SlideShare a Scribd company logo
1 of 18
Let me get this off my chest.  The Australian Blogosphere The Australian Blogosphere The Australian Blogosphere
My Favourite Blog
Mapping the Australian Political Blogosphere Axel Bruns and Debra Adams Published: 2009 Written: 2007
Political Context - John Howard’s conservative government in  power since 1996 - Widespread disaffection with Work Choices - Growing skepticism over Iraq war, relationship  with Bush’s America, and our participation in the  Coalition of the Willing
Technological Context - Australian internet accessibility has ‘historically  lagged behind a number of its counterparts’ - Comparatively high-cost of broadband - Limited access affects participatory online  culture
Context Bruns and Adams conclude that the Australian political blogosphere possesses  ‘an overrepresentation of relatively affluent and better-educated participants, and especially perhaps of white-collar workers and tertiary students [with a] significant leftist leaning...’
Findings - Left wing inclination and strong polarisation - Small number of core clusters - Mainstream media catalyse, but don’t participate - Limited references to outside sources - News media and politicians can participate
Findings - Left wing inclination and strong polarisation - Small number of core clusters - Mainstream media catalyse, but don’t participate - Limited references to outside sources - News media and politicians can participate
Mainstream Media ‘Blogs’ - Mainstream media offer ‘pundit bloggers’ - Focussed on providing discussion of on-site issues, with on-site community - Not aimed at linking new readers to alternative news sites, and  commentaries. - Link out less frequently and pay little attention to the linking networks - Ultimately a ‘safe place’ interactive comments for those who do not  dare dive into the world of uncontrolled blogs
Limited External References - Australian political blogs do not frequently link to external sources of  information, unless it is early on in a trending topic.  - Bloggers may see little reason in identifying their already implicit  allegiances, and opposition. - Bloggers may assume that their audience are familiar with the issue, and  want to discuss its impacts, or nuances. - Blogs as a discursive activity that complements mainstream journalism,  rather than replacing it.
Big Blogs - Australian Democrats Senator Andrew Bartlett - 	 Bartlett's Blo g - Tim Dunlop on news.com.au - 	 Blogocrac y
Big Blogs since 2007 - Australian Democrats Senator Andrew Bartlett - 	 Bartlett's Blo g - Tim Dunlop on news.com.au - 	 Blogocrac y - Andrew Bolt on heraldsun.com.au - 	 Bolt's Blo g
Andrew Bolt - As a conservative, Bolt fuels the Australian left-leaning Blogosphere - 	 Pure Poiso n - 	 Crike y - 	 Bolt Watc h - 	 Blair/Bolt Watc h
What about the Mainstream? - Since 2007, have mainstream media outlets embraced both the ‘pundit’  and ‘traditional’ bloggers? - 	 News Limite d - 	 Fairfa x - 	 Fairfax Opinion Blog s
War on Blogs - 	 News Limited Editoria l - 	 Summar y
Death of the independent Australian Political Blogosphere? - Lost  Blogocracy  in 2008 - Lost  Reasons You Will Hate Me  in 2008
The Fightback - 	 Domai n
Bibliography - Bartlett, A.  Andrew Bartlett’s Blog .   http://andrewbartlett.co m / - Bolt, A.  Andrew Bolt Blog .   http://blogs.news.com.au/heraldsun/andrewbolt / - Bruns, A. and Adams, D. 2009. ‘Mapping the Australian Political Blogosphere’ in A. Russell and N.  Echaibi (eds)  International Blogging: Identity, Politics and Networked Publics . New York: Peter  Lang Publishing Group, pp.85-109. - Dunlop, T.  Blogocracy.  http://blogs.news.com.au/news/blogocracy/ - Hardy, M.  Reasons You Will Hate Me.   http://reasonsyouwillhateme.co m / - The Domain.  http://domain.nationalforum.com.au / - The Editor ,  ‘History a Better Guide than Bias.’  The Australian. 2007

More Related Content

Similar to MDIA 5003 - Blogging

Blogging and Social Media
Blogging and Social MediaBlogging and Social Media
Blogging and Social MediaPolly
 
Is australian political blogosphere changing the world
Is australian political blogosphere changing the worldIs australian political blogosphere changing the world
Is australian political blogosphere changing the worldclaudiatsang
 
File 4 extra four slides 1
File 4 extra four slides 1File 4 extra four slides 1
File 4 extra four slides 1test prod1
 
File 4 extra four slides 2
File 4 extra four slides 2File 4 extra four slides 2
File 4 extra four slides 2test prod1
 
File 4 removed 1 word from 5 slides 1
File 4 removed 1 word from 5 slides 1File 4 removed 1 word from 5 slides 1
File 4 removed 1 word from 5 slides 1test prod1
 
Blogging the aussie way
Blogging the aussie wayBlogging the aussie way
Blogging the aussie waykbonny
 
File 4 removed 1 word 1
File 4 removed 1 word 1File 4 removed 1 word 1
File 4 removed 1 word 1test prod1
 
File 4 original
File 4 originalFile 4 original
File 4 originaltest prod1
 
File 4 original copy 2
File 4 original copy 2File 4 original copy 2
File 4 original copy 2test prod1
 
File 4 original copy 1
File 4 original copy 1File 4 original copy 1
File 4 original copy 1test prod1
 
File 4 removed 1 word 2
File 4 removed 1 word 2File 4 removed 1 word 2
File 4 removed 1 word 2test prod1
 
File 4 removed 5 words 1
File 4 removed 5 words 1File 4 removed 5 words 1
File 4 removed 5 words 1test prod1
 
File 4 removed 1 slide 2
File 4 removed 1 slide 2File 4 removed 1 slide 2
File 4 removed 1 slide 2test prod1
 
File 4 removed 1 word from 5 slides 2
File 4 removed 1 word from 5 slides 2File 4 removed 1 word from 5 slides 2
File 4 removed 1 word from 5 slides 2test prod1
 
File 4 removed 5 words 2
File 4 removed 5 words 2File 4 removed 5 words 2
File 4 removed 5 words 2test prod1
 
File 4 removed 1 slide 1
File 4 removed 1 slide 1File 4 removed 1 slide 1
File 4 removed 1 slide 1test prod1
 
File 4 extra slide 2
File 4 extra slide 2File 4 extra slide 2
File 4 extra slide 2test prod1
 
Journalism week 5
Journalism week 5Journalism week 5
Journalism week 5Fatima B
 
News Media and Audiences in the Digital Sphere: Gatewatching and News Curation
News Media and Audiences in the Digital Sphere: Gatewatching and News CurationNews Media and Audiences in the Digital Sphere: Gatewatching and News Curation
News Media and Audiences in the Digital Sphere: Gatewatching and News CurationAxel Bruns
 

Similar to MDIA 5003 - Blogging (20)

Blogging and Social Media
Blogging and Social MediaBlogging and Social Media
Blogging and Social Media
 
Blogs
BlogsBlogs
Blogs
 
Is australian political blogosphere changing the world
Is australian political blogosphere changing the worldIs australian political blogosphere changing the world
Is australian political blogosphere changing the world
 
File 4 extra four slides 1
File 4 extra four slides 1File 4 extra four slides 1
File 4 extra four slides 1
 
File 4 extra four slides 2
File 4 extra four slides 2File 4 extra four slides 2
File 4 extra four slides 2
 
File 4 removed 1 word from 5 slides 1
File 4 removed 1 word from 5 slides 1File 4 removed 1 word from 5 slides 1
File 4 removed 1 word from 5 slides 1
 
Blogging the aussie way
Blogging the aussie wayBlogging the aussie way
Blogging the aussie way
 
File 4 removed 1 word 1
File 4 removed 1 word 1File 4 removed 1 word 1
File 4 removed 1 word 1
 
File 4 original
File 4 originalFile 4 original
File 4 original
 
File 4 original copy 2
File 4 original copy 2File 4 original copy 2
File 4 original copy 2
 
File 4 original copy 1
File 4 original copy 1File 4 original copy 1
File 4 original copy 1
 
File 4 removed 1 word 2
File 4 removed 1 word 2File 4 removed 1 word 2
File 4 removed 1 word 2
 
File 4 removed 5 words 1
File 4 removed 5 words 1File 4 removed 5 words 1
File 4 removed 5 words 1
 
File 4 removed 1 slide 2
File 4 removed 1 slide 2File 4 removed 1 slide 2
File 4 removed 1 slide 2
 
File 4 removed 1 word from 5 slides 2
File 4 removed 1 word from 5 slides 2File 4 removed 1 word from 5 slides 2
File 4 removed 1 word from 5 slides 2
 
File 4 removed 5 words 2
File 4 removed 5 words 2File 4 removed 5 words 2
File 4 removed 5 words 2
 
File 4 removed 1 slide 1
File 4 removed 1 slide 1File 4 removed 1 slide 1
File 4 removed 1 slide 1
 
File 4 extra slide 2
File 4 extra slide 2File 4 extra slide 2
File 4 extra slide 2
 
Journalism week 5
Journalism week 5Journalism week 5
Journalism week 5
 
News Media and Audiences in the Digital Sphere: Gatewatching and News Curation
News Media and Audiences in the Digital Sphere: Gatewatching and News CurationNews Media and Audiences in the Digital Sphere: Gatewatching and News Curation
News Media and Audiences in the Digital Sphere: Gatewatching and News Curation
 

Recently uploaded

Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionSafetyChain Software
 
Russian Call Girls in Andheri Airport Mumbai WhatsApp 9167673311 💞 Full Nigh...
Russian Call Girls in Andheri Airport Mumbai WhatsApp  9167673311 💞 Full Nigh...Russian Call Girls in Andheri Airport Mumbai WhatsApp  9167673311 💞 Full Nigh...
Russian Call Girls in Andheri Airport Mumbai WhatsApp 9167673311 💞 Full Nigh...Pooja Nehwal
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsTechSoup
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactdawncurless
 
A Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformA Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformChameera Dedduwage
 
Separation of Lanthanides/ Lanthanides and Actinides
Separation of Lanthanides/ Lanthanides and ActinidesSeparation of Lanthanides/ Lanthanides and Actinides
Separation of Lanthanides/ Lanthanides and ActinidesFatimaKhan178732
 
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...Sapna Thakur
 
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptxPOINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptxSayali Powar
 
Nutritional Needs Presentation - HLTH 104
Nutritional Needs Presentation - HLTH 104Nutritional Needs Presentation - HLTH 104
Nutritional Needs Presentation - HLTH 104misteraugie
 
Sanyam Choudhary Chemistry practical.pdf
Sanyam Choudhary Chemistry practical.pdfSanyam Choudhary Chemistry practical.pdf
Sanyam Choudhary Chemistry practical.pdfsanyamsingh5019
 
CARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptxCARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptxGaneshChakor2
 
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationInteractive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationnomboosow
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introductionMaksud Ahmed
 
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphZ Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphThiyagu K
 
Measures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeMeasures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeThiyagu K
 
mini mental status format.docx
mini    mental       status     format.docxmini    mental       status     format.docx
mini mental status format.docxPoojaSen20
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfciinovamais
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityGeoBlogs
 

Recently uploaded (20)

Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory Inspection
 
Russian Call Girls in Andheri Airport Mumbai WhatsApp 9167673311 💞 Full Nigh...
Russian Call Girls in Andheri Airport Mumbai WhatsApp  9167673311 💞 Full Nigh...Russian Call Girls in Andheri Airport Mumbai WhatsApp  9167673311 💞 Full Nigh...
Russian Call Girls in Andheri Airport Mumbai WhatsApp 9167673311 💞 Full Nigh...
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The Basics
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impact
 
A Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformA Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy Reform
 
Separation of Lanthanides/ Lanthanides and Actinides
Separation of Lanthanides/ Lanthanides and ActinidesSeparation of Lanthanides/ Lanthanides and Actinides
Separation of Lanthanides/ Lanthanides and Actinides
 
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptxINDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
 
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
 
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptxPOINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
 
Nutritional Needs Presentation - HLTH 104
Nutritional Needs Presentation - HLTH 104Nutritional Needs Presentation - HLTH 104
Nutritional Needs Presentation - HLTH 104
 
Sanyam Choudhary Chemistry practical.pdf
Sanyam Choudhary Chemistry practical.pdfSanyam Choudhary Chemistry practical.pdf
Sanyam Choudhary Chemistry practical.pdf
 
CARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptxCARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptx
 
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationInteractive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communication
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introduction
 
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphZ Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot Graph
 
Measures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeMeasures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and Mode
 
mini mental status format.docx
mini    mental       status     format.docxmini    mental       status     format.docx
mini mental status format.docx
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdf
 
Mattingly "AI & Prompt Design: The Basics of Prompt Design"
Mattingly "AI & Prompt Design: The Basics of Prompt Design"Mattingly "AI & Prompt Design: The Basics of Prompt Design"
Mattingly "AI & Prompt Design: The Basics of Prompt Design"
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activity
 

MDIA 5003 - Blogging

  • 1. Let me get this off my chest. The Australian Blogosphere The Australian Blogosphere The Australian Blogosphere
  • 3. Mapping the Australian Political Blogosphere Axel Bruns and Debra Adams Published: 2009 Written: 2007
  • 4. Political Context - John Howard’s conservative government in power since 1996 - Widespread disaffection with Work Choices - Growing skepticism over Iraq war, relationship with Bush’s America, and our participation in the Coalition of the Willing
  • 5. Technological Context - Australian internet accessibility has ‘historically lagged behind a number of its counterparts’ - Comparatively high-cost of broadband - Limited access affects participatory online culture
  • 6. Context Bruns and Adams conclude that the Australian political blogosphere possesses ‘an overrepresentation of relatively affluent and better-educated participants, and especially perhaps of white-collar workers and tertiary students [with a] significant leftist leaning...’
  • 7. Findings - Left wing inclination and strong polarisation - Small number of core clusters - Mainstream media catalyse, but don’t participate - Limited references to outside sources - News media and politicians can participate
  • 8. Findings - Left wing inclination and strong polarisation - Small number of core clusters - Mainstream media catalyse, but don’t participate - Limited references to outside sources - News media and politicians can participate
  • 9. Mainstream Media ‘Blogs’ - Mainstream media offer ‘pundit bloggers’ - Focussed on providing discussion of on-site issues, with on-site community - Not aimed at linking new readers to alternative news sites, and commentaries. - Link out less frequently and pay little attention to the linking networks - Ultimately a ‘safe place’ interactive comments for those who do not dare dive into the world of uncontrolled blogs
  • 10. Limited External References - Australian political blogs do not frequently link to external sources of information, unless it is early on in a trending topic. - Bloggers may see little reason in identifying their already implicit allegiances, and opposition. - Bloggers may assume that their audience are familiar with the issue, and want to discuss its impacts, or nuances. - Blogs as a discursive activity that complements mainstream journalism, rather than replacing it.
  • 11. Big Blogs - Australian Democrats Senator Andrew Bartlett - Bartlett's Blo g - Tim Dunlop on news.com.au - Blogocrac y
  • 12. Big Blogs since 2007 - Australian Democrats Senator Andrew Bartlett - Bartlett's Blo g - Tim Dunlop on news.com.au - Blogocrac y - Andrew Bolt on heraldsun.com.au - Bolt's Blo g
  • 13. Andrew Bolt - As a conservative, Bolt fuels the Australian left-leaning Blogosphere - Pure Poiso n - Crike y - Bolt Watc h - Blair/Bolt Watc h
  • 14. What about the Mainstream? - Since 2007, have mainstream media outlets embraced both the ‘pundit’ and ‘traditional’ bloggers? - News Limite d - Fairfa x - Fairfax Opinion Blog s
  • 15. War on Blogs - News Limited Editoria l - Summar y
  • 16. Death of the independent Australian Political Blogosphere? - Lost Blogocracy in 2008 - Lost Reasons You Will Hate Me in 2008
  • 17. The Fightback - Domai n
  • 18. Bibliography - Bartlett, A. Andrew Bartlett’s Blog . http://andrewbartlett.co m / - Bolt, A. Andrew Bolt Blog . http://blogs.news.com.au/heraldsun/andrewbolt / - Bruns, A. and Adams, D. 2009. ‘Mapping the Australian Political Blogosphere’ in A. Russell and N. Echaibi (eds) International Blogging: Identity, Politics and Networked Publics . New York: Peter Lang Publishing Group, pp.85-109. - Dunlop, T. Blogocracy. http://blogs.news.com.au/news/blogocracy/ - Hardy, M. Reasons You Will Hate Me. http://reasonsyouwillhateme.co m / - The Domain. http://domain.nationalforum.com.au / - The Editor , ‘History a Better Guide than Bias.’ The Australian. 2007