This magazine focuses on hip hop music and culture. Its target audience is males aged 16-25, as evidenced by the cover image of 50 Cent posing with money, wearing casual clothes typical of hip hop fashion. The magazine is called "XXL" and features articles about popular hip hop artists like 50 Cent that discuss their music, lifestyle and success in terms that would appeal to its target demographic. The magazine's design emphasizes the cover image and title through sizing, color and layout to attract its intended audience.