Bài chia sẻ của ông Robin Huang đến từ DataEye về chủ đề "Tổng quan thị trường trò chơi di động Việt Nam và Trung Quốc" tại hội thảo Mobile Game Asia 2015 diễn ra tại TP.Hồ Chí Minh, Việt Nam.

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2. Catalogue
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03

4. 2013 to
2018（panel computer and smart phones）
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5. User number growth trend of global from 2013 to
2018（panel computer and smart phones ）

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7. Major Asian Markets——China，Japan，South
Korea
Average
Consumption
Average
Consumption
Average
Consumption
Annual Growth Annual Growth Annual Growth

8. Nietnam Thailand Indonesia Malaysia Philippines Singapore

9. Catalogue
01
02
03

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12. ，
16773
，
77

13. 2014Q1 2015Q1
28.30%
1-3次
4-5次
27.83%
19.84%
6-10次
11-20次
22.32
%
24.57%
20次+
6.43%
25.91%

14. ：
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15. Pay Rate Pay Rate

19. Terminal manufacturers
the most stable entrance
……
The new traffic entrance
appear constantly
anime and
comic
Social networking
platform
The game
live
2.02
2.11
移动应用商店的月度覆盖人数（亿人）
2.04
Number of
IP games

20. New games are hard
to enter
Old game retained
for a long time

22. Channels
are strong
IP
Knoc
koff
Capital
inflows
Quality
subdivide
the indust
rial chain

23. ✓
✓
✓
✓ ， ，
✓
✓
Opportunities and challenges of Vietnam game
market
Opportunities
Challenges

24. Catalogue
01
02
03

25. D-HAP
HTML5 Game analysis
platform
D-EAP
Experience analysis
platform
D- OAP
Distribution channel
operation analysis
platform
D-OAP
APP Game
analysis platform
D- TAP
TV Game analysis
platform
APP
Product and service system of DataEye

26. Efficient、
Real-time
Professional data
analysis team
Provide close-fitting operations consulting services
Reduce
the labor
costs
7 X 24 Service
Advantage of DataEye

27. Thanks