SlideShare a Scribd company logo
JAGRAN
LAKECITY
UNIVERSITY
MARKETING MANAGE MENT
TO:-MRS. JASHMINE KHARE BY:- AAKASH TIWARI
KARTIK RAJPUT
PRODUCT
SKYWAYS
Changes yours mind...
1 Terabyte Pen drive with 4G Dongle
1 TB means….1000 gb
..........................1000000mb
..........................1000000000000kb
..........................1000000000000000000000000bytes
Pen drive with dongle.. Where whatever you do on internet..everything
will be save directly to the pen drive.. Not only it works in computer
but also it can directly connect with your smart phones.
We are tie up from airtel company which is our service provider for the
internet connection and we are working on hybrid theory for our
product.
Free internet connection, free antivirus kit ,unlimited downloading
,unlimited space for your file and your personal data and not any
worry how to handle it.. That’s what our company want to do..
PRICE
Workers salary 1400
Technology and services by scientist and engineers 2600
Product material 1100
Packaging 400
Transport 300
Advertisement 200
Manufacturing cost (@ per product) 6,000Rs
Service tax @14 840Rs
VAT tax @5.5 330Rs
Final cost 7,170Rs
MRP- 8,999 Rs/- ONLY
*(Profit earn by company – 1,829 per product)
PROMOTION:
Dreams works when you believe on them..
NOW......Do not panic about how to carry a big and heavy portable hard disk on
your pocket... Skyway Pvt Lmt. is introducing a one and only worlds 1st 1 TB
pen drive which is available for you only at 8,999 Rs.. With inbuilt 4g dongle
with 5 years free unlimited data... So Now move with new technology and
smartest way to talk to the imaginary world..
CALL NOW at 1800-010-221 and get this at
6,999Rs only
NOW AVAILABLE IN DIFFERENT STYLES ALSO…
PHYSICAL ENVIRONMENT:
 Sandisk, Transands, HP etc. are major competitor in the
market. But they don’t know about the our new technology. So
the product is fresh and unique in market.
 BJP GOVT. fully supports the foreign trade practice and help
us to setup a large investment in Indian market and also out
side the India.
PEOPLE
PARTNERSHIP WITH AIRTEL AND SKYWAYS COMPANY (3
SHAREHOLDERS)
(1 Manager for each team)@ per industrial headquarters (5
headquarters)
Management team:
Scientist 24 people
Engineers 56 people
Workers 147 people
Transportation 23 people
Promotion advertisement 54 people
Our target customers are-
 Big companies
 Business man
 Students
 Services render
mostly middle class person don’t have that much data to
take 1 TB they usually need 16-32 GB data for there over all
data so.. Its mostly target for the high class family and the
needed person who wants to store more and more data with
them for long time.
PROCESS
 Market research
 Use and need of large data file storage
 structure design+ technology use
 High speed internet for many works
 Investment in data storage gadgets
 Scientist and engineers works for USB + dongle
 Branding and packaging
 Promotion
 Product distribution in most needed place
 Establishment of brand in the market
 Customers satisfaction
 Earn profit
PLACE
 Our industrial headquarters are setup in different
place whole over the India. Our multi-channels are
at-
 MUMBAI
 DELHI
 INDORE
 BENGLORE
 CALCUTTA
We target in metropolitan cities so that more and more people know
about the product and buy our product .
You can also order it online at www.skyways.com/hybrid-pen-drive/.
Our product distribution is also available outside India like Canada, US ,
UK and California.
 So plzz buy ONE PEN DRIVE … ;)
 Thank you For Your Attention


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Marketing Management by Aakash Tiwari

  • 1. JAGRAN LAKECITY UNIVERSITY MARKETING MANAGE MENT TO:-MRS. JASHMINE KHARE BY:- AAKASH TIWARI KARTIK RAJPUT
  • 2.
  • 3. PRODUCT SKYWAYS Changes yours mind... 1 Terabyte Pen drive with 4G Dongle 1 TB means….1000 gb ..........................1000000mb ..........................1000000000000kb ..........................1000000000000000000000000bytes
  • 4. Pen drive with dongle.. Where whatever you do on internet..everything will be save directly to the pen drive.. Not only it works in computer but also it can directly connect with your smart phones. We are tie up from airtel company which is our service provider for the internet connection and we are working on hybrid theory for our product. Free internet connection, free antivirus kit ,unlimited downloading ,unlimited space for your file and your personal data and not any worry how to handle it.. That’s what our company want to do..
  • 5. PRICE Workers salary 1400 Technology and services by scientist and engineers 2600 Product material 1100 Packaging 400 Transport 300 Advertisement 200 Manufacturing cost (@ per product) 6,000Rs Service tax @14 840Rs VAT tax @5.5 330Rs Final cost 7,170Rs MRP- 8,999 Rs/- ONLY *(Profit earn by company – 1,829 per product)
  • 6. PROMOTION: Dreams works when you believe on them.. NOW......Do not panic about how to carry a big and heavy portable hard disk on your pocket... Skyway Pvt Lmt. is introducing a one and only worlds 1st 1 TB pen drive which is available for you only at 8,999 Rs.. With inbuilt 4g dongle with 5 years free unlimited data... So Now move with new technology and smartest way to talk to the imaginary world..
  • 7. CALL NOW at 1800-010-221 and get this at 6,999Rs only
  • 8. NOW AVAILABLE IN DIFFERENT STYLES ALSO…
  • 9. PHYSICAL ENVIRONMENT:  Sandisk, Transands, HP etc. are major competitor in the market. But they don’t know about the our new technology. So the product is fresh and unique in market.  BJP GOVT. fully supports the foreign trade practice and help us to setup a large investment in Indian market and also out side the India.
  • 10. PEOPLE PARTNERSHIP WITH AIRTEL AND SKYWAYS COMPANY (3 SHAREHOLDERS) (1 Manager for each team)@ per industrial headquarters (5 headquarters) Management team: Scientist 24 people Engineers 56 people Workers 147 people Transportation 23 people Promotion advertisement 54 people
  • 11. Our target customers are-  Big companies  Business man  Students  Services render mostly middle class person don’t have that much data to take 1 TB they usually need 16-32 GB data for there over all data so.. Its mostly target for the high class family and the needed person who wants to store more and more data with them for long time.
  • 12. PROCESS  Market research  Use and need of large data file storage  structure design+ technology use  High speed internet for many works  Investment in data storage gadgets  Scientist and engineers works for USB + dongle  Branding and packaging  Promotion  Product distribution in most needed place  Establishment of brand in the market  Customers satisfaction  Earn profit
  • 13. PLACE  Our industrial headquarters are setup in different place whole over the India. Our multi-channels are at-  MUMBAI  DELHI  INDORE  BENGLORE  CALCUTTA We target in metropolitan cities so that more and more people know about the product and buy our product . You can also order it online at www.skyways.com/hybrid-pen-drive/. Our product distribution is also available outside India like Canada, US , UK and California.
  • 14.  So plzz buy ONE PEN DRIVE … ;)  Thank you For Your Attention 