Fortis Healthcare and Mahindra Hotels & Resorts are proposing a merger to capitalize on the growing medical tourism industry in India. The merger would combine Fortis' healthcare expertise and nationwide hospital network with Mahindra's hospitality experience and resort properties. This would allow them to provide integrated healthcare and accommodation packages that better serve medical tourists. The merged company is expected to have improved positioning in the market and increased profitability through a larger customer base and elimination of competition between the two firms.