The document outlines the principles of strategic digital marketing, emphasizing the importance of adopting a strategic mindset and asking the right questions. It highlights the need for businesses to prioritize marketing analysis and customer needs, while also recognizing the value of metrics in decision-making. Additionally, it discusses engaging customers effectively through the '5 Rs' of digital marketing.

1. Strategic Digital Marketing – Building A Strategic Mindset

2. What is strategic marketing?

3. You have to think strategic to be strategic.

4. You can train your mind to be strategic.

5. Ask yourself the right questions.

6. Remember the law of cause and effect…

7. Numbers are your best friends.

8. Marketing Metrics

9. Recognize Needs vs. Wants

10. Needs vs. Wants

11. Make business your priority

12. Whatever you do, business comes first.

13. Analyze every aspect of business.

14. Marketing Analysis

15. Hear the voice of the customer.

16. How to become a customer-centric business?

17. Engage at the right time.

18. The 5 Rs of Digital Marketing

19. Thank you!