This document provides setup and merchandising guidelines for a Moisture White 13 promotion taking place from March 4-21 at ShopMe stores and Pulse stores. It includes details on product and graphic placement for various display tables, shelves, and sections within the store to clearly showcase promotional offers and messaging around Moisture White skincare products. Placement of specific signage and graphics are specified to clearly direct customers to deals and education around the featured skincare range.

1. MOISTURE WHITE 13
PAGE 1
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
ShopMeSTORE
VMGuidelineforMoistureWhiteShiso2013
4Mar-21Mar

2. MOISTURE WHITE 13
PAGE 2
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Overview

3. MOISTURE WHITE 13
PAGE 3
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Front Table First Tier
Products from left to right:
• BB Serum Inside
• Graphic are to be placed as suggested.
NOTE:
Raise products on
riser (12 bottles)
Tilt the leaf so that the
“NEW” can be seen easily.
Use Brown Block
LollipodA6

4. MOISTURE WHITE 13
PAGE 4
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Front Table Second Tier
Products from left to right:
• Make-Up Cleansing Oil, Cleansing Powder, Foaming Facial Wash
• Moisturing Essence l, Moisturising Essence ll,
• Eye Serum, Whitening Serum
• Whitening Moisture Milk, Whitening Night Treatment
• Concentrated Target Perfector, UV Protector, Whitening Mask
Products from left to right:
• Make-Up Cleansing Oil, Cleansing Powder, Foaming Facial Wash
• Moisturing Essence l, Moisturising Essence ll,
• Eye Serum, Whitening Serum
• Whitening Moisture Milk, Whitening Night Treatment
• Concentrated Target Perfector, UV Protector, Whitening Mask
• Graphic are to be placed as suggested.
• Front row to be tester.
NOTE:
Tester
Stickers
to paste
on top
To be raised
by riser
Lollipod A6 Price List

5. MOISTURE WHITE 13
PAGE 5
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Front Table Third Tier
Products from left to right:
• Intensive Brightening Kit
• Graphic are to be placed as suggested.
NOTE:
A6

6. MOISTURE WHITE 13
PAGE 6
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Back Table First Tier
Products from left to right:
• Microdermabrasion
• Graphic are to be placed as suggested.
• Absinthe to be raised by wooden plint.
• All are testers on this tier.
NOTE:
A6 Price List
Raise products on riser
Use Brown Block

7. MOISTURE WHITE 13
PAGE 7
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Products from left to right:
• Facial Cleansing Polish, Facial Radiance Powder, Eye Reviver Duo, Daily Moisturiser SPF 30, Facial Radiance Capsules,
Skin Boost, Energising Face Spirtz
Back Table Second Tier
• Graphic are to be placed as suggested.
NOTE:
Stickers
to paste
on top
Lollipod

8. MOISTURE WHITE 13
PAGE 8
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Products from left to right:
• Organic Cotton Pads (100), Organic Cotton Pads (50), Facial Massager place on accessories tray
Back Table Second Tier
• Graphic are to be placed as suggested.
• To tie commercial tag to glass bowl.
NOTE:
Accessories Tray Strip

9. MOISTURE WHITE 13
PAGE 9
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
A3 Visual
Front
Fragrance Mist @$12.90 LYB Excl MW Bundle
Back
FB Fans Excl- Buy MW
BB Cream PWP Facial
Wash @$10
A3 Visual
Storewide GWP $80 nett
Shop Me Table 2
(4-14 March)

10. MOISTURE WHITE 13
PAGE 10
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
A3 Visual
Front
Fragrance Mists @ $12.90 Fragrance Mist @$12.90
Back
LYB Excl MW Bundle
A3 Visual
Storewide GWP $80 nett
Shop Me Table 2
(15-21 March)

11. MOISTURE WHITE 13
PAGE 11
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
FB Fans Excl - MW BB Cream
PWP Facial Wash @ $10
LYB Excl MW Bundle
Storewide GWP $80 nett
Storewide GWP $80 nett
Fragrance Mist @ $12.90 Fragrance Gift Cubes @$9.90
Fragrance Mist @ $12.90 Fragrance Gift Cubes @$9.90
LYB Excl MW Bundle Fragrance Mist @ $12.90
Shop Me End Cap
(4-14 March) (15-21 March)

12. MOISTURE WHITE 13
PAGE 12
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Poster / Trans
Theme Mirror Graphic Theme Table Mat Mirror Graphic
A6 Benefit A6 Price List Leaves
ShopMe Merchandiser Pulse Merchandiser
Lollipod Accessories Tray InsertGraphic Panel
Graphic Overview
Hanging Mobile

13. MOISTURE WHITE 13
PAGE 13
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Table Topper
Table Tier 2 Front Sticker
A6
A6
A2 A3
A4 Transaction cart
Graphic Overview
(4-14 March) (15-21 March)
EVM wall EVM floor EVM Pulse Color Gloss Pulse
(On Table) (On Moisture White Bay)

14. MOISTURE WHITE 13
PAGE 14
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
BEST SELLER
NEW
LIMITED EDITION
ShopMe stores to receive 15pcs each. To discard and changed current strip to this.
ShopMe stores to received 5pcs each. To discard and changed current strip to this.

15. MOISTURE WHITE 13
PAGE 15
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
PULSESTOREVMGuidelineforMoistureWhiteShiso2013
4Mar-21Mar

16. MOISTURE WHITE 13
PAGE 16
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Window Table

17. MOISTURE WHITE 13
PAGE 17
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Front Table First Tier
Products from left to right:
• BB Serum Inside
• Graphic are to be placed as suggested.
NOTE:
Raise products on
riser (12 bottles)
Use Brown Block
Tilt the leaf so that the
“NEW” can be seen easily.

18. MOISTURE WHITE 13
PAGE 18
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Tester
To be raised
by riser
Products from left to right:
• Make-Up Cleansing Oil, Cleansing Powder, Foaming Facial Wash
• Moisturing Essence l, Moisturising Essence ll,
• Eye Serum, Whitening Serum
• Whitening Moisture Milk, Whitening Night Treatment
• Concentrated Target Perfector, UV Protector, Whitening Mask
Products from left to right:
• Make-Up Cleansing Oil, Cleansing Powder, Foaming Facial Wash
• Moisturing Essence l, Moisturising Essence ll,
• Eye Serum, Whitening Serum
• Whitening Moisture Milk, Whitening Night Treatment
• Concentrated Target Perfector, UV Protector, Whitening Mask
• Graphic are to be placed as suggested.
• Front row to be tester.
NOTE:
Lollipod A6 Price List
Front Table Second Tier
For pulse will
be A6 on clip
Pulse Store to
write on table:
• CLEANSE
• TONE
• TREAT
• MOISTURE
• SPECIAL CARE

19. MOISTURE WHITE 13
PAGE 19
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Front Table Third Tier
Products from left to right:
• Intensive Brightening Kit
• Graphic are to be placed as suggested.
NOTE:
A6

20. MOISTURE WHITE 13
PAGE 20
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Theme Table
Products from left to right:
• Facial Cleansing Polish, Facial Radiance Capsules, Facial Radiance Powder, Daily Moisturiser SPF 30,
Energising Face Spirtz, Microdermabrasion, Eye Reviver Duo, Drop Of Youth, Skin Boost
Tester

21. MOISTURE WHITE 13
PAGE 21
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Skincare Table

22. MOISTURE WHITE 13
PAGE 22
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Make-Up Table
Change to this
Use Clip and
put at the side
Change to EVM Powder
Brighten Up look core make-up
items testers
• Carbon Eye Definer (Blue)
• Lip Gloss Lychee
• All In One Cheek Colour
Bubblegum
• Baked To Last Quartz
Single items
selling stock in
tumblers
ASK FOR A FREE
MAKE-OVER NOW!

23. MOISTURE WHITE 13
PAGE 23
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
1 Olive Body Oil (100ml)
2 Lip And Cheek Stain
3 Spa African Salt Scrub
4 Peppermint Smoothing Foot Scrub
5 Vitamin C Eye Duo
6 Nutriganics Drops Of Youth
7 Moisture White Serum
8 Grapeseed Glossing Serum
9 All In One BB Cream
10 Apple Blossom EDT
Top 10 Table
Picture for visual purpose only
“Try our Top 10 Brightening Products”

24. MOISTURE WHITE 13
PAGE 24
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Pulse Transaction Cart
Pick your favourite
Fragrance Mist!
4-14 March 15-21 March
Pick your favourite
Gift Cube!
Fragrance Mist @
$12.90
Gift Cubes @ $9.90
Whatever you placed for your testers, you must have selling stores displayed also.
NOTE:
Fragrance Mist @
$12.90
Gift Cubes @ $9.90
Fragrance Mist @
$12.90
Gift Cubes @ $9.90

25. MOISTURE WHITE 13
PAGE 25
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Commercial Bridge
FACEBOOK
EXCLUSIVE
BE A FAN ON THE BODY SHOP®
SINGAPORE FACEBOOK PAGE AND
ENJOY THESE EXCLUSIVE OFFERS.
©2012TheBodyShopInternationalPlc.AllrightsreservedAbsolutelynoreproductionwithoutthepermissionoftheowners®RegisteredtrademarkofTheBodyShopInternationalPlc.
FACEBOOK
EXCLUSIVE
BE A FAN ON THE BODY SHOP®
SINGAPORE FACEBOOK PAGE AND
ENJOY THESE EXCLUSIVE OFFERS.
©2012TheBodyShopInternationalPlc.AllrightsreservedAbsolutelynoreproductionwithoutthepermissionoftheowners®RegisteredtrademarkofTheBodyShopInternationalPlc.
FACEBOOK EXCLUSIVE
BE A FAN ON THE BODY SHOP®
SINGAPORE FACEBOOK PAGE AND ENJOY
THESE EXCLUSIVE OFFERS.
This FB Exclusive graphic was send down to Pulse store and CNP & CAT during the last window.
Pulse store and CNP & CAT, are to display this generic graphic together with the A6 provided for the promotion for FB Exclusive offer.
ShopMe will just have to display the A6.
Commerical Feature FB
Exclusive graphic
A3 Table 2 FB Exclusive graphic Commerical Feature
Fragrance Mist
Commerical Feature LYB
MW Bundle
4-14 March
1. LYB Bundle
2. FB Exclusive
15-21March
1. FB Exclusive
2. Fragrance Mist
Commerical Miror FB Exclusive graphic
A6

26. MOISTURE WHITE 13
PAGE 26
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
Gondola Side Wall
ExtraVirgin Minerals
We will be changing the current EVM trans to EVM with Shiso BB Cream.
Refer to the list for the different changes in your store.
Generic Brushes EVM with Shiso
BB Cream
Vitamin Lip Gloss

27. MOISTURE WHITE 13
PAGE 27
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
ExtraVirgin Minerals
For stores with EVM on gondola side or wall, your EOS will
be change to Brushes. (See Version 2 for reference)
Those EOS on floor are to used back their generic Brushes
graphic.
Those EOS on wall will be provided with new Brushes
graphic.
EVM visual on gondola side and wall will be
updated with a new visual
Stores affected are:
AMK, BSH, CCK, CCP, CNP, CPT, CTL, CWP, FRM, HFC,
HOU, KOV, MSQ, NEX, PSP, SSC, STC, T3, TBP, VVC, WLP
For stores with only 2B1S make-up wall without additional
EVM wall or gondola side, EOS will be changed to EVM with
Shiso BB Cream graphic. (See version 1 for reference)
Stores affected are:
CLE, GWC, HOL, IMM, OUB, TPY
For stores with both EVM and Brushes wall, EOS will be
changed to Vitamin Lip Gloss. (See version 1,2 and 3 for
reference)
Stores affected are:
BPP, NSQ, PWP, PGN
For BGS and RFC, EVM graphic will be changed to EVM
with Shiso BB Cream graphic. EOS will changed to generic
Brushes graphic. (See version 1 and 2 for reference)
For JPT, NAC, WMA, ION, CTP, CSM, TPM and NPT, your
EOS will changed to EVM with Shiso BB Cream graphic
(See version 1 for reference)
a)
b)
c)
d)

28. MOISTURE WHITE 13
PAGE 28
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
EOS
EVM with Shiso BB Cream wall
EVM with Shiso BB Cream floor
•Shimmer Cubes
•Face/Body Powder
•Blusher
•Foundation
•Eye shadow Blender
•Eye shadow
•Slanted
•Brow & Lash Comb
•Smudger
•Lipstick/Concealer
•Line Softener
•Brush Face/Body Powder
•Brush Foundation
•Brush Blusher
•Brush Retractable Blusher
•Brow & Lash Comb
•Brush Eyeshadow
•Brush Slanted
•Brush Smudger
•Brush Lipstick/Concealer
•Brush Eye Shadow Blender
•Powder Puff
•Kit Brush Mini
•Brush Foundation Mineral
•Make Up Sponge
Brushes
Version 1 Version 2

29. MOISTURE WHITE 13
PAGE 29
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
EOS
LIP GLOSS 50 RASPBERRY 12ML (2 Facing)
LIP GLOSS 45 WATERMELON 12ML (2 Facing)
LIP GLOSS 35 STRAWBERRY 12ML (2 Facing)
LIP GLOSS 05 LYCHEE 12ML (2 Facing)
LIP GLOSS 25 PEACH 12ML
LIP GLOSS 55 PLUM 12ML
LIP GLOSS 40 PINK GRAPEFRUIT 12ML
LIP GLOSS 20 MANGO 12ML
Brushes
Brushes
•Powder Puff
•Kit Brush Mini
•Brush Foundation Mineral
•Make Up Sponge
Lip Gloss
Version 3

30. MOISTURE WHITE 13
PAGE 30
All graphics and promo are correct at time
of print. please refer to promo listing for
lastest update.
POS Topper
Replace the current LYB New Join Benefits POS stopper with the LYB Student Promotion. However, please keep the current
one as you will need to put it back once the student promotion is over on 24 March.