The document discusses the use of new media technologies in the various stages of creating a music video. In the research and planning stage, blogging sites and slideshare were used to document the process. A digital camera was used to manually focus photos during shoots. YouTube was used to gather audience feedback on the produced video. Adobe Premiere was used to edit basic video clips for a vox pops video early on, and later for advanced editing, effects, and audio/video integration. A video camera and lighting were used to film the music video. Adobe Photoshop was used to manipulate images and create ancillary tasks.