This document discusses the adoption and implementation of Blackboard Learn at a college. It provides timelines showing the piloting of Blackboard Learn from 2013 to 2014, with all faculty expected to use it by fall 2014. It discusses Rogers' diffusion of innovation model and shows adoption following an S-curve. It recognizes the key roles of innovators like faculty piloting the system, as well as the Provost's office in championing Blackboard Learn on campus. The goal is a full implementation that reaches critical mass.

2. BLACKBOARD LEARN
OUR FOUNDATION FOR A RICH EDUCATIONAL EXPERIENCE

4. NEED

5. WHAT’S NEW

6. RESEARCH
Michael Chasen
and
Matthew Pittinsky
Stephen Gilfus

7. DEVELOPMENT
• Today Blackboard develops and licenses software applications
and related services to the following institutions:

8. COMMERCIALIZATION
• Corporate Strategists
• Course Management Software
• Learning Management
Systems

9. BLACKBOARD LEARN 9.1 TIMELINE
Table
Fall 2014
All faculty
will be in
Blackboard
Learn 9.1
Summer 2014
Pilot: 17 faculty (all
courses)
New Faculty: All new
faculty using Learn
Spring 2014
Pilot: 33 faculty (all
of their courses)
New Faculty: All new
faculty using Learn
Winter 2014
Pilot: 3 faculty (3 courses)
Fall 2013
Pilot: 1 faculty (1 course)
08/13 09/13 10/13 11/13 12/13 01/14 02/14 03/14 04/14 05/14 06/14 07/14
08/14 09/14
KNOWLEDGE STAGE
PERSUASION STAGE
DECISION STAGE
IMPLEMENTATION STAGE
CONFIRMATION STAGE

10. THE ADOPTION RATE OF BLACKBOARD
LEARN AT THE COLLEGE
0
1
2
3
4
5
6
1997 1999 2001 2003 2005 2007 2009 2011 2013
Growth
Time
Blackboard Learn S-Curve
Continued Piloting for
Blackboard Learn
Piloting Close to
Final Stages
Final
Implementation
08/13 01/14 04/14 06/14 08/14

11. KEY INNOVATORS AND EARLY ADOPTERS
• The Provost’s Office with the help
of the Information Services &
Technology Department
• Teaching Faculty Members and
Students Who Piloted the Innovation

12. LATE MAJORITY AND LAGGARDS

13. CRITICAL MASS
• Educational Institutions
• Corporate Entities
• Government Agencies

14. DECENTRALIZED APPROACH FOR THE
ADOPTION
• User Needs
• User Problems
• Key Decision Makers

15. KEY CHANGE AGENTS AND THEIR ROLES
• Provost
• Department Chairs
• Change Agent Roles

16. HAVE WE REACHED CRITICAL MASS?

17. THE ROLE OF THE CHAMPION
• The faculty members under
the leadership of the Provost

18. LETS NOT FOCUS ON THE PAST...

19. LETS NOT GET STAGNANT IN OUR WAYS...

20. LETS AIM FOR THE FUTURE...

21. SOURCE LINKS
• http://www.nbcnews.com/id/13743063/ns/business-
forbes_com/t/americas-youngest-ceos/
• http://www.gilfuseducationgroup.com/blackboard-history-e-true-
hollywood-story
• http://beinkandescent.com/back-issues?q=2010-09
• http://www.gilfuseducationgroup.com/stephen-Gilfus
• http://www.gilfuseducationgroup.com/stephengilfus-blackboard-history
• http://www.beinkandescent.com/entrepreneur-of-the-
month/322/michael-chasen
• http://www.blackboard.com/
• http://search.yahoo.com/search?fr=mcafee&type=A111US440&p=reimagin
e+education+youtube