Core new

Committed to providing High-Quality, Affordable and Innovative
Medicines

Meaning of the name
Core Gestra Pvt Ltd.

Meaning of the name
Core Gestra Pvt. Ltd.
Taken together Core + Gestra = A trusted brand name in Pharmaceutical Industry

Core Gestra Pvt. Ltd.
Core Values.

Indian Pharmaceutical Industry
What is in it for Me ?

Challenges & Opportunities
• A highly organized sector, the US$ 4.5 billion Indian pharmaceutical
industry is growing at the rate of 14 percent per year.
• At the global level, the Indian pharma industry is 4th largest in volume
and 13th in value (US Dollar) terms
• India is, today, the fourth largest producer of drugs in the world and a
world class supplier of relatively cheap generic medicines.
• It is the largest supplier of low-priced anti-retrovirals in the world .
• India is fast becoming the “pharmacy of the world” with medicine
exports to over 200 countries all over the world
• It ranks very high in the third world, in terms of technology, quality and
range of medicines manufactured.
• India has the most USFDA approved pharmaceuticals manufacturing sites
outside USA

• India is one of the countries with the cheapest medicines.
• From simple headache pills to sophisticated antibiotics and complex
cardiac compounds, almost every type of medicine is now Made in India.
• Observers predict that the Indian pharmaceutical market will reach an
overall worth of $15,490m in 2014.
• Indian pharmaceutical industry provides employment for millions
• The Indian Pharmaceutical sector has more than 24,000 registered units.
• The leading 250 pharmaceutical companies control 70% of the market.
• Asia may account for 40%-50% of global clinical trials in 2010
• Outsourced contract research activity in India is $2 billion in 2010
• Outsourced manufacturing activity in India to cross $1bn in 2010

• Indian is a largely untapped market with a population of over a billion.
• The penetration of modern medicine is less than 30% in India.
The growth of middle class in the country has resulted in fast changing
lifestyles in urban and to some extent rural centers.
• This opens a huge market for lifestyle drugs, which has a very low
contribution in the Indian markets.
• Lowest cost of drugs in the world- Indian manufactures produce drugs at
40% to 50% of the cost anywhere else in the world.
• In some cases, this cost is as low as 90%.
India advantage - 4C’s : Cost, Capacity, Capability, Communication

Core Group- The Company
What Is My Future ?

Core Group
One of the most reputed and trusted
company, involved in research and marketing of:
• Active Pharmaceutical ingredients,
• Health & Nutrition supplements
Our belief : Access to quality healthcare is a right, not a privilege

To develop and market pharmaceutical products to:
• Prevent,
• Diagnose,
• Alleviate and
• Cure diseases
Core Group- Commitment
Providing healthier life at affordable prices

• Be known as one of the leading and most admired
Pharmaceutical companies in India
• Improve the quality of life of people, customers and
society and alleviate human sufferings.
• Provide a wide range of
innovative, reliable, trustworthy and affordable
medicines created with a spirit of passion and
urgency to create a better tomorrow
Core Group- Vision
Providing healthier life at affordable prices

• ISO 9001-2000 certified company
• Registered member of FICCI.
• State-of-the-art manufacturing facilities conforming to
stringent international GMP norms
• Many of these manufacturing facilities are FDA approved
• Trusted by Doctors, Specialists and Retail chemists.
• Vast sales and marketing networks.
• Availability , Affordability and On-time Delivery
Core Group- Strengths
Committed to work towards a healthier & happier world

• A partner in progress.
• Committed to:
 High quality Products at most competitive prices
 Stringent Quality Control and R&D
 Total customer satisfaction
 Continuous improvement
 Build and Sustain Relationships
 Smiling Customers, Smiling Doctors
Core Group- Values
Providing medicines that help patients to live better, longer, healthier and more happier lives

Core Group- Spreading Smiles
Smiling
Employees
Smiling
Chemists
& Stockists
Smiling
Customers
Smiling
Children
Smiling
Men
Smiling
Women
Smiling
Doctors

Core Group- Products
Over 26 World-Class Products at Affordable Prices

• PROVYTAL
• REMOXID
• LEVID
• ALVITINA- KID
• CALIDER
• INDOLER-P
• SANGER-PLUS
• TRIADER-S
• OFLINA-OZ
• LAPANTO
• LAPANTO-DSR
• FOLICANTE D
• MOREDEX-AT
• MOREDEX
• MYCID GEL
• EASY ZYME
• ALVITINA
• NIMANTE-P
• SANGER
• TRIADER
• AMIKANTE
• PIPANTE-TZ
• ALCEPID
• CEFIANTE
Quality Medicines for Quality Life

NIMANTE-P
INDOLER-P
INDOLER-APS

CALIDER FOLICANTE D
SANGER PROVYTAL
SANGER-PLUS ALVITINA

LEVID REMOXID- DCL
OFLINA-OZ ALCEPID
REMOXID 625 CEFIANTE

AMIKANTE TRIADER - S
LAPANTO-40 PIPANTE-TZ
TRIADER

ALVITINA- KID CEFIANTE- KID
ALCEPID - KID OFLINA-OZ SUSP.
REMOXID- KID NIMANTE-P SUSP.

LAPANTO
40
EASY ZYME
LAPANTO
DSR
MYCID GEL

CALIDER NIMANTE-P
INDOLER-
APS
INDOLER-P

MOREDEX
MOREDEX-AT

Some Questions in the Minds of New Employees
What Does The Company Expect From Me ?
What can I Expect from the Company ?

• Employers hire people to help their company
MAKE MONEY or SAVE Money.
• From a manager to receptionist or Peon – all
employees are hired and paid to contribute to
the success of the company.
• There are some of the qualities that almost
every employer expects from their employees,
regardless of the level they are in.
Why Do Companies Hire Employees ?

• Irrespective of who we are…. each one of us
wants to be associated with Good people -
good friends, good neighbors, good relatives
– in personal or professional lives.
• Companies are no different…
• People are a company’s greatest asset
irrespective whether it sells cars or cosmetics.
A company is as good as the people it keeps…
Everyone of us values Good People
Companies need good people all the time

• Hiring good employees is not only important
to business, it's essential.
• Employees are the heart and soul of a
business;
• They are the mechanism that makes a
business run;
• They are the breath of life that enables a
business to be something more than an idea.
Why Are Good Employees In Demand?
Attracting Good Employees, Repelling Bad Ones

• The future of any company depends on the fresh
blood (new employees) it inducts…
• And so it takes care of their just & reasonable needs
and waits for them to grow and develop…
• Trains, motivates & inspires them…and does
everything possible to improve their knowledge,
efficiency and skills…
• knowing fully well that all seeds do not develop into
flowering trees…
A new employee is like a sapling…
Good Jobs Go to Good Employees

• Some of the employees develop into strong and
sturdy fruit bearing trees…
• They are the return on investment that every
Company, howsoever big or small expects…
• There is noting wrong with it… Give and take is the
Law of Nature…
• It’s a win-win situation as no one loses…
After A Few Months…
Good Jobs go to Good Employees

• Some employees turn out to be barren trees…
• They are a bad investment that NO Company, howsoever
big or small wants…
• Bad employees like bad news are the worst nightmare for
any employer. They ruin the reputation of the company,
decrease sales, or produce a negative working
environment that can affect everybody else
• As they say one rotten Apple…spoils the whole basket….
Anyways we will not discuss what needs to be done to
them….
However Even After Few Months…
All the goodness of a good egg cannot make up for the stench of a rotten egg…

• Teamwork
• Equal opportunities
• Culture of innovation
• Professional Management
• Positive working atmosphere
• Open and constructive feedback about performance;
• Encouragement for enhancing capabilities and skills
• Recognition and rewards for outstanding performance;
• Opportunities for training, promotion and overall growth
• Management support for all constructive activities
What our employees can expect from us
If you never do more than you are paid to do, you will never be paid more for what you do.…

What our employees can expect from us
• Personal and professional development
trainings
• Support and guidance in career development
• Mutual respect and trust
• Regular performance reviews & goal settings
• Open, constructive and fair feedback
• Performance and results-oriented salary &
promotion policy

• Take initiative
• Take responsibility
• Always endeavor to keep the business profitable.
• Keep their commitments
• Consistently do things best for the company.
• Exceed expectations- do a better job than
expected
What Makes Good employees…
If you never do more than you are paid to do, you will never be paid more for what you do.…

1. Positive Attitude
2. Loyalty
3. Trustworthiness
4. Ethical conduct & Honesty
5. Communicative Skills & Etiquettes
6. Dependability / Reliability
7. Initiative
8. Responsibility
9. Teamwork
10.Discipline
Top 10 Qualities Of A Good Employee…
If you Love the Organization that you work for, there is a strong possibility that it will do so too

Hare & Tortoise Story- Episode 1
You must have heard of the Hare & Tortoise race and already know
what happened… So we will not go into that…Instead let’s talk
about their next birth…

They were born again. The Hare was ashamed of the humiliating
defeat in the previous birth so he promised himself not to sleep.
The Hare and Tortoise raced again. This time, the Hare won…
I will not
Sleep …

They took another birth. This time the Tortoise decided to
avenge the defeat in the previous birth. So he connived with
the race organizing committee officials to get the track
changed. The Hare ran hard but had to stop midway because of
deep river in the middle of the track. He did not know how to
swim… Meanwhile the Tortoise trudged along … dived into the
river and comfortably swam across… He won…
vc
eSa
D;k
d:a
All is fair
in Love
& War…

Sure that way both
of us can be
winners
The Hare & tortoise were born again. They both sat down and
wondered…. why is it that one of us wins whereas the other
looses? After much deliberation they found the answer – no one
is perfect and has all the skills to win each time.
Why fight..
Let’s be friends

Both of them had learnt the most important lesson in life…so the
Hare invited the Tortoise to sit on his back. This way they swiftly
covered the land. As soon as they reached the river the Tortoise
invited the Hare to sit on his back and so they both swam
across… Both of them were declared winners…
Hare & Tortoise Story- Lesson

Moral of the Story
Teamwork is essential for Win-Win situations
The Hare and Tortoise realized the futility of fighting with each
other and dividing their strengths. They also understood the
meaning of Teamwork.
Have you ? Because in our personal and professional lives we too
are like the Hare and Tortoise. When we are operating on the
position of strength we become the Hare but become Tortoise the
next moment in another situation. And in these situations we
need someone to lend a shoulder and pull us through… This is
Teamwork. Teamwork is essential for Win-Win situations in life…

Teamwork is incomplete without Discipline

Meaning of Discipline
• The word discipline comes from the Latin word disciplīna
meaning "to instruct". Discipline means is to bring under
control and train in habits of obedience
• It means to act in an orderly manner with pride, meticulous
attention to details, mutual respect and confidence.
• In general discipline refers to systematic instruction to a
person to follow a particular code of conduct
• Self-discipline means correcting or regulating oneself for the
sake of improvement. People in all walks of life, have
improved their life, learned new skills, overcame difficulties
and hardships
Three D’s to unlock the gates of success-- Desire, Dedication and Discipline.

Nature
is the best mirror of Perfect
Discipline …

Earth, Sun, Moon and other planets are governed by certain
laws to maintain perfect harmony…

Even Ocean Waves respect the Laws of Gravity…

There is a System even in Jungle Raj…

Even the Potter’s wheel has a message– any one who does not
do things the right way … has to pay the price….

There is a discipline even in games and sports…
The Umpire’s job is to ensure that the rules of the game are followed…

Even Prayers have a discipline …

In Music all those singing in chorus have to maintain the same tune.

Ask anyone who practices Martial Arts.
He would tell why you need to Synchronize the Mind. Body & Soul…

Can you conceive of an Army without discipline…

Even Airline Pilots follow instructions of the Air Traffic Controller…

Roadsare the only exception … where you have red lights & signals
to warn you before crossing the line between discipline & indiscipline

When You Have Discipline Everywhere else in Life…
Why not in this Office ?

Discipline At The Workplace
• Discipline is best defined as "the art of learning certain
behaviors"-to get what we can of our desires while interacting
and respecting the desires of others….
• Workplace discipline means, abiding by the rules, policies and
guidelines of the company.
• This involves following the instructions of people in positions
of authority
• Discipline doesn't mean slavery. A disciplined person has full
freedom. But this freedom is such that it neither disturbs the
society nor interferes with other's freedom.
Take 20 of our best people away, and Microsoft would become
an unimportant company-- Bill Gates

Signs of Discipline at Work
• Complete your assignments on time
• Avoid false commitments- Promise only what you can deliver
• Stay focused on task
• Work toward personal and community goals
• Try again and again
• Ignore pressure
• Choose productive activities
• Control your tempers
• Think before speaking
• Weigh your words carefully before speaking
• Be a good listener- listen and observe more, talk less…

Importance of Discipline
• A popular misconceptions is that the people who end up being
successful achieve this success through short cuts, not working
hard.
• Successful people attribute their achievements to discipline and
practice. Discipline is vital for every living being.
• Only disciplined people ever get anywhere in life.
• Without discipline mankind will be ruined.
• Discipline is essential in everyday life
• Discipline means the observance of certain well-defined rules
• Without discipline there can be no society, government or nation
can exist.
• Whether it is brushing your teeth in the morning, riding a bicycle or
climbing a mountain everything requires some sort of discipline.

How you can discipline yourself
• Decide that you really want to be self-disciplined. Your desire will
motivate you to make good choices.
• Make a personal commitment. Write down specific things to do.
• Make a list of what you can and cannot do.
• Accept responsibility for your own behavior. Don't blame others for
your actions and decisions.
• Practice. Self-discipline is something you can teach yourself.
• Engage in activities that enhance self-discipline like yoga, walking,
or playing a musical instrument.
• Eliminate harmful habits.
• Spend your time in healthier, more productive ways.
• Start today itself … tomorrow never comes

Japan is a perfect example of what disciplined
people can achieve
• Discipline not only helps the individual, the Company the society
but is an important attribute for nation building…. Look at Japan,
Israel and some of the other European countries. Why have these
countries progressed– because of discipline, born out of a sense of
responsibility towards the society and the people.
• Japan or for that matter Germany were totally demolished in the
world war-II. Yet they not only resurrected themselves but made
great progress because of their people who understood their
responsibility towards the nation. The results in discipline in every
field. That is how Japan made a place for itself in the world.

Surely you would not like to be a victim of indiscipline…

There is always a thin line between discipline & indiscipline
That is your Laxman Rekha…

Lessons to be learnt from the Migratory birds…
Have you seen a flock of migratory birds flying ?

By flying in a “V” formation....
The flock increases the flight efficiency by 71%
compared to one bird flying alone.
As each bird flaps its wings, it creates an uplift for the
birds behind.

Lesson 1:
When a goose leaves the formation… He feels the
resistance of the air and difficulties of flying alone....
So he quickly gets back in the formation to take
advantage of the flock’s power in front of him ..
Working as a team, they get to their destination quicker
and easier.

Lesson 2:
When the leader goose gets tired of flying...
He goes to the end of the “V” formation. And another goose
takes the lead.
Since all of them are flying in the same direction, the effort is
less and it is easier to reach the goals.
If people too had as much sense, they would realize that
ultimately success depends on working as a team, taking turns to
do the hard work and sharing leadership.

Lesson 3:
The geese flying on a “V” formation, quack continuously to
encourage the front-rankers. In this way, they use encouraging
“honking from behind” to maintain the desired speed.
The Power of Motivation: Each one of us likes a word of
encouragement…
With encouragement and positive motivation, the progress is
greater…A timely word of encouragement helps and strengthens
the resolve to move ahead and produces results...

Lesson 4:
When a goose gets sick, is injured or gets tired and he leaves the
formation... Some of the group members also leave the
formation and fly with him to help and protect him.
They remain with him until he dies or he is able to fly again..
Then they launch out again with another passing flock or try to
catch up with their own.
Friends in need are friends indeed. Who would not want such
worthy friends in times of need ?

Lesson 5:
Like the Geese we too need support of others specially in times
of crisis…
If we too can forge such kind of bonds of love & mutual
cooperation, irrespective of our personal differences… we may
be able to withstand any challenge.
Life would be really easier, fulfilling and much more worth living
if only we understood the meaning of friendship, team spirit…
and were prepared to share the joys, sorrows and pain of others
as much as our own…

Humans, like geese, were created to work
together and support one another. By
encouraging each other and supporting our
leaders we can accomplish much more than we
can trying to work alone…

Core new

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