Twitter allows for broadcasting of information to followers, responding to customers in real-time during crises or to provide support, and engaging through discussions around hashtags. It helped spread awareness of an Amazon issue where sales rankings were removed for some books, resulting in over 500 tweets per 15 minutes using #AmazonFail and widespread coverage across blogs and media.
This power point introduces the viewer to one of the famous writers from Iowa, Ruth Suckow. Her stories and novels focus on the ordinary lives of the people living in the small towns and farms of Iowa during the 1900s. She is considered a regional writer. Teachers can feel free to use the PPT for their classes. Three of her short stories can be downloaded from the Ruth Suckow website, www.ruthsuckow.org
Tying it all together: Connecting your Social Media Websites (Cherie Dargan, ...Cherie Dargan
This brief presentation explains how to maximize your social media activity, by connecting social media websites so that a post on Twitter or Tumblr then shows up in your Facebook timeline. It was part of the program for the Social Media Pre-Conference on Wednesday, June 19, 2013 at CWW 2013.
This power point introduces the viewer to one of the famous writers from Iowa, Ruth Suckow. Her stories and novels focus on the ordinary lives of the people living in the small towns and farms of Iowa during the 1900s. She is considered a regional writer. Teachers can feel free to use the PPT for their classes. Three of her short stories can be downloaded from the Ruth Suckow website, www.ruthsuckow.org
Tying it all together: Connecting your Social Media Websites (Cherie Dargan, ...Cherie Dargan
This brief presentation explains how to maximize your social media activity, by connecting social media websites so that a post on Twitter or Tumblr then shows up in your Facebook timeline. It was part of the program for the Social Media Pre-Conference on Wednesday, June 19, 2013 at CWW 2013.
This short guide is based on a paper presented in November 2008 at the conference "Social Web:
Towards Networked Protest Politics?" organized by the University of Siegen, Germany. I want to
thank the organizers of this conference Sigrid Baringhorst, Veronika Kneip, Annegret März and
Johanna Niesyto for the invitation and the opportunity to formulate in writing my thoughts on the
uses of Twitter for political activists. I also want to thank Patrick Meier who encouraged me to write
a practical introduction to Twitter for activists on the basis of this paper and provided valuable
feedback during the writing.
Accelerator provides a beginner's guide to the way Twitter is impacting relationships between business and the customers they serve. (www.acceleratorsolutions.com)
This is an introductory workshop for Twitter for Coalitions co-presented at the CADCA Leadership Forum, 2010, January 11, 2010, Washington, DC. with Sue Stine, Jeffery Biggs, and LaDonna Coy. Handout is available at http://technologyinprevention.wikispaces.com/file/view/TwitterHandout.pdf
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
This short guide is based on a paper presented in November 2008 at the conference "Social Web:
Towards Networked Protest Politics?" organized by the University of Siegen, Germany. I want to
thank the organizers of this conference Sigrid Baringhorst, Veronika Kneip, Annegret März and
Johanna Niesyto for the invitation and the opportunity to formulate in writing my thoughts on the
uses of Twitter for political activists. I also want to thank Patrick Meier who encouraged me to write
a practical introduction to Twitter for activists on the basis of this paper and provided valuable
feedback during the writing.
Accelerator provides a beginner's guide to the way Twitter is impacting relationships between business and the customers they serve. (www.acceleratorsolutions.com)
This is an introductory workshop for Twitter for Coalitions co-presented at the CADCA Leadership Forum, 2010, January 11, 2010, Washington, DC. with Sue Stine, Jeffery Biggs, and LaDonna Coy. Handout is available at http://technologyinprevention.wikispaces.com/file/view/TwitterHandout.pdf
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024Neo4j
Neha Bajwa, Vice President of Product Marketing, Neo4j
Join us as we explore breakthrough innovations enabled by interconnected data and AI. Discover firsthand how organizations use relationships in data to uncover contextual insights and solve our most pressing challenges – from optimizing supply chains, detecting fraud, and improving customer experiences to accelerating drug discoveries.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Removing Uninteresting Bytes in Software FuzzingAftab Hussain
Imagine a world where software fuzzing, the process of mutating bytes in test seeds to uncover hidden and erroneous program behaviors, becomes faster and more effective. A lot depends on the initial seeds, which can significantly dictate the trajectory of a fuzzing campaign, particularly in terms of how long it takes to uncover interesting behaviour in your code. We introduce DIAR, a technique designed to speedup fuzzing campaigns by pinpointing and eliminating those uninteresting bytes in the seeds. Picture this: instead of wasting valuable resources on meaningless mutations in large, bloated seeds, DIAR removes the unnecessary bytes, streamlining the entire process.
In this work, we equipped AFL, a popular fuzzer, with DIAR and examined two critical Linux libraries -- Libxml's xmllint, a tool for parsing xml documents, and Binutil's readelf, an essential debugging and security analysis command-line tool used to display detailed information about ELF (Executable and Linkable Format). Our preliminary results show that AFL+DIAR does not only discover new paths more quickly but also achieves higher coverage overall. This work thus showcases how starting with lean and optimized seeds can lead to faster, more comprehensive fuzzing campaigns -- and DIAR helps you find such seeds.
- These are slides of the talk given at IEEE International Conference on Software Testing Verification and Validation Workshop, ICSTW 2022.
Essentials of Automations: The Art of Triggers and Actions in FMESafe Software
In this second installment of our Essentials of Automations webinar series, we’ll explore the landscape of triggers and actions, guiding you through the nuances of authoring and adapting workspaces for seamless automations. Gain an understanding of the full spectrum of triggers and actions available in FME, empowering you to enhance your workspaces for efficient automation.
We’ll kick things off by showcasing the most commonly used event-based triggers, introducing you to various automation workflows like manual triggers, schedules, directory watchers, and more. Plus, see how these elements play out in real scenarios.
Whether you’re tweaking your current setup or building from the ground up, this session will arm you with the tools and insights needed to transform your FME usage into a powerhouse of productivity. Join us to discover effective strategies that simplify complex processes, enhancing your productivity and transforming your data management practices with FME. Let’s turn complexity into clarity and make your workspaces work wonders!
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
UiPath Test Automation using UiPath Test Suite series, part 5DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 5. In this session, we will cover CI/CD with devops.
Topics covered:
CI/CD with in UiPath
End-to-end overview of CI/CD pipeline with Azure devops
Speaker:
Lyndsey Byblow, Test Suite Sales Engineer @ UiPath, Inc.
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...Neo4j
Leonard Jayamohan, Partner & Generative AI Lead, Deloitte
This keynote will reveal how Deloitte leverages Neo4j’s graph power for groundbreaking digital twin solutions, achieving a staggering 100x performance boost. Discover the essential role knowledge graphs play in successful generative AI implementations. Plus, get an exclusive look at an innovative Neo4j + Generative AI solution Deloitte is developing in-house.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Unlocking Productivity: Leveraging the Potential of Copilot in Microsoft 365, a presentation by Christoforos Vlachos, Senior Solutions Manager – Modern Workplace, Uni Systems
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
12. What is Twitter ?
More definitions.....
“ It is part text messaging and part blogging,
with the ability to update on your cellphone
or computer, but constrained to 140
characters”
14. What is Twitter ?
More definitions.....
“ a social networking and micro-blogging
service that allows you answer the question,
"What are you doing?" by sending short text
messages 140 characters in length, called
tweets, to your friends, or followers”
16. What is Twitter ?
More definitions.....
“ a free social networking and micro-
blogging service that enables its users to
send and read other users' updates
known as tweets”
25. What is Twitter ?
It is ....
The single most talked
about Web site since Facebook
and grew 1,382% in the past year
26. What is Twitter ?
It is ....
The single most talked
about Web site since Facebook
and grew 1,382% in the past year
Then Twitter grew another 43% with the
addition of just one user...
54. What is Twitter ?
Basic Terminology .....
Tweet - Messages of up to 140 characters which are
displayed on a user's profile page and delivered to
other users who follow them
56. What is Twitter ?
Basic Terminology .....
Followers - People who have subscribed to your
tweets and will see them displayed on their profile
page
57. What is Twitter ?
Basic Terminology .....
Followers - People who have subscribed to your
tweets and will see them displayed on their profile
page
Following - People who you have subscribed to and
whose tweets are displayed on your profile page
66. What is Twitter ?
Basic Terminology .....
TinyURL - a service that shortens web addresses
making them easier to fit in a tweet
67. What is Twitter ?
Basic Terminology .....
TinyURL - a service that shortens web addresses
making them easier to fit in a tweet
http://news.slashdot.org/article.pl?sid=09/05/09/1730241&from=rss
68. What is Twitter ?
Basic Terminology .....
TinyURL - a service that shortens web addresses
making them easier to fit in a tweet
69. What is Twitter ?
Basic Terminology .....
TinyURL - a service that shortens web addresses
making them easier to fit in a tweet
Alternatives - Bit.ly, Ls.gd and SnipURL
70. What is Twitter ?
Basic Terminology .....
TinyURL - a service that shortens web addresses
making them easier to fit in a tweet
72. Why use Twitter ?
What is the fuss about .....
Twitter has revolutionized social media by
making it simple for the world to
communicate in real time
74. Why use Twitter ?
What is the fuss about .....
Twitter is helping businesses to ...
75. Why use Twitter ?
What is the fuss about .....
Twitter is helping businesses to ...
Raise Awareness
Offer Proactive Customer Support
Answer Questions
Promote Events, Products and Services
76. Why use Twitter ?
What is the fuss about .....
Twitter is helping businesses to ...
77. Why use Twitter ?
What is the fuss about .....
Twitter is helping businesses to ...
This via a new level of engagement
79. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
80. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
81. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
82. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
Promotions / Deals
83. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
Promotions / Deals
Events
84. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
Promotions / Deals
Events
85. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
Promotions / Deals
Events
86. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
Promotions / Deals
Events
87. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
Promotions / Deals
Events
88. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
Promotions / Deals
Events
89. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
Promotions / Deals
Events
90. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
Promotions / Deals
Events
91. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
Promotions / Deals
Events
92. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
Promotions / Deals
Events
93. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
News
Launches
Promotions / Deals
Events
94. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
95. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
96. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
97. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
98. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
99. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
100. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
The Amazon Fail
Saga
101. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
102. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
Amazon recently deleted the sales rankings of hundreds of
gay- and lesbian-themed books. Writer Mark Probst
blogged about the de-ranking and was told by an Amazon
representative that the company will no longer include
sales ranks for "adult" material on the site.
103. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
Amazon recently deleted the sales rankings of hundreds of
gay- and lesbian-themed books. Writer Mark Probst
blogged about the de-ranking and was told by an Amazon
representative that the company will no longer include
sales ranks for "adult" material on the site.
Probst's blog post was dated Sunday, April 12 at 2:08 am.
In 24 hours, here's a quick look at how things developed:
104. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
105. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting Twitter had about 500 tweets every 15 minutes with the
tag: #AmazonFail
- Responding
Crisis Management
Customer Relations
106. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting Twitter had about 500 tweets every 15 minutes with the
tag: #AmazonFail
- Responding
Crisis Management Blogs. Over 5,000 blog posts about the news. It was the top
Customer Relations story on the widely read Techmeme.
107. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting Twitter had about 500 tweets every 15 minutes with the
tag: #AmazonFail
- Responding
Crisis Management Blogs. Over 5,000 blog posts about the news. It was the top
Customer Relations story on the widely read Techmeme.
Facebook. The AmazonFail Group launched, quickly
gathering 1,200 members out of the gate.
108. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting Twitter had about 500 tweets every 15 minutes with the
tag: #AmazonFail
- Responding
Crisis Management Blogs. Over 5,000 blog posts about the news. It was the top
Customer Relations story on the widely read Techmeme.
Facebook. The AmazonFail Group launched, quickly
gathering 1,200 members out of the gate.
Online petitions. Online petitions sprang up protesting the
"adult" policy. One gathered more than 9,000 signatures in
a few hours' time.
109. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting Twitter had about 500 tweets every 15 minutes with the
tag: #AmazonFail
- Responding
Crisis Management Blogs. Over 5,000 blog posts about the news. It was the top
Customer Relations story on the widely read Techmeme.
Facebook. The AmazonFail Group launched, quickly
gathering 1,200 members out of the gate.
Online petitions. Online petitions sprang up protesting the
"adult" policy. One gathered more than 9,000 signatures in
a few hours' time.
Boycotts. Customers on Twitter and blogs are talking
boycott.
110. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting Twitter had about 500 tweets every 15 minutes with the
tag: #AmazonFail
- Responding
Crisis Management Blogs. Over 5,000 blog posts about the news. It was the top
Customer Relations story on the widely read Techmeme.
Facebook. The AmazonFail Group launched, quickly
gathering 1,200 members out of the gate.
Online petitions. Online petitions sprang up protesting the
"adult" policy. One gathered more than 9,000 signatures in
a few hours' time.
Boycotts. Customers on Twitter and blogs are talking
boycott.
Over 335 mainstream media articles related to this story,
including Wall Street Journal, Wired, and NPR.
111. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
112. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
113. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
114. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
115. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
116. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
117. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
118. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
119. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
120. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting A statement from Amazon spokesman Drew Herdener:
This is an embarrassing and ham-fisted cataloging error
- Responding for a company that prides itself on offering complete
Crisis Management selection.
Customer Relations
It has been misreported that the issue was limited to Gay &
Lesbian themed titles – in fact, it impacted 57,310 books in
a number of broad categories such as Health, Mind & Body,
Reproductive & Sexual Medicine, and Erotica. This
problem impacted books not just in the United States but
globally. It affected not just sales rank but also had the
effect of removing the books from Amazon’s main product
search.
Many books have now been fixed and we’re in the process
of fixing the remainder as quickly as possible, and we
intend to implement new measures to make this kind of
accident less likely to occur in the future.
121. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
122. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
123. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
124. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
125. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
126. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
127. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
128. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
129. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
130. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
131. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
132. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
133. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
Crisis Management
Customer Relations
134. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
135. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
136. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening Reputation Management
137. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening Reputation Management
Market Research
138. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
139. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
140. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
141. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
142. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
143. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
144. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
145. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
146. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
147. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
148. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
149. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
150. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
151. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
152. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
153. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
154. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
155. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Reputation Management
Market Research
156. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
157. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
158. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Media / Blogger Relations
- Community
159. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
Media / Blogger Relations
- Community
Customer Evangelism
160. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
161. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
162. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
163. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
164. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
165. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
166. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
167. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
168. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
169. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
170. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
171. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
172. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
173. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
174. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
175. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
176. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
177. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
178. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
179. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
Media / Blogger Relations
Customer Evangelism
180. Why use Twitter ?
What are the new levels of engagement...
- Broadcasting
- Responding
- Listening
- Community
191. Who uses Twitter ?
Twittering ...
Celebrities
Ashton Kutcher: 1.7 million
Ellen Degeneres: 1.4 million
Britney Spears: 1.3 million
Barack Obama: 1.1 million
Jimmy Fallon: 946,960
192. Who uses Twitter ?
Twittering ...
Celebrities Broadcasters & Publications
Ashton Kutcher: 1.7 million CNN: 1.4 million
Ellen Degeneres: 1.4 million NY Times: 827,350
Britney Spears: 1.3 million The Onion: 708,896
Barack Obama: 1.1 million NPR Politics: 664,653
Jimmy Fallon: 946,960 Tech Crunch: 546,020
193. Who uses Twitter ?
Twittering ...
Celebrities Broadcasters & Publications Corporations
Ashton Kutcher: 1.7 million CNN: 1.4 million Twitter: 1.0 million
Ellen Degeneres: 1.4 million NY Times: 827,350 Google: 599,612
Britney Spears: 1.3 million The Onion: 708,896 Whole Foods: 592,170
Barack Obama: 1.1 million NPR Politics: 664,653 Woot: 578,762
Jimmy Fallon: 946,960 Tech Crunch: 546,020 Zappos: 575,412
196. Who uses Twitter ?
Twitter Statistics...
A February 2009 Compete.com blog entry ranks Twitter as the third most
used social network (Facebook being the largest, followed by MySpace),
which puts the number of unique monthly visitors at roughly 6 million and
the number of monthly visits at 55 million.
197. Who uses Twitter ?
Twitter Statistics...
A February 2009 Compete.com blog entry ranks Twitter as the third most
used social network (Facebook being the largest, followed by MySpace),
which puts the number of unique monthly visitors at roughly 6 million and
the number of monthly visits at 55 million.
In March 2009, a Nielsen.com blog ranked Twitter as the fastest-growing
site in the Member Communities category for February 2009. Twitter had a
growth of 1382%, Zimbio had a growth of 240%, followed by Facebook with a
growth of 228%
198. Who uses Twitter ?
Twitter Statistics...
A February 2009 Compete.com blog entry ranks Twitter as the third most
used social network (Facebook being the largest, followed by MySpace),
which puts the number of unique monthly visitors at roughly 6 million and
the number of monthly visits at 55 million.
In March 2009, a Nielsen.com blog ranked Twitter as the fastest-growing
site in the Member Communities category for February 2009. Twitter had a
growth of 1382%, Zimbio had a growth of 240%, followed by Facebook with a
growth of 228%
According to Alexa.com, twitter.com which launched in March 2006, is
ranked 45th in net traffic overall
204. Who uses Twitter ?
Twitter Statistics...
!"#
$%&'()*(+#
The “Oprah-Effect” – Some estimate that 1.2 million users signed up for
Twitter after the recent Oprah episode
205. Who uses Twitter ?
Twitter Statistics...
The “Oprah-Effect” – Some estimate that 1.2 million users signed up for
Twitter after the recent Oprah episode
206. Who uses Twitter ?
Twitter Statistics...
... and thats how Twitter grew by 43% in a month
210. Case Examples
Engagement
Broadcasting
News
Launches
Promotions / Deals
Events
Responding
Crisis Management
Customer Relations
Listening
Reputation Management
Market Research
Community
Media / Blogger Relations
Customer Evangelism
211. Case Examples
Engagement
Broadcasting
News
Launches
Promotions / Deals
Events
Responding
Crisis Management
Customer Relations
Listening
Reputation Management
Market Research
Community
Media / Blogger Relations
Customer Evangelism
Whole Foods has the most
followers for a retail company
on Twitter
212. Case Examples
Engagement
Broadcasting
News
Launches
Promotions / Deals
Events
Responding
Crisis Management
Customer Relations
Listening
Reputation Management
Market Research
Community
Media / Blogger Relations
Customer Evangelism
Whole Foods has the most
followers for a retail company
on Twitter
213. Case Examples
Engagement
Broadcasting
News
Launches
Promotions / Deals
Events
People evangelize, criticize & just plain talk Responding
about us pretty frequently, even without our Crisis Management
Customer Relations
encouragement. Our main objective is to
encourage people to communicate with us Listening
Reputation Management
directly Market Research
‐ Winnie Hsia
Community
Media / Blogger Relations
Customer Evangelism
Whole Foods has the most
followers for a retail company
on Twitter
217. Case Examples
Engagement
Broadcasting
Launches
Promotions / Deals
Responding
Customer Relations
Community
Customer Evangelism
218. Case Examples
Engagement
Broadcasting
Launches
Promotions / Deals
Responding
Customer Relations
Community
Customer Evangelism
In 2008 DellOutlet made over
$1 million in revenue
219. Case Examples
Engagement
Broadcasting
Launches
Promotions / Deals
Responding
Customer Relations
Community
Customer Evangelism
In 2008 DellOutlet made over
$1 million in revenue
222. Case Examples
Engagement
Broadcasting
News
Launches
Promotions / Deals
Events
Responding
Crisis Management
Customer Relations
Listening
Reputation Management
Market Research
Community
Media / Blogger Relations
Customer Evangelism
223. Case Examples
Engagement
Broadcasting
News
Launches
Promotions / Deals
Events
Responding
Crisis Management
Customer Relations
Listening
Reputation Management
Market Research
Community
Media / Blogger Relations
Customer Evangelism
Asos sales rocketed 104% to
£165m in the 12 months to
March 31, 2009
224. Case Examples
Engagement
Broadcasting
News
Launches
Promotions / Deals
Events
Responding
Crisis Management
Customer Relations
Listening
Reputation Management
Market Research
Community
Media / Blogger Relations
Customer Evangelism
Asos sales rocketed 104% to
£165m in the 12 months to
March 31, 2009
225. “Those who criticize use of Twitter at work haven't
seen the tectonic plates moving…
…social networks such as these are the way
businesses will be run in the future…”
226. “Those who criticize use of Twitter at work haven't
seen the tectonic plates moving…
…social networks such as these are the way
businesses will be run in the future…”
Victor Keegan, The Guardian