The document compares and contrasts traditional consumer purchase systems with Melaleuca's direct purchase partnership system. Some key points are:
1. Traditional systems involve manufacturers, advertisers, distributors and retailers who each take a cut of profits, whereas Melaleuca's system directly connects consumers and manufacturers to reduce costs.
2. Melaleuca invests savings into product improvements rather than advertising and distribution. It also shares 50% of revenue with loyal customers.
3. Melaleuca's system provides customers discounts, satisfaction guarantees, and the potential to build residual income by referring new customers.