Marissa's Unique Boutique sells trendy apparel ranging in price from $45-125 and is targeted towards teenage to adult women interested in fashion. The boutique will be owned and operated by Marissa, employ 3 managers and 15 staff, and will advertise locally on TV, billboards, and flyers. The startup costs are estimated at $250,000 and short term goals include hiring staff while long term goals are operating a successful boutique providing unique apparel.

2. We offer cute and trendy apparel for fashionitas Our prices are as follows: Most Cotton Tees ~ 45-65 Most Silk Tees ~ 55-75 Most Jeans ~ 100-120 Most Dresses ~ 50-75

3. Most customer would range from teenagers to adult women The customers income would have to sufficient enough that they are able to spend ample money on clothing The customer’s interests would have be in fashion and design Their education would not make a difference

4. Marissa’s Unique Boutique would have one owner (me), three managers and it would consist of at least fifteen employees. Three would work each shift at a time The employees minimum education would a high school graduate but would prefer them to be college graduates and have experience and interest in retail The employees would have to be at least 18 years old

5. I will market my business by posting commercials on the local T.V. commercials I will also post billboards locally Lastly, I will print flyers for the local neighbors

6. In order to start up, I will have many upcoming projects ahead of me in order to be successful The estimated cost of starting up a clothing boutique would be $250,000

7. Short Term Goals Hire a staff Long Term Goals Be a successful clothing boutique that provides people with cute clothes

8. My competitors would be other local clothing stores Some of these local clothing stores could even consist of department stores However, my clothing boutique will offer different clothing because I will not be a franchise therefore I will be the only business offering this unique apparel