Munch & Co. produced the Native Roots Treehouse event at the 2015 Winter Xgames in Aspen, CO. The 4-day event celebrating cannabis, the games, and music was attended by 2500 people. Munch secured The Crystal Palace venue and ensured compliance with laws. Munch also produced The 2014 Waldos Music Festival in Denver featuring Matisyahu and others, co-sponsored by cannabis brands Dixie Elixirs and Native Roots.

2. Munch & Co. produced the Native Roots Treehouse event at the 2015
Winter Xgames in Aspen, CO. The event was a 4-day celebration of the
games, cannabis and music and was attended by 2500 people.

3. Munch & Company, a Denver-based event production powerhouse, specializes in marketing, branding and event
production. Founded in 2014, Munch provides creative and strategic solutions for top-tier events. With over 25 years
of experience in event production, strategic marketing and branding services, we apply our comprehensive knowledge
of event production and cannabis industry best practices to create and activate events that successfully promote our
clients’ products and services. Our experience includes promotional tours, event production and development of
strategic marketing initiatives for clients such as High Times, Dixie Elixirs, Foria, Native Roots, Leafly and Medicine
Man. Regardless of the scale of your event, Munch & Co. collaborates with our clients – making their visions a reality
and exceeding expectations from conceptualization to execution.
EST. 2014
Strategic Marketing • Event Production • Branding
Fresh Brands™

4. Munch secured The Crystal Palace as a venue for the Native Roots
Treehouse event and ensured all compliance with state and municipal
laws – an integral part of activating a successful cannabis-related event.

5. SERVICES:
Retail
• Store Openings
• Product Launches
• Promotional Events (in-store and offsite)
• Co-branding opportunities
Production
• Event planning & production
• VIP
• Concerts
• Cannabis Dinners
• Business Summits & Conferences
• Pop ups
• Concept design & execution
• Talent acquisition
• Infrastructure – Rentals & custom designs
• Legal compliance & best practices
• Onsite staffing & training
• Recruiting, training, and managing promoters, musical entertainers,
additional special events service staff, security staff, door staff, sub-
consultants
• Developing and implementing site-specific and program specific training
modules
• Designing and managing a European bottle service program

7. Munch & Co. produced The 2014 Waldo’s Music Festival at the
Fillmore Auditorium in Denver. Matisyahu headlined the event and
was joined by Congo Sanchez and Talib Kweli (pictured here). The
event was co-sponsored by Dixie Elixirs and Native Roots—two of the
most recognized brands in cannabis.

9. Matisyahu performing at The 2014 Waldos Music Festival at the
Fillmore Auditorium in Denver.

11. Freddie Wyatt is an event marketing, promotions and business development expert with more than 25 years
of experience in food and beverage, VIP /concierge, entertainment and hospitality. He has been instrumental
in spearheading business development and event programming for nightclubs, lounges and restaurants in
NYC, LA, Miami, Washington DC, Philadelphia, The Hamptons and Amsterdam through VIP marketing
and promotions. His forte is in bringing specialized knowledge of the local market and the production of
cutting-edge events together to advance national and international luxury brands. He has not only done this
for individual brands like Diesel, Maybach, Moet Hennessy, Bacardi, Ferrari - Maserati, and Aston Martin, but
he also served as Director of Operations for hotel management companies for boutiques such as the Donovan
House (Thompson Hotels) and The Graham (Hersha Hotel Group) in DC, Miami, Chicago and NYC.
Freddie began integrating his exceptional skill set and experience into the cannabis industry at the end of
2013, just prior to adult-use cannabis becoming legal in Denver. He seized the opportunity to create events
surrounding the momentous legalization occasion, founding Munch & Company in Denver in 2014. His
knowledge of best practices and legal compliance as they pertain to cannabis events is unsurpassed, making
Munch & Co. the most trusted and first ever cannabis-centric event production company. The company
continuestoexpandacrosstheUS,producingcannabis-relatedeventsincities,suchasLasVegas,Washington,
DC, Aspen, and Portland, Oregon. Keep an eye out for Munch & Co. as they continue to enter into expanding
cannabis markets—producing tasty events and munch more.
Freddie Wyatt, CEO
CLICKABLE MEDIA:
ASPEN, WITH REST OF STATE, GRAPPLES
WITH POT-CLUB POSSIBILITIES
http://www.aspentimes.com/news/20340309-113/aspen-with-rest-of-state-grapples-with-pot-club
Q&A WITH FREDDIE WYATT,
COLORADO’S FIRST POT PROMOTER
http://www.ampthemag.com/the-real/qa-with-freddie-wyatt-colorados-first-pot-promoter
CANNABIS CULTIVATING
SPIRIT OF ASPEN MAINSTREAM
http://cultivatingspirits.com/cannabis-cultivating-spirit-aspen-mainstream
THE CANNABIST SHOW: HE THROWS BIG WEED
PARTIES; SHE’S A LEGALIZATION CONSULTANT
http://dptv.denverpost.com/2015/05/07/cannabist-show-he-throws-big-weed-parties-she-s-a-
legalization-consultant
CONCERTS AND LEGAL WEED
http://www.pollstarpro.com/NewsContent.aspx?cat=0&com=1&ArticleID=823069
LEGAL MARIJUANA COMES OUT TO PLAY AT
ASPEN’S “STONIEST” X GAMES
http://www.denverpost.com/news/ci_27368610/legal-marijuana-is-out-play-at-aspens-stoniest

12. munchandco.com | 202.904.0040
EST. 2014
Fresh Brands™