releases, and promotion themselves unless signed by a label. Alternative music spans multiple genres and incorporates elements of other genres into rock. It began taking shape in the mid-1980s with bands like Radiohead and Nirvana. For the magazine cover, the student could feature female artists like Izzy Bee from Black Honey, Lana Del Rey, or the band Wolf Alice to positively represent women in indie/alternative music and appeal to a target audience of women.
R&B originated as a crossbreed of jazz, gospel, and blues music characterized by a tight rhythm section and soulful singing. It began taking form in the 1950s-60s as gospel and blues influences melded together. Motown Records, founded by Berry Gordy, was influential in the 1960s-70s, popularizing artists like Stevie Wonder, Smokey Robinson, and The Supremes. R&B incorporated elements of pop, rock, and jazz in the 1980s-90s. In the late 20th century, hip hop influences led to the emergence of new jack swing. Into the 21st century, R&B has continued to evolve with new styles while drawing from its roots in
R&B music developed from "race music" and blues music in the 1940s. Key artists who helped develop the genre include Motown soul artists from Detroit. Contemporary popular R&B artists include Beyoncé, Jessie Ware, and Justin Timberlake. The primary audience for R&B is teenagers and young adults aged 13-25, particularly young black women, who are drawn to the emotional lyrics and fashionable imagery of many R&B artists. Subgenres include Detroit soul, deep soul, Memphis soul, and New Orleans soul. Some argue R&B lyrics and music videos can promote harmful gender stereotypes by objectifying women.
R&B evolved from blues and jazz in the 1940s, incorporating elements of rock music. It grew popular for its danceable beats and lyrics about everyday life. By the 1950s, R&B came to describe the sound of rock and roll. Over time, R&B music videos changed - costumes became more casual and revealing, and videos incorporated more advanced filming techniques and narratives. Typical R&B artists portray wealth and sexuality, and videos feature stereotypical settings, ethnicities, props, and clothing that emphasize youth, beauty, and attractiveness. Common instruments in R&B include piano, guitar, drums, and saxophone.
This document discusses youth subcultures and provides examples such as punks, chavs, emos, ravers, and goths. It explains that youth subcultures offer members an identity outside of social institutions and may show hostility towards dominant culture. The study of subcultures includes symbols in clothing, music, and their interpretations. Socioeconomic class, gender, and other factors can also be important in relation to youth subcultures. The document then provides details about the music artist Victor Karani and how he fits into the hip-hop youth subculture through his style, background, and music focusing on conscious rap.
The document analyzes the music video for the song "International Love" by Pitbull and Chris Brown. It summarizes that the video shows the duo traveling the world through CGI as they sing about living a good life and loving women globally. The analysis notes that the video objectifies the female actors by focusing on their body parts and having them pose in a sexually provocative way, fitting with the male gaze theory. It also discusses how the video increases its target audience by depicting the women covered in colors representing different countries.
Love to Love You Baby: Disco and the Mechanization of Musicguesta8d6664
This document discusses the characteristics and history of disco music from the 1970s. It describes disco as embracing escapism, romanticism, eroticism, and camp through exaggerated performances. Disco valued artifice over authenticity and was seen as inauthentic by critics. The document also examines the performer's persona and the tension between a performer's true self and their on-stage identity through the example of Donna Summer.
This document analyzes promotional images of three dance music artists - Calvin Harris, Disclosure, and Skream - and summarizes how their appearance, poses, costumes, backgrounds, and lighting are used to convey their image and relatability to fans. For Calvin Harris, his casual clothes and hair show he is relatable while also unusual, intriguing, and willing to make his mark in dance music. Disclosure is presented as cool, trendy siblings through their casual matching outfits and poses, conveying confidence yet a "blank canvas" image as newcomers. Skream's classic casual outfit, tousled hair, and friendly facial expression and pose aim to present him as a relatable yet pivotal and serious dubstep artist.
Indie music is produced independently of major record labels and can include various genres from pop to jazz. Indie bands promote themselves through live shows to build an initial fan base. They pay for studio time, releases, and promotion themselves unless signed by a label. Alternative music spans multiple genres and incorporates elements of other genres into rock. It began taking shape in the mid-1980s with bands like Radiohead and Nirvana. For the magazine cover, the student could feature female artists like Izzy Bee from Black Honey, Lana Del Rey, or the band Wolf Alice to positively represent women in indie/alternative music and appeal to a target audience of women.
R&B originated as a crossbreed of jazz, gospel, and blues music characterized by a tight rhythm section and soulful singing. It began taking form in the 1950s-60s as gospel and blues influences melded together. Motown Records, founded by Berry Gordy, was influential in the 1960s-70s, popularizing artists like Stevie Wonder, Smokey Robinson, and The Supremes. R&B incorporated elements of pop, rock, and jazz in the 1980s-90s. In the late 20th century, hip hop influences led to the emergence of new jack swing. Into the 21st century, R&B has continued to evolve with new styles while drawing from its roots in
R&B music developed from "race music" and blues music in the 1940s. Key artists who helped develop the genre include Motown soul artists from Detroit. Contemporary popular R&B artists include Beyoncé, Jessie Ware, and Justin Timberlake. The primary audience for R&B is teenagers and young adults aged 13-25, particularly young black women, who are drawn to the emotional lyrics and fashionable imagery of many R&B artists. Subgenres include Detroit soul, deep soul, Memphis soul, and New Orleans soul. Some argue R&B lyrics and music videos can promote harmful gender stereotypes by objectifying women.
R&B evolved from blues and jazz in the 1940s, incorporating elements of rock music. It grew popular for its danceable beats and lyrics about everyday life. By the 1950s, R&B came to describe the sound of rock and roll. Over time, R&B music videos changed - costumes became more casual and revealing, and videos incorporated more advanced filming techniques and narratives. Typical R&B artists portray wealth and sexuality, and videos feature stereotypical settings, ethnicities, props, and clothing that emphasize youth, beauty, and attractiveness. Common instruments in R&B include piano, guitar, drums, and saxophone.
This document discusses youth subcultures and provides examples such as punks, chavs, emos, ravers, and goths. It explains that youth subcultures offer members an identity outside of social institutions and may show hostility towards dominant culture. The study of subcultures includes symbols in clothing, music, and their interpretations. Socioeconomic class, gender, and other factors can also be important in relation to youth subcultures. The document then provides details about the music artist Victor Karani and how he fits into the hip-hop youth subculture through his style, background, and music focusing on conscious rap.
The document analyzes the music video for the song "International Love" by Pitbull and Chris Brown. It summarizes that the video shows the duo traveling the world through CGI as they sing about living a good life and loving women globally. The analysis notes that the video objectifies the female actors by focusing on their body parts and having them pose in a sexually provocative way, fitting with the male gaze theory. It also discusses how the video increases its target audience by depicting the women covered in colors representing different countries.
Love to Love You Baby: Disco and the Mechanization of Musicguesta8d6664
This document discusses the characteristics and history of disco music from the 1970s. It describes disco as embracing escapism, romanticism, eroticism, and camp through exaggerated performances. Disco valued artifice over authenticity and was seen as inauthentic by critics. The document also examines the performer's persona and the tension between a performer's true self and their on-stage identity through the example of Donna Summer.
This document analyzes promotional images of three dance music artists - Calvin Harris, Disclosure, and Skream - and summarizes how their appearance, poses, costumes, backgrounds, and lighting are used to convey their image and relatability to fans. For Calvin Harris, his casual clothes and hair show he is relatable while also unusual, intriguing, and willing to make his mark in dance music. Disclosure is presented as cool, trendy siblings through their casual matching outfits and poses, conveying confidence yet a "blank canvas" image as newcomers. Skream's classic casual outfit, tousled hair, and friendly facial expression and pose aim to present him as a relatable yet pivotal and serious dubstep artist.
The document traces the origins and evolution of blues, jazz, and their influence in America. It discusses how blues began as songs of slavery and spread north along the Mississippi River, influencing early jazz styles like ragtime, Dixieland, and big band swing. It then covers how jazz developed techniques like improvisation and became an art form in the 1940s through innovators like Charlie Parker. In conclusion, the document notes how blues and jazz inspired many modern music genres and helped advance social changes.
Deborah Holdstein discusses how music videos help bands develop their identity and personality, which makes them stronger and more accessible to fans. She notes that bands now need to consider performance in their music videos as fans bring aspects of the videos to actual concerts. Additionally, the document outlines three qualities of stars in music videos: as prophets, political commentators, and resolvers of social conflicts. It's explained that videos allow artists to more powerfully portray themselves and address current issues to audiences.
The document provides information about rhythm and blues (R&B) music, including its origins, history, typical instruments used, and key artists. It states that R&B originated in the 1940s as a genre of popular African American music. The term was originally used by record companies to describe recordings marketed to urban African Americans that had elements of jazz, rock, and an insistent beat. The document then discusses the evolution and incorporation of different styles over the decades, such as soul music in the 1960s and disco and funk in the 1970s. Several iconic R&B artists are listed along with one or two of their most famous songs. Examples of contemporary R&B songs are also provided.
Pop music originated in the 1950s from rock and roll. It is a genre containing qualities of mass appeal, using catchy melodies and simple lyrics.
Bubblegum pop, which was popular in the late 1960s and early 1970s, targeted preteens with simple, light music that lacked substance.
Country pop emerged as country musicians had to decide whether to stick to traditional country or adopt the more accessible rockabilly style, allowing them to reach broader audiences.
Dance pop combines danceable beats with catchy pop songs, prioritizing the producer's vision and image over musical substance.
Indie pop reflects the softer side of indie rock with a focus on melodies
Emeli Sande is described as an R&B and jazz-soul artist with a diverse musical background. R&B combines elements of rhythm and blues, soul, funk, pop, hip hop and dance with polished production, drum machine rhythms, occasional saxophone, and smooth vocal arrangements. Today's R&B incorporates more sonic elements and has expanded its commercial appeal. Soul music originated in the 1950s from a combination of African American gospel, rhythm and blues, and sometimes jazz. It became popular globally and influenced other music genres with its catchy rhythms, body movements, and secular testifying style. Soul dominated the U.S. R&B charts in the 1960s and had crossover success internationally
Kate Bush and Bjork successfully brought performance art into popular music. Kate Bush's rare live performances were spectacular multimedia shows combining dance, theater, and visual elements. Bjork also creates immersive multimedia experiences through her elaborate costumes and experimental music videos and apps. Underground music like Riot Grrrl adopted performance art to reclaim identity and amplify silenced voices. Artists use performance to express gender identities and make shows safe spaces. Performance art has permeated popular music, allowing connections between artists and audiences.
Lana Del Rey's website presents her as a timeless artist who is visually oriented around vintage Hollywood style. The website allows visitors to access her music videos, photos, social media accounts, and information about her past albums and shows to learn about her artistic vision and old Hollywood-inspired image. Her controversial music discusses romanticized themes through a gangster genre and has sparked mixed reactions, but her self-directed music videos using collected vintage footage demonstrate her creativity and have been very popular.
This document discusses several popular music genres including pop, rap, and alternative rock. For pop music, it notes that the genre originated in the 1950s/60s and features artists like Madonna, Taylor Swift, and Michael Jackson. Typical pop music videos connect lyrics to visuals through obvious meanings and feature bright colors, hair/clothing styles, and prominent artist logos. Rap music originated in 1970s America and consists of rhythmic rapping over instrumentation. Common rap video conventions include portraying the artist as powerful through close-ups and wealth symbols, as well as reflecting urban poverty. Alternative rock arose in the 1980s from independent music and features distorted sounds and social messages; popular groups include Nirvana, Arctic Mon
Andrew Goodwin's Theory discusses several conventions and relationships present in music videos. Music videos typically demonstrate characteristics of their musical genre, such as choreography in pop videos and stage performances in rock videos. The record label influences the video through demands like close-ups of the artist. An artist's unique style also distinguishes them and develops over their career. Intertextual references to other works of art are sometimes featured. The video often relates visually to the song lyrics. The music and visuals usually go together and follow the beat. Narratives are common in R&B videos about relationships, while rock/pop videos focus more on performance. Conceptual styles feature in indie videos. Frequent references treat the female body voyeuristically
This document discusses pop music conventions that are commonly used in music videos. It notes that pop music videos aim to sell the artist and draw audience attention through bright colors, strong makeup, close-ups of the artist, shots of locations, and fast-paced editing. Common techniques include using bright colors, natural lighting, trendy fashion, close-ups of faces, long shots showing both people and settings, and filters that enhance colors. The document also discusses applying these pop conventions to a potential music video for an artist named Brayton, while also putting a unique twist on the conventions.
The modern revolution of the 1920s was similar to the British Invasion of the 1960s which brought music from outside and established it as the new mainstream. Music developed quickly during this period, with the recording becoming a total package and multi-tracking allowing for layered instrumentation. Rock music changed the relationship between composer and performer and amplification became more prominent, making horns less important. Identifiable instrumental riffs were used to catch the listener's attention before the singer entered.
This document discusses design conventions for indie folk album covers. It notes that such covers typically do not feature prominent close-ups of artists, use desaturated natural lighting, and portray artists as approachable. Exceptions, like Fink's cover, challenge these conventions. Fonts are often handwritten to seem homemade and reinforce artistic freedom for less mainstream artists. Overall, the document analyzes how visual design elements of indie folk album covers reflect the genre's conventions.
The document describes an indie band called "Our band" consisting of Brad, Ella, and Lauren. They are aged 21-26, male, and from white working class backgrounds, relating to their target working class audience. The band has patriotic yet laid back values and morals. To encode their band through mise-en-scene, their costume will include skinny jeans, leather jackets, and messy hair. Props will include alcohol, cigarettes, and instruments. Their facial expressions and body language will look chilled and into the music. Lighting will be low key to create a moody atmosphere fitting the indie genre. Their song choice, "What Took You So Long?" by The Courteeners, conforms
This document analyzes images of different artists and bands to identify their musical genres based on visual cues. It discusses Beyoncé's image representing the R&B genre through her seductive pose, clothing, lighting, and asymmetric positioning. The 1975's black and white effect, relaxed posture, and edgy clothing in their image emphasizes the alternative rock genre. One Direction's bright colors, high key lighting, and symmetrical positioning shows their pop genre. Carrie Underwood holding a flower with blurred natural backgrounds identifies her country genre. Lady Gaga's high key lighting, monochrome edgy style, and face paint emphasizes her electro-pop genre which blends electric music and pop.
Pop music originated in the 1950s from rock and roll. It is a genre containing qualities of mass appeal. Bubblegum pop was a commercial force in the late 1960s and early 1970s, featuring simple, melodic music and lyrics without much substance that targeted preteens. Prior to rock and roll, country music was rarely heard outside its intended market, but rockabilly forced country musicians to consider wider audiences. Dance-pop grew from disco, using catchy melodies over dance beats, and focusing more on image than substance, with the producer typically controlling the vision.
Rap music began challenging established music genres in the 1960s, growing first in major cities like Washington, Philadelphia, and New York. It was initially popular among black teenagers but began attracting wider audiences. The Sugarhill Gang's 1979 song "Rapper's Delight" is considered the first major rap single. Typical early rap music videos featured artists in casual clothing looking directly at the camera, using props like jewelry to display emotions like anger through gestures and facial expressions. Nowadays, rap artists often feature other artists, such as having a male rapper employ a female singer for choruses. The target audience for rap artists varies by artist but aims to appeal broadly to those of similar ages, typically 14 to 25 years old based
Rap music began challenging established music genres in the early 1960s, originating in cities like Washington, Philadelphia, and New York where it grew in popularity among black teenagers. The Sugarhill Gang's 1979 song "Rapper's Delight" was rap music's first major hit single, helping the genre entertain wider audiences. Typical early rap music conventions included casual clothing in music videos, direct eye contact with the camera, props like jewelry, and emotive facial expressions matching angry song tones. Nowadays, rap artists often feature other singers, like including a female vocalist for choruses. Rap artists aim to attract audiences of similar ages to themselves, typically targeting those between 14 to 25 years old based on the merchandise and blogs of artists like
The document summarizes the technical aspects, historical context, audiences, and representation in Nirvana's music video. Some key points include:
- The video is set in an American high school gym and uses close-ups of Kurt Cobain to emphasize his importance as the lead singer.
- Imagery from the anarcho-punk movement of the 1970s, like the circle-A symbol on cheerleader outfits, represented the band's influence on rebellious teenagers.
- The video's intended audience was initially 16-19 year old teenagers and fans of grunge/punk/rock, but it gained broader popularity reaching #6 on the Billboard charts.
- The predominantly white cast
The document discusses several grants given by the National Endowment for the Arts (NEA). It summarizes that the NEA gave a $10,000 grant to the Aston Magna Foundation for Music and the Humanities to support their music festival and educational activities. It also provided a $12,500 grant to the American Poetry Review to help promote their issues through direct mail. Additionally, the NEA gave a $25,000 grant to Art Papers, Inc. to support reviews of contemporary artists' work in their bi-monthly journal.
Lara M. Schwartz is a music video producer and expert who has authored a book on making music videos. She has produced over 100 music videos working with major artists across many genres. The document then discusses codes and conventions used in music videos, explaining that technical techniques like camera work and editing, and symbolic techniques like facial expressions convey meaning. Different genres like rock, pop, jazz, hip hop, folk, country, and grime each have distinguishing conventions for lighting, setting, costumes, and other elements that represent the style and themes of those genres.
A comparative presentation of Media Conventions that are shown through the way in which a band or artist uses; Websites, Music Videos and Album Artwork.
The video for Nirvana's "Sliver" is filmed with a home video filter to match the low-budget, DIY sound of the grunge song. Close-ups of the guitarist convey sexual frustration through the phallic guitar symbol, while wide shots of the drummer reference other bands and politics important to the grunge genre. As the song's intensity increases, the visuals become more manic with faster cuts and aggressive performances, mirroring the music's energy.
The document traces the origins and evolution of blues, jazz, and their influence in America. It discusses how blues began as songs of slavery and spread north along the Mississippi River, influencing early jazz styles like ragtime, Dixieland, and big band swing. It then covers how jazz developed techniques like improvisation and became an art form in the 1940s through innovators like Charlie Parker. In conclusion, the document notes how blues and jazz inspired many modern music genres and helped advance social changes.
Deborah Holdstein discusses how music videos help bands develop their identity and personality, which makes them stronger and more accessible to fans. She notes that bands now need to consider performance in their music videos as fans bring aspects of the videos to actual concerts. Additionally, the document outlines three qualities of stars in music videos: as prophets, political commentators, and resolvers of social conflicts. It's explained that videos allow artists to more powerfully portray themselves and address current issues to audiences.
The document provides information about rhythm and blues (R&B) music, including its origins, history, typical instruments used, and key artists. It states that R&B originated in the 1940s as a genre of popular African American music. The term was originally used by record companies to describe recordings marketed to urban African Americans that had elements of jazz, rock, and an insistent beat. The document then discusses the evolution and incorporation of different styles over the decades, such as soul music in the 1960s and disco and funk in the 1970s. Several iconic R&B artists are listed along with one or two of their most famous songs. Examples of contemporary R&B songs are also provided.
Pop music originated in the 1950s from rock and roll. It is a genre containing qualities of mass appeal, using catchy melodies and simple lyrics.
Bubblegum pop, which was popular in the late 1960s and early 1970s, targeted preteens with simple, light music that lacked substance.
Country pop emerged as country musicians had to decide whether to stick to traditional country or adopt the more accessible rockabilly style, allowing them to reach broader audiences.
Dance pop combines danceable beats with catchy pop songs, prioritizing the producer's vision and image over musical substance.
Indie pop reflects the softer side of indie rock with a focus on melodies
Emeli Sande is described as an R&B and jazz-soul artist with a diverse musical background. R&B combines elements of rhythm and blues, soul, funk, pop, hip hop and dance with polished production, drum machine rhythms, occasional saxophone, and smooth vocal arrangements. Today's R&B incorporates more sonic elements and has expanded its commercial appeal. Soul music originated in the 1950s from a combination of African American gospel, rhythm and blues, and sometimes jazz. It became popular globally and influenced other music genres with its catchy rhythms, body movements, and secular testifying style. Soul dominated the U.S. R&B charts in the 1960s and had crossover success internationally
Kate Bush and Bjork successfully brought performance art into popular music. Kate Bush's rare live performances were spectacular multimedia shows combining dance, theater, and visual elements. Bjork also creates immersive multimedia experiences through her elaborate costumes and experimental music videos and apps. Underground music like Riot Grrrl adopted performance art to reclaim identity and amplify silenced voices. Artists use performance to express gender identities and make shows safe spaces. Performance art has permeated popular music, allowing connections between artists and audiences.
Lana Del Rey's website presents her as a timeless artist who is visually oriented around vintage Hollywood style. The website allows visitors to access her music videos, photos, social media accounts, and information about her past albums and shows to learn about her artistic vision and old Hollywood-inspired image. Her controversial music discusses romanticized themes through a gangster genre and has sparked mixed reactions, but her self-directed music videos using collected vintage footage demonstrate her creativity and have been very popular.
This document discusses several popular music genres including pop, rap, and alternative rock. For pop music, it notes that the genre originated in the 1950s/60s and features artists like Madonna, Taylor Swift, and Michael Jackson. Typical pop music videos connect lyrics to visuals through obvious meanings and feature bright colors, hair/clothing styles, and prominent artist logos. Rap music originated in 1970s America and consists of rhythmic rapping over instrumentation. Common rap video conventions include portraying the artist as powerful through close-ups and wealth symbols, as well as reflecting urban poverty. Alternative rock arose in the 1980s from independent music and features distorted sounds and social messages; popular groups include Nirvana, Arctic Mon
Andrew Goodwin's Theory discusses several conventions and relationships present in music videos. Music videos typically demonstrate characteristics of their musical genre, such as choreography in pop videos and stage performances in rock videos. The record label influences the video through demands like close-ups of the artist. An artist's unique style also distinguishes them and develops over their career. Intertextual references to other works of art are sometimes featured. The video often relates visually to the song lyrics. The music and visuals usually go together and follow the beat. Narratives are common in R&B videos about relationships, while rock/pop videos focus more on performance. Conceptual styles feature in indie videos. Frequent references treat the female body voyeuristically
This document discusses pop music conventions that are commonly used in music videos. It notes that pop music videos aim to sell the artist and draw audience attention through bright colors, strong makeup, close-ups of the artist, shots of locations, and fast-paced editing. Common techniques include using bright colors, natural lighting, trendy fashion, close-ups of faces, long shots showing both people and settings, and filters that enhance colors. The document also discusses applying these pop conventions to a potential music video for an artist named Brayton, while also putting a unique twist on the conventions.
The modern revolution of the 1920s was similar to the British Invasion of the 1960s which brought music from outside and established it as the new mainstream. Music developed quickly during this period, with the recording becoming a total package and multi-tracking allowing for layered instrumentation. Rock music changed the relationship between composer and performer and amplification became more prominent, making horns less important. Identifiable instrumental riffs were used to catch the listener's attention before the singer entered.
This document discusses design conventions for indie folk album covers. It notes that such covers typically do not feature prominent close-ups of artists, use desaturated natural lighting, and portray artists as approachable. Exceptions, like Fink's cover, challenge these conventions. Fonts are often handwritten to seem homemade and reinforce artistic freedom for less mainstream artists. Overall, the document analyzes how visual design elements of indie folk album covers reflect the genre's conventions.
The document describes an indie band called "Our band" consisting of Brad, Ella, and Lauren. They are aged 21-26, male, and from white working class backgrounds, relating to their target working class audience. The band has patriotic yet laid back values and morals. To encode their band through mise-en-scene, their costume will include skinny jeans, leather jackets, and messy hair. Props will include alcohol, cigarettes, and instruments. Their facial expressions and body language will look chilled and into the music. Lighting will be low key to create a moody atmosphere fitting the indie genre. Their song choice, "What Took You So Long?" by The Courteeners, conforms
This document analyzes images of different artists and bands to identify their musical genres based on visual cues. It discusses Beyoncé's image representing the R&B genre through her seductive pose, clothing, lighting, and asymmetric positioning. The 1975's black and white effect, relaxed posture, and edgy clothing in their image emphasizes the alternative rock genre. One Direction's bright colors, high key lighting, and symmetrical positioning shows their pop genre. Carrie Underwood holding a flower with blurred natural backgrounds identifies her country genre. Lady Gaga's high key lighting, monochrome edgy style, and face paint emphasizes her electro-pop genre which blends electric music and pop.
Pop music originated in the 1950s from rock and roll. It is a genre containing qualities of mass appeal. Bubblegum pop was a commercial force in the late 1960s and early 1970s, featuring simple, melodic music and lyrics without much substance that targeted preteens. Prior to rock and roll, country music was rarely heard outside its intended market, but rockabilly forced country musicians to consider wider audiences. Dance-pop grew from disco, using catchy melodies over dance beats, and focusing more on image than substance, with the producer typically controlling the vision.
Rap music began challenging established music genres in the 1960s, growing first in major cities like Washington, Philadelphia, and New York. It was initially popular among black teenagers but began attracting wider audiences. The Sugarhill Gang's 1979 song "Rapper's Delight" is considered the first major rap single. Typical early rap music videos featured artists in casual clothing looking directly at the camera, using props like jewelry to display emotions like anger through gestures and facial expressions. Nowadays, rap artists often feature other artists, such as having a male rapper employ a female singer for choruses. The target audience for rap artists varies by artist but aims to appeal broadly to those of similar ages, typically 14 to 25 years old based
Rap music began challenging established music genres in the early 1960s, originating in cities like Washington, Philadelphia, and New York where it grew in popularity among black teenagers. The Sugarhill Gang's 1979 song "Rapper's Delight" was rap music's first major hit single, helping the genre entertain wider audiences. Typical early rap music conventions included casual clothing in music videos, direct eye contact with the camera, props like jewelry, and emotive facial expressions matching angry song tones. Nowadays, rap artists often feature other singers, like including a female vocalist for choruses. Rap artists aim to attract audiences of similar ages to themselves, typically targeting those between 14 to 25 years old based on the merchandise and blogs of artists like
The document summarizes the technical aspects, historical context, audiences, and representation in Nirvana's music video. Some key points include:
- The video is set in an American high school gym and uses close-ups of Kurt Cobain to emphasize his importance as the lead singer.
- Imagery from the anarcho-punk movement of the 1970s, like the circle-A symbol on cheerleader outfits, represented the band's influence on rebellious teenagers.
- The video's intended audience was initially 16-19 year old teenagers and fans of grunge/punk/rock, but it gained broader popularity reaching #6 on the Billboard charts.
- The predominantly white cast
The document discusses several grants given by the National Endowment for the Arts (NEA). It summarizes that the NEA gave a $10,000 grant to the Aston Magna Foundation for Music and the Humanities to support their music festival and educational activities. It also provided a $12,500 grant to the American Poetry Review to help promote their issues through direct mail. Additionally, the NEA gave a $25,000 grant to Art Papers, Inc. to support reviews of contemporary artists' work in their bi-monthly journal.
Lara M. Schwartz is a music video producer and expert who has authored a book on making music videos. She has produced over 100 music videos working with major artists across many genres. The document then discusses codes and conventions used in music videos, explaining that technical techniques like camera work and editing, and symbolic techniques like facial expressions convey meaning. Different genres like rock, pop, jazz, hip hop, folk, country, and grime each have distinguishing conventions for lighting, setting, costumes, and other elements that represent the style and themes of those genres.
A comparative presentation of Media Conventions that are shown through the way in which a band or artist uses; Websites, Music Videos and Album Artwork.
The video for Nirvana's "Sliver" is filmed with a home video filter to match the low-budget, DIY sound of the grunge song. Close-ups of the guitarist convey sexual frustration through the phallic guitar symbol, while wide shots of the drummer reference other bands and politics important to the grunge genre. As the song's intensity increases, the visuals become more manic with faster cuts and aggressive performances, mirroring the music's energy.
The document provides an in-depth analysis of the Imagine Dragons music video for their song "It's Time". It summarizes key details about the band and the music video. The analysis finds that while the video follows some conventions of the alternative rock genre through its dark aesthetic and narrative storyline, it differs in its lack of band performance scenes. Overall, the narrative is found to be relatable to the target 16-25 age audience due to its themes of hardship, even if the futuristic wasteland setting is not realistic.
Unit 29 - Music Video - Task 2 Powerpoint leahreay
The document provides information about different types of music videos and narrative techniques. It discusses in concert and as live footage, explaining that in concert footage captures real concert dynamics while as live aims to recreate a live performance. It also discusses using narrative, surreal elements, and interpretative techniques in music videos. Finally, it analyzes the Taylor Swift "Love Story" music video and how it uses shots to establish characters and locations and tell a Romeo and Juliet narrative through choreography.
This document summarizes characteristics of indie rock music videos. It discusses common elements like low budgets, dark colors, focus on performance over narrative, and distorted close-ups of faces. Specific videos analyzed include Nirvana's "Smells Like Teen Spirit" and its use of dark lighting, long shots, and close-ups to portray rebellion against the industry. Oasis' "Don't Look Back In Anger" also focuses on performance and uses color and characters to tell a story and promote a positive view of the band. Overall, the document examines visual and technical conventions typically seen in indie rock music videos.
The music video is primarily performance based with some narrative elements. It begins by introducing each band member through medium shots that establish their instruments. Throughout, there are shots of the full band performing that demonstrate the genre's performance characteristics. Some narrative is provided by cuts between shots of transportation that relate to the lyrics about wanting to "get away from here." Overall, the video focuses on the band's performance to showcase their music.
The video summarizes the music video for the song "Use Somebody" by Kings of Leon. It depicts the lead singer Caleb Followill writing the song about feeling lonely while touring. Scenes in the video show the band's busy lifestyle traveling for performances with little personal time. The black and white cinematography emphasizes themes of loneliness and isolation. Overall, the video uses common conventions of the indie rock genre to tell a narrative about the difficulties of maintaining relationships while living life on the road as a musician.
This music video is primarily performance-based, focusing on showcasing the artist as a solo act with a new style. There are some narrative and conceptual elements that illustrate lyrics about drowning, rebellion, and references to Hell through imagery of water, motorcycles at night, and paintings of God's hand. The visuals and music amplify each other through cuts that match the beat and changes in camera work, lighting, and costumes that mirror changes in the song's tone. Women are portrayed in a voyeuristic manner and references to Dracula suggest intertextual influences from horror films.
This document discusses key concepts in analyzing music videos and film trailers, including:
1) Relationships between lyrics/music and visuals that can amplify or contradict each other.
2) Examples from Travis Scott's music video that illustrate these relationships.
3) Common genre-related styles and icons present in hip hop videos, like those seen in the video.
This document summarizes typical conventions of indie rock music videos. It discusses elements like lighting, colors, narratives, performances and the portrayal of women. Music videos mentioned include Nirvana's "Smells Like Teen Spirit", Green Day's "Boulevard of Broken Dreams", Oasis' "Don't Look Back in Anger" and others. The document analyzes how the videos use conventions like a focus on performance to promote the artists while maintaining an indie aesthetic with low budgets. It also discusses the role of gender in some of the videos. Overall, the document provides an overview of common traits and techniques in indie rock music video production.
This document discusses the indie pop music genre and provides examples of music videos that reflect its conventions or subvert them:
- Indie pop follows pop conventions but uses more diverse instrumentation like rock instruments or electronics. It originated in the UK and expanded in the US in the 1990s.
- Lana Del Rey's "Young and Beautiful" video focuses on her facial expressions against a plain black background, emphasizing the male gaze.
- Marina and the Diamonds's "Primadonna" video depicts her wishing for luxury through lavish costumes and settings that reflect the lyrics.
- Halsey's "New Americana" video subverts conventions by depicting an oppressed group rebelling against authority through
The music video is for the song "Halka Halka Suroor" by Farhan Saeed from 2013. It tells a narrative of a lover intoxicated by his beloved's presence. Scenes show the protagonist claiming to be addicted to her overwhelming effect. While romanticizing their relationship, it can also be interpreted as a metaphor for spiritual love of God. The video represents typical Pakistani culture, portraying the male as powerful and the woman as objective and weak. Costumes and locations further reinforce cultural and spiritual themes.
The document discusses the conventions seen in music video genres including indie rock, R&B, dubstep, reggae, and electronic dance. It provides examples of well-known artists in each genre and describes what is typically seen in their music videos. For indie rock, videos often show the band playing on location or telling a story from the lyrics without band members. R&B videos usually feature the artist surrounded by others dancing, often in luxurious settings. Dubstep videos tend to have dark scenes of crime and violence but uplifting endings. Reggae videos commonly show natural elements and harmony between people. Electronic dance videos typically feature strobe lighting and dancing at concerts or festivals.
The Preatures are an Australian indie band from Sydney formed in 2010. They won a songwriting competition in 2013 for their song "Is This How You Feel?" from their album Blue Planet Eyes. The music video for "Is This How You Feel?" focuses on a live stage performance and features characteristics common to indie music videos, such as dark lighting, a monochromatic color palette, and an emphasis on the band's energetic performance style. The video uses editing, camerawork, lighting, and Isabella Manfredi's movements to visually represent and amplify the song's lyrics and musical tone.
The document provides background on indie music videos and analyzes several examples. It finds that indie music videos typically have low budgets and focus on visuals of the artist rather than expensive concepts. Analyzing videos by Jessie Ware, Florence & the Machine, and The Smiths, it identifies several genre characteristics: an emphasis on the relationship between lyrics and visuals; use of lighting, costumes, and editing to match the music; and a voyeuristic treatment of artists that creates mystery rather than overt sexualization. The analyses provide guidance for creating an original indie music video that incorporates these conventions.
The document discusses conventions in indie and rock music video genres. It notes that indie music videos can be solely performance-based, narrative-based, or a mixture of both, and often emphasize aesthetics and mood. Rock music videos conventionally feature high-energy performances on stage with fans. Both genres may include themes about social issues or personal struggles in narrative videos. Indie music videos also tend to represent artists as casual and focus on close-up shots of them.
The video analyzes the music video for the song "Sweater Weather" by the indie rock band The Neighbourhood. It conveys how the band fits into the indie genre through various visual elements. The video shows the band working on the song, which was their breakthrough hit. Scenes of the band driving around their hometown of California add a personal element. Stereotypical tropes like an overly sexualized female character and dominance of the lead singer are also present. Various shots and editing techniques establish the band's indie style through costumes, settings, and icons of the genre like vinyl records and guitars. The black and white cinematography and upside down logo at the end reinforce the band's consistent visual style.
This document discusses the socio-historical impact of the hardcore music genre. It originated in the USA as some punk bands moved in a harder, faster direction. Hardcore music was loosely defined and included different styles and tempos. Like punk, hardcore bands used a DIY approach. The genre helped spawn the straight edge movement encouraging sobriety. Hardcore music was seen as edgy and associated with violence by outsiders, though some portrayals exaggerated this. The document reflects on using genre conventions and intertextuality to appeal to the target hardcore audience.
The document discusses the album artwork and packaging of various indie bands and how they convey themes related to the indie genre such as working class roots, queer theory, and rebelling against social norms. Key aspects highlighted include ambiguous sexuality, unconventional fonts and designs, isolation/outsider themes, and incorporation of black and white with splashes of color.
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Leonardo DiCaprio, a name synonymous with Hollywood stardom and acting excellence. has captivated audiences for decades with his talent and charisma. But, the Leonardo DiCaprio haircut is one aspect of his public persona that has garnered attention. From his early days as a teenage heartthrob to his current status as a seasoned actor and environmental activist. DiCaprio's hairstyles have evolved. reflecting both his personal growth and the changing trends in fashion. This article delves into the many phases of the Leonardo DiCaprio haircut. exploring its significance and impact on pop culture.
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Introduction
Leonardo DiCaprio is synonymous with Hollywood stardom and acclaimed performances. has a unique connection with one of America's most beloved sports events—the Super Bowl. The "Leonardo DiCaprio Super Bowl" phenomenon combines the worlds of cinema and sports. drawing attention from fans of both domains. This article delves into the multifaceted relationship between DiCaprio and the Super Bowl. exploring his appearances at the event, His involvement in Super Bowl advertisements. and his cultural impact that bridges the gap between these two massive entertainment industries.
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Leonardo DiCaprio: The Hollywood Icon
Early Life and Career Beginnings
Leonardo Wilhelm DiCaprio was born in Los Angeles, California, on November 11, 1974. His journey to stardom began at a young age with roles in television commercials and educational programs. DiCaprio's breakthrough came with his portrayal of Luke Brower in the sitcom "Growing Pains" and later as Tobias Wolff in "This Boy's Life" (1993). where he starred alongside Robert De Niro.
Rise to Stardom
DiCaprio's career skyrocketed with his performance in "What's Eating Gilbert Grape" (1993). earning him his first Academy Award nomination. He continued to gain acclaim with roles in "Romeo + Juliet" (1996) and "Titanic" (1997). the latter of which cemented his status as a global superstar. Over the years, DiCaprio has showcased his versatility in films like "The Aviator" (2004). "Start" (2010), and "The Revenant" (2015), for which he finally won an Academy Award for Best Actor.
Environmental Activism
Beyond his film career, DiCaprio is also renowned for his environmental activism. He established the Leonardo DiCaprio Foundation in 1998, focusing on global conservation efforts. His commitment to ecological issues often intersects with his public appearances. including those related to the Super Bowl.
The Super Bowl: An American Institution
History and Significance
The Super Bowl is the National Football League (NFL) championship game. is one of the most-watched sporting events in the world. First played in 1967, the Super Bowl has evolved into a cultural phenomenon. featuring high-profile halftime shows, memorable advertisements, and significant media coverage. The event attracts a diverse audience, from avid sports fans to casual viewers. making it a prime platform for celebrities to appear.
Entertainment and Advertisements
The Super Bowl is not only about football but also about entertainment. The halftime show features performances by some of the biggest names in the music industry. while the commercials are often as anticipated as the game itself. Companies invest millions in Super Bowl ads. creating iconic and sometimes controversial commercials that capture public attention.
Leonardo DiCaprio's Super Bowl Appearances
A Celebrity Among the Fans
Leonardo DiCaprio's presence at the Super Bowl has noted several times. As a high-profile celebrity. DiCaprio attracts
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The Unbelievable Tale of Dwayne Johnson Kidnapping: A Riveting Sagagreendigital
Introduction
The notion of Dwayne Johnson kidnapping seems straight out of a Hollywood thriller. Dwayne "The Rock" Johnson, known for his larger-than-life persona, immense popularity. and action-packed filmography, is the last person anyone would envision being a victim of kidnapping. Yet, the bizarre and riveting tale of such an incident, filled with twists and turns. has captured the imagination of many. In this article, we delve into the intricate details of this astonishing event. exploring every aspect, from the dramatic rescue operation to the aftermath and the lessons learned.
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The Origins of the Dwayne Johnson Kidnapping Saga
Dwayne Johnson: A Brief Background
Before discussing the specifics of the kidnapping. it is crucial to understand who Dwayne Johnson is and why his kidnapping would be so significant. Born May 2, 1972, Dwayne Douglas Johnson is an American actor, producer, businessman. and former professional wrestler. Known by his ring name, "The Rock," he gained fame in the World Wrestling Federation (WWF, now WWE) before transitioning to a successful career in Hollywood.
Johnson's filmography includes blockbuster hits such as "The Fast and the Furious" series, "Jumanji," "Moana," and "San Andreas." His charismatic personality, impressive physique. and action-star status have made him a beloved figure worldwide. Thus, the news of his kidnapping would send shockwaves across the globe.
Setting the Scene: The Day of the Kidnapping
The incident of Dwayne Johnson's kidnapping began on an ordinary day. Johnson was filming his latest high-octane action film set to break box office records. The location was a remote yet scenic area. chosen for its rugged terrain and breathtaking vistas. perfect for the film's climactic scenes.
But, beneath the veneer of normalcy, a sinister plot was unfolding. Unbeknownst to Johnson and his team, a group of criminals had planned his abduction. hoping to leverage his celebrity status for a hefty ransom. The stage was set for an event that would soon dominate worldwide headlines and social media feeds.
The Abduction: Unfolding the Dwayne Johnson Kidnapping
The Moment of Capture
On the day of the kidnapping, everything seemed to be proceeding as usual on set. Johnson and his co-stars and crew were engrossed in shooting a particularly demanding scene. As the day wore on, the production team took a short break. providing the kidnappers with the perfect opportunity to strike.
The abduction was executed with military precision. A group of masked men, armed and organized, infiltrated the set. They created chaos, taking advantage of the confusion to isolate Johnson. Johnson was outnumbered and caught off guard despite his formidable strength and fighting skills. The kidnappers overpowered him, bundled him into a waiting vehicle. and sped away, leaving everyone on set in a state of shock and disbelief.
The Immediate Aftermath
The immediate aftermath of the Dwayne Johnson kidnappin
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3. The isolated and hollow setting reflects the nature of
the music; wide open spaces are often used in gothic
literature, and the gothic was a major influence on
Post-Punk music, as well as being a more subtle
influence on modern indie music.
4. The handheld camera effect used makes the
video seem raw and unpolished, therefore
conforming to conventions of the indie genre.
5. This wide shot reveals the dingy
surroundings, which are reflective of the crowded
small music venues associated with indie bands.
This adheres to the notion that indie bands are
‘rebellious’, as it promotes working class
surroundings and therefore challenges the idea of
the ‘ruling class’.
7. The various close-ups used accentuate the
character’s emotions – here he looks melancholic
and pensive; qualities that lead the character to be
associated with the indie genre.
8. He gives a girl flowers, giving off the impression that
he is a romantic. The character’s femininity in the
video supports the idea of gender as a social
construct, as opposed to being biological, therefore
tying in with the idea of queer theory and
conforming to the idea that indie music subverts
norms.
9. The female characters stand next to cars that match the
colour of their clothing, suggesting they are merely
possessions of the men. This also helps to establish the
main character as an ‘outsider’, thus conforming to
another typical quality of an ‘indie’ person and establishes
him as a binary opposite to the stereotypical men in the
video
11. The video opens by panning through the setting – a
barren desert - for a long period of time. The isolated
setting establishes the band members as ‘outsiders’
and therefore adheres to the image of the indie
genre
12. The slow dissolves reflect the psychedelic nature
of the music, making the video seem dream-like.
The general psychedelic feel of the video could
be said to be influenced by the drug-addled
‘Madchester’ scene of their early years together
as a band.
14. The fast paced editing of still images used to open
the video establishes the fast paced rock & roll
lifestyle of the band.
15. The way the camera progressively zooms into the
venue suggests an intimacy, despite it being one
of the band’s bigger gigs; therefore still
attempting to associate the band with the more
traditionally ‘indie’ small venues, and implying a
close connection between the band and its fans
16. Quite a lot of the footage of the band playing their
instruments is asynchronous with the actual
song, supporting their messy rock & roll
lifestyle, which was prevalent in indie music in the early
2000s.
18. The setting is quite glum, tying in with the melancholic
nature of indie music. Additionally, the multi-storey flats
signify a working class environment; an environment
which was heavily influential on Arctic Monkeys’ early
work.
20. The various people that come to heckle the
character help to establish that he is an
‘outsider’, showing that he conforms to the
stereotype of an ‘indie’ person.
21. The tattered hand-wraps suggest he has been drumming
for a very long time, conveying the passion he has for
music – artists and bands within the indie genre are
perceived to be more passionate about the music they
create than artists and bands within other genres of
popular music.
23. The setting is a lot more suburban than the murky city
surroundings that used to be more prevalent within the
indie genre. It conforms to Anthony Giddens’ theory
that the self is always changing, as the ‘indie’ identity is
no longer heavily associated with the working class
24. The video is full of depressing and, sometimes, disturbing
imagery, conforming to conventions of the genre. Here, a
group of girls circle a girl knelt on the floor in a way that
suggests some sort of perverse ritual. The low lighting also
adds to the melancholic and disturbing feel.
25. A girl is seen beating another with a cane. The more
intense disturbing imagery here characterises the
melancholic nature of indie music