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Mercer Smith
Customer Champ, Wistia
Hello! I’m Mercer.
Bridging the Gap
Getting Product and Development riding the train to Support Town.
Everybody’s Heard It.
“Not right now.”
?
Why go to this length?
Because we care.
Why is it so hard to
communicate with
other teams?
There are big, shiny new
things to work on.
We have tiny teams.
We have no process.
X
Enter AHS.
All Hands Support (v,n):
Also known as AHS.
A day of an individual Wistian’s time
that is spent entirely in the inbox.
This worked a little bit…
But not enough.
They didn’t have enough time.
They had too much time.
There was minimal visibility
into what the real issues
were.
It’s not what engineers can do
for you, but what you both can
do for your customers.
Enter DOP.
Dev On Point (n):
Also known as DOP.
A focused week of an engineer’s time
where they are devoted to high-pain
and high-difficulty issues in the inbox.
Triangle of Customer
Triumph
One WeekOne Day
Product,
Engineers
Marketing,
Design,
Executives
AHS vs. DOP
How does it work?
Champ
Issue
Other
Champs
DOP
DOP has changed our infrastructure
a ton.
If we can’t fix a bug or
prioritize it, we should all know
Push the most important fixes
Communicate better across teams
If customer focus isn’t a
metric on your company’s
rubric…
Customers should
be everybody’s
reason for getting
out of bed.
@mercenator/@wistia

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Bridging the Gap: Improving Communication Between Product Development and Support