The document discusses Media Scanner's Resolution Services which allows real-time information sharing to improve malvertising mitigation. The service notifies authorized business partners simultaneously when malicious ads are detected, reducing response times from over 72 hours to seconds. Partners can immediately remove infected ads from their systems. Resolution Services provide organizations with 24/7 access to malicious ad data to improve security across their advertising networks and ecosystems.
Rendezvous, social recommendation technology by Rancard, improves digital conversion rate via targeted, relevant recommendations to your social network. For digital marketing agencies.
As demonstrated by media companies like the CBC, RCI, the Washington Post, and the LA Times, email newsletters are an effective tool for reaching readers and subscribers directly. With the correct systems in place, companies can easily create and send newsletters that engage readers, add value, and lead them back to a website to consume more news content.
In our guide, we’ll go over the challenge media companies are facing and how they can solve that problem with email newsletters in 3 steps.
KAI artificial intelligence powered pre-bid ad fraud prevention.Kubient
Goodbye, ad fraud awareness... Hello, ad fraud prevention. Meet KAI, our game-changing artificial intelligence powering the digital advertising industries first pre-bid ad-fraud prevention. Stopping fraud where it counts before you spend your ad budget.
Our patent-pending ad fraud prevention stops fraud where it counts in real-time. Before it happens.
The most advanced detection system for advertisers and publishers. With artificial intelligence pattern recognition and device scoring, that prevents even the most advanced bots and fraud before bidding on ads.
Pre Bid "In-Stream" Analysis
KAI identifies and blocks impressions before you spend your advertising budget.
Dynamic identification
Able to identify, recognize and track patterns across all current and future forms of ad fraud.
Flexible Application
Fully integrated into the Audience Cloud marketplace, or into as a stand-alone service for both supply & demand.
Rendezvous, social recommendation technology by Rancard, improves digital conversion rate via targeted, relevant recommendations to your social network. For digital marketing agencies.
As demonstrated by media companies like the CBC, RCI, the Washington Post, and the LA Times, email newsletters are an effective tool for reaching readers and subscribers directly. With the correct systems in place, companies can easily create and send newsletters that engage readers, add value, and lead them back to a website to consume more news content.
In our guide, we’ll go over the challenge media companies are facing and how they can solve that problem with email newsletters in 3 steps.
KAI artificial intelligence powered pre-bid ad fraud prevention.Kubient
Goodbye, ad fraud awareness... Hello, ad fraud prevention. Meet KAI, our game-changing artificial intelligence powering the digital advertising industries first pre-bid ad-fraud prevention. Stopping fraud where it counts before you spend your ad budget.
Our patent-pending ad fraud prevention stops fraud where it counts in real-time. Before it happens.
The most advanced detection system for advertisers and publishers. With artificial intelligence pattern recognition and device scoring, that prevents even the most advanced bots and fraud before bidding on ads.
Pre Bid "In-Stream" Analysis
KAI identifies and blocks impressions before you spend your advertising budget.
Dynamic identification
Able to identify, recognize and track patterns across all current and future forms of ad fraud.
Flexible Application
Fully integrated into the Audience Cloud marketplace, or into as a stand-alone service for both supply & demand.
We are a team of data driven enthusiasts that are passionate about online advertising. If you are looking for a
professional online advertising agency you’ve come to the right place! We set up your campaign and assist you with
accurate reporting in order to deliver significant results.
We make sure to track all metrics in real time and run a smarter campaign! The MediaDonuts DSP helps you go way beyond clicks and realizes the highest possible results. It does not matter if you’re after sales, leads or traffic we will help you reach your desired online goals!
Real–Time bidding, Dynamic Creative Retargeting or advertising through FBX, the MediaDonuts platform offers the most powerful algorithm’s and strategies in the market. ROI is still the magic word in 2016 and our platform works magical!
We are a team of data driven enthusiasts that are passionate about online advertising. If you are looking for a
professional online advertising agency you’ve come to the right place! We set up your campaign and assist you with
accurate reporting in order to deliver significant results.
We make sure to track all metrics in real time and run a smarter campaign! The MediaDonuts DSP helps you go way beyond clicks and realizes the highest possible results. It does not matter if you’re after sales, leads or traffic we will help you reach your desired online goals!
Real–Time bidding, Dynamic Creative Retargeting or advertising through FBX, the MediaDonuts platform offers the most powerful algorithm’s and strategies in the market. ROI is still the magic word in 2016 and our platform works magical!
We are a team of data driven enthusiasts that are passionate about online advertising. If you are looking for a
professional online advertising agency you’ve come to the right place! We set up your campaign and assist you with
accurate reporting in order to deliver significant results.
We make sure to track all metrics in real time and run a smarter campaign! The MediaDonuts DSP helps you go way beyond clicks and realizes the highest possible results. It does not matter if you’re after sales, leads or traffic we will help you reach your desired online goals!
Real–Time bidding, Dynamic Creative Retargeting or advertising through FBX, the MediaDonuts platform offers the most powerful algorithm’s and strategies in the market. ROI is still the magic word in 2016 and our platform works magical!
We are a team of data driven enthusiasts that are passionate about online advertising. If you are looking for a
professional online advertising agency you’ve come to the right place! We set up your campaign and assist you with
accurate reporting in order to deliver significant results.
We make sure to track all metrics in real time and run a smarter campaign! The MediaDonuts DSP helps you go way beyond clicks and realizes the highest possible results. It does not matter if you’re after sales, leads or traffic we will help you reach your desired online goals!
Real–Time bidding, Dynamic Creative Retargeting or advertising through FBX, the MediaDonuts platform offers the most powerful algorithm’s and strategies in the market. ROI is still the magic word in 2016 and our platform works magical!
With a simple interface and efficient design Digital Ad Solutions Ad Server technology manages your online advertising, measures the success of each campaign and helps you maximize the revenue
mHealth Journal provides analysis, news, information and research on mobile health & medical apps, devices, software, services and other related technologies. mHealth Journal has also developed a proprietary APP recommendation/discovery engine, marketplace and community for health and medical APPs.
mHealth Journal's readership consists of health care providers & executives, pharma executives, health/medical technologists, students and other industry experts involved in the mobile health and medical space.
mHealth Journal overview - mhealth apps - mobile health appsmHealth Journal
mHealth Journal provides analysis, news, information and research on mobile health & medical apps, devices, software, services and other related technologies. mHealth Journal has also developed a proprietary APP recommendation/discovery engine, marketplace and community for health and medical APPs.
mHealth Journal's readership consists of health care providers & executives, pharma executives, health/medical technologists, students and other industry experts involved in the mobile health and medical space.
Ad networks mediation is an ad-tracking platform that is integrated with multiple ad networks. It can facilitate ad networks management and ads optimization. By employing it, you can add unlimited ad networks and efficiently manage them to enrich the content and form of mobile advertising and optimize the fill rate and eCPM.
Improved cross-platform accessibility of a flagship application for world's l...Mindtree Ltd.
Today's multinational corporations require medical, clinical, and security services for their employees around the globe. This need is perhaps most urgent for international travelers and expatriates, who have limited access to local support networks. Here is how Mindtree helped.
What is online ad fraud and what does um do about itAlan King
Presentation on Brand Safety measures undertaken by UM London.
It's our view that agencies need to lead the charge against ad fraud. We use brand safety software as standard to protect clients' interests.
1. Improve malvertising mitigation with real-time information sharing
The Media Trust’s Media Scanner service protects your website and your site visitors against malvertising
by continuously scanning the ad tags served to your site. When Media Scanner detects a malicious
ad tag or creative, the service sends an immediate alert so you and your team can quickly remove and
then block the infected ad, stopping the attack in its tracks.
This approach is highly effective, but you can compress your malware detection, notification and
remediation cycle times even further by empowering The Media Trust to simultaneously alert your
business partners on this malicious activity. With this simultaneous notification, the authorized partners
involved in serving the infected ad can also remove and then block it from their own operation,
reducing typical cycle times of more than 72 hours to mere seconds and exponentially improving the
level of protection across your entire online and mobile advertising network. This resultant positive
network externality improves not just the health of your own ad execution value chain, but also the health
of the greater online and mobile advertising ecosystems.
Media Scanner’s Resolution Services provide you and your business partners with two alerting
options: email or API. With the latter option, the solution communicates directly with the authorized
business partners’ relevant systems, providing instructions to remove the infected tag or creative
immediately, which compresses the cycle time for partner notification and remediation down to less
than four seconds.
How to get started with Media Scanner’s Resolution Services
To start using Media Scanner’s Resolution Services, your organization must empower The Media Trust
to release pertinent data regarding the malicious tags/ads to your designated business partners,
who must also be Media Scanner clients. When a malicious ad is detected, the Resolution Service
immediately alerts you and any authorized business partner involved in serving the malicious ad tag or
creative. The service identifies the affected creative and content as well as the correct business partners
by automatically extracting a unique identifier from the infected creative specific to that authorized
business partner.
This alert contains information needed to help identify, remove and then block the affected ad from your
advertising ecosystem, including:
• Vendor • Pathway
• Domain • Creative
No other data is accessed or sent. Furthermore, you have complete control over which business partners
in your online and mobile advertising network should receive this simultaneous notification about the
malicious ad tags detected not just in your operation, but also in their operation.
Media Scanner’s Resolution Services provide real-time, actionable intelligence
The Media Scanner’s Resolution Services provide you with a more holistic approach to malware protec-
tion, saving you time, money and the hassle that accompanies the process of malware remediation.
Media Scanner’s Resolution Services