Strategies for planning the move from desktop applications to mobile. Focus on technology approaches and concepts for mapping desktop applications to mobile apps.

1. Mapping Desktop
Applications to Mobile

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The Application Mobility Dilemma
79%
54%
9%
of CIOs want enterprise apps available to
mobile users
of enterprise application require Windows
desktop-based clients
of enterprise applications are truly optimized
for mobile delivery

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Agenda
INTRODUCTION
APPLICATION MOBILITY
MOBILIZING BUSINESS PROCESSES
REFORMING AN APPLICATION UI
MORE ABOUT REDDO

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About Reddo Mobility
Reddo is the first and only vendor to provide a solution for
delivering a high quality mobile user experience for existing
desktop apps without additional development.
§ Cambridge, MA and Kfar Saba, Israel
§ Spin-off from pioneer in enterprise-class HTML5 for web
and mobile
§ First-mover in mobile experience virtualization
§ Venture investment from Atlas Venture, IVIC, Citrix

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Mobile Experience Virtualization
The Reddo Mobile Experience
Virtualization Platform
§ Adapts the existing application’s UX to
any device
§ Integrates with VDI / App virtualization
infrastructure
§ Integrates with EMM/MDM infrastructure
§ No coding required

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Application
Mobility

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Segmenting your Mobilization Strategy
B2C
B2B/
B2E
UC&C
Office
Productivity
Line-of-
Business
CRM
Engineering
ERP
Financial
Operations
Vertical
Enterprise
App
Portfolio
Medical EHR
Banking
Manufacturing
Legal
Etc…

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Why is application mobilization hard?
Screen size/ratio is completely different
Mobile use environment is different
Application navigation is different
Interaction model is completely different

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Re-envisioning
Business
Practices

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Take a step back
Focus on Business Process
§ You are not mobilizing a set of
application screens, you are
mobilizing a business process
§ You are not re-inventing a business
process, you are extending it (and
the supporting application
workflows)
§ Listen to your users. They already
understand mobility

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Re-imagine for Mobile
Reimagine Business
Processes for Mobile
§ What workflows are relevant?
§ How have workflows changed?
§ Who needs which workflows on the go?
§ What type of devices are they using?

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Redefining Application Suites with Micro Apps
Field Data Entry
Performance Analytics
Management Approvals
Management Reporting
Administrator
Quick Lookup

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Reforming an
Application UI

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Abstracting basic elements of a UI
1. Screens
(a.k.a. forms, pages)
2. Controls
(a.k.a. components)
3. Layout
(e.g. dashboard, spreadsheet, master/
detail, etc…)
4. Flow
5. Look & Feel
(e.g.windows, iOS, android, etc…)

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Breaking up and Reflowing Screens

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Mapping Application Controls
Windows iOS7 Android
Button
Progress Bar
Link
Tabs
Check Box
Track Bar

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Mobile Look and Feel

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A Little More
about Reddo

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How Reddo Works
Reddo UX Connector
Desktop UI interception and automated
generation of equivalent HTML5 reflection
Reddo Adaptive UX Planner
Design adaptive micro-apps for different device
form factors and user profiles
Reddo App Server
Flexible deployment (HTML5 or Hybrid App)
on highly scalable app delivery platform
1
2
3

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Reddo Connector
§ Runs as service on Windows
Desktop application session
§ Intercept UI related application
communications with Windows
§ Translate UI elements into
abstracted model
§ Build reflection of desktop
application in native HTML5
controls

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Adaptive UX Planner
§ Adapt HTML5 reflection of
desktop interface to various
micro apps
§ Re-imagine and reflow the
application
§ Apply visual themes to modify
look and feel
§ Rapidly iterate:
Tweak=>Save=> Publish=>Test

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Reddo App Server
§ Deliver mobile micro apps to
user on highly scalable HTML5
application server
§ Integrate with existing MDM /
MAM technologies
§ Integrate with corporate
security policy
§ Deliver as browser apps or
hybrid apps

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Learn More
Reddo is currently in Beta. We are working with IT organizations to mobilize
existing windows desktop applications. If you are interested in participating as a
Beta customer, please visit:
Website
reddomobility.com
Blog
reddomobility.com/blog
Request a Demo
reddomobility.com/request
Contact
reddomobility.com/contact