MInistry 2 Pensacola: A User-Centered Approach to Web Design
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It is our responsibility as Christians to harness the power of the Web to spread Christ’s message throughout the world. While the Great Commission makes clear our marching orders, it is Christ’s example that nudges us to the edge of the pier and encourages each of us to cast a broad net. During this workshop, Matt will share with you his user-centered approach to church website design — a process that you can easily implement when designing, redesigning or simply managing your website.
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MInistry 2 Pensacola: A User-Centered Approach to Web Design
- 1. Welcome!
- 9. Do you have any examples?
- 10. Matt Carlisle version 1.0
- 11. I help non-profits and faith groups better understand their constituents, members and stakeholders to create achievable Web&social media strategies. Twitter.com/mattcarlisle MattCarlisle.com
- 12. You “can” do it! Church web development isn’t done in a vacuum.
- 13. User-Centered Design A design process in which the needs, wants and limitations of the Web user and organization are given extensive attention at each stage of development.
- 14. So, why all the work? Can’t we just start building?
- 17. It’s cost-effective: minimize the risk of having tofix poor design decisions
- 18. User-Centered Design Process Discovery: conversations with staff, members & visitors
- 19. User-Centered Design Process Analysis: choose best technology based on need
- 20. User-Centered Design Process Strategy: create framework based on research
- 21. User-Centered Design Process Design: create visual design of website
- 22. User-Centered Design Process Build: program and implement design
- 23. Discovery Gather the research needed to establish a solid foundation for your website.
- 26. Church staff
- 28. Parents of young families
- 30. User interview script (handout)
- 33. Review what you can afford!
- 34. Research solutions and interview vendors
- 38. Content needs analysis (card sort)
- 39. Create site map (example)
- 41. Free “Card Sort” software (see handout)
- 45. Book: “Transcending CSS: The fine art of web design”
- 46. Godbit.com, Featured church website designs
- 48. Templates are implemented
- 51. Soft launch is the only way to go
- 52. Start planning for phase 2 before site launch
Editor's Notes
- Which button do you push? Shouldn’t it be green and red?How could we make it better?
- UnpluggedPaper towels on top
- Something very unsanitary about thisPeople seem to opt to use the other soapReally sends a message about your business
- No handoutsLong URLStay tuned … am I supposed to come back to sign to get more information?
- No handoutsLong URLStay tuned … am I supposed to come back to sign to get more information?
- Example: Lowes carpet buying experience
- Describe my qualificationsDescribe BHD and our services for local churches: Website assessments, Project Coaching, and Visual Design for all platforms
- Describe my qualificationsDescribe BHD and our services for local churches: Website assessments, Project Coaching, and Visual Design for all platforms
- Sure, if you want to be rebuilding the website in a few years.
- Remind people that my workshop today will cover this indepth.
- Remind people that my workshop today will cover this indepth.
- Remind people that my workshop today will cover this indepth.
- Remind people that my workshop today will cover this indepth.
- Remind people that my workshop today will cover this indepth.
- User-Interview Scenario: We are redesigning the Full Life Church website; Participant plays church member, I will interview.
- User-Interview Scenario: We are redesigning the Full Life Church website; Participant plays church member, I will interview.
- HandoutHold up JJG book
- Remind people that this is important so that technology and research are moving ahead together; one is not driving the other.
- Personas are fictitious characters that are created to represent the different user types within a targeted demographic that might use a site or product. A user persona is a representation of the goals and behavior of a real group of users. In most cases, personas are synthesized from data collected from interviews with users.