The document tells the story of Mobly Calamitone, a mobile phone who goes through misadventures as his owner embarrasses and mistreats him by sneezing on him, dressing him funny, yelling at him, and taking him places he shouldn't be. Mobly decides to go mobile and have his story shared on Pinterest, where users can piece together his story by finding images of his misadventures across the web, including one of him wearing swimwear, to potentially win a prize.

1. The Misadventures of Mobly Calamitone
Can a Wireless Brand Tell A Story On Pinterest?

2. Mobile Phones Get No Love!

3. We sneeze on them

4. Embarrass Them

5. Dress Them Funny

6. Yell At Them

7. Take Them Places They Should Not Be!

8. Being a Mobile Phone Is Not Fun!

9. Especially For Mobly Calamitone.
So Mobly Decided To Go Mobile! Find Mobly Across The Web. Piece His Story
Together and Share It On Pinterest To Win.

12. Smart Phone Swimwear

13. The Tent is Now Closed