Mediascan is continuously monitoring TV and radio channels, while detecting, storing and presenting the appearence of your Radio and TV Ads in real time.
1. MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is
jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.
+36 30 2106252 maczko.istvan@reklammuvek.com
MEDIASCAN is an online service, which helps
companies to spend their TV/Radio/online Ad
budgets more efficiently.
2. MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is
jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.
+36 30 2106252 maczko.istvan@reklammuvek.com
Check the appearance of your own and your competitors’ TV/radio ads
in real time, measure their online effects, get more customers from
social media
Mediascan is continuously monitoring TV and radio channels, while detecting, storing
and presenting the appearence of your Radio and TV Ads in real time.
TV & RADIO
CONTROL
MEASURE
ACTION
3. MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is
jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.
+36 30 2106252 maczko.istvan@reklammuvek.com
Increase the efficiency and effectiveness of your ad campaigns with
Mediascan’s automated real-time measurements.
1. Check the completeness and in-time appearence of your ads
Compare your measurement results with the data provided by your agency.
2. Monitoring your competitors’ ads.
Additional to monitoring your own ads, it is possible to monitor your competitors’s ads
campaigns, too.
3. Measure and analyse
Mediascan can upload measurement data directly to Googel Analyticsn or other analytical
systems and you can detect the effefcts of the ads on the online behaviour of customers.
4. Social Media
Synchronise your social posts to the appearence of your own ads or to those of your
competitors’. Using this technic you can immediately reinforce your message.
4. MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is
jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.
+36302106252 info@yappp.com
Use of MEDIASCAN in 4 steps
Select the
TV/Radio channel
to monitor
Upload your Ad
(sound file)
Check and use
the results
Login at
mediascan.yappp.com
5. MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is
jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.
+36 30 2106252 maczko.istvan@reklammuvek.com
Current status
STATUS: Service is available now for testing at
mediascan.yappp.com, with 5 channels:
Class FM - Hungary (radio)
Klubrádió - Hungary (radio)
RTL Klub - Hungary (TV)
BBC Radio 1 - UK (radio)
Radio Berlin - Germany (radio
6. MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is
jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.
+36 30 2106252 maczko.istvan@reklammuvek.com
Team
István Maczkó
more than 10 years experience in product
development and pricing
more than 6 years experience in online marketing
Ferenc Kocsis
Former CEO of Externet Nyrt.
15 years of product development
János Geréb
IT engineer, technical and human trainer, registered
mediator, former business unit director and leading
consultant at IT companies.
Gábor Geréb
MSc. electrical engineer, doctorate candidate of the
electrical engineering sciences, noise and vibration
expert
7. MEDIASCAN is a Hungarian startup project headquartered in Budapest. The Project is
jointly created and managed by Yappp (G.M. Production Kft.) and RobServer.
+36 30 2106252 maczko.istvan@reklammuvek.com
Contacts
Meet us here!
G.M. Production Kft. www.reklammuvek.com
1034 Budapest, Eső u. 6.
Hungary
www.yappp.com
István Maczkó
+36 30 2106252
email: maczko.istvan@reklammuvek.com
Ferenc Kocsis
+36 30 9847743
email: kocsis.ferenc@reklammuvek.com
Editor's Notes
Online to online and Offline to offline measurements are not the subjects of this presentation
Online to online and Offline to offline measurements are not the subjects of this presentation
Online to online and Offline to offline measurements are not the subjects of this presentation