A lecture held by our Business Developer Daniel Eliasson during a conference about retail and e-commerce. Where he go trough the customer journey and the importance of those.
What is connecting customer journeys? Superdigital and Superhuman - use the best of the two worlds. The importance of one-to-one marketing, loyalty and mobile payment solution. How these should wok together for best effect. Relevant cases like McDonalds, Kicks.
Boulanger Kick-Starts Its Big City Stores with Exciting New Concept: Virtual ...Capgemini
Boulanger wanted to offer an enhanced digital experience to its customers inside the stores. AIE (Applied Innovation Exchange) helped Boulanger to create Digital Walls in its store to offer a virtual merchandise experience to customers.
Boulanger Kick-Starts Its Big City Stores with Exciting New Concept: Virtual ...Capgemini
Boulanger wanted to offer an enhanced digital experience to its customers inside the stores. AIE (Applied Innovation Exchange) helped Boulanger to create Digital Walls in its store to offer a virtual merchandise experience to customers.
DSG (Digital Solutions Group) is an outsource partner for multi-channel commerce and relationship marketing. We provide customised solutions to business - enabling businesses to transact and communicate via direct channels. Our approach lowers the barrier to entry into this market without the client having to invest in systems, people and infrastructure.
Visit our website at www.dsg.co.za
Data-Driven Insight, Edge Computing, and Revamped User Experience Give Retai...Dana Gardner
Transcript of a discussion on how data-driven intelligence, edge computing, and rethinking of the user experience come together to give retailers a clear path to digital transformation.
Using Digital Tactics in Retail to drive growth. Growth in Retail is going to come from the digital E-commerce sector. Here are some ways in which high street retailers can take advantage of this growth for their own business.
Cosa significa diventare un'azienda "Seamless Omnichannel" (ovvero gestire tutti i canali dai negozi all'e-commerce al mobile senza strappi), quali vantaggi possiamo trarre e quali sono i passi che dobbiamo compiere ?
Accenture - The Role of Packaging for the Evolving ConsumerAccenture Italia
What is the role of Packaging for the Evolving Consumer?
Find out more on this presentation by Francesca Romana Saule, CRM Senior Manager at Accenture, shared at the Luxury Packaging Summit 2015.
Dreamforce To You London 2019 - Coveo PresentationAli Hanyaloglu
How digital experience leaders use Coveo AI and Salesforce to deliver engaging experiences, focusing on customer service with examples and a demo. As given at Dreamforce To You held in December 2019 at the ExCel London by Coveo's Ali Hanyaloglu and Ezmie Bouchard.
Inspired Experiences with Technology from hybris and Agile Methodology #SAPPH...Capgemini
How can you create compelling cross-channel experiences?
In case you missed it, here is what Fernando Alvarez presented earlier at SAPPHIRE.
You can also read Fernando's latest blog post "The Digital Commerce Revolution" here: https://www.capgemini-consulting.com/blog/digital-transformation-conversations/2015/05/the-digital-commerce-revolution
ROCKETROI for Intersport | Beating sales forecast by 25%. Benedetta Giungi
ROCKETROI is top #6 agency in EMEA (2018), leader in PPC optimization and SEM in Southern Europe.
Most nominated agency at Google Premier Partner Awards 2018, ROCKETROI consolidates its expertise in retail, lead generation and social ads.
Learn how we made it here.
White Paper - Charting the course, An odyssey of Operational TransformationPablo Junco
Operational Transformation (OT) is about changing enterprise’s business operations to serve their digital customers’ needs and expectations.
OT is Core to every Enterprise’s Digital Transformation journey focusing on operational excellence with a customer centric approach.
Enterprises are increasingly rely on Emergency Technologies such as Cognitive Services, Intelligent Agents/Apps, Internet of Things, and Value-Exchange Apps (Blockchain) to create differentiating operational digital capabilities to drive sustainable business & shareholder value.
COVID Accelerated Digital Marketing (CADiM) - 11 Trends For The Future Of Mar...Moses Kemibaro
This is a presentation made by Moses Kemibaro from Dotsavvy at the Marketing Society of Kenya (MSK) Marketers Conference in Mombasa, Kenya, on the 28th October 2021 on 10 transformational digital trends that are changing the very nature of marketing in Kenya and the rest of Africa. The trends explore the following themes:
1. Websites became true extensions of how businesses market during the COVID-19 pandemic
2. Direct-To- Consumer (DTC) e-commerce took off in Kenya with digital marketing.
3. Social media has become even more central to all things marketing in Kenya & beyond!
4. The always online, always-connected digital-first Kenyan consumer is real!
5. Digital advertising has become essential for businesses of all sizes in Kenya
6. As social media exploded, so did digital influencer marketing in Kenya & globally.
7. Content marketing has become essential for digital marketing in Kenya during COVID-19
8. Social Audio exploded during the pandemic and is redefining social media itself!
9. The importance of first-party data in a privacy-compliant digital marketing context is key!
10. Digital communities are being nurtured on social media, virtual meetings & webinars.
11. Video content hit 82% of all consumer Internet traffic in 2020. Short-form video exploded!
Presentation held by Boffardi Mauro from Accenture Interactive Nordics at Svensk Digital Handen D-B2B, 9 october 2018, in collaboration with Intershop.
Having a nice website is not enough anymore. Learn how to present your brand in the era of the empowered customer embracing 10 important changes.
Adobe Experience Manager Vision and RoadmapLoni Stark
Keynote I gave at the EVOLVE 2015. The presentation provides context on where we are world-wide in our digital transformation, key trends driving innovations in Adobe's digital experience management solution and the product themes for 2015.
Simply designing websites or apps is not enough anymore.Mauro Boffardi
Slides of presentation of Oliver Plas (Intershop), Mauro Boffardi (Accenture Interactive) ad Fran Merino (Fjord).
Learn about what has changed and why will this impact the way you should think about brand, from three industry experts at Fjord, Accenture Interactive and Intershop, as well as speaking to our clients Stadium, Åhlens and Martin & Servera. Attendees will participate to a live survey about the topics at hand, followed by a chance to debate about the experience you would like your customers to have – focusing on the direct and concrete online experience of the brand.
Every competitive business is now a digital business. In a world where differentiation and scale are being driven through apps and data, success is not a question of whether the businesses should go digital – it is a question of how the business should go digital.
In this webinar, Tyson Whitten – Director of API & Mobility Solutions at CA Technologies – will describe the key methods that successful organizations are using to create sustainable competitive advantage through digital transformation.
DSG (Digital Solutions Group) is an outsource partner for multi-channel commerce and relationship marketing. We provide customised solutions to business - enabling businesses to transact and communicate via direct channels. Our approach lowers the barrier to entry into this market without the client having to invest in systems, people and infrastructure.
Visit our website at www.dsg.co.za
Data-Driven Insight, Edge Computing, and Revamped User Experience Give Retai...Dana Gardner
Transcript of a discussion on how data-driven intelligence, edge computing, and rethinking of the user experience come together to give retailers a clear path to digital transformation.
Using Digital Tactics in Retail to drive growth. Growth in Retail is going to come from the digital E-commerce sector. Here are some ways in which high street retailers can take advantage of this growth for their own business.
Cosa significa diventare un'azienda "Seamless Omnichannel" (ovvero gestire tutti i canali dai negozi all'e-commerce al mobile senza strappi), quali vantaggi possiamo trarre e quali sono i passi che dobbiamo compiere ?
Accenture - The Role of Packaging for the Evolving ConsumerAccenture Italia
What is the role of Packaging for the Evolving Consumer?
Find out more on this presentation by Francesca Romana Saule, CRM Senior Manager at Accenture, shared at the Luxury Packaging Summit 2015.
Dreamforce To You London 2019 - Coveo PresentationAli Hanyaloglu
How digital experience leaders use Coveo AI and Salesforce to deliver engaging experiences, focusing on customer service with examples and a demo. As given at Dreamforce To You held in December 2019 at the ExCel London by Coveo's Ali Hanyaloglu and Ezmie Bouchard.
Inspired Experiences with Technology from hybris and Agile Methodology #SAPPH...Capgemini
How can you create compelling cross-channel experiences?
In case you missed it, here is what Fernando Alvarez presented earlier at SAPPHIRE.
You can also read Fernando's latest blog post "The Digital Commerce Revolution" here: https://www.capgemini-consulting.com/blog/digital-transformation-conversations/2015/05/the-digital-commerce-revolution
ROCKETROI for Intersport | Beating sales forecast by 25%. Benedetta Giungi
ROCKETROI is top #6 agency in EMEA (2018), leader in PPC optimization and SEM in Southern Europe.
Most nominated agency at Google Premier Partner Awards 2018, ROCKETROI consolidates its expertise in retail, lead generation and social ads.
Learn how we made it here.
White Paper - Charting the course, An odyssey of Operational TransformationPablo Junco
Operational Transformation (OT) is about changing enterprise’s business operations to serve their digital customers’ needs and expectations.
OT is Core to every Enterprise’s Digital Transformation journey focusing on operational excellence with a customer centric approach.
Enterprises are increasingly rely on Emergency Technologies such as Cognitive Services, Intelligent Agents/Apps, Internet of Things, and Value-Exchange Apps (Blockchain) to create differentiating operational digital capabilities to drive sustainable business & shareholder value.
COVID Accelerated Digital Marketing (CADiM) - 11 Trends For The Future Of Mar...Moses Kemibaro
This is a presentation made by Moses Kemibaro from Dotsavvy at the Marketing Society of Kenya (MSK) Marketers Conference in Mombasa, Kenya, on the 28th October 2021 on 10 transformational digital trends that are changing the very nature of marketing in Kenya and the rest of Africa. The trends explore the following themes:
1. Websites became true extensions of how businesses market during the COVID-19 pandemic
2. Direct-To- Consumer (DTC) e-commerce took off in Kenya with digital marketing.
3. Social media has become even more central to all things marketing in Kenya & beyond!
4. The always online, always-connected digital-first Kenyan consumer is real!
5. Digital advertising has become essential for businesses of all sizes in Kenya
6. As social media exploded, so did digital influencer marketing in Kenya & globally.
7. Content marketing has become essential for digital marketing in Kenya during COVID-19
8. Social Audio exploded during the pandemic and is redefining social media itself!
9. The importance of first-party data in a privacy-compliant digital marketing context is key!
10. Digital communities are being nurtured on social media, virtual meetings & webinars.
11. Video content hit 82% of all consumer Internet traffic in 2020. Short-form video exploded!
Presentation held by Boffardi Mauro from Accenture Interactive Nordics at Svensk Digital Handen D-B2B, 9 october 2018, in collaboration with Intershop.
Having a nice website is not enough anymore. Learn how to present your brand in the era of the empowered customer embracing 10 important changes.
Adobe Experience Manager Vision and RoadmapLoni Stark
Keynote I gave at the EVOLVE 2015. The presentation provides context on where we are world-wide in our digital transformation, key trends driving innovations in Adobe's digital experience management solution and the product themes for 2015.
Simply designing websites or apps is not enough anymore.Mauro Boffardi
Slides of presentation of Oliver Plas (Intershop), Mauro Boffardi (Accenture Interactive) ad Fran Merino (Fjord).
Learn about what has changed and why will this impact the way you should think about brand, from three industry experts at Fjord, Accenture Interactive and Intershop, as well as speaking to our clients Stadium, Åhlens and Martin & Servera. Attendees will participate to a live survey about the topics at hand, followed by a chance to debate about the experience you would like your customers to have – focusing on the direct and concrete online experience of the brand.
Every competitive business is now a digital business. In a world where differentiation and scale are being driven through apps and data, success is not a question of whether the businesses should go digital – it is a question of how the business should go digital.
In this webinar, Tyson Whitten – Director of API & Mobility Solutions at CA Technologies – will describe the key methods that successful organizations are using to create sustainable competitive advantage through digital transformation.
Sitecore & Microsoft Breakfast: Building a business case for transformationSitecore
Cutting through the hype: building a solid business case for digital transformation, Sitecore
Organisations across all sectors are grappling with the adoption of digital marketing and communications. Those who get it right are reaping significant tangible advantages. Those who are tentative and slow to invest are falling by the wayside.
To succeed in the boardroom find out how to build 3 things: a digital marcoms strategy, a robust ROI model and a sure footed implementation roadmap.
How to Sell Acquia DXP, Marketing Cloud, and Drupal Cloud Acquia
Please join Acquia’s product marketing team as they share with partners how to leverage Acquia’s new packages and services opportunities. Diving deeper into how to position and sell Acquia’s DXP, Marketing Cloud, and Drupal Cloud, you will learn:
How to deliver the pitch for each of the clouds
How an integrated demo tells our story
New opportunities for partners, including new services and product capabilities
At Atos, through digital transformation we strive to create the firm of tomorrow. We believe that bringing together people, technology and business is the way forward.
Every day, we power progress for our clients and partners. It is our unique approach as business technologists that makes this possible.
Atos - Trusted Partner for your Digital Journey Paris, Bezons
At Atos, through digital transformation we strive to create the firm of tomorrow. We believe that bringing together people, technology and business is the way forward.
Every day, we power progress for our clients and partners. It is our unique approach as business technologists that makes this possible.
Atos - Trusted Partner for your Digital Journey Ascent Atos
At Atos, through digital transformation we strive to create the firm of tomorrow. We believe that bringing together people, technology and business is the way forward.
Every day, we power progress for our clients and partners. It is our unique approach as business technologists that makes this possible.
Consumer industries: Working harder for customersaccenture
Consumer industries touch people's lives in a way that few other industries can match. Digital innovation is shaking up consumer industries: shifting power from brands to consumers, shifting value from traditional players to digital insurgents and putting the consumer in the driver’s seat. Consumers are making companies work harder to earn their money.
RON VINING: Futurist Marketer | Brand Advisor | CXO Speaker at Asia CEO Forum...Ron Vining
On 21 May 2015, Learnami CEO, BrandInflux's Chief Brandaffeine and UMass Boston Adjunct Professor Ronald C. Vining spoke in Makati City, The Philippines, on behalf of SAP at the Asia CEO Forum on, "Hyperconnected Retailing: Getting to know NEW IoT Trends, Consumers & Technologies."
WATCH the all-new, remastered keynote address on www.MarketingKitchenTV.com for the companion speech, to this PPT, LIVE on YouTube via: https://youtu.be/bmUvjRlT8Xc
This updated video now contains a 2019 Introduction that details the impact of Digital Darwinism, along with the inclusion of this PPT, videos & graphics to enhance the overall Omni-Channel learning experience.
NOTE: YouTube URL within the PPT will not take you to the remastered video. Please only use the URL in this Description.
I am an Experience Designer, specialized in digital products and services. Startups hold a special place on my Figma files, as well as companies that value good design.
IRIS World 2018 - Keynote - Thrive in the Digital EconomyIRIS
Watch as Sion Lewis, CEO at IRIS Accountancy and Nick Gregory, CPMO set out the IRIS strategy from today and into the future. Nick and Sion announce new product launches and company updates that ensure our customers thrive in the digital economy.
Augmente Tech Studio, LLC is a technology company that develops mobile applications using Augmented Reality to improve the business communication process.
Apegroup Marketing by the Numbers - Octoberapegroup
The numbers are in for October. We finally reached our goal of 1000 monthly listeners for our podcast. We also launched a tech podcast this month! Instagram keeps going well. All in all the numbers are looking good.
Stockholm android meetup intro about apegroupapegroup
This is a welcome presentation about apegroup and how we work with android with a shallow deep dive into our tools, kickstarter project and dashboards. Held at Stockholm Android meetup in mars 2016.
Innovation i praktiken - 10 saker att tänka på (Swedish)apegroup
Ta femton minuter av din tid och låt oss berätta om några matnyttiga saker att tänka på när det kommer till att arbeta med parallella innovationsströmmar!
The forth and final installment of the apegroup social media strategy. We present the third wave: culture. The channels in whihc we will differentiate our offering. By being ourselves.
In the third instalment we present the strategy for the second wave: content. The first wave, channels (Twitter, Facebook, LinkedIn) will primarily be used for broadcasting the content we create at Apegroup. However, the content itself is also part of the social media, we will not own any channels.
This is the second (out of 3) presentations held at our internal Friday meetings on our new and revised social media push for 2015. The second part is focused on what we call: the first wave - Channels. Meaning our main channels for communication: Twitter, Facebook and Linked In.
This is the first (out of 3) presentations held at our internal Friday meetings on our new and revised social media push for 2015. The first part is about the overall strategy (what we should do and why) where the two following are more focused on the First and 2nd/3rd Wave (how we should do it)
Lojalitet & CRM - Hur skapar vi en relevant dialog med våra kunder?apegroup
Presentation från frukostseminariet tors 24 april: Lojalitet & CRM - Hur skapar vi en relevant dialog med våra kunder?
Utmaning:
Traditionell kampanjhantering och CRM utmanas av realtidshändelser där kunden själv söker interaktioner med ett företag eller varumärke.
- Så hur skapar vi en relevant dialog med våra kunder?
För vem:
Detta seminarie vänder sig till dig som marknadschef, försäljningschef och/eller ansvarig för CRM, lojalitetsprogram samt kampanjer. Även för dig som redan är Chief Customer Officer.
Talare:
Mattias Olsson, Strategy & Design Director, apegroup
Ola Ottosson, Senior Analyst, ActionBase