How can startups help hospitals progress in the innovation domain

1. Zagreb, HR, October 2023
Startups as drivers of
innovation in hospitals
Dr. Ion-Gheorghe PETROVAI
Innovation Director
Co- Founder

2. Agenda
1. Why a startup?
2. How a startup?
Conclusions

3. WHOAMI?

4. Ion Gheorghe
PETROVAI
MD
Co-Founder & Innovation Director FreshBlood HealthTech
Adjunct Professor & Ecosystem Director HIVE - UBB
Startup advisor and angel investor –
MCN - Mentoring and Coaching Network
20 + years of health
15+ years of business (20+
medicine launches)
10+ years of entrepreneurship
5+ years of IT+health
Business development consultant
https://eithealth.eu/programmes/mentoring-and-coaching-network/

5. ● People (students, doctors, researchers, developers, etc.)
○ Teaching/training/meetups + hackathons
○ EITHealth Campus Programs (all over Europe)
● Projects (Innovative&Startups) (healthcare oriented from Ro and
Eastern Europe)
○ Access to resources (know how, people, money)
○ EITHealth Accelerator & Local Innovation Projects
● Partnerships ( public/private local/national institutions)
○ Universities, NGO’s, companies and investors
We drive
Healthcare
Innovation
(faster)

6. 70+ startups
Out of 150+ monitored

7. Agenda
1. Why a startup?

8. Welcome to the ecosystem…and you are?
https://echalliance.com/ecosystems/

9. Welcome to the ecosystem…and you are?

11. We (hospitals) hate losing:
a) - people
b) - power
c) - ranks
d) - money
e) - all of the above

12. The
healthcare
innovator/
startup
Medical system
Administration

14. Why a startup collaboration can help hospitals innovate?
A startup has the
LEAST TO LOSE
Innovation starts from
REALITY

15. Dr. Thomas FOGARTY
Embolectomy cathether
INNOVATION CAN BE LEARNED – STANFORD BIODESIGN

16. Understand complexity of med innovation

17. Agenda
2. How a startup?

18. WHO are YOU?
WHO are you
talking to?

19. Understand Professional History
History of Medicine – 5 000 years – 200 generations
12 generations
3
History of IT – 70 years
History of engineering - 300 years
Imhotep - 2700 BC Hippocrates - 460-370 BC

20. Have a strong team
Medical
Why?
Technical
What?
Design
How?
Business
Who, when and
how much?

22. 3 October 2023 22
Do you know a doctor?
Do you understand
how it functions?
There is an algorythm!
BMJ 2005; 331 doi: https://
doi.org/10.1136/bmj.331.753
1.1529

23. Where/who are your doctors?

24. Understand complexity of patient journey

25. Strong Advice – get a jungle guide (ex-innovative pharma, techie)

26. https://connect.publichealth.ro
eHealth curriculum and
community of practice
https://eithealth.eu/what-we-do/our-programmes/
Select: Students and pick what you like !
There is help offline and online:

27. https://eithealth.eu/what-we-do/our-programmes/
Select: Entrepreneurs and innovators and
pick what you like !
https://freshblood.ro/hubvantage/
There is help offline and online:

28. EITHealth.eu can help

29. Cornel Amariei
Established in 2020 based
on 5 years research
50K euro Headstart grant
from EITHealth

30. Rayscape – Timisoara - Romania
DO what matters
Let users (doctors) talk
Partner with those already there

31. Conclusion (startup and hospitals):
• Understand the journey (s)
• Allies with joint interests
• Reach out to EITHealth – it might help
Search for HealthInnovatorsEU groups on LinkedIn and Facebook
www.freshblood.ro
www.facebook.com/freshblood.ro
www.twitter.com/FreshBloodRo
hello@freshblood.ro
“Ideas fail, people don’t”