To establish the mobile and internet presence for your business, you need to go about the various options you have. Either you can make a mobile application, web application, or follow the bandwagon and go for a simple websites. All of these have there limitations, and benefits for your business. Have a look at what can be the best for you.

1. MOBILE OR WEB
APPS
W H AT S H O U L D Y O U C H O O S E ?

2. WHAT IS YOUR BUSINESS GOAL?
Before deciding on something understand what are your business needs and goals.

3. REACHING OUT TO MORE PROSPECTS
Without a doubt, web apps can help you with this in a better way.
Websites are rendered within the browser, and become a very prominent way for
bringing in new customers.
For very obvious reasons, mobile websites have a broader reach.

4. DID YOU KNOW?
On an average 21% of your website traffic comes from websites.
Therefore, making it inevitable for websites to be very responsive and mobile
friendly.

5. COMPATIBILITY
Be it IOS, Android, or Windows; if they have a web browser across different devices,
they can access your website.
Mobile applications are platform specific and practically, if they are for fulfilling some
specific unique purpose they should be platform specific.

6. HOW OFTEN DO YOU WANT TO BE IN
TOUCH WITH YOUR PROSPECTS?
Undoubtedly, websites are dynamic. Easier to update, easy to maintain, and upgrade.
However, for the purpose of staying in touch constantly with your users, customers, or
team, there can not be a better option than a mobile application.

7. DOES YOUR PURPOSE REQUIRE NATIVE
FUNCTIONALITY OF THE PHONE?
If your purpose of having a mobile application requires camera, GPS location, Click-to-
call, and
SMS, it is better to have a mobile application.
Web apps can be a practical alternative to mobile apps though.

8. DID YOU KNOW?
Mobile apps are faster than web apps.
1 second load time increase for an e-commerce = 7% loss in conversions, 11%
fewer page views and 16% decrease in customer satisfaction.

9. OFFLINE USAGE
Web applications are internet-dependent, and for the matter of fact, offline places do
exist. If your purpose might cater to offline users as well, you need to have a mobile
app.
These applications does not require cellular data to function and are standalone apps.

10. HOW COMPLEX IS YOUR PURPOSE?
Mobile Applications are more comprehensive and user-friendly when it comes to
complex projects.
For instance, Dikonia developed a mobile application for Business Process Automation
with EVIVA. They had multiple functionalities and reports. Hence, to keep track of
everything and streamline the processes, a mobile application was introduced within its
system.
The results were exception, their productivity enhanced by 75%!
Take a look: Click here

11. COMPETITIVE ADVANTAGE
Mobile application give you the competitive edge to stay in touch with your users
constantly, plus, GPS is easily accessible.

12. BUDGETING
If you are looking forward to building a mobile application, don’t forget to include the
costing of support and maintenance.
Beside their making, which is going to cost more than a website, this will have higher
costs as well.

13. DID YOU KNOW?
Whilst looking for information, people tend to choose Google over App store.
Hence, making a website pivotal to any business.

14. If you still have any confusions, feel free to contact us