This document discusses strategies for digitizing collections and making them accessible online. It notes that digitizing architectural plans, photos, diaries and maps can increase access to collections. However, simply putting digital projects on a website is not enough, as designers must consider searchers' needs and utilize proper metadata, testing and marketing through various online channels like library catalogs, social media, associations and special libraries to ensure discoverability.

1. Digitizing in Action Increasing Access to Digital Collections

2. Project Types Architectural Plans Old photos and diaries Maps

10. Naive Understanding of the Web We put our digital project on our web site so everyone now has access

11. Designer must be the one who cares about searcher’s needs Google and Bing aren’t responsible to help searchers find your resource

12. Standard Marketing Use the correct content management system Metadata knowledge and entry key to success Test, test, test searching Search for other like sites Utilize associations, societies, special libraries NOT ENOUGH marketing In today’s social world

13. Push Marketing Library catalog Facebook Twitter Flickr