Thierry Zylberberg, EVP and Head of Healthcare at Orange / France Telecom, presents at 2014 mHealth Israel conference, Dec 15th, 2014, in Tel Aviv

1. 1
ehealth: today and tomorrow…
Orange Healthcare
Thierry Zylberberg
Executive Vice President
Orange Group
General Manager Orange
Healthcare
@OrangeHCare

2. 2
ehealth is at the intersection of two ecosystems
Orange Healthcare
IT
ecosystem
medical
ecosystem

3. 3
the digital transformation of the medical
ecosystem allows for incremental and disruptive
innovations
1 +1 =3
security
regulation
business
model
interoperabilitypayers
partnership
consortium
Orange Healthcare
methodology
scalabilitybig data
wellness

4. 4
e-health and wellness: two neighbors with different
goals and applications
personnal data
≠
medical data
treatment protocol for
patient
certification
Orange Healthcare

5. 5
domains of expertise in e-health
targeted by Orange Healthcare
HEALTH
PROFESSIONAL
SERVICES
HEALTH
MANAGEMENT
SERVICES
PREVENTION AND
WELLNESS
SERVICES
Orange Healthcare

6. 6
 efficient healthcare requires data management
and so will be increasingly connected
healthcare ecosystem
Orange: integrator and partner for an end-to-end
solution
Orange sees data as a fundamental element of healthcare
Orange serving medical
data suppliers
collection
transfer
hosting
restitution
analysis (BI, big data)
Orange serving medical
data suppliers
collection
transfer
hosting
restitution
analysis (BI, big data)
management
tool
clinical
tool
data
HCP
modalities
institutions
government
pharma
companiesOrange
medical
device
industries
medical
software
patients
Orange Healthcare

7. 7 Orange Healthcare
medical imaging in the cloud
a solution for sharing medical images in partnership
with GE Healthcare
management
Orange Healthcare
industrial
solution in Ile-
de-France
(“Région Sans
Film”):
40deployments
> 6,000,000
exams stored

8. 8
emerging business models for medical devices…
and the emerging chain of responsibility
Orange Healthcare
patient with
communicated
medical device
transmitter back-office
web
application
hotline
health data hosting
connectivity
Sorin Group and Orange case study
 payers: national insurance (device + telecom bundle)
Medical Device
Manufacturer responsability
Orange Healthcare
responsability

9. 9
value chain goes much
beyond connectivity:
three new trends
Orange Healthcare

10. 10
data analytics, big data…
big opportunities?
1.
Orange Healthcare

11. 11
education
treatment
attitudes
illness
perception
patient/
provider
relationship
social/envi
ronmental
factors
marketing
by connecting the dots…
friends
families
patients
doctors
pharma
devices
communities
associations
hotline
education
knowledge
social network
food
nutrition
sport
internet
smart phone
kids
adolescence
high-tech
adult
travel
insurers
lifestyle
insulin
BGM
CGM
pump
new Patient Support Programs: new paradigm
consists of creating a comprehensive patient journey
insurance
2.
cognitive PSP
 instant feedback
 real time assistance
 flexible user experience
based on behavioral data
 patients segmentation
 proactively provide
personalized content
 social networks
 everything’s going mobile
 gamification
 natural language
 simplicity
SOLOMO life in motion
user experience

12. 12
quantified self,
connected objects,
smart bracelet…
facing issues…
Orange Healthcare
new opportunities ?
3.
 consumer ready to trust?
 analytics ? naive
approach
 overflow
 regulation
 scale
 interoperability
 only business model existing today is insurance based

13. 13 Orange Healthcare
thank you!