The document discusses 10 low-cost ways for small businesses to market themselves. It is a presentation by Cynthia Brown on marketing a small business through methods like making customers feel special, creating memorable business cards, developing an email list, boosting your profile at trade shows, creating a destination for customers, becoming an online expert, courting local media, combining business and charity events, and not letting customers simply slip away. The presentation provides marketing strategies and refers to a Microsoft reference on low-cost business marketing.