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Approach and Theories
Concept
• Motivation is a state of mind, desire, energy, or
interest that translates into action.
• It depends on three most important elements:
– Intensity: How hard a person is trying
– Direction: Right direction to work
– Persistence: How long a person can maintain efforts.
Early theories of Motivation
• Maslow’s need hierarchy theory
• Douglas Mc Gregor’s Theory X and Theory Y
• Fredrick Herzberg’s Two factor theory
Contemporary theories of Motivation
• McClelland’s Theory of Needs
• Cognitive Evaluation Theory
• Goal Setting Theory
• Self-Efficacy Theory
• Equity Theory
• Expectancy Theory
Abraham Maslow’s Need Hierarchy Theory
Motivation
Motivation
Motivation
Motivation
Motivation
Motivation
Motivation
Motivation
Motivation
Motivation

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Motivation

  • 2. Concept • Motivation is a state of mind, desire, energy, or interest that translates into action. • It depends on three most important elements: – Intensity: How hard a person is trying – Direction: Right direction to work – Persistence: How long a person can maintain efforts.
  • 3.
  • 4. Early theories of Motivation • Maslow’s need hierarchy theory • Douglas Mc Gregor’s Theory X and Theory Y • Fredrick Herzberg’s Two factor theory Contemporary theories of Motivation • McClelland’s Theory of Needs • Cognitive Evaluation Theory • Goal Setting Theory • Self-Efficacy Theory • Equity Theory • Expectancy Theory
  • 5. Abraham Maslow’s Need Hierarchy Theory