An in-depth look at Marianna Naturals' 2021 corporate highlights as a company. Their interactive skin diagnostics tool powered by artificial intelligence and augmented reality is a game-changer for beauty aficionados and skin care junkies. Strategic brand partnerships with the likes of Walmart, Brandbomb Marketing, Perfect Corp and many more!
What's Next: Health & Wellness - Disruption & Adapting for the ReboundOgilvy Consulting
The COVID-19 crisis is rapidly changing how individuals are managing their health and well-being, approaching life with more gratitude and resilience. Digital health solutions adoption is booming as are some wellness sectors, and will contribute to the emergence of new healthcare models faster than expected.
In this webinar, learn how it will become essential for any healthcare provider to propose compassionate and empathetic care experiences to their clients, leveraging wellness to stay relevant in these turbulent times. Join us to understand some quick wins and envision your post-crisis healthcare shift.
Social Media as a Force Multiplier for the Travel IndustryMarc Lefton
This is a modified version of the keynote presentation I gave at the ATCA travel conference in Aruba, 4/2011. Includes more bullet points on visual slides and I removed case studies which need explanation.
This document provides an overview of the global skin care market and strategies for La Roche-Posay. It includes market size and growth data for key countries. Popular trends are noted, such as health consciousness in Canada, "paraben free" in the US, and Singles Day online sales event in China. La Roche-Posay's market share and competitors are outlined for sample countries. The document performs a SWOT analysis and discusses target demographics, business potential, market share analysis, and positioning for La Roche-Posay.
KMMP Media Group provides strategic digital media sales, marketing consulting, web development and design services. They represent leading innovative digital media companies with a combined reach of over 120 million unique visitors monthly. Their team of senior media executives have over 100 years of combined experience in brand management, advertising, media sales, digital media entrepreneurship, website design and consumer research. They deliver highly engaging creative digital and entertainment solutions that produce measurable results for clients.
Each year 1to1 Media selects 12 executives as 1to1 Media Customer Champions -- customer-centric leaders who understand that engaged customers make a positive bottom-line impact. They're innovative, determined, and creative leaders who treat customers as the valuable resource they are.
Over 600 marketers, agencies, technologists and digital industry insiders have weighed in. Leading digital agencies have provided thought-provoking articles and case studies. And a 14-person panel comprised of guest contributors and notable CMO advisors have provided their insights. The result: an invaluable planning resource for marketers and agencies in 2011.
The 2011 Digital Marketing Outlook (DMO) study, conducted by SoDA and its research partner, AnswerLab, revealed significant information regarding budgets, hiring strategies and what marketers value the most. For example the study discovered that 80% of marketers plan to increase the volume of digital projects in 2011 with 43% planning to decrease traditional paid media investments.
L7z Group is a marketing firm that specializes in LGBT community outreach and marketing. They have over 14 years of experience in the GLBT market and provide customized solutions to support diversity initiatives. Their approach involves creating advocates within the LGBT community by focusing on trust, transparency, openness and honesty. They have extensive capabilities across creative strategy, social media, mobile apps, and community outreach to help brands effectively market to the LGBT demographic.
The Covid-19 pandemic is now just one of several crises to which we are all adapting. While the world is in various stages of reopening after the first Covid-19 wave, there is no consensus on what the next wave will look like or the severity of its impact. Many were quick to declare that our behaviours and attitudes had been fundamentally and forever shifted by the pandemic and the resulting lockdown. But what has really changed, and what changes will be sustained? How do brands and businesses plan for this uncertain future?
In Conversations That Matter—The Return To Growth in Turbulent Times, our speakers will discuss the challenges to returning to growth facing brands around the world.
What's Next: Health & Wellness - Disruption & Adapting for the ReboundOgilvy Consulting
The COVID-19 crisis is rapidly changing how individuals are managing their health and well-being, approaching life with more gratitude and resilience. Digital health solutions adoption is booming as are some wellness sectors, and will contribute to the emergence of new healthcare models faster than expected.
In this webinar, learn how it will become essential for any healthcare provider to propose compassionate and empathetic care experiences to their clients, leveraging wellness to stay relevant in these turbulent times. Join us to understand some quick wins and envision your post-crisis healthcare shift.
Social Media as a Force Multiplier for the Travel IndustryMarc Lefton
This is a modified version of the keynote presentation I gave at the ATCA travel conference in Aruba, 4/2011. Includes more bullet points on visual slides and I removed case studies which need explanation.
This document provides an overview of the global skin care market and strategies for La Roche-Posay. It includes market size and growth data for key countries. Popular trends are noted, such as health consciousness in Canada, "paraben free" in the US, and Singles Day online sales event in China. La Roche-Posay's market share and competitors are outlined for sample countries. The document performs a SWOT analysis and discusses target demographics, business potential, market share analysis, and positioning for La Roche-Posay.
KMMP Media Group provides strategic digital media sales, marketing consulting, web development and design services. They represent leading innovative digital media companies with a combined reach of over 120 million unique visitors monthly. Their team of senior media executives have over 100 years of combined experience in brand management, advertising, media sales, digital media entrepreneurship, website design and consumer research. They deliver highly engaging creative digital and entertainment solutions that produce measurable results for clients.
Each year 1to1 Media selects 12 executives as 1to1 Media Customer Champions -- customer-centric leaders who understand that engaged customers make a positive bottom-line impact. They're innovative, determined, and creative leaders who treat customers as the valuable resource they are.
Over 600 marketers, agencies, technologists and digital industry insiders have weighed in. Leading digital agencies have provided thought-provoking articles and case studies. And a 14-person panel comprised of guest contributors and notable CMO advisors have provided their insights. The result: an invaluable planning resource for marketers and agencies in 2011.
The 2011 Digital Marketing Outlook (DMO) study, conducted by SoDA and its research partner, AnswerLab, revealed significant information regarding budgets, hiring strategies and what marketers value the most. For example the study discovered that 80% of marketers plan to increase the volume of digital projects in 2011 with 43% planning to decrease traditional paid media investments.
L7z Group is a marketing firm that specializes in LGBT community outreach and marketing. They have over 14 years of experience in the GLBT market and provide customized solutions to support diversity initiatives. Their approach involves creating advocates within the LGBT community by focusing on trust, transparency, openness and honesty. They have extensive capabilities across creative strategy, social media, mobile apps, and community outreach to help brands effectively market to the LGBT demographic.
The Covid-19 pandemic is now just one of several crises to which we are all adapting. While the world is in various stages of reopening after the first Covid-19 wave, there is no consensus on what the next wave will look like or the severity of its impact. Many were quick to declare that our behaviours and attitudes had been fundamentally and forever shifted by the pandemic and the resulting lockdown. But what has really changed, and what changes will be sustained? How do brands and businesses plan for this uncertain future?
In Conversations That Matter—The Return To Growth in Turbulent Times, our speakers will discuss the challenges to returning to growth facing brands around the world.
Cannes 2018: Six Takeaways from the Festival of CreativityHavas
The document summarizes the major takeaways from the 2018 Cannes Lions Festival. It discusses that (1) diversity and inclusion was a major topic of discussion, (2) brands are increasingly taking social stands on polarizing issues, and (3) understanding Chinese culture is becoming more important for marketers. It also notes that (4) experience is more important than technology for connecting with consumers, (5) voice will become an important brand-building tool, and (6) ignoring best practices can help foster creativity.
COVID19 has made empathy the new norm in marketing. If you’re curious about this new customer reality, how it affects big brands like LVMH and Hilton, as well as how a loyalty program can help, then check Antavo’s related article, featuring a dedicated webinar recording. Here you can find the slides we used during this educational online event.
The document provides guidance to brands on protecting their brand and managing marketing during the COVID-19 crisis. It recommends that brands focus on being empathetic, honest, listening to employees and customers, and providing benefits and support. Brands should communicate their efforts to promote safety, respond to customer concerns, and view situations from customers' perspectives. The document also discusses how brands can help essential workers and their communities through their actions during this difficult time.
The document provides a summary of the key talks, trends, and winners from the 2019 Cannes Lions International Festival of Creativity. Some of the major themes included:
- Brands taking stands on social issues and challenging laws, with winners tackling topics like racism, immigration policies, and child slavery.
- Advertisers focusing on adding more humanity to their messaging by leveraging cultural conversations and partnerships.
- A push for more inclusion and diversity across gender, race, and ability in advertising content and the industry itself.
Dabble: Marketplace for Classes and ExperiencesJemal Swoboda
Dabble is a digital platform that connects individuals and businesses through in-person classes and experiences. It allows people to monetize their skills and passions by teaching classes on topics they are interested in. Dabble makes revenue by taking a percentage of each ticket sold for classes on its platform. It has grown rapidly, with over 75,000 users, 4,000 teachers offering 10,000 classes in 20 cities. The company is seeking $500,000 in funding to accelerate growth by expanding to new markets and attracting more brand partners.
Marianna Naturals is a company that manufactures fresh handmade beauty, personal care, and cosmetics products. The founder, Heather Marianna, developed the product line from her popular Beauty Kitchen YouTube series. Marianna Naturals is pursuing a two-tier strategy of expanding its premium all-natural product line as well as private label collaborations with celebrities and influencers. The company plans to amplify its marketing strategy and leverage influencer partnerships to launch in new markets like Canada in 2020 and beyond.
This document provides an overview of how to be a brand social through digital and social media channels. It discusses four key steps: 1) Define your brand personality, 2) Define your online value proposition, 3) Define goals, metrics, and tactics and align traditional and digital touchpoints, 4) Measure results, listen, and learn. It also provides examples of how Pfizer and Dove successfully implemented social media strategies to add new value for customers and redefine beauty standards. The overall message is that brands should have a long-term commitment to creating meaningful connections through integrated owned, paid, and earned touchpoints online.
In this week’s webinar, we’ll reveal how Ogilvy can help brands navigate the ‘wild-west’ of the influencer landscape and how to leverage new tools combined with clear strategic thinking to pinpoint the influencer goldmine.
We’ll cover:
- The changing role of influencers
- The six types of influencers
- How utilizing Network Theory allows for better influencer identification
The document discusses growth marketing strategies and recommendations. It provides reviews of growth marketers, including Maya Moufarek of Marketing Cube and Mitch Causey of Demandwell. It also discusses upcoming events at Disrupt including speakers on starting and growing a business. Advanced SEO tactics for 2021 are mentioned, including using content generators and keyword research.
2020 Oregon Wine Symposium | Social Media Strategies for Growing Your Wine Bu...Oregon Wine Board
Gretchen Fox is a social media expert who has trained over 100 marketers and business owners. She developed a social media assessment tool called the STARR scale. The document discusses strategies for growing a wine business using social media, including developing a social brand identity, understanding audiences, creating engaging content, implementing digital marketing and sales tactics, and developing social media policies and practices. It also promotes an online course from Gretchen's company, MTO Agency, for wine industry professionals to learn social media and digital marketing skills.
The Enlightened Vision platform enables brands to increase revenue and customer engagement by integrating philanthropic giving into their business model. As a software as a service, Enlightened allows companies to seamlessly donate a portion of sales to nonprofits, boosting customer loyalty and conversions. Enlightened has various corporate clients and plans to continue growing through offering an easy integration system and partnerships that help companies market the social impact of their brands.
Conversant what the bleep does personalized marketing really meanConversant, Inc.
Outlines the essential components of a personalized marketing strategy and solution. Simplifies the process of identifying the right approach to personalization for any brand.
Conversant what the bleep does personalized marketing really mean?Jim Nichols
Scott Eagle defines personalized marketing as a comprehensive one-to-one communication approach that calibrates brand messages and media based on known facts and predictions about each individual's needs, interests, and behaviors. He argues that true personalized marketing requires seven essential components: 1) ongoing 1:1 relationships, 2) a 360-degree view of each customer, 3) genuinely personalized creative content, 4) individualized delivery across channels, 5) omni-channel reach, 6) individualized media investment, and 7) rich individual user profiles and insights. Eagle concludes by urging marketers to ensure any personalized marketing solutions they use fully achieve this definition and create ongoing personal relationships with every target individual.
SharkReach is a next generation influencer marketing company that partners with celebrities and influencers to endorse brands on social media. It has a network of over 20,000 influencers reaching over 2.9 billion people. The company uses proprietary technology to track campaign performance and rewards top influencers with stock options, making it the only "influencer owned" company. It has experienced success with campaigns for clients like Universal Pictures. The influencer marketing industry is growing rapidly and SharkReach is positioned for continued growth through acquisitions and expanding its network and capabilities.
SharkReach is a next generation influencer marketing company that partners with celebrities and influencers to endorse brands on social media. It has a network of over 20,000 influencers reaching over 2.9 billion people. The company uses proprietary technology to track campaign performance and rewards top influencers with stock options, making it the only "influencer owned" company. It has experienced success with campaigns for clients like Universal Pictures. The influencer marketing industry is growing rapidly and shifting toward digital media, representing an opportunity for SharkReach to gain market share through organic growth and acquisitions.
The IAB (Interactive Advertising Bureau) Affiliate Marketing Handbook is a comprehensive guide encompassing the dynamic realm of affiliate marketing. Comprising over 100 pages of valuable insights, this resource is designed to empower marketers, advertisers, and businesses seeking to thrive in the digital landscape.
Covering fundamental concepts such as affiliate program setup, tracking mechanisms, and performance metrics, the handbook offers a detailed roadmap for crafting successful affiliate marketing strategies. It delves into the intricacies of partner selection, compensation models, and compliance guidelines, ensuring ethical and effective campaigns.
Additionally, it explores emerging trends like influencer partnerships, mobile optimization, and AI-driven analytics, providing readers with the latest tools to stay ahead in the ever-evolving affiliate marketing ecosystem. Whether you're a novice or an experienced marketer, the IAB Affiliate Marketing Handbook is an indispensable resource for navigating this lucrative field.
The IAB Affiliate Marketing Course is a comprehensive and cutting-edge program designed to equip aspiring affiliate marketers and seasoned professionals with the skills and knowledge needed to thrive in the fast-paced world of affiliate marketing.
Through a series of well-structured modules, participants delve into the core principles of affiliate marketing, including understanding the industry's ecosystem, identifying profitable niches, and developing effective marketing strategies. The course goes beyond the basics, exploring advanced topics like conversion optimization, affiliate networks, and compliance guidelines.
One of the course's standout features is its practical approach. Participants gain hands-on experience by working on real-world affiliate marketing campaigns. They learn how to analyze data, track performance metrics, and fine-tune campaigns for maximum success. This practical experience is invaluable, providing learners with the confidence and competence to excel in the competitive affiliate marketing landscape.
Moreover, the course is updated regularly to reflect the ever-evolving trends and best practices in affiliate marketing. This ensures that learners receive the most up-to-date knowledge and skills that align with current industry standards.
With industry experts as instructors, participants benefit from their vast experience and insights, gaining a competitive edge in the affiliate marketing realm. The course fosters a collaborative learning environment, allowing students to network with peers and build relationships within the affiliate marketing community.
In conclusion, the IAB Affiliate Marketing Course is a top-tier educational program that empowers individuals to become successful affiliate marketers. With its comprehensive curriculum, practical approach, and expert instructors, participants graduate with the expertise and confidence needed to navigate the dynamic world of affiliate marketing and achieve remarkable results in their online ventures.
Cannes 2018: Six Takeaways from the Festival of CreativityHavas
The document summarizes the major takeaways from the 2018 Cannes Lions Festival. It discusses that (1) diversity and inclusion was a major topic of discussion, (2) brands are increasingly taking social stands on polarizing issues, and (3) understanding Chinese culture is becoming more important for marketers. It also notes that (4) experience is more important than technology for connecting with consumers, (5) voice will become an important brand-building tool, and (6) ignoring best practices can help foster creativity.
COVID19 has made empathy the new norm in marketing. If you’re curious about this new customer reality, how it affects big brands like LVMH and Hilton, as well as how a loyalty program can help, then check Antavo’s related article, featuring a dedicated webinar recording. Here you can find the slides we used during this educational online event.
The document provides guidance to brands on protecting their brand and managing marketing during the COVID-19 crisis. It recommends that brands focus on being empathetic, honest, listening to employees and customers, and providing benefits and support. Brands should communicate their efforts to promote safety, respond to customer concerns, and view situations from customers' perspectives. The document also discusses how brands can help essential workers and their communities through their actions during this difficult time.
The document provides a summary of the key talks, trends, and winners from the 2019 Cannes Lions International Festival of Creativity. Some of the major themes included:
- Brands taking stands on social issues and challenging laws, with winners tackling topics like racism, immigration policies, and child slavery.
- Advertisers focusing on adding more humanity to their messaging by leveraging cultural conversations and partnerships.
- A push for more inclusion and diversity across gender, race, and ability in advertising content and the industry itself.
Dabble: Marketplace for Classes and ExperiencesJemal Swoboda
Dabble is a digital platform that connects individuals and businesses through in-person classes and experiences. It allows people to monetize their skills and passions by teaching classes on topics they are interested in. Dabble makes revenue by taking a percentage of each ticket sold for classes on its platform. It has grown rapidly, with over 75,000 users, 4,000 teachers offering 10,000 classes in 20 cities. The company is seeking $500,000 in funding to accelerate growth by expanding to new markets and attracting more brand partners.
Marianna Naturals is a company that manufactures fresh handmade beauty, personal care, and cosmetics products. The founder, Heather Marianna, developed the product line from her popular Beauty Kitchen YouTube series. Marianna Naturals is pursuing a two-tier strategy of expanding its premium all-natural product line as well as private label collaborations with celebrities and influencers. The company plans to amplify its marketing strategy and leverage influencer partnerships to launch in new markets like Canada in 2020 and beyond.
This document provides an overview of how to be a brand social through digital and social media channels. It discusses four key steps: 1) Define your brand personality, 2) Define your online value proposition, 3) Define goals, metrics, and tactics and align traditional and digital touchpoints, 4) Measure results, listen, and learn. It also provides examples of how Pfizer and Dove successfully implemented social media strategies to add new value for customers and redefine beauty standards. The overall message is that brands should have a long-term commitment to creating meaningful connections through integrated owned, paid, and earned touchpoints online.
In this week’s webinar, we’ll reveal how Ogilvy can help brands navigate the ‘wild-west’ of the influencer landscape and how to leverage new tools combined with clear strategic thinking to pinpoint the influencer goldmine.
We’ll cover:
- The changing role of influencers
- The six types of influencers
- How utilizing Network Theory allows for better influencer identification
The document discusses growth marketing strategies and recommendations. It provides reviews of growth marketers, including Maya Moufarek of Marketing Cube and Mitch Causey of Demandwell. It also discusses upcoming events at Disrupt including speakers on starting and growing a business. Advanced SEO tactics for 2021 are mentioned, including using content generators and keyword research.
2020 Oregon Wine Symposium | Social Media Strategies for Growing Your Wine Bu...Oregon Wine Board
Gretchen Fox is a social media expert who has trained over 100 marketers and business owners. She developed a social media assessment tool called the STARR scale. The document discusses strategies for growing a wine business using social media, including developing a social brand identity, understanding audiences, creating engaging content, implementing digital marketing and sales tactics, and developing social media policies and practices. It also promotes an online course from Gretchen's company, MTO Agency, for wine industry professionals to learn social media and digital marketing skills.
The Enlightened Vision platform enables brands to increase revenue and customer engagement by integrating philanthropic giving into their business model. As a software as a service, Enlightened allows companies to seamlessly donate a portion of sales to nonprofits, boosting customer loyalty and conversions. Enlightened has various corporate clients and plans to continue growing through offering an easy integration system and partnerships that help companies market the social impact of their brands.
Conversant what the bleep does personalized marketing really meanConversant, Inc.
Outlines the essential components of a personalized marketing strategy and solution. Simplifies the process of identifying the right approach to personalization for any brand.
Conversant what the bleep does personalized marketing really mean?Jim Nichols
Scott Eagle defines personalized marketing as a comprehensive one-to-one communication approach that calibrates brand messages and media based on known facts and predictions about each individual's needs, interests, and behaviors. He argues that true personalized marketing requires seven essential components: 1) ongoing 1:1 relationships, 2) a 360-degree view of each customer, 3) genuinely personalized creative content, 4) individualized delivery across channels, 5) omni-channel reach, 6) individualized media investment, and 7) rich individual user profiles and insights. Eagle concludes by urging marketers to ensure any personalized marketing solutions they use fully achieve this definition and create ongoing personal relationships with every target individual.
SharkReach is a next generation influencer marketing company that partners with celebrities and influencers to endorse brands on social media. It has a network of over 20,000 influencers reaching over 2.9 billion people. The company uses proprietary technology to track campaign performance and rewards top influencers with stock options, making it the only "influencer owned" company. It has experienced success with campaigns for clients like Universal Pictures. The influencer marketing industry is growing rapidly and SharkReach is positioned for continued growth through acquisitions and expanding its network and capabilities.
SharkReach is a next generation influencer marketing company that partners with celebrities and influencers to endorse brands on social media. It has a network of over 20,000 influencers reaching over 2.9 billion people. The company uses proprietary technology to track campaign performance and rewards top influencers with stock options, making it the only "influencer owned" company. It has experienced success with campaigns for clients like Universal Pictures. The influencer marketing industry is growing rapidly and shifting toward digital media, representing an opportunity for SharkReach to gain market share through organic growth and acquisitions.
The IAB (Interactive Advertising Bureau) Affiliate Marketing Handbook is a comprehensive guide encompassing the dynamic realm of affiliate marketing. Comprising over 100 pages of valuable insights, this resource is designed to empower marketers, advertisers, and businesses seeking to thrive in the digital landscape.
Covering fundamental concepts such as affiliate program setup, tracking mechanisms, and performance metrics, the handbook offers a detailed roadmap for crafting successful affiliate marketing strategies. It delves into the intricacies of partner selection, compensation models, and compliance guidelines, ensuring ethical and effective campaigns.
Additionally, it explores emerging trends like influencer partnerships, mobile optimization, and AI-driven analytics, providing readers with the latest tools to stay ahead in the ever-evolving affiliate marketing ecosystem. Whether you're a novice or an experienced marketer, the IAB Affiliate Marketing Handbook is an indispensable resource for navigating this lucrative field.
The IAB Affiliate Marketing Course is a comprehensive and cutting-edge program designed to equip aspiring affiliate marketers and seasoned professionals with the skills and knowledge needed to thrive in the fast-paced world of affiliate marketing.
Through a series of well-structured modules, participants delve into the core principles of affiliate marketing, including understanding the industry's ecosystem, identifying profitable niches, and developing effective marketing strategies. The course goes beyond the basics, exploring advanced topics like conversion optimization, affiliate networks, and compliance guidelines.
One of the course's standout features is its practical approach. Participants gain hands-on experience by working on real-world affiliate marketing campaigns. They learn how to analyze data, track performance metrics, and fine-tune campaigns for maximum success. This practical experience is invaluable, providing learners with the confidence and competence to excel in the competitive affiliate marketing landscape.
Moreover, the course is updated regularly to reflect the ever-evolving trends and best practices in affiliate marketing. This ensures that learners receive the most up-to-date knowledge and skills that align with current industry standards.
With industry experts as instructors, participants benefit from their vast experience and insights, gaining a competitive edge in the affiliate marketing realm. The course fosters a collaborative learning environment, allowing students to network with peers and build relationships within the affiliate marketing community.
In conclusion, the IAB Affiliate Marketing Course is a top-tier educational program that empowers individuals to become successful affiliate marketers. With its comprehensive curriculum, practical approach, and expert instructors, participants graduate with the expertise and confidence needed to navigate the dynamic world of affiliate marketing and achieve remarkable results in their online ventures.
Briox Cosmetics Enterprise plans to open a cosmetic shop in Mbarara, Uganda. The shop will be solely
owned by Akampurira Brian and will use UGX 52,380,000 in startup capital, including a UGX 18,000,000
bank loan. The shop will provide quality cosmetics like lotions, oils, and herbal products made from local
fruits to improve customers' skin health and beauty. Its objectives are to obtain customer satisfaction,
continuous production, and create customer loyalty. Strategies include offering quality products at lower
prices, providing samples, and employing customer-focused staff.
GiveSurance Investor Introduction - used for angel round funding and strategic partnerships in the founding of this new model for insurance marketing. Givesurance is a unique cause-marketing model in the insurance brokerage space.
mHealth Journal provides analysis, news, information and research on mobile health & medical apps, devices, software, services and other related technologies. mHealth Journal has also developed a proprietary APP recommendation/discovery engine, marketplace and community for health and medical APPs.
mHealth Journal's readership consists of health care providers & executives, pharma executives, health/medical technologists, students and other industry experts involved in the mobile health and medical space.
mHealth Journal overview - mhealth apps - mobile health appsmHealth Journal
mHealth Journal provides analysis, news, and research on mobile health technologies. It covers topics like mobile apps, wireless applications, telemedicine, and health IT. The site offers a proprietary app recommendation engine and development services. It also provides various sponsorship and advertising opportunities, including top search and browse page placements, branded content production, and video marketing services to help companies promote their health and medical apps.
Similar to Marianna Naturals Corp. 2021 Highlights (20)
Secrets of a Successful Sale: Optimizing Your Checkout ProcessAggregage
https://www.onlineretailtoday.com/frs/26905197/secrets-of-a-successful-sale--optimizing-your-checkout-process
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡
Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue. But payments are just one part of a chain. What’s the next touch point? How do you use the data sitting behind a payment to find the next loyal customer?
In this session you’ll learn:
• The integral relationship between payment experience and customer satisfaction
• Proven methods for optimizing the checkout journey
• Leveraging payments data for personalized marketing and enhanced customer loyalty
• Gain invaluable insights into consumer behavior across online and offline channels through data
2. DISCLAIMERS & FORWARD LOOKING STATEMENTS
This proprietary presentation (the “Presentation”) is given for general informational purposes only and shall be kept strictly confidential.
Until a Definitive Agreement is executed and delivered, there shall be no legal obligations owed by either party of any kind whatsoever
(other than those relating to confidentiality) with respect to any of the material contained in the Presentation. The term “Definitive
Agreement” shall mean a legally binding agreement setting forth the terms and conditions and other provisions relating to any
transaction. All of the information contained in the Presentation is subject to further modification and any and all forecasts, projections or
forward-looking statements contained herein shall not be relied upon as facts nor relied upon as any representation of future results which
may materially vary from such projections and forecasts. You should obtain your own independent advice on the accounting and tax
aspects of the proposed solution outlined in this Presentation. You agree that you are not relying and will not rely on any communication
(written or oral) of Marianna Naturals Corp (“MC”) as investment advice or as a recommendation to enter into any transaction, and that
you are capable of assessing the merits of and understanding (on your own behalf or through independent professional advice), and
should you enter into a Definitive Agreement with MC, you will do so because you understand and accept, the terms and conditions and
risks (including but not limited to economic, competitive, operational, accounting and tax risks) of such transaction. MC does not in any
way warrant, represent or guarantee the accounting or tax results of the transaction described in the Presentation nor does it hold itself
out as a legal, tax or accounting advisor to any party. Nothing contained herein is in any way intended by MC to offer, solicit and/or
market any security or any securities related product which MC is otherwise prohibited by United States, or any other applicable laws,
rules, regulations, or guidelines from offering, soliciting, or marketing.
3. 'Marianna Naturals ® was born from our belief that
the world deserves 100% natural skin care and
cosmetics without the use of chemical preservatives.
A celebrity skin care and health & wellness brand
producing products that are hand-made fresh at our
facilities in the USA which are always Cruelty-Free,
Paraben-Free, and Sulfate-Free.'
Beauty Kitchen’s founder and CEO, Heather
Marianna, skyrocketed in popularity with the launch
of her Beauty Kitchen YouTube series in 2012 where
she showcased simple, do-it-yourself beauty recipes
made with common kitchen household ingredients.
The series generated a powerful following of more
than 4 million viewers. Heather Marianna has starred
on Bravo’s luxury-travel series, “Tour Group” in 2015
and was featured on Oxygen’s “My Super Shopping
Addiction” in addition to appearing on several
episodes of MTV’s “Teen Mom OG.” The DIY guru
has also appeared on countless news segments
across the country as a beauty expert, showcasing
her own simple tricks and tips. She is the official
beauty expert for KSNV-NBC 3 in Las Vegas and
appears monthly to captivate viewers with new DIY
tutorials. In 2020 she and fellow Co-founder Joel
DeBellefeuille teamed up to launch Marianna
Naturals a similar but unique brand focused on
expanding across the US border into Canada.
ABOUT
OUR HISTORY
SKIN DIAGNOSTICS TOOL
Utilizes deep learning technology to
provide users with real-time skincare
analysis. Through accurate detection
of wrinkles, spots, skin texture, and dark
circles, we can recommend products
based on your specific skincare needs
and track the efficacy of a skincare
routine over time.
• ARTIFICIAL-INTELLIGENCE, 3D-FACIAL RECOGNITION
• HYPER-REALISTIC AUGMENTED-REALITY
• ADVANCED TECHNOLOGY USES 106-POINT REAL-TIME
FACIAL LANDMARKS
'It's a powerful software that provides the
company with full access to SKU management,
analytics & tracking, giving extreme value
proposition to the brand.'
~Joel DeBellefeuille, Co-Founder, President & CEO
4. TECHNOLOGY & BEAUTY
The company has integrated artificial-intelligence and augmented-reality into the back-end of their e-commerce site to increase the overall user
experience.
SKIN DIAGNOSTICS TOOL
This game-changing real-time solution, which is optimized for both desktop and mobile use, merges high-tech virtual and mobile platforms with
advanced technology that uses 106-point real-time facial landmarks, with AI-trained 3D facial recognition and deep learning technology. This is a
compelling, hyper-realistic virtual skin diagnostic experience; that after scanning your face through your device’s camera, the user will receive
product recommendations based on their skin health results generated by the powerful tool. Consumers will be able to see the improvement of
their skin’s health in real-time.
After selecting the recommended product, users can seamlessly navigate to check-out, for a one-tap purchase experience. The user also has
the option to share their results and product recommendations through social media. The powerful software provides the company with full
access to SKU management, analytics & tracking, giving extreme value proposition to the brand.
THE TECHNOLOGY TARGETS
Four of the most popular beauty concerns: spots, wrinkles, texture, and dark circles.
OUR BELIEF
We believe that offering the user a customized skin care experience will not only drive new customers to our site, but it will also increase the
company’s revenue and it will also give the user confidence when purchasing our products online. We created and innovated a solution that
allows customers to enjoy the luxury of shopping safely online without having to sacrifice the human touch of a personalized recommendation
based on their skin care needs.
LINKS
HYPERLINKS INCLUDED ON
• mariannacorp.com
• mushroombrands.com
• https://marianna.ca/skin-diagnostics/
• https://beautykitchen.net/skin-diagnostics/
THE INTERACTIVE EXPERIENCE
We created a truly interactive online
experience for our customers who crave
customization and personalization.
5. PARTNERSHIPS
• Walmart.ca, is visited by more than 900,000 Canadians daily, who can choose from
millions of items sold by Walmart and third-party sellers to fit their needs. Walmart has
grown to more than 90,000 associates who serve their customers with pride and
commitment, either online or in one of their more than 400 stores nationwide.
• Brandbomb Marketing is a leading boutique public relations agency, having worked
with big name celebrities including Will Smith, Chris Brown, Ciara, LL Cool J, Ashanti, P.
Diddy, Farrah Abraham and many more. Clients coverage in prominent outlets include:
TMZ, US Weekly, Star Magazine, Forbes, "The Steve Harvey Show," "The Wendy Williams
Show," Newsweek, E!, Yahoo, TLC's "90 Day Fiance", USA Today and on over 250+
national TV morning news segments.
• With over 850 Million downloads globally, Perfect Corporation is dedicated to
transforming how consumers, content creators and beauty brands interact together
through AI and AR technologies. Our experienced team of engineers and beauty
aficionados are pushing the frontiers of technology to create the beauty platform of the
future – a fluid environment where individuals express themselves, learn the latest about
fashion and beauty, and enjoy instant access to the products from their favorite brands.
• Montreal's #1 Radio Station with over 1.5 million weekly listeners; owned and
operated by Cogeco Media.
• With over 1 million unique visitors a month, Stockhouse is Canada’s #1 financial portal
and one of North America’s largest small cap investor communities. Our members are
smart, affluent investors actively researching stock and looking for new opportunities.
Stockhouse.com is the global hub for investors to find relevant financial news, access
expert analysis and opinion and share knowledge and information with each other.
6. • Building integrated mobile applications and business solutions creating a strong
identity and crucially: making mobile shopping easy. With over 60% of traffic coming
from mobile, offering perfect on-the-go shopping is key to driving conversion and
repeat purchases. A responsive website isn’t enough anymore. The JMango360 app
platform delivers premium app experiences, with the flexibility of Open SaaS.
• BigCommerce (Nasdaq: BIGC) is a leading software-as-a-service (SaaS) ecommerce
platform that empowers merchants of all sizes to build, innovate and grow their
businesses online. As a leading open SaaS solution, BigCommerce provides merchants
sophisticated enterprise-grade functionality, customization and performance with
simplicity and ease-of-use. Tens of thousands of B2B and B2C companies across 150
countries and numerous industries use BigCommerce to create beautiful, engaging
online stores, including Ben & Jerry's, Molton Brown, S.C. Johnson, Skullcandy, Sony,
Vodafone and Woolrich. Headquartered in Austin, BigCommerce has offices in San
Francisco, Sydney and London.
Mobile
Application
Coming Soon!
7. • ODF Nutra is a leader in the development and the exploitation of a system of liberation
of active ingredients by oral route in the form of fast-dissolution strips; the ODF system
(Orally Dissolving Film). The company situated in Saint-Hyacinthe, Quebec, exploits a
production plant certified by Health Canada for the manufacturing of natural health
products. ODF Nutra excels in the development and/or manufacturing of natural health
products and nutraceuticals in the form of oral/buccal strips.
Marianna Naturals
Corp. Partners with
ODF Nutra Inc.
Launching Health
Canada Approved,
Dissolvable Biotin (B7)
Vitamin Mouth-Strips
*What is Biotin good for?
• Diabetes (reducing blood sugar)
• Healthy hair, skin, and nails
• Fetal development
• Boosting skin health
• Supporting MS (Multiple Sclerosis) Treatment
• Supporting breastfeeding & pregnancy
*What is Biotin?
Biotin boosts the health of the hair and nails, supports a healthy
pregnancy, and helps manage blood sugar levels, among other
benefits. Also known as vitamin H, biotin is one of the B complex
vitamins that help the body convert food into energy. The word
“biotin” comes from the ancient Greek word “biotos,” which
means “life” or “sustenance.” B vitamins, and specifically biotin,
help keep your skin, hair, eyes, liver, and nervous system healthy.
Biotin is also a crucial nutrient during pregnancy, as it’s important
for embryonic growth.
Thin strips (50 - 150 µm)
Minimal surface area (4 - 15 cm2)
Fast liberation (< 15 sec)
Marianna Naturals Biotin Dissolvable Mouth Strip
8. Reveal The Look Of Refined Rejuvenation
BevCanna Named Exclusive Canadian
White Label Manufacturer of Marianna
Naturals’ New CBD Wellness Beverage
(CSE:BEV, Q:BVNNF, FSE:7BC)
9. Findings suggests CBD holds promise for
treating some skin conditions
• 10 mg of CBD
• Citrus flavor
• Sparkling water
• Vitamin B5
Pro-Vitamin B5 helps to keep skin soft, smooth, and healthy. It also
has an anti-inflammatory effect that can help stimulate your skin's
healing processes. Deeply hydrating, it helps to keep skin quenched
by absorbing moisture from the air.
Small studies have looked at CBD as a possible treatment for skin
conditions, such as acne, atopic dermatitis, and psoriasis. Findings
from these small studies suggest CBD may be an effective treatment
for some skin conditions.
CBD Infused Sparkling Beverage
• Supports healthy-looking skin
• Can help stimulate the healing process
• Absorbs moisture rapidly
Simple, Uncomplicated
Ingredients..
https://www.aad.org/public/everyday-care/skin-care-secrets/routine/skin-care-products-cbd#
:~:text= CBD%2C%20also%20known%20as%20cannabidiol,of%20fine%20lines%20and%20wrinkles.
1
1
10. Functional Mushroom
Product Line
New Product Line
Launching 3 new products including a unisex serum, eye cream and facial scrub.
The mushroom extracts included in the formulations are Reishi, Chaga and Rooibos
Leaf Extract. With an everemerging trend and demand for products that contain
mushrooms; the Marianna Naturals product formulation and R&D team completed
the products by working around the clock.
Facts
The study of mushrooms has been extensively researched for years with incredible
benefits for your skin. Not only do they improve anti-aging but the brightness of
your skin, the elasticity and it stimulates collagen and has anti-inflammatory and
antioxidant properties.
Marianna Naturals owns the domain:
www.mushroombrands.com
Now Available Online in our
e-commerce store and in:
14. Publicist:
Brandbomb Marketing is a leading boutique public relations agency, having worked with big name celebrities
including Will Smith, Chris Brown, Ciara, LL Cool J, Ashanti, P. Diddy, Farrah Abraham and many more. Clients
coverage in prominent outlets include: TMZ, US Weekly, Star Magazine, Forbes, "The Steve Harvey Show," "The Wendy
Williams Show," Newsweek, E!, Yahoo, TLC's "90 Day Fiance", USA Today and on over 250+ national TV morning news
segments.
Media & Public
Relations Email:
press@mariannacorp.com