Media audit1
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The document summarizes the findings of a survey conducted among mainstream, financial, and electronic media journalists in Delhi and Mumbai regarding their perceptions of the pharmaceutical industry. It identifies the top pharmaceutical companies in terms of media recall as Ranbaxy, Dr. Reddy's, and Pfizer. The top three prominent media issues are identified as price control, patents, and product launches. Glenmark and Ranbaxy are perceived as leading in terms of growth, while there are no clear leaders in terms of credibility. Glenmark and Dr. Reddy's are seen as most innovative, but the media is generally unaware of the best companies to work for in the industry.
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The document outlines a marketing campaign for idlis, a South Indian snack. It aims to increase idli's popularity across India by promoting its various benefits, such as being healthy, low-cost, and easy to cook. The campaign will use social media platforms like Facebook and Twitter, featuring comic characters. Contests and challenges related to idlis will engage users. The objective is to make idli a popular snack choice for all occasions and regions.
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1. The document describes a media company that provides various communication services including television and broadcast productions, content creation for web, print and mobile, news networking, research, graphics, advertising, promotions, and event management.
2. It discusses the importance of effective communication from birth to death and highlights reaching the right audience with the right message through the right medium.
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Media audit1
A survey was conducted among mainstream media journalists in Delhi and Mumbai who cover the pharmaceutical industry. The survey found that:
1) Ranbaxy, Dr. Reddy's, and Pfizer are the top pharma companies in terms of media recall.
2) Price control, patents, and new product launches are the most prominent issues in media coverage of the pharma industry.
3) Glenmark and Ranbaxy are seen as the fastest growing companies, while no companies stood out as most credible. Glenmark and Dr. Reddy's were seen as the most innovative, but the media was unaware of the best companies to work for.
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Digital media strategy for hospitals
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This strategic communication plan provides recommendations for pharmaceutical and biotechnology companies to address key issues facing the industry, particularly rising drug prices. It identifies millennials aged 18-25 as the primary target audience. Research included a public survey and analysis of social media, news coverage, and political rhetoric. The plan outlines three goals: 1) increase public understanding of drug pricing processes; 2) shift public attitudes from skepticism to understanding of the industry; and 3) regain control of the drug pricing narrative. Recommendations include suggested messaging focused on transparency, progress, and the industry's relationship to individuals. The messages are intended to resonate with millennials and be amplified by thought leaders to build trust in the industry.
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Over 40 million people worldwide are blind or have low vision that cannot be corrected through conventional methods. This number is expected to double by 2020, with over 90% of visually impaired people living in developing countries like India where access to vision services is limited. A majority of children with low vision in countries like India are sent to blind schools instead of receiving vision enhancement services that could allow them to attend regular schools. With training and low vision aids, visually impaired individuals can live independently, but many lack awareness of and access to these services.
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The document outlines a marketing campaign for idlis, a South Indian snack. It aims to increase idli's popularity across India by promoting its various benefits, such as being healthy, low-cost, and easy to cook. The campaign will use social media platforms like Facebook and Twitter, featuring comic characters. Contests and challenges related to idlis will generate engagement. The goal is to make idli a popular snack choice nationwide.
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The document discusses strategies and objectives for HIV prevention and awareness in India. It aims to:
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- Prevent the spread of HIV infections through education.
- Provide greater care, support, and information about treatment to people living with HIV/AIDS.
- Strengthen HIV prevention, care, support and treatment programs at all levels.
- Improve the nationwide data monitoring system.
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2) Price control, patents, and new product launches are the most prominent issues in media coverage of the pharma industry.
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Annual healthcare-professional-communication-report-2016
Annual healthcare-professional-communication-report-2016
Observing First Recall versus Choice Behaviour of Consumers Possessing Differ...
Observing First Recall versus Choice Behaviour of Consumers Possessing Differ...
Assessing Customer Satisfaction and Brand Awareness of Branded Bread
Assessing Customer Satisfaction and Brand Awareness of Branded Bread
A STUDY ON CONSUMERS’ PREFERENCE TOWARDS BEAUTY SERVICES IN TIRUCHIRAPALLI
A STUDY ON CONSUMERS’ PREFERENCE TOWARDS BEAUTY SERVICES IN TIRUCHIRAPALLI
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Adfactor pr work dhruvi
This document outlines relationship building meetings with various media organizations. It lists the names of reporters and journalists from newspapers, magazines, television channels, and digital publications. The goal is to build connections and discuss opportunities for corporate profiling, quarterly results coverage, interviews, industry commentary, regional outreach through local newspapers, contributory articles, and digital engagement.
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Dhruvi Mahajan is seeking a job and provides a resume highlighting her education and skills. She has a Master's degree in English and Bachelor's degree from Dyal Singh College. She has experience in public relations, event management, radio hosting, and counseling. Her skills include communication, leadership, teamwork, and working well under pressure.
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This document is a petition submitted to the Supreme Court of India regarding alleged land corruption during Bhupinder Singh Hooda's time as Chief Minister of Haryana from 2005 to 2014. It claims Hooda and his associates, including politicians and real estate developers, changed laws and policies to favor a select group of builders for their personal gain. This led to rapid urbanization in Haryana without proper planning, damaging the environment. It alleges key decisions regarding land allocation and development were influenced by Hooda's inner circle for their commercial benefit. Major builders like DLF and BPTP saw huge gains from acquiring land at low costs during this time. The petition seeks Supreme Court intervention to investigate these allegations and decide if existing laws were
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Jignesh Shah, the chairman and group CEO of Financial Technologies (India) Limited (FTIL), was recently granted bail in the Rs. 5,600 crore National Spot Exchange Limited (NSEL) scam case. However, his obtaining bail has raised eyebrows as various government agencies and reports have implicated Shah in the fraud. As the head of NSEL, Shah should have known that there were no actual commodities backing trades on the exchange, yet he misled investors and allowed massive losses. The FTIL board failed to exercise proper oversight of NSEL's operations, enabling the fraud to occur.
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Rasheda Hussain was the first Muslim woman from Delhi to join the civil services. She had a distinguished career, retiring as Director-General of the National Academy of Customs and Central Excise. She was known for her soft-spoken and humble nature, treating her subordinates with respect. Throughout her career, she strived to pass on the support she received to younger officers. She believes that speaking softly and treating others well is more effective than shouting or becoming angry.
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Rasheda Hussain was the first Muslim woman from Delhi to join the civil services in India. She had a very successful career, retiring as the Director-General of the National Academy of Customs and Central Excise. She came from a prominent Muslim family in Old Delhi that encouraged education for both men and women. Throughout her career, she focused on treating everyone, regardless of gender, with respect and humility. She strived to be a role model for younger officers and help them develop soft skills to have successful careers while maintaining a work-life balance.
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This document discusses regulatory loopholes that allow fraudulent investment schemes to operate in India. It notes that different types of investment schemes are governed by different laws and regulators, which creates gaps that exploitative operators exploit. There is no single regulator for the entire spectrum of investment schemes from non-banking financial companies, banks, and other companies. This, along with other coordination issues between regulators, helps fraudulent schemes take advantage of the system. Many investers are unaware of risks and get drawn into promises of high returns.
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The document discusses several financial scams perpetrated by chit funds and Ponzi schemes in India that have duped millions of small investors. It describes how these schemes promise high returns but operate illegally without proper registrations and vanish after collecting large sums of money. Regulatory agencies like SEBI, RBI and MCA are unable to effectively prevent such scams due to loopholes in laws, weak enforcement powers, and the political influence wielded by some scamsters. Several high-profile chit fund scams in recent years have caused massive losses to investors in West Bengal, Assam, and other states.
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Dhruvi Mahajan is seeking a position and provides a resume highlighting her education and skills. She has a Bachelor's degree in English from Dyal Singh College, Delhi University and is currently pursuing a Master's degree in English. She has experience in event management, radio hosting, and counseling. Her skills include good communication, leadership, teamwork, and analytical abilities.
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The document outlines a marketing campaign for idlis, a South Indian snack. It aims to increase idli's popularity across India by promoting its various benefits, such as being healthy, low-cost, and easy to cook. The campaign will use social media platforms like Facebook and Twitter, featuring comic characters. Contests and challenges related to idlis will engage users. The objective is to make idlis a popular snack choice for all occasions and regions.
Bio neeraj mahajan
Neeraj Mahajan has over 30 years of experience across print, broadcast, online media, corporate communications, events and public relations. He currently contributes as an editor for gFiles magazine and chairs the Taazakhabar News Network. Some of his past experiences include being a features editor and reporter for several newspapers, producing a TV show on Star TV, and working on communications for the Indian Army and other organizations. He has authored several books and received awards for his journalistic work.
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Communication involves a sender formulating a message and sending it through a channel to a receiver. The receiver then provides feedback to the sender. Effective communication depends on understanding what information is being sent, to whom it is being sent, the purpose of the message, when it is being sent, and how the message is being conveyed.
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This document discusses the importance of discipline and teamwork. It provides examples of discipline in nature, sports, the military, and other areas of life. Workplace discipline involves following rules, policies, and instructions. Signs of discipline at work include completing assignments on time, avoiding false commitments, staying focused, and controlling tempers. The importance of discipline is that only disciplined people achieve success through practice. Teamwork is also essential, as demonstrated by the story of the hare and tortoise learning to work together to both win the race. Discipline and teamwork are keys to individual, company, and national success.
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Project Muskan aims to bring smiles and happiness to poor and unfortunate children with physical and mental disabilities. It was launched to raise awareness about the needs of disabled children and support Prayas School for Disabled Children. Help 4 Human Research & Development has adopted the school and is committed to raising funds for its management, providing scholarships, medical aid, and vocational training. The launch event was attended by local politicians and received positive media coverage and appreciation letters for its social impact in helping disabled children receive education.
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This slide is very helpful for physiotherapy students and also for other medical and healthcare students.
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本公司拥有海外各大学样板无数，能完美还原海外各大学 Bachelor Diploma degree, Master Degree Diploma
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
留信网认证的作用:
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6:个人职称评审加20分
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Media audit1
- 1. Trends in Media Mindset As observed from the findings of a Survey conducted Among Mainline, Financial, Electronic Media journalists in Delhi & Mumbai
- 2. Hardcore Pharma Journalists Interviewed in this Survey Journalist Designation Publication/ Channel Khomba Singh Health Correspondent Economic Times Joe Mathew Senior Correspondent Business Standard Alok Sharma Senior Correspondent Financial Express Bhuma Srivastava Staff Writer HT MINT Supratip Ghosh Senior Reporter Hindustan Times (Mumbai) Shaleen Aggarwal Principal Correspondent DNA Smita Aggarwal Staff Writer Indian Express Gauri Kamath Sub Editor Business World (Mumbai) Vikas Dandekar Senior Correspondent CNBC (Mumbai) Sumit Ghoshal Senior Correspondent Business India
- 3. Data Compiled from Interview with India’s leading Pharma Journalists of Delhi and Mumbai from Mainline, Financials, Magazines & Electronic Media Ranbaxy, Dr Reddy’s & Pfizer are among the top pharma companies in terms of media recall. 90% 60% 90% 40% 40%
- 4. Key Issues in Media Mindset Data Compiled from Interview with India’s leading Pharma Journalists of Delhi and Mumbai from Mainline, Financials, Magazines & Electronic Media Price Control, Patent & Product Launch are the top three prominent media issues
- 5. In the media perception Glenmark & Ranbaxy top score in terms of Growth In terms of credibility there are no clear cut leaders As far as being innovative is concerned Glenmark & Dr Reddy’s are way ahead By and large the media is blank in terms of the “Best Place to Work” Growth Credibility Innovation Work Place
- 7. MSD – Key Personalities in Media Mindset MSD – Key Personalities in Media Mindset