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PERSPECTIVE MARCH 2013

WHAT CAPACITY
CRUNCH?
AN EXAMINATION
OF THE TRUTH
BEHIND THE
IMPENDING MOBILE
SPECTRUM
“APOCALYPSE”
Enrico Lanzavecchia, Faizal Patel, Adele Sinclair
What capacity crunch?
An examination of the truth behind
the impending mobile spectrum
“apocalypse”
Published by
Value Partners Management Consulting
Limited, 16 Smith Square, 7th floor,
Kings Building, London SW1P 3JJ, UK
March 2013
Written and edited by:
Enrico Lanzavecchia, Faizal Patel,
Adele Sinclair
If you would like an electronic copy
please write to:
enrico.lanzavecchia@valuepartners.com
For more information on the issues
raised in the report please contact:
enrico.lanzavecchia@valuepartners.com
faizal.patel@ valuepartners.com
adele.sinclair@valuepartners.com
If you would like to subscribe
or to be removed from our mailing list
please write to:
subscription@valuepartners.com
valuepartners.com
Copyright © Value Partners
Management Consulting Limited
All rights reserved
3

OVERVIEW

THE ‘CAPACITY CRUNCH’ IS A POPULAR TOPIC OF
DISCUSSION IN THE TELECOMMUNICATIONS INDUSTRY,
AND NUMEROUS OBSERVERS ARE PREDICTING A SHORTAGE
OF SPECTRUM CAPACITY IN THE MEDIUM TO LONG TERM.
INDEED, DATA TRAFFIC IS GROWING EXTREMELY RAPIDLY,
WITH SOME OPERATORS ATTRIBUTING DROPS IN THEIR
QUALITY OF SERVICE TO CONGESTION ON BOTH FIXED
AND WIRELESS NETWORKS.
REGULATORS ARE RESPONDING BY OPENING ACCESS
TO MORE FREQUENCY BANDS, HOWEVER AN INCREASING
BODY OF RESEARCH SUGGESTS THAT THE IMPACT AND
URGENCY OF THE ‘CAPACITY CRUNCH’ MAY BE SOMEWHAT
OVERSTATED.
SOME OPERATORS SEEM TO AGREE, OR AT LEAST ARE
OF THE OPINION THAT ACQUIRING MORE SPECTRUM
ISN’T THE ANSWER, AS EVIDENCED BY THE DISAPPOINTING
RESULTS IN A NUMBER OF RECENT AUCTIONS.
INSTEAD THEY ARE TURNING TO ALTERNATIVE COMMERCIAL
AND TECHNICAL OPTIONS WHICH THEY HOPE CAN BE
LESS EXPENSIVE AND MORE EFFICIENT THAN SPECTRUM
ACQUISITION.

PERSPECTIVE WHAT CAPACITY CRUNCH?
4

Global mobile data traffic growth is expected to be explosive

MOBILE DATA

100.000

90.000

Next 3-5 years: operators
will become increasingly
capcity constrained as mobile
data usage expands

80.000

70.000

60.000

50.000

40.000

Current situation: MNOs
reaching capacity in high
usage towers and turning
on 2nd and 3rd carriers
throughout rest of networks

30.000

20.000

10.000

0
8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

26

27

28

29

30

MONTHS

Source: Value Partners Market Research

PERSPECTIVE WHAT CAPACITY CRUNCH?
5

MOBILE DATA TRAFFIC
IS EXPLODING

‘Promoting the shared use
of radio spectrum resources
in the internal market’, European
Commission, September 2012.
1

2

Vodafone annual report 2012.

‘Sky Broadband struggles
with demand after adding
subscribers’, BBC, January 2013.
3

Mobile data traffic is experiencing significant growth, placing pressure on the
capacity of networks. It is well documented that data traffic is exploding;
users are now consuming more data,
in more places and on more devices.
The European Commission recently
published a report stating that it
expects mobile data traffic to increase
at an annual rate of 26% over the next
3 years1, whilst Ofcom predicted that
by 2030 Britain will consume up to 300
times more mobile data than today.

Network traffic is
experiencing a systematic
shift away from voice
towards the transfer of data
Network traffic is experiencing a systematic shift away from voice towards
the transfer of data (for example,
approximately 70% of traffic on Vodafone’s network is now data2) and this
is only expected to continue over the
coming years as an increasing number
of users adopt the data-hungry services
(such as video streaming) on offer.

PERSPECTIVE WHAT CAPACITY CRUNCH?

This increased data consumption is
taking place both in and outside of the
home, with implications for fixed and
mobile operators, and on an increasing
number of devices.
Tablets and smartphones are now well
on their way to becoming ubiquitous,
but this is not the end of the matter;
the advent of machine-to-machine
(M2M) communications promises
further proliferation of network-connected devices.
It is within this context that operators
are trying to maintain their quality of
service and plan for the future, with
some high usage areas already reaching
full capacity on some networks3.
6

4

CNet.

5

TechWeek Europe.

Many observers are warning of an
impending ‘spectrum capacity crunch’
As data usage has really taken off,
operators and regulators have begun to
fear that the supply of spectrum may be
inadequate to meet future demand. The
perceived threat has been sufficient to
lead operators and vendors to take action, with both Verizon and AT&T in the
USA stating the ‘capacity crunch’ as the
key driver for their respective attempted
acquisitions of competitors4. Similarly,
Cisco’s acquisition of network management specialist Intucell reflects its belief
that network efficiency and optimisation
will be of critical importance to operators in the near future5.

Operators need spectrum
for multiple reasons
Operators have clear drivers for needing new spectrum, each of which has
different implications. In addition to
changes in usage patterns, operators’
spectrum strategies are heavily influenced by their existing network and
infrastructure, as well as commercial
considerations. They must acquire
spectrum to satisfy their desire to cover
broad geographical areas in order to
reach the greatest number of potential
customers, whilst these bands can also
offer good indoor coverage, penetrating buildings to improve reception
inside buildings. Shorter wavelength
bands are required in densely populated urban areas to satisfy peak hour
capacity demands.
There are also commercial drivers for
the acquisition of new spectrum; operators are keen to use new spectrum to
launch superfast LTE services ahead
of or at the same time as competitors,
which they hope will drive ARPU and
reduce churn. Some mobile operators
also hope that their ability to launch
advanced wireless broadband services
using LTE will enable them to compete
with fixed broadband players, a factor which is particularly relevant in
developing markets with limited fixed
infrastructure.

PERSPECTIVE WHAT CAPACITY CRUNCH?
7

REGULATORS ARE
PLAYING THEIR PART

Regulators are taking action to avoid
spectrum congestion, leading to a range
of opportunities and challenges for
operators. Their natural response to the
threat of congestion has been to open
access to more spectra, particularly with
a view to enabling the deployment of
LTE services. Regulators have broadly
taken the following approaches to address mobile traffic growth:
•	

800 MHz Digital Dividend: bands
previously reserved for analogue
television are being allocated to
mobile data use, with the European Union deadline for the ‘digital
switchover’ elapsing in 2012 and set
for 2015 for the 119 member states
of the GE06 agreement

•	

2600 MHz auctions: many regulators have chosen to auction the
2600 MHz band simultaneously
with the 800 MHz band, enabling a
paired band approach to deploying
LTE

Regulators are taking
action to avoid spectrum
congestion, leading to a
range of opportunities and
challenges for operators.
PERSPECTIVE WHAT CAPACITY CRUNCH?

•	

Refarming of 900 / 1800 MHz:
regulators are allowing operators
to repurpose spectrum in the 900
MHz and 1800 MHz band for use in
deploying LTE

•	

Use of 700 MHz: use of 700 MHz
for LTE deployments, currently
mainly restricted to North America,
will become more commonplace
thanks to a resolution signalling the
intention to use the band for LTE
deployments passed at the 2012
World Radio Conference.
8

Not everyone is in agreement
There is a body of evidence, however,
that suggests that the threat of insufficient spectrum capacity may be being
overstated.
A number of papers examining future
demand for spectrum have been published disputing the ‘capacity crunch’
narrative, and there is little consensus
between third-party observers (such
as analysts and vendors) as to whether
additional spectrum will be needed in
the future.
For example two recent reports (from
Ofcom in the UK and NITA in Denmark)
did not identify any requirement for additional spectrum over and above what
governments could be reasonably expected to release. This view is shared by
many who cite both a slowdown in data
traffic growth and the use of mechanisms other than spectrum acquisition
as the two major factors influencing
their predictions.

Recent auction results have thrown
up some surprises
Some operators seem to agree, and results from a number of recent auctions
have been disappointing, reflecting a
decrease in appetite for new spectrum.
Regulator expectations regarding the
outcomes of auctions have naturally
been high given the pressures on operators and the scarcity of spectrum, but
this has not always translated into the
expected outcome. A number of recent
auctions have failed to spark interest
amongst operators:
In the UK, the 2013 4G auction
raised just 67% (£2.34bn) of the
previously anticipated target of
£3.5bn

•	

In the recent Romanian auction,
15% of the 757 MHz on offer went
unallocated

•	

India’s recent 2G auction raised less
than one quarter of the expected
revenue for the government, selling
just 42% of the spectrum on sale

•	

In Thailand, the recent 3G auction
raised revenues of just 3% over the
reserve prices

•	

PERSPECTIVE WHAT CAPACITY CRUNCH?

•	

Vodafone Australia has withdrawn
from the forthcoming 4G auction,
and Optus are considering a boycott, due to the high reserve prices
set by the regulator.
9

6

Cisco

There are other options
Operators are beginning to consider
other technical and commercial avenues
in order to manage demand instead
of spectrum acquisition. Alternatives
to large investments in spectrum are
increasingly being considered by operators deterred by high reserve prices and
uncertain returns.
Commercial strategies to curb data
consumption are now common, with
operators replacing unlimited usage
plans with data caps and metered data,
introducing severe overage charges,
and charging premium prices for smartphone and tablet plans.

Operators are beginning
to consider other technical
and commercial avenues
in order to manage demand
instead of spectrum
acquisition.
Wireless offloading through use of
Wi-Fi and femtocells has also emerged
as a key strategy for operators, who
have introduced free Wi-Fi in crowded
hotspots in order to encourage consumers to move off cellular networks, with
some estimates suggesting that 31% of
handset and tablet data traffic will be
through Wi-Fi networks by 20166.

PERSPECTIVE WHAT CAPACITY CRUNCH?

Recent announcements by Telefonica
O2 UK, Orange UK and Bouygues Telecom unveiling femtocell rollout plans
mean that all operators in the UK and
France now offer femtocell services.
Improved technology is also enabling
operators to increase the efficiency
of their existing networks without
the prohibitive costs associated with
complicated technologies (such as cell
splitting).
For example, Alcatel-Lucent have
developed hardware containing the
components of an antenna and base
station inside a 2.3 inch block;
MIT have developed technology
enabling seamless transition of data
streams between Wi-Fi and LTE without
dropping packets of data, boosting
bandwidth from 1 to 16 Mbps.
Other technologies, such as transcoding
video into smaller and more efficient
formats or limiting the amount of video
downloaded in advance of viewing, are
already available from vendors.
10

A NEW MODEL
MAY BE ROUND THE
CORNER
Spectrum sharing is another possibility,
although the business case for operators is uncertain. It involves the authorised use of a given frequency band by
multiple users (either sharing the band
in time or in geographical area).

Their concerns include lack of clarity
regarding business models for sharing,
lack of regulation, concerns regarding
the readiness of spectrum sharing technologies and potential security issues to
name but a few.

Steps have been taken by major regulators worldwide (including the Federal
Communications Commission in the
US and the European Commission) to
encourage the adoption of shared spectrum access models, who expect the
introduction of shared spectrum access
to deliver significant benefits to society.

Operator positioning is likely to have a
significant impact on receptiveness to
spectrum sharing, with Tier 1 operators
hesitant to share spectrum, fearing loss
of competitive advantage, whilst Tier
2 operators are likely to be keener to
exploit the benefits of shared access to
spectrum. Indeed, T-Mobile in the USA
has already entered into an agreement
with the government to test spectrum
sharing.

These include increased occupancy
of bands (currently estimated to be
only 10% in Europe), the creation of
additional network capacity (both in
terms of traffic levels and geographical
coverage) and lower access costs for
consumers.
Operators, however, whilst not entirely
dismissive, remain somewhat less enthusiastic about prospects for spectrum
sharing in the short to medium term.

PERSPECTIVE WHAT CAPACITY CRUNCH?
11

Operators will have to navigate
a complex environment
Whilst the reality of the ‘capacity
crunch’ may not be as threatening
as some are saying, it still poses some
difficult questions to operators.
That mobile traffic is growing rapidly,
and that operators’ networks are likely
to come under strain as a result,
are very real issues for operators
to address.
Network performance is of utmost importance to consumers as they consume
more and more content over mobile
networks. Spectrum strategies designed
to meet these requirements must
be cognisant of the options which are
available both in the short and the
longer term, and of course the implication for actions taken now in terms
of acquisitions, lobbying positions and
network investment.
Operators with a thorough understanding of the impact of technological and
regulatory changes on their existing
network, and ultimately customers, will
be best placed to take decisions which
ensure long term competitiveness.

PERSPECTIVE WHAT CAPACITY CRUNCH?
12

AUTHORS

Enrico Lanzavecchia

Faizal Patel

Adele Sinclair

Director

Manager

Associate

Managing Partner of Value Partners
London office

Based in Value Partners London
office

Based in Value Partners London
office

enrico.lanzavecchia@valuepartners.com

faizal.patel@valuepartners.com

adele.sinclair@valuepartners.com

PERSPECTIVE WHAT CAPACITY CRUNCH?
13

ABOUT
VALUE PARTNERS

Value Partners is a leading international strategy consultancy focused
on the converging industries
of telecommunication, media
and information technology.
We work with the world’s leading
operators, policy makers, regulators,
vendors and financiers to provide
strategic, commercial, financial
and technical advice. Specifically,
we work across corporate and commercial strategy, policy formation,
economic analysis, financial advisory support, licensing, operational
improvement and change management, policy and regulation, rights
management, strategic technology
decisions and strategy implementation.
Our clients span the digital marketplace including broadcasting, fixed
telecoms, mobile telecoms, music,
new media and internet, the public
sector, publishing and sport.
Value Partners is a global management consulting firm that works
with multinational corporations
and high potential entrepreneurial
businesses to identify and pursue
value enhancement initiatives across
innovation, international expansion,
and operational effectiveness.

Founded in Milan in 1993, today
it draws on 18 partners and over 275
professionals from 23 nations,
working out of 9 offices in Milan,
London, Istanbul, São Paulo, Buenos
Aires, Beijing, Shanghai, Hong Kong
and Singapore.
Value Partners has built a portfolio of more than 350 international
clients – from the original 10 in 1993
– with a worldwide revenue mix, as
over 60 percent of the management
consulting revenues are generated
outside Europe.

For more information on the issues
raised in this note please contact the
authors.
Find all the contact details on
valuepartners.com
Milan
London
Istanbul
São Paulo
Buenos Aires
Beijing
Shanghai
Hong Kong
Singapore

Value Partners combines methodological approaches and analytical
frameworks with hands-on attitude
and practical industry experience
developed in an executive capacity
within each sector: telecommunications, new media, financial services,
energy, manufacturing and hi-tech.
In 2007 Value Partners acquired
Spectrum Strategy Consultants
– a leading UK company specialized
in publishing, broadcasting, entertainment, IPTV and mobile – thus
further strengthening its international presence. Today Value Partners
is a leading advisor in the telecom,
media and technology sectors
worldwide.

Copyright © Value Partners
Management Consulting Limited
All rights reserved

PERSPECTIVE WHAT CAPACITY CRUNCH?

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Mobile spectrum-032013-digiversion

  • 1. PERSPECTIVE MARCH 2013 WHAT CAPACITY CRUNCH? AN EXAMINATION OF THE TRUTH BEHIND THE IMPENDING MOBILE SPECTRUM “APOCALYPSE” Enrico Lanzavecchia, Faizal Patel, Adele Sinclair
  • 2. What capacity crunch? An examination of the truth behind the impending mobile spectrum “apocalypse” Published by Value Partners Management Consulting Limited, 16 Smith Square, 7th floor, Kings Building, London SW1P 3JJ, UK March 2013 Written and edited by: Enrico Lanzavecchia, Faizal Patel, Adele Sinclair If you would like an electronic copy please write to: enrico.lanzavecchia@valuepartners.com For more information on the issues raised in the report please contact: enrico.lanzavecchia@valuepartners.com faizal.patel@ valuepartners.com adele.sinclair@valuepartners.com If you would like to subscribe or to be removed from our mailing list please write to: subscription@valuepartners.com valuepartners.com Copyright © Value Partners Management Consulting Limited All rights reserved
  • 3. 3 OVERVIEW THE ‘CAPACITY CRUNCH’ IS A POPULAR TOPIC OF DISCUSSION IN THE TELECOMMUNICATIONS INDUSTRY, AND NUMEROUS OBSERVERS ARE PREDICTING A SHORTAGE OF SPECTRUM CAPACITY IN THE MEDIUM TO LONG TERM. INDEED, DATA TRAFFIC IS GROWING EXTREMELY RAPIDLY, WITH SOME OPERATORS ATTRIBUTING DROPS IN THEIR QUALITY OF SERVICE TO CONGESTION ON BOTH FIXED AND WIRELESS NETWORKS. REGULATORS ARE RESPONDING BY OPENING ACCESS TO MORE FREQUENCY BANDS, HOWEVER AN INCREASING BODY OF RESEARCH SUGGESTS THAT THE IMPACT AND URGENCY OF THE ‘CAPACITY CRUNCH’ MAY BE SOMEWHAT OVERSTATED. SOME OPERATORS SEEM TO AGREE, OR AT LEAST ARE OF THE OPINION THAT ACQUIRING MORE SPECTRUM ISN’T THE ANSWER, AS EVIDENCED BY THE DISAPPOINTING RESULTS IN A NUMBER OF RECENT AUCTIONS. INSTEAD THEY ARE TURNING TO ALTERNATIVE COMMERCIAL AND TECHNICAL OPTIONS WHICH THEY HOPE CAN BE LESS EXPENSIVE AND MORE EFFICIENT THAN SPECTRUM ACQUISITION. PERSPECTIVE WHAT CAPACITY CRUNCH?
  • 4. 4 Global mobile data traffic growth is expected to be explosive MOBILE DATA 100.000 90.000 Next 3-5 years: operators will become increasingly capcity constrained as mobile data usage expands 80.000 70.000 60.000 50.000 40.000 Current situation: MNOs reaching capacity in high usage towers and turning on 2nd and 3rd carriers throughout rest of networks 30.000 20.000 10.000 0 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 MONTHS Source: Value Partners Market Research PERSPECTIVE WHAT CAPACITY CRUNCH?
  • 5. 5 MOBILE DATA TRAFFIC IS EXPLODING ‘Promoting the shared use of radio spectrum resources in the internal market’, European Commission, September 2012. 1 2 Vodafone annual report 2012. ‘Sky Broadband struggles with demand after adding subscribers’, BBC, January 2013. 3 Mobile data traffic is experiencing significant growth, placing pressure on the capacity of networks. It is well documented that data traffic is exploding; users are now consuming more data, in more places and on more devices. The European Commission recently published a report stating that it expects mobile data traffic to increase at an annual rate of 26% over the next 3 years1, whilst Ofcom predicted that by 2030 Britain will consume up to 300 times more mobile data than today. Network traffic is experiencing a systematic shift away from voice towards the transfer of data Network traffic is experiencing a systematic shift away from voice towards the transfer of data (for example, approximately 70% of traffic on Vodafone’s network is now data2) and this is only expected to continue over the coming years as an increasing number of users adopt the data-hungry services (such as video streaming) on offer. PERSPECTIVE WHAT CAPACITY CRUNCH? This increased data consumption is taking place both in and outside of the home, with implications for fixed and mobile operators, and on an increasing number of devices. Tablets and smartphones are now well on their way to becoming ubiquitous, but this is not the end of the matter; the advent of machine-to-machine (M2M) communications promises further proliferation of network-connected devices. It is within this context that operators are trying to maintain their quality of service and plan for the future, with some high usage areas already reaching full capacity on some networks3.
  • 6. 6 4 CNet. 5 TechWeek Europe. Many observers are warning of an impending ‘spectrum capacity crunch’ As data usage has really taken off, operators and regulators have begun to fear that the supply of spectrum may be inadequate to meet future demand. The perceived threat has been sufficient to lead operators and vendors to take action, with both Verizon and AT&T in the USA stating the ‘capacity crunch’ as the key driver for their respective attempted acquisitions of competitors4. Similarly, Cisco’s acquisition of network management specialist Intucell reflects its belief that network efficiency and optimisation will be of critical importance to operators in the near future5. Operators need spectrum for multiple reasons Operators have clear drivers for needing new spectrum, each of which has different implications. In addition to changes in usage patterns, operators’ spectrum strategies are heavily influenced by their existing network and infrastructure, as well as commercial considerations. They must acquire spectrum to satisfy their desire to cover broad geographical areas in order to reach the greatest number of potential customers, whilst these bands can also offer good indoor coverage, penetrating buildings to improve reception inside buildings. Shorter wavelength bands are required in densely populated urban areas to satisfy peak hour capacity demands. There are also commercial drivers for the acquisition of new spectrum; operators are keen to use new spectrum to launch superfast LTE services ahead of or at the same time as competitors, which they hope will drive ARPU and reduce churn. Some mobile operators also hope that their ability to launch advanced wireless broadband services using LTE will enable them to compete with fixed broadband players, a factor which is particularly relevant in developing markets with limited fixed infrastructure. PERSPECTIVE WHAT CAPACITY CRUNCH?
  • 7. 7 REGULATORS ARE PLAYING THEIR PART Regulators are taking action to avoid spectrum congestion, leading to a range of opportunities and challenges for operators. Their natural response to the threat of congestion has been to open access to more spectra, particularly with a view to enabling the deployment of LTE services. Regulators have broadly taken the following approaches to address mobile traffic growth: • 800 MHz Digital Dividend: bands previously reserved for analogue television are being allocated to mobile data use, with the European Union deadline for the ‘digital switchover’ elapsing in 2012 and set for 2015 for the 119 member states of the GE06 agreement • 2600 MHz auctions: many regulators have chosen to auction the 2600 MHz band simultaneously with the 800 MHz band, enabling a paired band approach to deploying LTE Regulators are taking action to avoid spectrum congestion, leading to a range of opportunities and challenges for operators. PERSPECTIVE WHAT CAPACITY CRUNCH? • Refarming of 900 / 1800 MHz: regulators are allowing operators to repurpose spectrum in the 900 MHz and 1800 MHz band for use in deploying LTE • Use of 700 MHz: use of 700 MHz for LTE deployments, currently mainly restricted to North America, will become more commonplace thanks to a resolution signalling the intention to use the band for LTE deployments passed at the 2012 World Radio Conference.
  • 8. 8 Not everyone is in agreement There is a body of evidence, however, that suggests that the threat of insufficient spectrum capacity may be being overstated. A number of papers examining future demand for spectrum have been published disputing the ‘capacity crunch’ narrative, and there is little consensus between third-party observers (such as analysts and vendors) as to whether additional spectrum will be needed in the future. For example two recent reports (from Ofcom in the UK and NITA in Denmark) did not identify any requirement for additional spectrum over and above what governments could be reasonably expected to release. This view is shared by many who cite both a slowdown in data traffic growth and the use of mechanisms other than spectrum acquisition as the two major factors influencing their predictions. Recent auction results have thrown up some surprises Some operators seem to agree, and results from a number of recent auctions have been disappointing, reflecting a decrease in appetite for new spectrum. Regulator expectations regarding the outcomes of auctions have naturally been high given the pressures on operators and the scarcity of spectrum, but this has not always translated into the expected outcome. A number of recent auctions have failed to spark interest amongst operators: In the UK, the 2013 4G auction raised just 67% (£2.34bn) of the previously anticipated target of £3.5bn • In the recent Romanian auction, 15% of the 757 MHz on offer went unallocated • India’s recent 2G auction raised less than one quarter of the expected revenue for the government, selling just 42% of the spectrum on sale • In Thailand, the recent 3G auction raised revenues of just 3% over the reserve prices • PERSPECTIVE WHAT CAPACITY CRUNCH? • Vodafone Australia has withdrawn from the forthcoming 4G auction, and Optus are considering a boycott, due to the high reserve prices set by the regulator.
  • 9. 9 6 Cisco There are other options Operators are beginning to consider other technical and commercial avenues in order to manage demand instead of spectrum acquisition. Alternatives to large investments in spectrum are increasingly being considered by operators deterred by high reserve prices and uncertain returns. Commercial strategies to curb data consumption are now common, with operators replacing unlimited usage plans with data caps and metered data, introducing severe overage charges, and charging premium prices for smartphone and tablet plans. Operators are beginning to consider other technical and commercial avenues in order to manage demand instead of spectrum acquisition. Wireless offloading through use of Wi-Fi and femtocells has also emerged as a key strategy for operators, who have introduced free Wi-Fi in crowded hotspots in order to encourage consumers to move off cellular networks, with some estimates suggesting that 31% of handset and tablet data traffic will be through Wi-Fi networks by 20166. PERSPECTIVE WHAT CAPACITY CRUNCH? Recent announcements by Telefonica O2 UK, Orange UK and Bouygues Telecom unveiling femtocell rollout plans mean that all operators in the UK and France now offer femtocell services. Improved technology is also enabling operators to increase the efficiency of their existing networks without the prohibitive costs associated with complicated technologies (such as cell splitting). For example, Alcatel-Lucent have developed hardware containing the components of an antenna and base station inside a 2.3 inch block; MIT have developed technology enabling seamless transition of data streams between Wi-Fi and LTE without dropping packets of data, boosting bandwidth from 1 to 16 Mbps. Other technologies, such as transcoding video into smaller and more efficient formats or limiting the amount of video downloaded in advance of viewing, are already available from vendors.
  • 10. 10 A NEW MODEL MAY BE ROUND THE CORNER Spectrum sharing is another possibility, although the business case for operators is uncertain. It involves the authorised use of a given frequency band by multiple users (either sharing the band in time or in geographical area). Their concerns include lack of clarity regarding business models for sharing, lack of regulation, concerns regarding the readiness of spectrum sharing technologies and potential security issues to name but a few. Steps have been taken by major regulators worldwide (including the Federal Communications Commission in the US and the European Commission) to encourage the adoption of shared spectrum access models, who expect the introduction of shared spectrum access to deliver significant benefits to society. Operator positioning is likely to have a significant impact on receptiveness to spectrum sharing, with Tier 1 operators hesitant to share spectrum, fearing loss of competitive advantage, whilst Tier 2 operators are likely to be keener to exploit the benefits of shared access to spectrum. Indeed, T-Mobile in the USA has already entered into an agreement with the government to test spectrum sharing. These include increased occupancy of bands (currently estimated to be only 10% in Europe), the creation of additional network capacity (both in terms of traffic levels and geographical coverage) and lower access costs for consumers. Operators, however, whilst not entirely dismissive, remain somewhat less enthusiastic about prospects for spectrum sharing in the short to medium term. PERSPECTIVE WHAT CAPACITY CRUNCH?
  • 11. 11 Operators will have to navigate a complex environment Whilst the reality of the ‘capacity crunch’ may not be as threatening as some are saying, it still poses some difficult questions to operators. That mobile traffic is growing rapidly, and that operators’ networks are likely to come under strain as a result, are very real issues for operators to address. Network performance is of utmost importance to consumers as they consume more and more content over mobile networks. Spectrum strategies designed to meet these requirements must be cognisant of the options which are available both in the short and the longer term, and of course the implication for actions taken now in terms of acquisitions, lobbying positions and network investment. Operators with a thorough understanding of the impact of technological and regulatory changes on their existing network, and ultimately customers, will be best placed to take decisions which ensure long term competitiveness. PERSPECTIVE WHAT CAPACITY CRUNCH?
  • 12. 12 AUTHORS Enrico Lanzavecchia Faizal Patel Adele Sinclair Director Manager Associate Managing Partner of Value Partners London office Based in Value Partners London office Based in Value Partners London office enrico.lanzavecchia@valuepartners.com faizal.patel@valuepartners.com adele.sinclair@valuepartners.com PERSPECTIVE WHAT CAPACITY CRUNCH?
  • 13. 13 ABOUT VALUE PARTNERS Value Partners is a leading international strategy consultancy focused on the converging industries of telecommunication, media and information technology. We work with the world’s leading operators, policy makers, regulators, vendors and financiers to provide strategic, commercial, financial and technical advice. Specifically, we work across corporate and commercial strategy, policy formation, economic analysis, financial advisory support, licensing, operational improvement and change management, policy and regulation, rights management, strategic technology decisions and strategy implementation. Our clients span the digital marketplace including broadcasting, fixed telecoms, mobile telecoms, music, new media and internet, the public sector, publishing and sport. Value Partners is a global management consulting firm that works with multinational corporations and high potential entrepreneurial businesses to identify and pursue value enhancement initiatives across innovation, international expansion, and operational effectiveness. Founded in Milan in 1993, today it draws on 18 partners and over 275 professionals from 23 nations, working out of 9 offices in Milan, London, Istanbul, São Paulo, Buenos Aires, Beijing, Shanghai, Hong Kong and Singapore. Value Partners has built a portfolio of more than 350 international clients – from the original 10 in 1993 – with a worldwide revenue mix, as over 60 percent of the management consulting revenues are generated outside Europe. For more information on the issues raised in this note please contact the authors. Find all the contact details on valuepartners.com Milan London Istanbul São Paulo Buenos Aires Beijing Shanghai Hong Kong Singapore Value Partners combines methodological approaches and analytical frameworks with hands-on attitude and practical industry experience developed in an executive capacity within each sector: telecommunications, new media, financial services, energy, manufacturing and hi-tech. In 2007 Value Partners acquired Spectrum Strategy Consultants – a leading UK company specialized in publishing, broadcasting, entertainment, IPTV and mobile – thus further strengthening its international presence. Today Value Partners is a leading advisor in the telecom, media and technology sectors worldwide. Copyright © Value Partners Management Consulting Limited All rights reserved PERSPECTIVE WHAT CAPACITY CRUNCH?