MTS India the newest in the CDMA market India.

2. MTS India: A Sistema
Shyama JV

3. Introduction
•Sistema Shyam TeleServices (SSTL), a joint venture between
Sistema of Russia and Shyam telelink group of India, has
announced the launch of its global brand 'MTS' in India.
•It is the first CDMA operator to get pan India license to operate
in all 22 circles in India.
•It will operate on CDMA technology and also provide EVDO
Data Access.

4. About SSTL
Sistema Shyam TeleServices (SSTL) is a “Joint venture” company between
Sistema of Russia and Shyam Group of India. Sistema is the majority share
holder in this joint venture with a 73.71% equity stake, along with the
Shyam Group, holding a 23.79% stake and the rest 2.5% being public
partake.
SSTL has the spectrum to provide mobile telephony services in all the 22
circles across the country.
In a recent development, SSTL tied up with Mobile TeleSystems OJSC of
Russia to bring the globally acclaimed telecom brand-MTS-to India. MTS is
the 8th largest telecom brand in the world and has recently been voted the
71st ranked brand out of the 100 top global brands in the world by Millward
Brown.

5. About MTS
Mobile TeleSystems OJSC (MTS) is the largest mobile phone operator in Russia
and the CIS. MTS services over 95.03 million subscribers (as of June 30, 2009).
MTS provides mobile communications in Russia, Ukraine, Uzbekistan,
Turkmenistan, Armenia and Belarus , a territory with a total population of more
than 230 million.
MTS has been listed on the New York Stock Exchange since July 2000 and trades
under the ticker MBT.
In 2008, MTS' revenues grew 24% to $10.2 billion. According to Informa
Telecoms & Media's World Cellular Information Service, MTS ranks as the 8th
largest operator in the world by proportionate subscriptions at the end of 2008.

6. Services
High Speed EVDO Internet
Download 3.1MBps and
Upload 1.8 MBps
Device Cost 3499-
Premium,and 2999-Regular.
Portable Internet
CDMA Internet upto 153KBps
Download
Device Cost 1499
MTS CDMA Mobile
½ p/sec pulse rate
Digital technology.

7. M Blaze Tariff Card

8. M Blaze
Pros Cons
Gr8 value for
Poor Customer
Price, considering
Support.
the device cost.
Good Speed in
Bangalore Urban. Plans in mid
Download speeds range (400-600)
upto 280KBps. are not practical.
15GB of Free
Usage as an Recharge options
Introductory are in-feasible.
Offer.

9. M Browse Tariff Card

10. M Browse
Pros Wide Network
Cons
Coverage across Poor Customer
the state on Support.
CDMA network.
Can use the No limited Plans
modem to for moderate
receive.make Users.
calls and SMS
1 GB SD Card Not such gr8
Free. speed for
download
junkies.

11. Print Ad’s in Karnataka……
Lifena Plan Badlaise!!!

14. Compiled by :
Nayan Dharamshi
0920317
Christ University Insitute of Management