The document discusses the history and cultural analysis of M&M candy advertisements. It traces the evolution of M&M ads from 1941 featuring human characters to 1954 when the iconic M&M candy characters were introduced on TV. The research question examines how the M&M characters have been coded through the years in their advertisements. The method of analysis involves deconstructing the ads on literal, cultural, and critical levels to understand the social messages, symbols, and power structures conveyed.