The document summarizes a proposed mobile application called MB-Guide that provides personalized recommendations of points of interest to users based on their location and preferences. It works offline by mining web data on nearby attractions and does not require continuous user interaction. The summaries describe the technology behind it, how it works, competitors in the mobile travel guide market, and the development status and plans for the project.
http://inarocket.com
Learn BEM fundamentals as fast as possible. What is BEM (Block, element, modifier), BEM syntax, how it works with a real example, etc.
How to Build a Dynamic Social Media PlanPost Planner
Stop guessing and wasting your time on networks and strategies that don’t work!
Join Rebekah Radice and Katie Lance to learn how to optimize your social networks, the best kept secrets for hot content, top time management tools, and much more!
Watch the replay here: bit.ly/socialmedia-plan
Content personalisation is becoming more prevalent. A site, it's content and/or it's products, change dynamically according to the specific needs of the user. SEO needs to ensure we do not fall behind of this trend.
Lightning Talk #9: How UX and Data Storytelling Can Shape Policy by Mika Aldabaux singapore
How can we take UX and Data Storytelling out of the tech context and use them to change the way government behaves?
Showcasing the truth is the highest goal of data storytelling. Because the design of a chart can affect the interpretation of data in a major way, one must wield visual tools with care and deliberation. Using quantitative facts to evoke an emotional response is best achieved with the combination of UX and data storytelling.
Succession “Losers”: What Happens to Executives Passed Over for the CEO Job?
By David F. Larcker, Stephen A. Miles, and Brian Tayan
Stanford Closer Look Series
Overview:
Shareholders pay considerable attention to the choice of executive selected as the new CEO whenever a change in leadership takes place. However, without an inside look at the leading candidates to assume the CEO role, it is difficult for shareholders to tell whether the board has made the correct choice. In this Closer Look, we examine CEO succession events among the largest 100 companies over a ten-year period to determine what happens to the executives who were not selected (i.e., the “succession losers”) and how they perform relative to those who were selected (the “succession winners”).
We ask:
• Are the executives selected for the CEO role really better than those passed over?
• What are the implications for understanding the labor market for executive talent?
• Are differences in performance due to operating conditions or quality of available talent?
• Are boards better at identifying CEO talent than other research generally suggests?
10 Insightful Quotes On Designing A Better Customer ExperienceYuan Wang
In an ever-changing landscape of one digital disruption after another, companies and organisations are looking for new ways to understand their target markets and engage them better. Increasingly they invest in user experience (UX) and customer experience design (CX) capabilities by working with a specialist UX agency or developing their own UX lab. Some UX practitioners are touting leaner and faster ways of developing customer-centric products and services, via methodologies such as guerilla research, rapid prototyping and Agile UX. Others seek innovation and fulfilment by spending more time in research, being more inclusive, and designing for social goods.
Experience is more than just an interface. It is a relationship, as well as a series of touch points between your brand and your customer. Here are our top 10 highlights and takeaways from the recent UX Australia conference to help you transform your customer experience design.
For full article, continue reading at https://yump.com.au/10-ways-supercharge-customer-experience-design/
http://inarocket.com
Learn BEM fundamentals as fast as possible. What is BEM (Block, element, modifier), BEM syntax, how it works with a real example, etc.
How to Build a Dynamic Social Media PlanPost Planner
Stop guessing and wasting your time on networks and strategies that don’t work!
Join Rebekah Radice and Katie Lance to learn how to optimize your social networks, the best kept secrets for hot content, top time management tools, and much more!
Watch the replay here: bit.ly/socialmedia-plan
Content personalisation is becoming more prevalent. A site, it's content and/or it's products, change dynamically according to the specific needs of the user. SEO needs to ensure we do not fall behind of this trend.
Lightning Talk #9: How UX and Data Storytelling Can Shape Policy by Mika Aldabaux singapore
How can we take UX and Data Storytelling out of the tech context and use them to change the way government behaves?
Showcasing the truth is the highest goal of data storytelling. Because the design of a chart can affect the interpretation of data in a major way, one must wield visual tools with care and deliberation. Using quantitative facts to evoke an emotional response is best achieved with the combination of UX and data storytelling.
Succession “Losers”: What Happens to Executives Passed Over for the CEO Job?
By David F. Larcker, Stephen A. Miles, and Brian Tayan
Stanford Closer Look Series
Overview:
Shareholders pay considerable attention to the choice of executive selected as the new CEO whenever a change in leadership takes place. However, without an inside look at the leading candidates to assume the CEO role, it is difficult for shareholders to tell whether the board has made the correct choice. In this Closer Look, we examine CEO succession events among the largest 100 companies over a ten-year period to determine what happens to the executives who were not selected (i.e., the “succession losers”) and how they perform relative to those who were selected (the “succession winners”).
We ask:
• Are the executives selected for the CEO role really better than those passed over?
• What are the implications for understanding the labor market for executive talent?
• Are differences in performance due to operating conditions or quality of available talent?
• Are boards better at identifying CEO talent than other research generally suggests?
10 Insightful Quotes On Designing A Better Customer ExperienceYuan Wang
In an ever-changing landscape of one digital disruption after another, companies and organisations are looking for new ways to understand their target markets and engage them better. Increasingly they invest in user experience (UX) and customer experience design (CX) capabilities by working with a specialist UX agency or developing their own UX lab. Some UX practitioners are touting leaner and faster ways of developing customer-centric products and services, via methodologies such as guerilla research, rapid prototyping and Agile UX. Others seek innovation and fulfilment by spending more time in research, being more inclusive, and designing for social goods.
Experience is more than just an interface. It is a relationship, as well as a series of touch points between your brand and your customer. Here are our top 10 highlights and takeaways from the recent UX Australia conference to help you transform your customer experience design.
For full article, continue reading at https://yump.com.au/10-ways-supercharge-customer-experience-design/
Understanding the Complex Mobile Landscape R2integrated
Does your organization have a mobile strategy? While businesses can benefit from the development of a mobile strategy, not all businesses will benefit from the development of a mobile app. Determining where your mobile app will add value while extending your brand is a significant challenge. Join R2integrated CTO, Chris Chodnicki as he walks you through the ever-changing mobile marketing ecosystem and how it can effectively tie into an integrated marketing program. Learn all of the integral parts included in an effective mobile marketing campaign. We will explore:
Understanding the complex mobile landscape:
- The Mobile Matrix: Does mobile make sense for your business?
- Tips for successful mobile marketing programs
- Integrating QR codes, social media & text message marketing campaigns
- Tracking the success of mobile marketing campaigns
This time AppTalk will focus on the everyday question of web applications vs hybrid applications vs native mobile applications. We'll provide guidance in making the business decision between these approaches. This will be presented through practical real-life cases. The focus will be on mobile applications rather than games.
Pass the i pad please - 5 Lessons for Creating Great Tablet ExperiencesAnswerLab
As the tablet market continues to grow, so does the need to keep pace with the interaction challenges and opportunities these devices provide. The tablet platform raises unique challenges for developing and testing digital experiences. As a guide for user experience professionals, developers, designers, and product managers, AnswerLab has identified three key trends across our tablet UX research and will provide five lessons for creating tablet experiences, as well as best practices for conducting tablet research.
This time AppTalk will focus on the everyday question of web applications vs hybrid applications vs native mobile applications. We'll provide guidance in making the business decision between these approaches. This will be presented through practical real-life cases. The focus will be on mobile applications rather than games.
Agenda:
14:00 Welcoming words, Karl Ots / Symbio
Responsive web
Dedicated mobile site
PhoneGap hybrid apps
Native HTML5 apps
Discussion & networking
Speaker:
Sebastian de Mel, frontend developer at Exove Oy.
Sebastian has been in the web business as a entrepreneur for over 5 years until recently when he joined the ranks of Exove Oy, whose customers include: Nelonen, Fiskars Bonnier publication and others. He studied algorithms in University of Tampere and has a Media-assistant degree. Technologies he uses in his daily work are: JavaScript (Underscore, jQuery, Zepto etc.), PhoneGap, eZ Publish, Drupal, Concrete5.
Event coordinator, Karl Ots: tel. 050 480 1102, email karl.ots [at] youngdevelopers.fi
Konstantinos Sideris and Masaki Nakada from University of California, Los Angeles in March 2012 start project vuPad.
According to Masaki: "We utilize cutting edge vision and graphics technology to help you realistically preview furnishings in any location. Our vision is to make this process as easy and delightful as possible. Point your tablet or smartphone towards your room, choose furniture and voila!"
Understanding the Complex Mobile Landscape R2integrated
Does your organization have a mobile strategy? While businesses can benefit from the development of a mobile strategy, not all businesses will benefit from the development of a mobile app. Determining where your mobile app will add value while extending your brand is a significant challenge. Join R2integrated CTO, Chris Chodnicki as he walks you through the ever-changing mobile marketing ecosystem and how it can effectively tie into an integrated marketing program. Learn all of the integral parts included in an effective mobile marketing campaign. We will explore:
Understanding the complex mobile landscape:
- The Mobile Matrix: Does mobile make sense for your business?
- Tips for successful mobile marketing programs
- Integrating QR codes, social media & text message marketing campaigns
- Tracking the success of mobile marketing campaigns
This time AppTalk will focus on the everyday question of web applications vs hybrid applications vs native mobile applications. We'll provide guidance in making the business decision between these approaches. This will be presented through practical real-life cases. The focus will be on mobile applications rather than games.
Pass the i pad please - 5 Lessons for Creating Great Tablet ExperiencesAnswerLab
As the tablet market continues to grow, so does the need to keep pace with the interaction challenges and opportunities these devices provide. The tablet platform raises unique challenges for developing and testing digital experiences. As a guide for user experience professionals, developers, designers, and product managers, AnswerLab has identified three key trends across our tablet UX research and will provide five lessons for creating tablet experiences, as well as best practices for conducting tablet research.
This time AppTalk will focus on the everyday question of web applications vs hybrid applications vs native mobile applications. We'll provide guidance in making the business decision between these approaches. This will be presented through practical real-life cases. The focus will be on mobile applications rather than games.
Agenda:
14:00 Welcoming words, Karl Ots / Symbio
Responsive web
Dedicated mobile site
PhoneGap hybrid apps
Native HTML5 apps
Discussion & networking
Speaker:
Sebastian de Mel, frontend developer at Exove Oy.
Sebastian has been in the web business as a entrepreneur for over 5 years until recently when he joined the ranks of Exove Oy, whose customers include: Nelonen, Fiskars Bonnier publication and others. He studied algorithms in University of Tampere and has a Media-assistant degree. Technologies he uses in his daily work are: JavaScript (Underscore, jQuery, Zepto etc.), PhoneGap, eZ Publish, Drupal, Concrete5.
Event coordinator, Karl Ots: tel. 050 480 1102, email karl.ots [at] youngdevelopers.fi
Konstantinos Sideris and Masaki Nakada from University of California, Los Angeles in March 2012 start project vuPad.
According to Masaki: "We utilize cutting edge vision and graphics technology to help you realistically preview furnishings in any location. Our vision is to make this process as easy and delightful as possible. Point your tablet or smartphone towards your room, choose furniture and voila!"
3. Off-line is overloaded
with information
And Yes, mobile pseudo-online
not a solution, yet… Before us.
3
4. • More than 50% Internet users in Europe
(aged 16 - 74) arrange their trips themselves
without travel agencies, using on-line services.
Source: Eurostat, Travel agencies statistics
• 15% of travelers in US use special guides for trip
planning (non-business traveling).
Source: U.S. Travel Association,
travelhorizons
4
8. Consumer
Problems
• It is difficult for travelers to search
points of interest around themselves
without preparation;
• Citizens cannot discover new spots moving
while intensively using the mobile device.
8
9. About project
MB-Guide will tell you
about attractive objects
nearby, based on your
own preferences and
social interests.
9
10. Technologies
– Personalized Geo search
– Universal Google voice synthesizer
– Russian voice, generated using high quality voice
engine, produced by partner Speech Technology
Center.
– Point Of Interest Web information mining
– MB-Guide doesn't require continues
user interaction while working.
10
11. User stories
Profile 1
Citizen found himself in the center of the city
looking for entertainment.
Profile 2
Active traveler searching points of interest
without planning.
11
13. The Team
Fyodor Part– mobile apps. development, analytical engine. Experience in high
quality intellectual algorithms development. NRU IFMO – CT dep., master.
Aleksandr Farseev– mobile apps. development, management. Experience in
mobile applications development. NRU IFMO – Computing dep., master
student, RGPU mathematical dep. PhD student
Ilya Gossoudarev– server side development. High experience in web
development. PhD, RGPU, SPBAPPO
Dmitry Makarov–advising, management, development. Experience in startups.
NRU IFMO – CT dep., master.
13
14. Competitors
• mTrip
• Triposo – ~ 100k - 500k installations
• Qwiki – more than 500 000 iPad downloads
• Wikitude – 5 million users
• Google Goggles – 10-50 million installations
• Lonely Planet guides
14
16. Car navigation market
Car navigators market Russia only in
late 2011 year was 1 572 000 items.
Source: DISCOVERY Research Group
• iGO
• Foxonn
• Garmin
16
18. Advantages
• Satisfaction and creating of
spontaneous interest on site.
• No preparations. No plans.
Just turn on and enjoy
the world around you.
18
19. IP
Developed methods of extraction and preparation
(pre-treatment) of information are the intellectual
property. US Patenting perspective.
19
20. Project status
What has been done:
– Business model
– The team
– Agreement with a partner - a leading manufacturer of
voice synthesizer
– Windows Mobile prototype (alpha)
– Android app development in process
20
21. Short term plan
Short term plan:
–Usability testing with the audience. Identifying
target user groups behavior.
–Releasing Windows Phone app on marketplace
–Releasing Android version
–iPhone app development
21
Путешественникам сложно разведывать окрестности , особенно без знания языка. Существующие навигаторы и электронные гиды полноценно не использую Интернет. Они предоставляют малый срез информации по стандартному списку POI . Нельзя идти/ехать и смотреть в навигатор/таблетку/мобильный. Заранее планировать не вариант.
MB-Guide найдет информацию об окружающих интересущих туриста местах и удобно оповестит об этом пользователя. Проведет экскурсию голосом или выведет информацию на экран. Гид не требует управления и рассказывает о том, что вокруг, учитывая социальные интересы пользователя.