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Market framework for Jujube (Draft copy)
Country bean Sector Strategy (vision, purpose, strategy, interventions,
target, and outputs):
1. Vision, purpose, strategy and outcomes:
Vision: To increase the Jujube producer and link with relevant market actor’s for better production
and more income through BAU/Apple Kul production.
Purpose:
• To improve the existing market facilities and to create small holder farmers’ access to the
market for more benefit.
• To increase the small holder farmers’ income at their household level for link with input and
out put market.
Considering strategies for implementation:
• Interventions will focus mainly on jujube (BAU kul and Apple kul) production opportunities for
small char producers and on build market and, which benefit the economic opportunities their
household level as well as to serve the community.
• Focus on selected interventions which results greater impact
• Implement interventions in the Boyar char, Hatiya, Deara Baluya Guscho Gram
Companygonj, Noahkali District following the PRISM approach of IDE-Bangladesh.
Expected outcomes:
• Total number of Kul producer 500, Increase number of producer 45 and increase income of
60% of target household’s 20-25% taka by improving access to proper
technologies/services/management in the char region of Kul production.
• A total of 25 service providers will improve their capacity by public and/or private companies
and provide better service to the clients in Jujube market.
• Strong linkages develop among the producer, input and out put market actors.
• Increase Cultivating land for better employment opportunity for female farmers of Jujube
cultivation.
2. Implementation strategy (Constraints, intervention area and interventions)
Constraint-1: Inadequate of quality Sapling in rural area market
Intervention Area-1 Interventions
1. Improve supply system of quality
jujube sapling and nursery
establish at the farmers’ level in
char’s area.
1.1 Availability of the quality Jujube sapling at the rural
producer’s level.
Constraint-3: Inadequate communication between producers and output market actors
(Traders, Faria, Bepari, Paikar and processing company)
Intervention Area-2 Interventions
2. Improve linkages 2.1 Create linkages between producers, nursery owner
and output market actors.
3. Potential Partners and primary activities
Intervention
area
Interventions
Potential
partner
Primary activities
1. Improve
supply system of
quality jujube
sapling and
nursery establish
at the farmers’
level in char’s
area.
Availability of the
quality Jujube sapling
at the rural
producer’s level
DAE, BADC,
Nursery
owner and
input retailer
• Conduct awareness and
advocacy campaign regarding the
benefits of quality sapling of
jujube
• Creates linkage between quality
nursery owner, company,
BADC,BARI and jujube growing
farmers
• Organize linkage workshop for
farmers on quality sapling,
pesticide and fertilizer
• Set 2 demos on BAU / Apple Kul
by /BADC/BARI / DAE and
Nursery owner.
2. Improve
linkages
Create linkages
between producers
MMC, Bonic
sommittee, traders,
and association, and
processing
companies.
MMC, Bonic
sommittee,
traders,
association,
processing
companies
• Organize 1-2 no’s farmer-buyer
linkage workshop.
• Market price information collection
and dissemination among the
MMC, Ground nut producer and
local and outer trader
• Conduct independent study and
arrange workshop to share the
findings among relevant
stakeholders and continue
required follow up for better out
put.
Market_Frame_work_of_Jujube

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Market_Frame_work_of_Jujube

  • 1. Market framework for Jujube (Draft copy) Country bean Sector Strategy (vision, purpose, strategy, interventions, target, and outputs): 1. Vision, purpose, strategy and outcomes: Vision: To increase the Jujube producer and link with relevant market actor’s for better production and more income through BAU/Apple Kul production. Purpose: • To improve the existing market facilities and to create small holder farmers’ access to the market for more benefit. • To increase the small holder farmers’ income at their household level for link with input and out put market. Considering strategies for implementation: • Interventions will focus mainly on jujube (BAU kul and Apple kul) production opportunities for small char producers and on build market and, which benefit the economic opportunities their household level as well as to serve the community. • Focus on selected interventions which results greater impact • Implement interventions in the Boyar char, Hatiya, Deara Baluya Guscho Gram Companygonj, Noahkali District following the PRISM approach of IDE-Bangladesh. Expected outcomes: • Total number of Kul producer 500, Increase number of producer 45 and increase income of 60% of target household’s 20-25% taka by improving access to proper technologies/services/management in the char region of Kul production. • A total of 25 service providers will improve their capacity by public and/or private companies and provide better service to the clients in Jujube market. • Strong linkages develop among the producer, input and out put market actors. • Increase Cultivating land for better employment opportunity for female farmers of Jujube cultivation. 2. Implementation strategy (Constraints, intervention area and interventions)
  • 2. Constraint-1: Inadequate of quality Sapling in rural area market Intervention Area-1 Interventions 1. Improve supply system of quality jujube sapling and nursery establish at the farmers’ level in char’s area. 1.1 Availability of the quality Jujube sapling at the rural producer’s level. Constraint-3: Inadequate communication between producers and output market actors (Traders, Faria, Bepari, Paikar and processing company) Intervention Area-2 Interventions 2. Improve linkages 2.1 Create linkages between producers, nursery owner and output market actors. 3. Potential Partners and primary activities Intervention area Interventions Potential partner Primary activities 1. Improve supply system of quality jujube sapling and nursery establish at the farmers’ level in char’s area. Availability of the quality Jujube sapling at the rural producer’s level DAE, BADC, Nursery owner and input retailer • Conduct awareness and advocacy campaign regarding the benefits of quality sapling of jujube • Creates linkage between quality nursery owner, company, BADC,BARI and jujube growing farmers • Organize linkage workshop for farmers on quality sapling, pesticide and fertilizer • Set 2 demos on BAU / Apple Kul by /BADC/BARI / DAE and Nursery owner. 2. Improve linkages Create linkages between producers MMC, Bonic sommittee, traders, and association, and processing companies. MMC, Bonic sommittee, traders, association, processing companies • Organize 1-2 no’s farmer-buyer linkage workshop. • Market price information collection and dissemination among the MMC, Ground nut producer and local and outer trader • Conduct independent study and arrange workshop to share the findings among relevant stakeholders and continue required follow up for better out put.