This document provides details about two initiatives to promote healthy eating in Cleveland: a postcard mail campaign and a community event. The postcard campaign aims to increase fruit and vegetable consumption among SNAP recipients through quarterly mailings with nutrition messages, information on produce incentives at farmers markets, and recipes. An evaluation plan includes surveys to assess consumption changes. The community event at an urban farm seeks to raise awareness of local food production and programs through farm tours, food samples, and information booths from partner organizations. The goal is to empower residents and connect consumers with producers.
Fair Food Network runs the Double Up Food Bucks program, which provides matching funds for SNAP beneficiaries to buy more produce at farmers markets and grocery stores. The program began at 5 farmers markets in 2009 and has since expanded to over 150 sites in Michigan. A study of Double Up participants in Detroit found that the program reached very low-income SNAP shoppers. Fair Food Network received a USDA grant to expand Double Up in Michigan using lessons from participant surveys and focus groups. The expansion will make it easier for SNAP beneficiaries to access and use incentives to purchase more locally grown produce.
Fair Food Network runs the Double Up Food Bucks program which matches SNAP benefits spent on fresh produce at participating farmers' markets and stores. This report analyzes survey data from 559 SNAP participants who used Double Up Food Bucks at farmers' markets. 87% reported eating more produce, 96% planned to increase consumption, and 69% tried new healthy foods. 66% reported buying fewer junk foods. The program increases access to healthy foods in underserved communities and supports local farmers and economies.
Increasing Access to Healthy Foods for Low-income Residents in Santa Clara Co...JSI
The Santa Clara County Public Health Department used a combination of communication strategies including social media, digital ads, on-the-ground outreach, coupons, and text reminders to reduce barriers for CalFresh recipients accessing local farmers' markets. This resulted in increased purchasing of fresh produce among low-income residents. Between 2014-2016, they saw a 108% increase in CalFresh dollars spent, 830% increase in matching dollars distributed, and 11% increase in awareness of CalFresh acceptance reported by shoppers. 58% of shoppers recalled campaign messages, and over 1,200 coupons were redeemed.
The document discusses hunger and food insecurity in Minnesota. It summarizes the work of Hunger Solutions Minnesota to end hunger through advocacy, funding food shelves, and connecting those in need with assistance programs. It provides statistics on food insecurity rates in Minnesota, particularly among children and veterans. It also describes some of Hunger Solutions Minnesota's initiatives, such as distributing food from the Emergency Food Assistance Program, advocating for fair food policies, and expanding mobile food shelves.
Fair Food Network works to develop solutions that support farmers, strengthen local economies, and increase access to healthy food, especially in underserved communities. Their Double Up Food Bucks program matches SNAP benefits spent on fresh produce at participating retailers. The program began in 2009 and has expanded to over 150 locations statewide. This report analyzes three years of program data and its implications for policy, focusing on the program's growth and impact in rural Michigan communities.
The document analyzes the impact of three poverty alleviation programs in Mexico - PROGRESA, PROCAMPO, and the Word Credit Program - on household consumption using a propensity score matching analysis. It finds that most programs seem to have a negative impact on food expenditure at the household level. The paper aims to identify household characteristics that determine the size of programs' impact on welfare and discusses potential reasons for the unexpected negative impact on food consumption.
Health Care Foundation of Greater Kansas - Community Gardens Projects
`
For more information, Please see websites below:
`
Organic Edible Schoolyards & Gardening with Children =
http://scribd.com/doc/239851214 ~
`
Double Food Production from your School Garden with Organic Tech =
http://scribd.com/doc/239851079 ~
`
Free School Gardening Art Posters =
http://scribd.com/doc/239851159 ~
`
Increase Food Production with Companion Planting in your School Garden =
http://scribd.com/doc/239851159 ~
`
Healthy Foods Dramatically Improves Student Academic Success =
http://scribd.com/doc/239851348 ~
`
City Chickens for your Organic School Garden =
http://scribd.com/doc/239850440 ~
`
Simple Square Foot Gardening for Schools - Teacher Guide =
http://scribd.com/doc/239851110 ~
Second Harvest Food Bank distributes food to over 69,000 people each month through a network of over 200 member agencies. Last year, Second Harvest distributed nearly 7 million pounds of food. The document discusses the Cooking Matters program, which had nearly 250 graduates in 2013 and aims to teach nutrition education. It also discusses the SUNShine Box program, which provides monthly food boxes to low-income seniors, and now serves 130 more seniors after an increased caseload. Retail grocery store donation programs provided nearly 700,000 pounds of food to Second Harvest last year, including meat, produce, and dairy.
Fair Food Network runs the Double Up Food Bucks program, which provides matching funds for SNAP beneficiaries to buy more produce at farmers markets and grocery stores. The program began at 5 farmers markets in 2009 and has since expanded to over 150 sites in Michigan. A study of Double Up participants in Detroit found that the program reached very low-income SNAP shoppers. Fair Food Network received a USDA grant to expand Double Up in Michigan using lessons from participant surveys and focus groups. The expansion will make it easier for SNAP beneficiaries to access and use incentives to purchase more locally grown produce.
Fair Food Network runs the Double Up Food Bucks program which matches SNAP benefits spent on fresh produce at participating farmers' markets and stores. This report analyzes survey data from 559 SNAP participants who used Double Up Food Bucks at farmers' markets. 87% reported eating more produce, 96% planned to increase consumption, and 69% tried new healthy foods. 66% reported buying fewer junk foods. The program increases access to healthy foods in underserved communities and supports local farmers and economies.
Increasing Access to Healthy Foods for Low-income Residents in Santa Clara Co...JSI
The Santa Clara County Public Health Department used a combination of communication strategies including social media, digital ads, on-the-ground outreach, coupons, and text reminders to reduce barriers for CalFresh recipients accessing local farmers' markets. This resulted in increased purchasing of fresh produce among low-income residents. Between 2014-2016, they saw a 108% increase in CalFresh dollars spent, 830% increase in matching dollars distributed, and 11% increase in awareness of CalFresh acceptance reported by shoppers. 58% of shoppers recalled campaign messages, and over 1,200 coupons were redeemed.
The document discusses hunger and food insecurity in Minnesota. It summarizes the work of Hunger Solutions Minnesota to end hunger through advocacy, funding food shelves, and connecting those in need with assistance programs. It provides statistics on food insecurity rates in Minnesota, particularly among children and veterans. It also describes some of Hunger Solutions Minnesota's initiatives, such as distributing food from the Emergency Food Assistance Program, advocating for fair food policies, and expanding mobile food shelves.
Fair Food Network works to develop solutions that support farmers, strengthen local economies, and increase access to healthy food, especially in underserved communities. Their Double Up Food Bucks program matches SNAP benefits spent on fresh produce at participating retailers. The program began in 2009 and has expanded to over 150 locations statewide. This report analyzes three years of program data and its implications for policy, focusing on the program's growth and impact in rural Michigan communities.
The document analyzes the impact of three poverty alleviation programs in Mexico - PROGRESA, PROCAMPO, and the Word Credit Program - on household consumption using a propensity score matching analysis. It finds that most programs seem to have a negative impact on food expenditure at the household level. The paper aims to identify household characteristics that determine the size of programs' impact on welfare and discusses potential reasons for the unexpected negative impact on food consumption.
Health Care Foundation of Greater Kansas - Community Gardens Projects
`
For more information, Please see websites below:
`
Organic Edible Schoolyards & Gardening with Children =
http://scribd.com/doc/239851214 ~
`
Double Food Production from your School Garden with Organic Tech =
http://scribd.com/doc/239851079 ~
`
Free School Gardening Art Posters =
http://scribd.com/doc/239851159 ~
`
Increase Food Production with Companion Planting in your School Garden =
http://scribd.com/doc/239851159 ~
`
Healthy Foods Dramatically Improves Student Academic Success =
http://scribd.com/doc/239851348 ~
`
City Chickens for your Organic School Garden =
http://scribd.com/doc/239850440 ~
`
Simple Square Foot Gardening for Schools - Teacher Guide =
http://scribd.com/doc/239851110 ~
Second Harvest Food Bank distributes food to over 69,000 people each month through a network of over 200 member agencies. Last year, Second Harvest distributed nearly 7 million pounds of food. The document discusses the Cooking Matters program, which had nearly 250 graduates in 2013 and aims to teach nutrition education. It also discusses the SUNShine Box program, which provides monthly food boxes to low-income seniors, and now serves 130 more seniors after an increased caseload. Retail grocery store donation programs provided nearly 700,000 pounds of food to Second Harvest last year, including meat, produce, and dairy.
The document discusses the need to reform the United States' international food aid program, Food for Peace, to use funds more efficiently and help more hungry people. It notes that while food aid has helped billions of people, the programs could better address nutritional needs, especially of women and children. Reforms like local and regional procurement of food aid and increased flexibility in resource use could save money, reach more people faster with more nutritious foods, and promote agricultural development in recipient countries.
The document discusses efforts to combat hunger and obesity among low-income families through SNAP pilot programs. It outlines five current pilot programs in New York, Oregon, Illinois, Massachusetts, and Michigan that provide matching funds for SNAP recipients to purchase fresh foods at farmers markets. The pilots have increased healthy food access and SNAP spending at farmers markets, but combining them with nutrition education could more effectively address the problems. Policymakers should support expanding similar pilots nationally along with other SNAP initiatives.
Framing the Berkeley Soda Tax around Children’s HealthJSI
Presented by JSI's Clancey Bateman and Sara Soka at the 2015 Childhood Obesity Conference, this poster provides the key messages and dissemination strategies used during Berkeley’s sugary drink tax campaign and
makes recommendations for framing sugary drink initiatives.
Food Day 2015 at Michigan State University focused on educating students about local foods and encouraging the university community to support the local food system. Events included an educational table with information from local organizations, a survey to understand student interest in local foods, and a social media contest. The survey found that most students want more promotion and labeling of local foods on campus. Barriers to eating local included not knowing where to purchase local foods and issues of convenience. The event organizers recommended that MSU highlight and increase local foods on campus to support local farmers and the state's economy.
The document summarizes the speaker's extracurricular activities during their internship, which included attending various conferences, webinars, seminars, and community events on topics related to nutrition, public health, food policy, and social determinants of health. Some of the events focused on childhood obesity prevention, the school food system, sustainable food production, and diabetes education and awareness in the Latino community. The speaker gained exposure to research and engaged with professionals in fields related to their studies in nutrition and public health.
Our project explores partnerships between food banks and incubator farms. We conducted research with Feeding America and the National Incubator Farm Training Initiative, collecting data from food banks and farms. Our analysis identified shared needs around increasing access to healthy food and reducing waste. Many food banks already support gardening and would be interested in incubator partnerships. The Greater Lansing Food Bank operates Lansing Roots, an incubator program serving beginning and refugee farmers that could increase food bank distributions and community nutrition. The document provides an overview of our research assessing this partnership model.
The document discusses efforts in Seattle and King County, Washington to promote healthy eating and active living through policy and systems changes funded by the Communities Putting Prevention to Work initiative. It describes projects including a farm to table cooperative purchasing program linking food producers to programs serving seniors and children, a healthy vending policy, and a program working with corner stores to increase healthy options in underserved areas. It emphasizes that these types of policy changes can have lasting impacts and influence the replication of initiatives.
This document discusses different approaches to philanthropy, including the traditional model of foundations issuing grants to non-profits based on grant proposals, and the emerging "collective impact" model of philanthropic organizations partnering with groups working on systemic change. It argues this latter approach requires mobilizing and coordinating stakeholders towards shared objectives, which is messier but leads to more sustainable change. The document then discusses how philanthropy is increasingly supporting farm-to-institution collaborations and regional food systems through organizations like the John Merck Fund, which funds initiatives in New England around institutional demand and regional food supply networks.
Food Waste Reduction Alliance Best Practices to Reduce Food Waste ToolkitJeanne von Zastrow
A toolkit of best practices to reduce food waste, developed by The Food Waste Reduction Alliance, a collaboration of Food Marketing Institute, Grocery Manufacturers Association and National Restaurant Association and 30 member companies with best practices and examples from industry.
Food Waste Management Market Report: Industry Outlook, Latest Development and...IMARC Group
The global food waste management market grew at a CAGR of around 5% during 2015-2020. Looking forward, IMARC Group expects the global food waste management market to exhibit moderate growth during the next five years.
To learn more about this market, visit us at: https://www.imarcgroup.com/food-waste-management-market
We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
The report has categorized the market based on region, waste type, process, source and application.
For more information, request for a free sample report https://www.imarcgroup.com/food-waste-management-market/requestsample
Contact Us:
IMARC Group
30 N Gould St, Ste R
Sheridan, WY (Wyoming) 82801 USA
Email: Sales@imarcgroup.com
Tel No:(D) +91 120 433 0800
Americas:- +1 631 791 1145 | Africa and Europe :- +44- 753-713-2163 | Asia: +91-120-433-0800, +91-120-433-0800
The document summarizes research projects utilizing GIS and spatial analysis to examine Milwaukee's food system. It analyzes the locations of different food sources like supermarkets, convenience stores, and farmers markets in relation to neighborhood demographics. Key findings include lack of supermarkets and greater numbers of convenience stores in low-income and minority neighborhoods. Community supported agriculture programs and mobile markets help increase access to healthy foods. Current research examines defining food deserts and assessing the Fondy farmers market.
. Using Appreciate Inquiry, participants were asked to describe what is functional about the current food system and to create a vision for a food system in Skagit County that would provide easy access to healthy foods. Audio recordings and detailed notes were analyzed and coded into emergent themes. Mind maps were used to visually represent themes in three main areas: what is working currently, barriers to healthy food access, and participant visions for the future. Listening session results were presented to local stakeholders to inform a planning process for a comprehensive response to improving healthy food access in Skagit County.
A collaborative effort of the Farm to Preschool Subcommittee of the National Farm to School Network, the workshop was led by: Stacey Sobell, Ecotrust/National Farm to School Network; Zoe Phillips, Urban & Environmental Policy Institute, Occidental College; Emily Jackson, Appalachian Sustainable Agriculture Project/National Farm to School Network; Katy Pelissier, Ecotrust
This document summarizes the work of Second Harvest Heartland, a food bank serving Minnesota and Wisconsin. It discusses how Second Harvest has increased its distribution of fresh produce from 152 types in 2010 to over 750 types in 2013. It also describes several of Second Harvest's community programs that help connect hungry people with resources, such as school pantries, SNAP outreach, and senior food boxes. The document notes that the demographics facing hunger have changed, with more suburban and college students needing assistance. It highlights the important role of volunteers, with over 130,000 volunteer hours contributed in 2013 through activities beyond just food sorting and packing.
This document summarizes Second Harvest Heartland's community impact report for 2013. It discusses how Second Harvest Heartland increased its distribution of fresh produce from 152 types in 2010 to over 5 million pounds in 2013. It highlights several of Second Harvest Heartland's programs that address food insecurity, such as Meals for Minds, SNAP Outreach, and the Summer Food Service Program. The document also discusses Second Harvest Heartland's partnerships with retailers, farmers, and other organizations to increase access to nutritious food for those in need.
This document summarizes the work of Second Harvest Heartland, a food bank serving Minnesota and Wisconsin. It discusses Second Harvest Heartland's efforts to increase distribution of fresh produce, rescue food from retailers and farms, support community programs to address hunger, engage volunteers, and partner with schools and organizations. It highlights some of Second Harvest Heartland's community impact in 2013, including distributing over 30 million pounds of food through their retail food rescue program and collecting over 5.9 million pounds of produce from growers. The document also recognizes awards and achievements of Second Harvest Heartland and their partners in addressing hunger in their communities.
The document provides a final report on activities funded by a USDA Hunger-Free Communities grant to address food insecurity in Oneida County, NY. It summarizes the formation of a Food Policy Working Group to research and assess food insecurity, collect data, and formalize a Food Policy Council. The report details the working group's activities conducting food insecurity surveys, developing indicators to measure the local food system, and networking to establish a sustainable Food Policy Advisory Council to address hunger long-term through a multi-sector approach.
World Vision is working to address global food insecurity through both emergency relief measures and longer-term development solutions. Their emergency measures include continuing food aid and calling on governments to expand social programs, while their development solutions involve increasing nutrition programs, supporting local agriculture and economic initiatives. The international community has also responded by increasing food aid funding and prioritizing agriculture investment. The document suggests students can take local action on food issues through activities like visiting farms, volunteering at food banks, and advocating for policies to address hunger.
Making Connections: How the Local Food Movement Can Support Ventura County Ag...Julie Prilling
The document summarizes the activities of the Ventura County Ag Futures Alliance (VAFA) following an agricultural summit held in February 2012. Over 225 community members attended the summit to discuss challenges facing local agriculture and opportunities to support it. Key challenges identified included urban encroachment, water issues, and heavy regulation. In response, VAFA formed committees to work on agricultural education, reducing regulatory burdens, and convening educators. VAFA will continue using summit feedback to guide its efforts in maintaining a thriving agricultural industry in Ventura County.
This document summarizes interviews conducted with leaders of 13 statewide and 2 multi-state food networks. It identifies 10 key phases and activities of statewide food networks: emerging, investing, cultivating trust, navigating contexts, fostering learning, spanning boundaries, valuing diversity, influencing policy, measuring impact, and evolving. For each phase, opportunities, challenges, and best practices are discussed. The document presents an overview of the ecology of statewide food networks and how they resemble natural ecosystems in structure and function.
The Farm Fresh Market (FFM) was a pilot program in Cobb County, Georgia that aimed to increase access to fresh fruits and vegetables in a community with limited healthy food retailers. Through a community engagement process including a needs assessment survey and focus groups, lack of access to affordable, healthy foods was identified as a priority issue. The FFM was developed and implemented through a partnership between the county health department and YMCA. An evaluation found the market served an average of 28 customers per day, who reported the FFM made healthy foods easier and less expensive to access and increased their fruit and vegetable consumption. The results suggest the FFM was an effective way to address the community's need for greater access to healthy foods.
Mobile health apps for low income communitiesApp Master
Mobile applications show promise in positively impacting obesity and related health issues among low-income communities. However, current apps may not fully meet the needs of these groups, who face challenges around access, literacy and resources. Developing apps that leverage public data and tailor design/content for these audiences could help address inequities and better support healthy behaviors through education, access to services, monitoring progress, and interventions. Applications for Good seeks to facilitate such app development and research into mobile technologies for improving health outcomes in low socio-economic status communities.
The document discusses the need to reform the United States' international food aid program, Food for Peace, to use funds more efficiently and help more hungry people. It notes that while food aid has helped billions of people, the programs could better address nutritional needs, especially of women and children. Reforms like local and regional procurement of food aid and increased flexibility in resource use could save money, reach more people faster with more nutritious foods, and promote agricultural development in recipient countries.
The document discusses efforts to combat hunger and obesity among low-income families through SNAP pilot programs. It outlines five current pilot programs in New York, Oregon, Illinois, Massachusetts, and Michigan that provide matching funds for SNAP recipients to purchase fresh foods at farmers markets. The pilots have increased healthy food access and SNAP spending at farmers markets, but combining them with nutrition education could more effectively address the problems. Policymakers should support expanding similar pilots nationally along with other SNAP initiatives.
Framing the Berkeley Soda Tax around Children’s HealthJSI
Presented by JSI's Clancey Bateman and Sara Soka at the 2015 Childhood Obesity Conference, this poster provides the key messages and dissemination strategies used during Berkeley’s sugary drink tax campaign and
makes recommendations for framing sugary drink initiatives.
Food Day 2015 at Michigan State University focused on educating students about local foods and encouraging the university community to support the local food system. Events included an educational table with information from local organizations, a survey to understand student interest in local foods, and a social media contest. The survey found that most students want more promotion and labeling of local foods on campus. Barriers to eating local included not knowing where to purchase local foods and issues of convenience. The event organizers recommended that MSU highlight and increase local foods on campus to support local farmers and the state's economy.
The document summarizes the speaker's extracurricular activities during their internship, which included attending various conferences, webinars, seminars, and community events on topics related to nutrition, public health, food policy, and social determinants of health. Some of the events focused on childhood obesity prevention, the school food system, sustainable food production, and diabetes education and awareness in the Latino community. The speaker gained exposure to research and engaged with professionals in fields related to their studies in nutrition and public health.
Our project explores partnerships between food banks and incubator farms. We conducted research with Feeding America and the National Incubator Farm Training Initiative, collecting data from food banks and farms. Our analysis identified shared needs around increasing access to healthy food and reducing waste. Many food banks already support gardening and would be interested in incubator partnerships. The Greater Lansing Food Bank operates Lansing Roots, an incubator program serving beginning and refugee farmers that could increase food bank distributions and community nutrition. The document provides an overview of our research assessing this partnership model.
The document discusses efforts in Seattle and King County, Washington to promote healthy eating and active living through policy and systems changes funded by the Communities Putting Prevention to Work initiative. It describes projects including a farm to table cooperative purchasing program linking food producers to programs serving seniors and children, a healthy vending policy, and a program working with corner stores to increase healthy options in underserved areas. It emphasizes that these types of policy changes can have lasting impacts and influence the replication of initiatives.
This document discusses different approaches to philanthropy, including the traditional model of foundations issuing grants to non-profits based on grant proposals, and the emerging "collective impact" model of philanthropic organizations partnering with groups working on systemic change. It argues this latter approach requires mobilizing and coordinating stakeholders towards shared objectives, which is messier but leads to more sustainable change. The document then discusses how philanthropy is increasingly supporting farm-to-institution collaborations and regional food systems through organizations like the John Merck Fund, which funds initiatives in New England around institutional demand and regional food supply networks.
Food Waste Reduction Alliance Best Practices to Reduce Food Waste ToolkitJeanne von Zastrow
A toolkit of best practices to reduce food waste, developed by The Food Waste Reduction Alliance, a collaboration of Food Marketing Institute, Grocery Manufacturers Association and National Restaurant Association and 30 member companies with best practices and examples from industry.
Food Waste Management Market Report: Industry Outlook, Latest Development and...IMARC Group
The global food waste management market grew at a CAGR of around 5% during 2015-2020. Looking forward, IMARC Group expects the global food waste management market to exhibit moderate growth during the next five years.
To learn more about this market, visit us at: https://www.imarcgroup.com/food-waste-management-market
We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
The report has categorized the market based on region, waste type, process, source and application.
For more information, request for a free sample report https://www.imarcgroup.com/food-waste-management-market/requestsample
Contact Us:
IMARC Group
30 N Gould St, Ste R
Sheridan, WY (Wyoming) 82801 USA
Email: Sales@imarcgroup.com
Tel No:(D) +91 120 433 0800
Americas:- +1 631 791 1145 | Africa and Europe :- +44- 753-713-2163 | Asia: +91-120-433-0800, +91-120-433-0800
The document summarizes research projects utilizing GIS and spatial analysis to examine Milwaukee's food system. It analyzes the locations of different food sources like supermarkets, convenience stores, and farmers markets in relation to neighborhood demographics. Key findings include lack of supermarkets and greater numbers of convenience stores in low-income and minority neighborhoods. Community supported agriculture programs and mobile markets help increase access to healthy foods. Current research examines defining food deserts and assessing the Fondy farmers market.
. Using Appreciate Inquiry, participants were asked to describe what is functional about the current food system and to create a vision for a food system in Skagit County that would provide easy access to healthy foods. Audio recordings and detailed notes were analyzed and coded into emergent themes. Mind maps were used to visually represent themes in three main areas: what is working currently, barriers to healthy food access, and participant visions for the future. Listening session results were presented to local stakeholders to inform a planning process for a comprehensive response to improving healthy food access in Skagit County.
A collaborative effort of the Farm to Preschool Subcommittee of the National Farm to School Network, the workshop was led by: Stacey Sobell, Ecotrust/National Farm to School Network; Zoe Phillips, Urban & Environmental Policy Institute, Occidental College; Emily Jackson, Appalachian Sustainable Agriculture Project/National Farm to School Network; Katy Pelissier, Ecotrust
This document summarizes the work of Second Harvest Heartland, a food bank serving Minnesota and Wisconsin. It discusses how Second Harvest has increased its distribution of fresh produce from 152 types in 2010 to over 750 types in 2013. It also describes several of Second Harvest's community programs that help connect hungry people with resources, such as school pantries, SNAP outreach, and senior food boxes. The document notes that the demographics facing hunger have changed, with more suburban and college students needing assistance. It highlights the important role of volunteers, with over 130,000 volunteer hours contributed in 2013 through activities beyond just food sorting and packing.
This document summarizes Second Harvest Heartland's community impact report for 2013. It discusses how Second Harvest Heartland increased its distribution of fresh produce from 152 types in 2010 to over 5 million pounds in 2013. It highlights several of Second Harvest Heartland's programs that address food insecurity, such as Meals for Minds, SNAP Outreach, and the Summer Food Service Program. The document also discusses Second Harvest Heartland's partnerships with retailers, farmers, and other organizations to increase access to nutritious food for those in need.
This document summarizes the work of Second Harvest Heartland, a food bank serving Minnesota and Wisconsin. It discusses Second Harvest Heartland's efforts to increase distribution of fresh produce, rescue food from retailers and farms, support community programs to address hunger, engage volunteers, and partner with schools and organizations. It highlights some of Second Harvest Heartland's community impact in 2013, including distributing over 30 million pounds of food through their retail food rescue program and collecting over 5.9 million pounds of produce from growers. The document also recognizes awards and achievements of Second Harvest Heartland and their partners in addressing hunger in their communities.
The document provides a final report on activities funded by a USDA Hunger-Free Communities grant to address food insecurity in Oneida County, NY. It summarizes the formation of a Food Policy Working Group to research and assess food insecurity, collect data, and formalize a Food Policy Council. The report details the working group's activities conducting food insecurity surveys, developing indicators to measure the local food system, and networking to establish a sustainable Food Policy Advisory Council to address hunger long-term through a multi-sector approach.
World Vision is working to address global food insecurity through both emergency relief measures and longer-term development solutions. Their emergency measures include continuing food aid and calling on governments to expand social programs, while their development solutions involve increasing nutrition programs, supporting local agriculture and economic initiatives. The international community has also responded by increasing food aid funding and prioritizing agriculture investment. The document suggests students can take local action on food issues through activities like visiting farms, volunteering at food banks, and advocating for policies to address hunger.
Making Connections: How the Local Food Movement Can Support Ventura County Ag...Julie Prilling
The document summarizes the activities of the Ventura County Ag Futures Alliance (VAFA) following an agricultural summit held in February 2012. Over 225 community members attended the summit to discuss challenges facing local agriculture and opportunities to support it. Key challenges identified included urban encroachment, water issues, and heavy regulation. In response, VAFA formed committees to work on agricultural education, reducing regulatory burdens, and convening educators. VAFA will continue using summit feedback to guide its efforts in maintaining a thriving agricultural industry in Ventura County.
This document summarizes interviews conducted with leaders of 13 statewide and 2 multi-state food networks. It identifies 10 key phases and activities of statewide food networks: emerging, investing, cultivating trust, navigating contexts, fostering learning, spanning boundaries, valuing diversity, influencing policy, measuring impact, and evolving. For each phase, opportunities, challenges, and best practices are discussed. The document presents an overview of the ecology of statewide food networks and how they resemble natural ecosystems in structure and function.
The Farm Fresh Market (FFM) was a pilot program in Cobb County, Georgia that aimed to increase access to fresh fruits and vegetables in a community with limited healthy food retailers. Through a community engagement process including a needs assessment survey and focus groups, lack of access to affordable, healthy foods was identified as a priority issue. The FFM was developed and implemented through a partnership between the county health department and YMCA. An evaluation found the market served an average of 28 customers per day, who reported the FFM made healthy foods easier and less expensive to access and increased their fruit and vegetable consumption. The results suggest the FFM was an effective way to address the community's need for greater access to healthy foods.
Mobile health apps for low income communitiesApp Master
Mobile applications show promise in positively impacting obesity and related health issues among low-income communities. However, current apps may not fully meet the needs of these groups, who face challenges around access, literacy and resources. Developing apps that leverage public data and tailor design/content for these audiences could help address inequities and better support healthy behaviors through education, access to services, monitoring progress, and interventions. Applications for Good seeks to facilitate such app development and research into mobile technologies for improving health outcomes in low socio-economic status communities.
This document summarizes a survey of 341 low-income individuals in North Carolina about their attitudes toward fruit and vegetable consumption and usage of farmers' markets. The most commonly cited barriers to eating fruits and vegetables were cost and lack of time to prepare them. Facilitators included access to affordable locally grown produce and knowledge of quick preparation methods. Among those who did not use farmers' markets, major barriers were inability to use food assistance benefits and lack of awareness of local markets. Increased acceptance of benefits and more information about market locations and hours could help improve access.
1) Hunger affects millions of Americans each year, including difficulties affording food and choosing which family members eat. Hunger can cause lasting health and academic problems for children.
2) While government programs like SNAP provide $84 billion annually to aid hunger, there is debate over costs and fraud. Local food banks help fill gaps by providing food to those ineligible for federal programs.
3) Individuals can help by volunteering, donating food or money to local food banks, or contacting representatives to support anti-hunger efforts. Working together through various means can make progress against hunger in communities.
- This document proposes a community-based participatory research project in Cleveland's Central neighborhood to address barriers to healthy food access and cooking education.
- The project will use CBPR principles to form a community advisory board who will lead all phases of the research and intervention design. Surveys, interviews, photovoice, and focus groups will assess food access and design an appropriate cooking education program.
- The 18-month project will have two phases - developing partnerships and needs assessment in the first year, then implementing and evaluating the cooking education program in the second year. Community members will be hired and trained to lead data collection, analysis, and program implementation.
Running head AN ANALYSIS OF FEEDING AMERICA2AN ANALYSIS OF FEE.docxSUBHI7
Running head: AN ANALYSIS OF FEEDING AMERICA 2
AN ANALYSIS OF FEEDING AMERICA 2
The Analysis of Feeding America
Analysis of Feeding America
Feeding America is a nonprofit organization based in the United States. The organization operates food banks all over the U.S that feed millions of people through shelters, food pantries, and soup kitchens. Feeding America is one of the largest nonprofit organizations in the U.S and has the unique mission of alleviating hunger especially amongst the impoverished citizens (Handforth, Hennink, & Schwartz, 2013). Students can enable the organization to achieve its mission through donations and engage in research to examine the issue of hunger in America. To that extent, the following paper will discuss the organization's vision, challenges and suggest the improvements that it can make to realize its mission successfully.
The Vision
Feeding America has a multifaceted vision aimed towards feeding hungry Americans through a web of community-based organizations. Also, the organization's vision is aimed at engaging communities in the endeavor to end hunger across the U.S. The first tenet of the organization’s vision is passion. Feeding America is driven by the compassion and enthusiasm to help the people in need to enable them to realize their full potential. The second tenet of the organization's vision is to inspire hope in the communities that it serves by using a positive attitude. Indeed, the organization aims to have a meaningful impact in the community every day. The third tenet is stewardship. Feeding America aims to be a pillar of the community in order to gain the trust of donors to serve people better. For the firm to achieve the latter, the organization aspires to involve donors in financial decision making to create an environment of accountability. By following these tenets, Feeding America will achieve sustainability and enable it to create a better future for impoverished Americans.
Challenges
The most significant challenge that Feeding America faces is related to financing. Currently, the organization lacks enough funds to solve the perpetual issue of hunger in the U.S. As a nationwide organization, and Feeding America needs a significant amount of resources like personnel and vehicles to enable it to achieve its mission effectively. However, the organization lacks enough sponsors meaning that it has to compromise part of its mission. The situation is made worse by the current macroeconomic climate in the U.S. Due to unfavorable economic conditions (rising food prices, unemployment, and the housing crisis), the demand for emergency feeding services is at an all-time high; this places a strain on the already overstretched budget of Feeding America. The second challenge of the organization is interrelated to the first as the organization lacks enough personnel. Feeding America is chronically understaffed, and there are not many people who are willing to offer voluntary services. T ...
Do this assignment according to the directions below and fellow al.docxmadlynplamondon
Do this assignment according to the directions below and fellow all steps
Review your vision statement and short-term and long-term goals prior to developing your individual development plan outline for your mentee. Follow the outline prompts on the "Individual Development Plan Outline" resource to determine a plan to coach or mentor the mentee. This outline should provide a clear vision for working with the mentee and meeting the preliminary short-term and long-term goals already established. The outline must include realistic activities you can and will implement with your mentee. In addition, research a minimum of three articles (3-5 pages each) that support two coaching and two mentoring techniques that would assist in meeting the desired outcome for the plan. Once you have submitted the outline, you will be required to begin developing a timeline in order to implement a minimum of two activities with your mentee. The timeline is not required during submission, but it should provide a clear frame of reference for you and your mentee to achieve success.
Implementing the activities with your mentee will not necessarily require an extensive time commitment, but it the time spent should provide the opportunity to use mentoring or coaching techniques to support the mentee.
COMMUNITY DEVELOPMENT AND THE
INFLUENCE OF NEW FOOD RETAIL SOURCES ON
THE PRICE AND AVAILABILITY OF NUTRITIOUS
FOOD
RICHARD C. SADLER
University of Western Ontario
JASON A. GILLILAND
University of Western Ontario
GODWIN ARKU
University of Western Ontario
ABSTRACT: Studies have demonstrated links between the accessibility of food and multiple health
outcomes. Policymakers engaged in local community development may use public health concerns
as a strategy to procure funding for food retail initiatives. Few studies to date have demonstrated
the impact that a new food retailer can have on geographic and economic access to nutritious food
in a community, evidence which could support the case for new food retail. This paper examines the
price and availability of food before and after the opening of two new groceiy stores in a former food
desert in Elint, Michigan. The results indicate a substantial improvement in both geographic and
economic food accessibility, and show no statistical difference betH'een prices at average grocery
stores and the new stores. Discussion suggests that investment in poorer neighborhoods can be
beneficial to the local population and the community at large by creating a local multiplier effect
through increased spending in the community.
I he evolution of North American food retailing has created gaps in the community food
environment in some urban neighborhoods. Furey, Strugnell, and Mcllveen (2001) discuss how
social, economic, and health-related consequences combine to create social exclusion among
residents living in these "food deserts." Food retailers could effect change in food environments,
but there is often a gap between the plans of ...
The Activities and Impacts of Community Food Projects, 2005-2009John Smith
The report analyzes data from 191 community food projects that received USDA grants between 2005-2009 to assess their impacts. It finds that the projects:
1) Reached over 750,000 people through education/training and collaborated with over 32,000 organizations.
2) Common activities included community gardens, youth agriculture programs, local food purchases, and food access initiatives.
3) Provided food for nearly 2.5 million people and economic benefits through farmland preservation and local food sales.
A survey of 39 recipients of an Eastern Idaho Community Action Partnership (EICAP) food assistance program found that lack of knowledge about EICAP's programs was a primary contributor to low attendance. While some respondents reported understanding the benefits and functions of EICAP programs, they also reported feeling they had nothing to gain from them. The results suggest that communication needs to be improved to clarify what EICAP offers beyond food assistance and how its programs could benefit participants. It is recommended that EICAP increase information provided about its budgeting class and target outreach more specifically to those who could benefit.
The document summarizes preliminary data from a community health needs assessment of Latino/Hispanic populations in Mississippi, Louisiana, and Alabama. Key findings include:
1) Obesity is the most commonly diagnosed chronic condition, followed by hypertension and diabetes.
2) Major barriers to healthcare access are lack of health insurance, cost of services, extended time between appointments, and lack of interpreter services.
3) Improved cultural competency training for healthcare providers and more effective outreach programs that address these barriers are needed to improve health outcomes in this population.
IOSR Journal of Pharmacy (IOSRPHR), www.iosrphr.org, call for paper, research...iosrphr_editor
This document discusses Kenya's programmatic responses to increasing utilization of family planning services. It reviews Kenya's existing policies and strategies and how they have impacted total fertility rate, contraceptive prevalence rate, and unmet need. Despite initiatives, total fertility rate and unmet need remain high while contraceptive prevalence rate is low, suggesting responses have not fully addressed the issue. The document proposes recommendations to enhance family planning services, such as increased political commitment, tailored community initiatives, and improved education and awareness campaigns. Family planning is important as it benefits households, communities and society by reducing population growth pressures on social services and stimulating economic growth.
This document provides instructions for a funding plan assignment to address adolescent obesity in a targeted community. It describes the health disparity of higher obesity rates among low-SES adolescents. The proposed intervention is a one-month behavioral change campaign involving school visits, digital/social media outreach, and community health worker training to promote healthy behaviors and lifestyles. Sustainability will come from training adolescent peer educators. Cost savings will result from reduced healthcare utilization like hospitalizations, though exact figures are difficult to determine at the local level.
Running head: HUNGER IN AMERICA 1
HUNGER IN AMERICA 2
Hunger in America
Hunger in America
In America, more than one in every five children is at the risk of hunger. Hunger and food security know no boundaries. The United States Department of Agriculture (USDA) outlines that food security is the lack of access to enough food for all the embers in the household. On the other hand, hunger denotes the weakness, discomfort or illnesses associated with long-term lack of food. In the recent years, there is a significant increase in the number of families that are food insecure. The above is because the crippling economy of the United States is invigorating high rates in unemployment, homelessness, and hunger. A plethora of evidence and research findings suggest that the trends of food security in America correspond to the national poverty levels which indicate the food security and hunger has a significant correlation to income (Lundeen et al., 2017). The topic of hunger is essential because food prices, hunger, and poverty have an inextricable connection. Millions of individuals in the global paradigm live with hunger since they do not have the financial capacity to purchase food. The value of service learning in effecting positive change for hunger is that it provides a basal framework that it empowers communities by strengthening their self-reliance and encourages individuals to establish food banks at the community level. Service learning is creating an essential and solid foundation that incentivizes the community to develop self-reliant, sustainable and hunger-free communities.
Community organization alludes to the process of individuals coming together in tackling and addressing core issues that are affecting them. Simply put, community organization undertakes a set of activities at the community level with the cardinal intent of spearheading the attainment of the desired improvements and changes to the social wellbeing of groups and individuals. In the context of America, community organizations are instrumental in providing real and community-oriented solutions to poverty and hunger. A significant populace in America struggles to cater for their basic needs. A majority of the families are not only experiencing hunger, but they also have to struggle with unemployment, homelessness and health issues. The aforestated affirms that the prevalent issue of hunger does not exist in isolation. According to the research study by Hunger in America 2014, 57% of the respondents suggested that they have to choose between paying rent and purchasing food and 69% have to choose between buying foods and paying utilities (Thomson, 2017). The above is the core reason why community organizations spearhead for the adoption of self-reliant and sustainable appro ...
COMMENTARYHunger in a Land of Plenty” A Renewed Call for.docxclarebernice
COMMENTARY
Hunger in a “Land of Plenty”: A Renewed Call for
Social Work Action
Kathryn Libal, Stephen Monroe Tomczak, Robin Spath, and Scott Harding
Over the past three decades levels of pov-erty in the United States have remainedlargely stagnant and various forms of
social inequality have increased. Simultaneously,
social welfare programs to ensure social protec-
tion have contracted through conservative political
mobilization to “downsize big government.” When
the economic recession hit in 2007, Food Stamps
(renamed the Supplemental Nutrition Action Pro-
gram, or SNAP, in 2009) became one of the most
important social benefits available to affected indi-
viduals and families. By 2009, when President
Barack Obama took office, some 32 million indi-
viduals used SNAP to meet basic food needs. High
unemployment, underemployment, instability in
the housing market, and widespread home loan
foreclosures have led to unprecedented participa-
tion in food assistance programs by low-income
or poor individuals and families (Hoefer & Curry,
2012). The rate of households affected by food
insecurity in 2012 was 14.5 percent, a significant
increase from an average of 11 percent in years
immediately prior to the recession (Coleman-
Jensen, Nord, & Singh, 2013; Nord, Andrews, &
Carlson, 2008).SNAP usage and expenditures have
grown rapidly since 2009 to meet this increased
demand. In 2013 more than 47 million individuals,
approximately one in six people in the United
States, received SNAP benefits, reflecting ongoing
economic hardship (Food Research and Action
Center, n.d.). Moreover, a deeper crisis of food
insecurity is suggested by low participation rates in
SNAP—only 79 percent of those eligible received
benefits in 2011 (the latest date for which data are
available; note also that only 39 percent of elderly
and 42 percent of eligible individuals with incomes
above the poverty level participated; Food and
Nutrition Service, Office of Policy Support, 2014).
In this context, rising opposition to the SNAP
program and other vital social supports should be
cause for action by social work educators and prac-
titioners. In 2013, one member of Congress argued
for substantial cuts to SNAP on biblical grounds,
citing 2 Thessalonians: “The one who is unwilling
to work shall not eat” (Fincher, 2013). Stereotyping
of food aid recipients as loafers or undeserving of
government assistance occurs not only in the halls
of Congress, but also in conservative news outlets,
in which it has reached a fever pitch. And, with little
organized advocacy by social work professional
organizations, many in Congress aim to transform
the federal SNAP program to a block grant, follow-
ing the model that dismantled Aid to Families with
Dependent Children, popularly known as AFDC,
in the 1990s.
The Agricultural Act of 2014 (P.L. 113-79),
popularly known as the Farm Bill, included changes
in the SNAP application process that may result in
up to $8.5 billion in cuts to the SNAP program ...
Founded in 1993, Water.org provides clean drinking water and sanitation services to people in 14 countries. It relies on internet marketing and social media campaigns hosted on sites like YouTube. While its WaterCredit program has been praised, experts suggest Water.org could improve program evaluation, women's programs, and marketing. The Better Business Bureau gives Water.org a low rating due to lack of financial information transparency.
Guatemala has high rates of people without access to clean water and sanitation, especially in rural and indigenous communities. Its political history of authoritarian rule and civil war means government involvement could undermine trust in Water.org's programs. Face-to-face outreach may be needed to communicate with and build trust
This document summarizes a study that surveyed grocery store customers and state fair attendees about their organic food preferences and sources of food knowledge. The survey found that respondents generally prefer organic produce because they perceive it as local, fresher, and healthier, while those not consuming organic cited higher expense and lack of concern. The results indicate opportunities for conventional producers to appeal to beliefs driving organic purchases. More research is needed on consumer knowledge of food production and access to factual data on organic and conventional practices.
2
8
1
Healthcare Program/Policy Evaluation Analy
Promoting Safe and Stable Families
The role of nurses throughout healthcare program and policy evaluation is vital to our role as change agents within our communities. As nurses we participate in the evaluation process every time we go to work, assess our patients, and then partake in delivery of care. If we want to our voices to be heard we must be willing to take our evaluation skills to the next level. We must ask ourselves tough questions about whether the healthcare programs we are providing are meeting the needs of patients, their families, and communities. We must evaluate the healthcare program goals and outcomes to help determine whether it remains fiscally responsible and continues to meet a need in the population it aims to serve. Ultimately, we cannot blindly accept that the presence of a program validates its success. We must be willing and able to take personal action to ensure patients receive the highest quality of healthcare each and every day. The purpose of this paper is to present an evaluation of the Promoting Safe and Stable Families (PSSF) program with respect to it’s background, goals, outcomes, success, costs and related nursing advocacy opportunities.
Healthcare Program/Policy Evaluation
Promoting Safe and Stable Families (PSSF)
Description
The Promoting Safe and Stable Families (PSSF) program, which is more formally known as Title IV-B subpart 2 of the Social Security Act, aims to avoid unnecessary separations between caregivers and their children, protect permanency for children by taking the necessary steps to reunite them with their parents, when possible, or another permanent living situation, and to improve the quality of care and programming services being offered to children and their families to achieve maximum chance for stable families (U.S. Department of Health & Human Services: Children’s Bureau, 2012).
The PSSF program has recently had two additional programs added, the Personal Responsibility Education Program (PREP) and abstinence education. The goal of the PREP program is to provide state funding aimed at teen pregnancy prevention, addressing prevalence of sexually transmitted infections (STIs) in the adolescent population, as well as teaching teens skills to prepare them for adulthood (ie financial responsibility and organization skills). The abstinence education portion provides grants to individual states to promote education to adolescents regarding delaying sexual activity in an effort to further reduce teen pregnancy rates, but also to promote development of healthy relationships and establishment of healthy boundaries in at-risk populations such as homeless teens or those in foster care (United States Department of Health & Human Services, 2018).
How was the success of the program or policy measured?
Success of the PSSF program has been measured by the fact that funding for this program became a ma ...
FY14-16 Strategic Planning PPT - UPDATED for second sessionCheryl Precious
The document provides details on a food bank's strategic plan, including an analysis of its strengths, weaknesses, opportunities, and threats. It discusses the organization committing to a goal of reducing the meal gap in its service area by 45% by 2015. Staff and partners identified priorities like expanding programs and physical space to meet this goal. The food bank will need to balance strategies like increasing food assistance and decreasing demand to successfully achieve its mission of alleviating hunger.
The Food Stamp program began in the 1930s during the Great Depression to help distribute surplus agricultural goods to those in need. It has since evolved into a major government assistance program, providing about $75 billion annually to over 44 million low-income Americans. While critics argue it contributes to obesity and lack of motivation to work, studies show it successfully reduces food insecurity among children. Reforms aim to improve nutrition education and restrict unhealthy foods, though access to food should remain the top priority for those in poverty.
Assessment on the allocation of Cash Grants of 4Ps beneficiaries to their dai...IJAEMSJORNAL
This study aims to determine where the 4Ps beneficiaries allocate the cash grants they receive from the government on their daily expenditures in terms of Education, Food, Transportation, Clothing, Entertainment, and Other bills. This study was conducted on seventeen barangays of Laur, Nueva Ecija with total number of 337 4Ps beneficiaries as respondents. Descriptive research was used through the survey questionnaire and interviews to answer the research problem. Based from the result, the education was highly prioritized. The researchers formulated a recommendation that may help 4Ps beneficiaries on spending their grants.
Similar to MPH 608 Health communication and informatics Final Writing Assignment sample materials (20)
Assessment on the allocation of Cash Grants of 4Ps beneficiaries to their dai...
MPH 608 Health communication and informatics Final Writing Assignment sample materials
1. MPH 608 HEALTH COMMUNICATION AND INFORMATICS
Sample Materials for
Healthy Eating is a S.N.A.P.
Campaign
Final writing assignment; week 8
Steven C. Banjoff
6/12/2015
An examinationof the benefitsandevaluationmethodsassociatedwith the “HealthyEatingisa
S.N.A.P.” over-sizedpostcardmail campaign andthe “Come meetyourgrower”communityevent. A
detaileddescriptionof bothsample materialsislocatedinAppendixA of the document.
2. 2
Key Benefits of the postcard mail campaign (Appendix A)
The growing body of evidence that Americans are not eating the recommended amounts
of fruits and vegetables (United States Department of Agriculture, 2009), the USDA launched
the 5 a Day program nearly twenty years ago through public and private partnerships. Yet fruit
and vegetable consumption has actually dropped during the years 1999-2008 (Rossenfeld, 2010),
and many urban, disadvantaged, minority, individuals are increasingly residing in food deserts.
High profile efforts such as the First Lady’s Let’s Move campaign (Office of the First Lady,
2010), the USDA’s 5 a Day program, and the generally accepted belief that fresh foods are
healthier than highly processed foods indicates a growing awareness of the benefits of
consuming more fruits and vegetables. There is a need to communicate to those who are most
vulnerable, residing in food deserts, how they can accomplish the desired behavior of increasing
consumption of fruits and vegetables, while also reinforcing the overall health benefit of their
regular consumption. The over-sized postcard mailer (detailed description found in Appendix
A), a quarterly yearlong campaign, designed using Social Cognitive Theory, and The Health
Belief Model (Schiavo, 2014a). The goal being to improve and compliment existing health
literacy, raise awareness of availability, motivate, facilitate, improve performance, and raise self
efficacy in a cost effective, malleable, and easily adaptable ( i.e. social media, posters, web site,
etc…) campaign.
Health Literacy and Belief Benefits of Postcard Campaign
Demographics indicate that education attainment levels in the target area are lower than
the county average (Cleveland City Planning, 2014) making the possibility of low health literacy
and general reading comprehension a reality. To combat this fact the health message on the front
3. 3
of the post-card will turn research-supported evidence into simple, concise, and relevant
messages that are culturally appropriate. Due to the concise nature, inclusion of a Spanish
without becoming cluttered or confusing. The target population has a majority of African
American residents with a growing Hispanic minority (U.S. Census Bureau, 2014). A simple,
understandable health message appeals to the African American’s health belief of illness being a
consequence of an inadequate diet (Schiavo, 2014b). The postcard also improves the perception
of the food environment, which is justifiably negative due to the elements that exist in a food
desert (Fish, Brown, & Quandt, 2015), by raising awareness of the healthy food available in their
area, and nearby farmers markets that accept and participate in the SNAP Double Produce Perks
Program (Cleveland-Cuyahoga County Food Policy Coalition, 2014). The postcard image
depicts multiple ethnicities, shopping together, addressing fear of experiencing discrimination
shopping at an unfamiliar place (Zenk, et al., 2012), while also being comprised of more female
shoppers to mirror the population more likely to be shopping (Hale, 2011). Children and males
still play a role in the scene to reflect a friendly family atmosphere, and all aspects of the image
strive to reflect “people just like you” shop here.
Motivational and Empowerment Benefits of Postcard Campaign
The prominent placement of the phrase, Take Advantage of Double Produce Perks
Today!, located on the lower banner of the front with locations of markets in the area on the back
offering the incentive, is a crucial element of the communication. Surveys conducted by the
Cleveland-Cuyahoga County Food Policy Coalition, have shown of the 1059 SNAP participants
who shopped at farmers markets, 85% felt incentives were extremely important to bringing them
to the market (CCPFC, 2014). Surveys also revealed 37% of the 536 respondents found out
about the incentive program at the farmers market, and 22% informed through word of mouth
4. 4
(CCPFC, 2014). Mean households that receive SNAP benefits targeted by the postcard number
nearly 92,000 (U.S. Census Bureau, 2014), greatly increasing first hand communication of this
vital incentive, and where it is offered.
The final aspect of the postcard is the inclusion of a simple, affordable, and tasteful
recipe on the back, created by local chefs. This provides information on how to utilize the
produce they are being encouraged to buy. The recipe also may increase the likelihood of
postcard retention and referencing, increasing exposure to the overall message. A website link
provided enables access to more recipes for those with internet capabilities.
Evaluation of Postcard Mail Campaign (Appendix A)
The overall goal of the postcard is to increase the number of individuals, especially those
most at risk, in Cuyahoga County, consuming the recommended amount of fruits and vegetables
from less than 25% (Community Commons, 2015) to a 2-3% increase in recommended
consumption. Determination if the goal is realized through; written and phone surveys of
SNAP participants, random person-to-person surveys at grocery stores, farmers markets, and
other food retailers.
People and Situational Contributing Factors
The situational factors present in the food desert of Greater Cleveland, high population
density, high unemployment, transportation problems, and economic difficulty (United States
Department of Agriculture, 2009) it is important to evaluate if the incentive offered is enough to
overcome real and perceived difficulties. Point of sale surveys, sales data, and phone surveys
should show an increase of use of the produce perks program.
5. 5
Resources
The cost of 20,000 color double-sided postcards at Staples is $2,233.98 (Staples, 2014),
this represents an extremely economical communication capable of reaching many individuals at
a low cost per head. The development of the postcard requires limited person-hours to create
and has the ability to be quickly distributed and absorbed. The creation, purchasing, and
distribution of the postcard is well within the organizational budget, with cost savings provided
through donated time, expertise, and resources of our participating partnerships. The USDA
provides the necessary contact information uses existing organizational and multiple partner
competencies. Since partnerships are a vital component, continuing evaluation of
communications between partners through regularly scheduled bi-monthly meetings of key
representatives is an integral part of the evaluation plan concerning the most efficient use of
resources and content.
New Media Strategies and Incorporation of Other Program Components
The content of the postcard is digitally created allowing for transfer into alternate media
strategies i.e. flyers, electronic, posters, and radio script. The content also has the ability to be
easily shared with existing electronic media outlets of other key stakeholders. The incentive
program has been shown to raise overall sales of the vast majority of farmers markets that
participated (CCPFPC, 2014), which provides motivation for those not currently participating in
the program to join and increase capacity. The campaign has quarterly mailings, giving ability to
keep the information relevant, content malleable, and ease of integrating with new emerging
initiatives.
6. 6
Short-Term Goals
To increase the number of SNAP participants shopping at local farmers markets, an
important source of quality fresh produce in an otherwise food desert of the urban area of
Cleveland, to at least 2%. Roughly, 1% of the 92,000 households (U.S. Census Bureau, 2014)
utilized farmers markets during 2014 (CCCFPC, 2014). Determination if this increase is realized
will be through survey of participating markets sales reports.
Establish a telephone survey of SNAP recipients to be conducted at the beginning and
end of the yearlong promotion to determine actual food behavior, perceptions, and adequacy of
incentives. A modest improvement of 2-3% of these process and progress indicators should be
seen over the yearly data. The survey will help increase the limited data concerning the complex
relationship of multiple factors concerning food consumption behavior, contributing to the
understanding needed to create a more optimal program.
Key Benefits of the Meet Your Grower Community Event (Appendix B)
Research has indicated use and spoilage concerns (Phipps, Stites, Wallace, & Braitman,
2013), transportation concerns, negative perceptions (Fish, Brown, & Quandt, 2015),
socioeconomic status (Williams, Thorton, Ball, & Crawford, 2011) fear of discrimination (Zenk,
et al., 2012) and convenience (Wiig & Smith, 2008) affect food purchasing behavior. The Meet
Your Grower community event (Appendix B) uses Social Cognitive Theory to ameliorate the
negative impact these concerns create regarding healthy food consumption. The collaborative,
multifaceted effort provides an opportunity to raise awareness, increase role models, increase
social cohesiveness, empower, and motivate concerned individuals to improve their
7. 7
environment. The event will be held at the Refugee Empowerment Agriculture Program (REAP)
site, which is the largest contiguous urban farm in the Nation (The Refugee Response, 2010)
giving it the ability to change perceptions of area food availability and be a source of pride.
Health Literacy and Belief Benefits of Meet Your Grower Community Event (Appendix B)
Walking tours of tours of the farm provide tour members the opportunity to bond and
share information among each other while provided growing, nutritional, storage, and usage
information by their guide. In addition to increasing awareness, people who might not have
realized the scale of what is happening in their city, now have a physical sense of its size. The
staff at REAP have experience relating and training of agricultural information and provide an
excellent resource to facilitate the transfer of knowledge and stimulate conversation. Existing
informational materials regarding nutrition and various health associations, healthy recipes, and
area availability allows attendees the ability to pick information most important to them, and
provides an opportunity for further investigation.
Motivational and Empowerment Benefits of Meet Your Grower Community Event
(Appendix B)
The increased knowledge can give the participants the confidence in their abilities to
select, prepare, and grow their own vegetables. A bolstered feeling of self-efficacy may enable
individuals to participate in the local community garden, or investigate starting one in their own
community. The addition of food vendors offering tastes of dishes prepared from the fields they
just toured could motivate individuals to expand their palate to include healthy alternatives. The
experience of learning, sharing knowledge, and sharing food may encourage new partnerships to
8. 8
form and foster further exchanges of ideas. The opportunity for bonds to form between suppliers
and consumers is created with the personal glimpse into who grows their food and do grow it,
may encourage greater patronage to establishments that offer locally grown fresh foods.
Participation of representatives from the Cleveland’s Community Garden program,
Summer Sprout and the Cleveland Block Grant Program provide interested individuals with the
tools to change their environment, provide a source of neighborhood pride, and become valuable
role models for others. By communicating what resources such as soil testing, seeds, starter
plants, soil amendments, and funding (Ohio State University, 2015), (City of Cleveland, 2015)
available empowers interested groups who assumed they lacked the resources and expertise to
pursue such an endeavor. Expansion or greater participation of the more than 200 area
community gardens, as of 2009, continue to improve the existing environment and may lead to
the possibility of economic gain (Sturpka, 2009). SNAP representatives are also present to
provide information on eligibility and applications for SNAP. Partnerships between Healthy
Eating is a SNAP, Cleveland Foodbank, neighborhood churches and other organizations ensures
the most vulnerable, those that lack transportation, and others who may not be exposed to flyers,
and Fox 8’s Kickin’ it with Kenny promotional spot an opportunity to participate.
Support and resources made available through political action and programs have been a
critical component to fostering the changes and the continued improvement to the urban
environment in Cleveland. Having political leaders representing the neighborhoods of Cleveland
present to communicate what they are doing, demonstrates commitment to improving healthy
food access by city leaders.
9. 9
Evaluation of the Meet Your Grower Community Event
The overall goal of the community event is to increase the consumption of healthy foods in
Greater Cleveland by providing an 8-hour event with scheduled activities, entertainment, and
refreshments that increases awareness and empowerment provided by the various programs
available through the attendance of an event. It seeks to connect the city’s food consumers with
the city’s food producers in a meaningful manner. The population of Cleveland is 390,113 (U.S.
Census Bureau, 2014), if the event reaches approximately 5% of the population it should be
viewed as a success.
People and Situational Contributing Factors
Because the event is being held on the west-side of the city, evaluation of if eastern
neighborhoods attended the event are needed. Informal exit polling can indicate if the event
drew individuals from the eastern portion of town. It would be optimum to have equal
participation from all quadrants of the city, but transportation limitations, convenience, and
competing events may limit participation of some city residents. The use of regular partnership
planning committee meetings is in place to help mitigate, and anticipate these hurdles. The
meetings will also be an excellent opportunity for any participant to air competitive concerns by
hosting the event at REAP’s facility. Since this is an outdoor event, weather considerations will
always be a concern. It is important to evaluate the need for temporary shelter from the
elements, and there are adequate contingency plans in place if the event needs to be canceled or
shortened due to severe weather.
10. 10
Resources
The use of multiple partners, with common goals such as, REAP, the Cleveland-
Cuyahoga Coalition on Food Policy, The City of Cleveland Planning Commission, and others
provides a wide array of culturally sensitive, knowledgeable volunteer pool to staff the event.
The area resides alongside Cleveland’s Historic West Side Market and provides ample parking
and is located next a RTA transit station providing easy access from public transportation. The
participation of so many vibrant individuals all looking to improve access to healthy produce is
sure to be infectious and create a positive encounter.
New Media Strategies and Incorporation of Other Program Components
Advertising for the community event will first be created as a digital image, allowing the
components of the resulting flyer to be easily included in a event partner or stakeholder can
include on their own Web site. Local channel Fox 8 has a history of promoting good nutrition in
the Cleveland area. They featured the community supported agriculture endeavor Rising Harvest
on the daily morning Kickin’ it with Kenny segment. Having their support has given the event
valuable television airtime exposure.
Short Term Results
Exit polls conducted at the event indicate: That attendees have a different view of the
availability of area produce. Attendees felt they had learned something new and positive about
their community, something that they could take pride in. They left the event with a greater
sense of empowerment. They had a better understanding of who is growing their food, and the
many different programs and options they have available to purchase them. They intended to tell
others of what they learned at the event. The event left them motivated to consume more fruits
11. 11
and vegetables. The event gave them confidence to join a community garden, or to start a garden
of their own.
12. 12
Appendix A
Postcard Description
The postcard will be a double sided color print the size of the card is 8.50” x 5.59” to
provide ample room for our message. The upper banner of the front of the card will include
“Healthy Eating is a SNAP” with the word healthy spelled using caricatures of fruits and
vegetables. In smaller font and directly below, this same phrase will be expressed in Spanish.
This is a planned quarterly mailing, the image between the upper and lower banner portion will
vary slightly with the seasons. In general, it will depict women, children, and men of varying
ethnicities, happily buying produce in a market. Photos were taken at the Historic West Side
Market to provide visual effect. The lower banner will feature simple nutrition messages that
correspond to the seasonal availability of produce. For example, since the promotion is due to
start in spring the initial postcard will have “Your (heart symbol) loves leafy greens”. The
reverse portion of the postcard will proclaim, “Take advantage of double produce perks today!
Directly below, again in smaller font this same phrase is expressed in Spanish. The remaining
portion of the postcard will be divided into two equal left-right halves. The left quadrant will
contain the farmers market names and addresses participating in the double perks program. The
right quadrant will have simple, easy to prepare and economical recipes designed by area chefs.
The initial postcard will include a grilled/baked stuffed vegetable dish created by celebrity
Cleveland native chef Michael Symon. The postcard will be made of durable 80lb stock and
glossy making it a durable medium that can be saved and shared.
13. 13
Appendix B
The Meet Your Grower Community Event
The Meet Your Grower is a carefully planned and coordinated partnership of area
stakeholders to engage the citizens of Cleveland. The event is being held at the largest
contiguous urban garden in the Nation. REAP has generously volunteered its staff (whom are
already accustomed to giving tours of the farm). In attendance are representatives from area
community supported agriculture, area farmers market owners, political and community leaders.
Musical entertainment is provided by area musicians, along with refreshments and healthy food
items will be available at a nominal cost and provided by local restaurants. The advertisement
content will be digitally created to facilitate the information to be used through several media
channels. The content will be arranged similar to a concert promotion poster. An image of the
various staff members selected from the participating members will be taken with the backdrop
of REAP’s facilities in the background. Information on scheduled tour times, varying program
information opportunities, musical performers, and participating food vendors will also be
prominently featured within the body of the advertisement. The bottom portion will give credit
and appreciation to all the contributors that made the event possible.
14. 14
Appendix C
References:
Cityof Cleveland.(2015). BlockGrant Program.RetrievedfromCityof ClevelandWebsite:
http://www.city.cleveland.oh.us/CityofCleveland/Home/Government/CityAgencies/Community
Development/BlockGrantProgram
ClevelandCityPlanning.(2014). 2014 Neighborhood FactSheets.RetrievedfromClevelandCityPlanning
Commission:http://planning.city.cleveland.oh.us/2010census/factsheets.php
Cleveland-CuyahogaCountyFoodPolicyCoalition.(2014). DoubleValueProducePerks2014 Report.
Cleveland,OHhttp://cccfoodpolicy.org/sites/default/files/resources/2013report_final_0.pdf:
Cleveland-CuyahogaCountyFoodPolicyCoalition.
CommunityCommons.(2015). Community Health NeedsAssessmentFullHealth IndicatorsReport.
RetrievedfromCommunityCommons,date accessed4/3/15:
http://assessment.communitycommons.org/CHNA/report.aspx?page=1&id=710
Fish,C.,Brown,J.,& Quandt,S.(2015). AfricanAmericanandLatinoLow Income Families’Food
ShoppingBehaviors:PromotingFruitandVegetable. Journalof Immigrantand Minority Health,
Volume17 Issue2, 498-505, DOI 10.1007/s10903-013-9956-8.
Hale,T. (2011, March 11). In U.S.Men are Shopping MoreThan Ever,While Women are Watching More
TV.RetrievedfromNeilsenConsumer:http://www.nielsen.com/us/en/insights/news/2011/in-u-
s-men-are-shopping-more-than-ever-while-women-are-watching-more-tv.html
Office of the FirstLady.(2010, February9). First Lady Michelle Obama LaunchesLet'sMove:America's
Moveto Raise a Healthier Generation of Kids.RetrievedfromThe White House Website,date
accessed6/12/2015: https://www.whitehouse.gov/the-press-office/first-lady-michelle-obama-
launches-lets-move-americas-move-raise-a-healthier-genera
OhioState University.(2015,August13). 2014 SummerSproutReport. Cleveland,
http://cuyahoga.osu.edu/sites/cuyahoga/files/imce/Program_Pages/ANR/SummerSprout/2014
%20Summer%20Sprout%20Report.pdf:OSUextensionCuyahogaCounty.Retrievedfrom
Burton,Bell,Carr DevelopementWebsite .
Phipps,E.,Stites,S.,Wallace,S.,&Braitman,L. (2013). FreshFruitand VegetablePurchasesinanUrban
SupermarketbyLow-income Households. Journalof Nutrition Education and BehaviorVolume
45, Issue2,, 165-170, doi:10.1016/j.jneb.2012.04.018.
Rossenfeld,A.(2010). The Fruit and VegetableChallenge:How Federal Spending FallsShortof
Addressing PublicHealthNeeds. Web.http://www.pbhfoundation.org/:Produce forBetter
HealthFoundation.
15. 15
Schiavo,R.(2014a). CurrentHealthCommunicationTheoriesandIssues,KeyTheoretical Influencesin
HealthCommunication(chapter2).InR. Schiavo, Health Communication fromTheory to Practice
(pp.33-82). SanFrancisco,CA: Jossey-Bass.
Schiavo,R.(2014b). Culture andOtherInfluencesonHealthConceptionsof HealthandIllness,chapter3.
In R. Schiavo, HealthCommunication fromTheory to Practice,second edition (pp.83-100). San
Francisco,CA:Jossey-Bass.
Staples.(2014). Staples Copy and Print.RetrievedfromStaplesWebsite:
http://www.staples.com/sbd/content/copyandprint/postcards.html
Sturpka,M. (2009, July6). Cleveland'sforprofit community gardensaregrowing.Retrievedfrom
Cleveland.com:http://blog.cleveland.com/metro/2009/07/clevelands_forprofit_urban_gar.html
The Refugee Response.(2010). The RefugeeEmpowermentAgricultureProgram.RetrievedfromThe
Refugee Response Website:http://therefugeeresponse.org/our-work/reap
U.S. CensusBureau.(2014). American FactFinder. RetrievedfromU.S.Departmentof Commerce United
StatesCensusBureau:
http://factfinder.census.gov/rest/dnldController/deliver?_ts=445011178441
UnitedStatesDepartment of Agriculture.(2009, June). Accessto Affordableand NutriousFood:
Measuring and Understanding Food Deserts. RetrievedfromUSDA WebSite,date accessed
6/5/2015: http://www.ers.usda.gov/media/242675/ap036_1_.pdf
Wiig,K.,& Smith,C. (2008). The art of groceryshoppingona foodstampbudget:factorsinfluencingthe
foodchoicesof low-income womenastheytryto make endsmeet. PublicHealth Nutrition:
12(10), 1726–1734 doi:10.1017/S1368980008004102.
Williams,L.,Thorton,L.,Ball,K.,& Crawford,D. (2011). Is the objective foodenvironmentassociated
withperceptionsof the foodenvironment? PublicHealth Nutrition:15(2), 291-298,
doi:10.1017/S1368980011001947.
Zenk,S.,Shulz,A.,Israel,B.,Mentz,G., Miranda,P.,Opperman,A.,& Odoms-Young,A.(2012).Food
shoppingbehavioursandexposuretodiscrimination. PublicHealth Nutrition:17(5), 1167-1176,
doi:10.1017/S136898001300075X.