Vertical integration occurs when a company owns and controls various stages of production and distribution of a product. This allows the company to perform all stages from creation to sale internally. Examples include a farmer who also owns a distribution center or a company like ASDA that controls production and retail. Monopolies exist when one company controls the entire market of a product or service within a given area, allowing it to set prices without competition. Synergy is achieved when two or more companies cooperate to mutually benefit from bringing a product to market, such as Sony and EE partnering to sell smartphones and data plans.

2. 
 Products have a set process to reach their destination
point. This begins when the product is created, to the
sale of it. vertical integration is where a company
performed all the stages themselves
 Farmer – wholesaler - distributer– corner shop
 Vertical integration;
 Farmer - ASDA
Vertical Integration

3. 
 Organisations with a clear set of rules, prisons
 An organisation that is making media text such as
Hollywood.
Institution

4. 
 When a company or organisation run everything in a
certain sector, it is the control of the market when
one company can control the prices as there are no
other organisations to turn to.
 E.g. if a fish and chip chop is the on one in a
town/city, they can decide the prices
Monopoly

5. 
 Somebody who owns a massive amount of the
media.
 For example Rupert Murdoch
Media mogul

6. 
 Where two or more organisations work together to
get a product to market, when smartphones need a
broadband to sell their device as it is useless without
it.
 Sony – EE both help market the product as it benefits
both businesses
Synergy

7. 
 Public sector company is businesses that are run and
paid by the public through taxes for example, also
ran by the government, organisations like police and
fire service
 Private sectors are owned by a person and made for
profit.
Public sector & private
sector

8. 
 Where a company are reliant of it being popular in 2
or 3 other countries for profit. E.g. when a film is
made in the UK it may be reliant on be successful in
the united states.
Transnational

9. 
 Media products meant for all countries around the
world usually like large well known organisations
that are popular worldwide. These are relying on
every country as it is a high budget product.
Multinational