Global Manufacturing IT Advisor, a premier advisory firm, focuses on delivering market intelligence and strategic support in the information technology and communication industries. With over 1,000 analysts, the service aids organizations in aligning IT strategies, managing costs, and mitigating risks while providing tailored insights into emerging technologies and market trends. It emphasizes a personal partnership approach, ensuring clients receive dedicated support for their specific IT research needs.

1. Global Manufacturing IT Advisor

2. Global Manufacturing IT Advisor
I
DC is the premier global market intelligence
Timely Solutions
and advisory firm in the information tech-
nology and communication industries.
Global Manufacturing IT Advisor is designed to save you
Over its 46 year history, IDC has developed
time and get you answers when you need them, by
precise methodologies for collecting, organizing,
enabling you to answer questions that define your organi-
and analyzing information that helps profession-
zation’s IT strategies and objectives.
als in a diverse set of industries make better
> How do we align IT strategies with overall market
technology investment decisions. With over
directions and trends?
1,000 analysts with coverage in more than 110
> Who are the market leaders?
countries, IDC’s breadth of geographic and
> Where does each supplier rank and which is the best
technology coverage is unmatched. With more strategic partner for my organization?
than 10% of those analysts dedicated to specific > What are the emerging technologies? Which technologies
industry segments, the research and advice is are available now? Which are becoming obsolete?
delivered in a relevant business context. > How do we separate the hype from the reality when
analyzing the latest IT trends and best practices?
Thousands of business executives rely on Global
> How do we save money on our IT investments?
Manufacturing IT Advisor’s service to shorten
> How do we ensure competitive pricing from our IT
decision cycle times, manage costs, improve
hardware suppliers throughout the course of our contracts?
delivery, and mitigate risk. Company profiles,
> How can companies better use information to speed and
technology forecasts, market trends, and improve decision making? How can information technology
competitive and international market analyses be used to improve the performance and minimize risk
are critical to helping you stay apprised of the in the areas of supply, demand, product, and operations
marketplace. Many decision makers rely on this management?
service for strategic IT planning support and > What are the implications on information management
technology buyer validation as well as technology stemming from efforts to be more globally integrated?
What are the best organizational models? How can
buyer road maps and product insights. Global companies optimize their application portfolio?
Manufacturing IT Advisor is designed for our > What will the impact of emerging technologies like sensor
Manufacturing client base whose needs vary networks and cloud computing be on future investment?
across a broad range of technology areas and How do these technologies align with emergent business
business disciplines. models? How can a company take advantage faster than
their competition?
A Personal Partnership
We provide you a personable, responsive, and rich
experience when addressing your IT research needs.
With Global Manufacturing IT Advisor, you are assured of
getting the utmost attention. Our one-on-one service
approach provides you with a single point of contact, a
dedicated Analyst-Account Manager. This professional:
> Works closely with your organization to proactively
service your needs
> Ensures smooth delivery of relevant information on
technologies, IT suppliers, products and markets
> Partners with you to fully understand your unique
information requirements
> Saves you time and maximizes your relationship with IDC
Page 2 | WWW.IDC.COM

3. IT DECISION LIFECYCLE
STRATEGIC PLANNING TACTICAL EXECUTION
Identify IT Research Product RFP Vendor Purchase Implement Verify &
Fit for L.O.B. & Suppliers Selection Assess Value
Emerging Market review Vendor validation IDC price IDC research IDC surveys
market and forecasts benchmarks:
Alignment Analyst calls White papers
SmartIndex
Tech-research Analyst calls and support
Consulting
visits Online tools
IDC insights Market research
Planning support and insights Lease vs. Buy
tools
Supplier and
product overviews
Global Manufacturing IT Advisor: Case Studies
COMPANY: FORTUNE 500 MANUFACTURER COMPANY: FORTUNE 500 CONSUMER GOODS COMPANY
OBJECTIVE: Negotiate lease buy-out prior to large outsourcing OBJECTIVE: To prepare client for an ERP vendor negotiation –
initiative an estimated $35M investmen t.
PROJECT: IDC Provided independent Fair Market Value PROJECT: IDC provided a roadmap and strategy outline of
assessment of all desktop and data center assets that would be the vendor and worked with the client to refine strategy and
transferred as part of upcoming ITO project. focus points.
RESULT: IDC reduced buy-out cost by over 50% and effectively RESULTS: Better alignment with corporate strategy and an
eliminated protracted negotiation over buy-out value. IDC saved estimated savings of $500-750k.
the manufacturer $7.1 Million.
COMPANY: FORTUNE 500 MANUFACTURER COMPANY: FORTUNE 500 TECHNOLOGY MANUFACTURER
OBJECTIVE: To help client formulate VoIP strategy OBJECTIVE: To provide C-level knowledge of current trends
PROJECT: Client wanted to refresh legacy PBX equipment with and key technologies.
additional capabilities. Analyst call provided client clarity of VoIP PROJECT: Weekly CIO-level briefing prepared for trend
direction, how far to go with aspects of technology, and how to assessment and notification on key technologies.
tie-in messaging and Unified Communications strategy. RESULTS: CIO and Strategic Planning team able to react
RESULT: Senior infrastructure leadership team was able to put to changes in the market in a more timely and cost
together concrete strategy for VoIP deployment. effective manner.
COMPANY: GLOBAL AUTOMOTIVE MANUFACTURER COMPANY: GLOBAL AUTOMOTIVE MANUFACTURER
OBJECTIVE: To assist client in development of global wireless OBJECTIVE: Assess industry practices for developing and
provider strategy. promoting adoption of information standards.
PROJECT: Client was concerned about long-term viability of PROJECT: Profile companies which have undertaken successful
incumbent supplier. IDC provided feedback on current market, data quality initiatives. Assess the capabilities of the top 5
helped develop supplier short-list, & assisted in RFP development. consulting firms with information management practices.
RESULT: Company was able to meet short turnaround deadline RESULTS: Client was able to build internal support for its own
on selection process choosing a new provider that satisfied all of information standards and data quality initiatives.
their criteria.
Page 3 | WWW.IDC.COM

4. IDC IS TRULY GLOBAL AND LOCAL
Global Manufacturing
IT Advisor
The Global Manufacturing IT Advisor United States/WW Research
service provides a steady stream of in-depth
Manufacturing Insights Research
technology and market analysis by giving
Process Improvement Family
you access to more than 300 views into the
The Process Improvement Family provides forward looking
IT industry. These research content areas are research combined with fact-based analysis to assist the line of
business executive with practical ways to optimize the supply
listed in detail on the following pages.
chain, demand management and product development strategies
through the use of IT.
▪ Supply Chain Strategies
▪ Product Life-Cycle Strategies
▪ Operations Technology Strategies
Worldwide ▪ Revenue Management Strategies
Research Perspective
Emerging Agenda Family
The Emerging Agenda Family provides timely insight and
analysis about current approaches to emerging agenda items,
providing manufacturing executives with the information needed
to navigate the business through unchartered waters.
▪ Aging / Emerging Workforce
▪ RFID and Sensor Networks
▪ Remote Services Technology
Regional Overview
▪ Sustainability
and Coordination
▪ Warranty and Quality Management
Market Advantage Family
The Market Advantage Family provides continuous coverage and
analysis of IT budget allocation and investments made by manu-
facturing organizations and helps IT executives to benchmark
their own IT investments.
▪ IT Strategies
Local Expertise
In-Country Research ▪ Worldwide Manufacturing IT Spending Guide
▪ Industry Insights: IT Executive Strategies
Page 4 | WWW.IDC.COM

5. WORLDWIDE COVERAGE
Business Services Consumer and Mobile Technologies
▪ Business Consulting Services ▪ Connected Home
▪ Contact Center Services ▪ Consumer Broadband and Mobile Services
▪ Governance, Risk and Compliance Infrastructure ▪ Consumer Markets: Gaming
▪ HR, Talent and Learning Strategies and Services ▪ Consumer Markets: Video
▪ North America Selling Services Consulting in an Economic ▪ Consumer Multiplay Services
Downturn ▪ ConsumerScape 360
▪ Worldwide BPO Services ▪ Mobile Device Technology and Trends
▪ Mobile Enterprise Device Solutions
Channels
▪ Mobile Green: Strategies for Mobile Phone Sustainability
▪ Channel Data Management Landscape 2008
▪ Redefining Mobile Computing 2009: An Analysis of the
▪ Infrastructure Channels and Alliances
Market for the Mobile Internet Device
▪ Software Channels
▪ Software Solutions Alliance Leadership Council Electronic Manufacturing
▪ Worldwide Electronics Manufacturing Services Forecaster
Components and Peripherals
▪ Digital Capture Devices Infrastructure Software
▪ Digital Capture Devices for Image Content Solutions ▪ Application Transaction and Service Management 2009
▪ Document Intensive Business Processes and Scanning 2008 ▪ Enterprise System Management Software
▪ Feeling the Data: Worldwide Mobile Phone Touch Screen ▪ Enterprise Virtualization Software
Analysis 2009 ▪ Governance, Risk and Compliance Infrastructure
▪ Hardcopy Peripherals: Overview ▪ Mobile Enterprise Software
▪ Hardcopy Peripherals: Production and Large Format Markets ▪ Operating Environments
▪ Hardcopy Peripherals: Software and Services ▪ PC, Device and IT Service Management Software
▪ Hardcopy Peripherals: User and Channel Data ▪ Security Products
▪ Redefining Mobile Computing 2009: An Analysis of the ▪ Storage Software
Market for the Mobile Internet Device
IT Market Overview and Perspectives
▪ United States Digital Camera and Camcorder Accessory
▪ Benefits Administration in Turbulent Times: U.S. Buying
Study 2009
Behavior and Intentions 2009
▪ United States Digital Camera and Camcorder Accessory
▪ Cloud Services: Global Overview
Study 2010
▪ Corporate eDiscovery 2010: Technology Maturity, Best
▪ United States Hardcopy Device Usage Trends
Practices and Investment Priorities
Computer Systems ▪ Data Privacy in the Enterprise 2.0 World 2010
▪ Enterprise Servers: Technology Markets ▪ Deduplication 2009: An End User Benchmark on Adoption
▪ High-Performance Computing Cluster Interconnects Market: and Value Metrics
Forecast and Products 2009 ▪ Digital Marketplace and New Media Watch
▪ High-Performance Computing Workloads: Forecast and ▪ Digital Marketplace: Media and Advertising
Applications 2009 ▪ eWaste and Environmental Opportunities
▪ Mainframe Directions: Today’s Workloads and Future Outlook ▪ Global Sourcing Strategies
▪ Personal Computing ▪ IT Executive Strategies
▪ Personal Storage Devices and Systems ▪ Search and Discovery Technologies
▪ Security Appliances and Virtualization 2009: What’s Really ▪ Storage, Servers, and Networking: Infrastructure For The Next
Going On? Generation of Media 2009
▪ Servers in the Cloud: Vendor Opportunities and Market
IT Services
Impacts 2009
▪ Data Privacy: Converged IT and Management Issues 2008
▪ Storage Mechanisms: Solid State Drives
▪ Demystifying Security as a Service 2009
▪ Storage Utilization in Commercial PCs 2009
▪ Managed Security Services 2009: Maximizing the Service
▪ Technical Computing
Provider Opportunity
▪ Technology Financial Strategies
▪ Worldwide Services Contracts Analysis: BPO Full Package
▪ Technology Valuation Services: x86 Based PCs and Servers
▪ Application Outsourcing Services
▪ Technology Valuation Services:Servers
▪ Financial Services Security
▪ Global Sourcing Strategies
▪ IT Consulting and Systems Integration Strategies
▪ IT Education and Certification
▪ IT Outsourcing and Utility Services
▪ North America Selling Services Consulting in an Economic
Downturn
Page 5 | WWW.IDC.COM

6. WORLDWIDE COVERAGE
▪ Security Services Software Application Development
▪ Worldwide Services and Deployment
▪ North America Market Perceptions of Services Firms 2009
▪ Application Development and Deployment and Cloud Services
▪ North America Market Perceptions of Services Firms 2009
▪ Application Development and Deployment Overview
▪ SaaS and Cloud Services
▪ Application Development Software
▪ SOA and Cloud Services: The Professional Services
▪ Application Life-Cycle Management
Opportunity
▪ Business Process Management and Middleware
IT Support and Integration ▪ Database Management and Data Integration Software
▪ IT Consulting and Systems Integration Strategies ▪ SaaS and Cloud Services
▪ IT Outsourcing and Utility Services ▪ Software Overview
▪ Network Lifecycle Services ▪ Software Pricing and Licensing
▪ SOA and Cloud Services: The Professional Services Storage
Opportunity
▪ Datacenter Trends and Strategies
▪ Software and Hardware Support Services
▪ Enterprise Servers: Technology Markets
▪ Storage and Data Management Services
▪ Hard Disk Drive Components
Networking ▪ Storage Adoption and Opportunities in Telecommunications
▪ Business Network Services 2008
▪ Consumer Broadband and Mobile Services ▪ Storage Adoption and Opportunities in Telecommunications
▪ Datacenter Networks 2009
▪ Enterprise Collaboration and Social Solutions ▪ Storage Mechanisms: Disk
▪ Enterprise Communications Infrastructure ▪ Storage Mechanisms: Solid State Drives
▪ Hosting Infrastructure Services ▪ Storage Mechanisms: Tape
▪ Managed Network Services ▪ Storage Software
▪ Mobile Enterprise Network Services ▪ Storage Solutions: Disk-Based Data Protection, Continuity and
▪ Monitoring the Network Surveillance Value Chain 2009 Recovery
▪ NGN Operations ▪ Storage Solutions: File-based Storage
▪ Technology Valuation Services: Networking and IP Telephony ▪ Storage Solutions: Storage and the Cloud
▪ Telecommunications Equipment ▪ Storage Solutions: Storage and the Medical Record
▪ Wireless and Mobile Infrastructure ▪ Storage Solutions: Storage and Virtualized Environments
▪ Storage Systems
Semiconductors ▪ Technology Valuation Services: Storage
▪ Semiconductors: Consumer Devices
▪ Semiconductors: Overview Telecommunications
▪ Semiconductors: Personal Computing ▪ Digital Marketplace: Mobile Media and Entertainment
▪ Semiconductors: Wireless ▪ Managed Network Services
▪ NGN Operations
Small & Medium Business ▪ Telecommunications Equipment
▪ Data Protection in United States SMBs: Opportunity ▪ Unified Communications
and Analysis ▪ Worldwide Telecommunications Markets
▪ Data Protection in United States SMBs: Opportunity and ▪ Digital Marketplace: Mobile Internet
Analysis ▪ Mobility and IP Communications Services
▪ Home Office Market
▪ Small and Medium Business Markets: Global Overview
▪ Small and Medium Business Markets: Mobility
▪ Small and Medium Business Markets: Telecom, Broadband
and Video
▪ United States Small and Medium Business Markets
Software Application and Information Access
▪ Business Analytics Solutions
▪ Content and Digital Media Technologies
▪ CRM Applications
▪ Enterprise Applications
▪ Product Life-Cycle Management Solutions
▪ Project and Portfolio Management Solutions
▪ Search and Discovery Technologies
▪ Software Overview
Page 6 | WWW.IDC.COM

7. REGIONAL CONTENT
Asia Pacific Research IT Market Overview
▪ Central and Eastern European Innovative Technology Vendors:
IT Market Overview and Perspectives Impact 50
▪ Central and Eastern European Opportunities in the SMB Market
▪ Asia/Pacific Channels: Issues and Opportunities
▪ Central and Eastern European Vertical Markets
▪ Asia/Pacific Digital Marketplace and New Media
▪ Asia/Pacific Green IT Services
▪ Asia/Pacific IT Spending and User Segmentation ▪ Central and Easter European Managed Print Services 2010:
▪ Asia/Pacific Market Evolution and Trends for Cloud Competitive Assessment
Computing: An End-User Study 2009 ▪ Central and Eastern Europe, Middle East and Africa Sourcing
▪ Asia/Pacific PC Buyer Behavior Survey Strategies
▪ Asia/Pacific Software Deals Analysis and Trends ▪ Central and Eastern European Business Services
IT Services ▪ Central and Eastern European Cloud, Hosting and
Outsourcing Services
▪ Asia/Pacific Business Process Outsourcing
▪ Central and Eastern European Core Countries IT Services
▪ Asia/Pacific Cloud Services and Technologies
▪ Central and Eastern European IT Services Expanded
▪ Asia/Pacific Consulting and Integration Services
Country Set
▪ Asia/Pacific Global Sourcing and Delivery
▪ Asia/Pacific ICT Outsourcing and Managed Services: IT Service Software and Telecommunications
Provider Perspective ▪ Central and Eastern Europe, Middle East and Africa Security
▪ Asia/Pacific Infrastructure Services Software
▪ Asia/Pacific Services Opportunities ▪ Central and Eastern Europe, Middle East and Africa Storage
▪ Global Delivery Services Index Software
Personal Computing, Peripherals and Storage ▪ Central and Eastern European Enterprise Application Software
▪ Asia/Pacific Disk Storage Systems
▪ Asia/Pacific Document Solutions and Managed Print Services Latin America
▪ Asia/Pacific IT Asset Management 2010
▪ Asia/Pacific Mobile Devices and Applications Hardware/Communications
▪ Asia/Pacific Quarterly Branded Tape Drive and Tape ▪ Latin America Call and Contact Center 2009
Automation Tracker ▪ Latin America Call and Contact Center 2010
▪ Asia/Pacific Quarterly PC and Monitor Market Update ▪ Latin America Carrier Telecom Equipment 2009
▪ Latin America Carrier Telecom Equipment 2010
Software
▪ Latin America Digital Still Cameras 2009
▪ Asia/Pacific Business Applications and Information
▪ Latin America Digital Still Cameras 2010
Management
▪ Latin America Disk Storage Systems 2009
▪ Asia/Pacific Desktop Virtualization Software Market 2010
▪ Latin America Disk Storage Systems 2010
▪ Asia/Pacific Infrastructure Software
▪ Latin America Enterprise Networks 2009
Telecommunications and Networking ▪ Latin America Enterprise Networks 2010
▪ Asia/Pacific Carrier Network Equipment ▪ Latin America Enterprise Server 2009
▪ Asia/Pacific Email Archiving 2010 ▪ Latin America Enterprise Server 2010
▪ Asia/Pacific ICT Outsourcing and Managed Services ▪ Latin America Enterprise Virtualization Software 2009
▪ Asia/Pacific NGN Telecommunications Services ▪ Latin America Enterprise Virtualization Software 2010
▪ Asia/Pacific Telecom Operator Strategies ▪ Latin America Hardcopy Peripherals 2009
▪ Asia/Pacific Unified Communications and Enterprise x.0 ▪ Latin America Hardcopy Peripherals 2010
▪ Asia/Pacific Wireless Markets and Technologies ▪ Latin America Mobile Devices 2009
▪ Latin America Mobile Devices 2010
▪ Latin America PC 2009
Central & Eastern Europe ▪ Latin America PC 2010
Research ▪ Latin America Printer Supplies Market Model 2009
▪ Latin America Printer Supplies Market Model 2010
Computer Systems and Imaging and Hardcopy ▪ Latin America Production Hardcopy Peripherals 2009
Devices ▪ Latin America Production Hardcopy Peripherals 2010
▪ Latin America Security Appliance Servers 2009
▪ Central and Eastern European Disk Storage Systems
▪ Latin America Security Appliance Servers 2010
▪ Central and Eastern European Enterprise Servers: Technology
▪ Latin America Volume Server 2009
Markets
▪ Latin America Volume Server 2009
▪ Central and Eastern European Hardcopy Peripherals
▪ Central and Eastern European Personal Computing
Page 7 | WWW.IDC.COM

8. REGIONAL CONTENT
Market Overview Middle East & Africa Research
▪ BRIC: Brazil, Russia, India and China Executive Market Watch
▪ Latin America CEO Priorities 2009 Hardware and Telecommunications
▪ Latin America CEO Priorities 2010
▪ Middle East Consumer Telecom Services
▪ Latin America Channels Databook
▪ Middle East and Africa Disk Storage Systems
▪ Latin America IT Spending Patterns by Company Size 2009
▪ Middle East and Africa Hardcopy Peripherals
▪ Latin America IT Spending Patterns by Company Size 2010
▪ Middle East Business Network Services
Software and IT Services IT Market Overview
▪ Latin America Application Deployment Software 2009
▪ Central and Eastern Europe, Middle East and Africa Sourcing
▪ Latin America Application Deployment Software 2010
Strategies
▪ Latin America Business Intelligence and Analytic
▪ Middle East and Africa Vertical Markets
Applications 2009
▪ Latin America Business Intelligence and Analytic Services and Software
Applications 2010 ▪ Middle East and Africa Business Outsourcing Services 2010-
▪ Latin America CRM Applications 2009 2014 Forecast and 2009 Analysis
▪ Latin America CRM Applications 2010 ▪ Middle East and Africa Hosting, Managed Services and
▪ Latin America Enterprise Portals 2009 Outsourcing 2010-14 Forecast and 2009 Analysis
▪ Latin America Enterprise Portals 2010 ▪ Central and Eastern Europe, Middle East and Africa Security
▪ Latin America ERM Applications 2009 Software
▪ Latin America ERM Applications 2010 ▪ Central and Eastern Europe, Middle East and Africa Storage
▪ Latin America ERP 2009 Software
▪ Latin America ERP 2010 ▪ Middle East Business Network Services
▪ Latin America Investment Priorities: Wireless and Mobile ▪ Middle East and Africa Enterprise Application Software
Solutions 2009 ▪ Middle East and Africa IT Services Expanded Country Set
▪ Latin America Investment Priorities: Wireless and Mobile ▪ Middle East Core Countries IT Services
Solutions 2010 ▪ Middle East and Africa Managed Print Services 2010:
▪ Latin America IT Services 2009 Competitive Assessment
▪ Latin America IT Services 2010
▪ Latin America Printing Outsourcing Services 2009
▪ Latin America Printing Outsourcing Services 2010
Western Europe Research
▪ Latin America Project and Portfolio Management
Business and IT Services
Software 2009
▪ Europe, Middle East and Africa Network Life-Cycle Services
▪ Latin America Project and Portfolio Management
▪ European BPO and Business Consulting Services
Software 2010
▪ European IT Outsourcing and Application Management
▪ Latin America Quality and Life-Cycle Software Tools 2009
Strategies
▪ Latin America Quality and Life-Cycle Software Tools 2010
▪ European Services: Market and Competitive Insights
▪ Latin America RDBMS 2009
▪ Latin America RDBMS 2010 European Market Overviews
▪ Latin America SCM Applications 2009 ▪ European Channels Outlook
▪ Latin America SCM Applications 2010 ▪ European Small and Medium Business Markets
▪ Latin America Security Software 2009 ▪ Ireland: IT Trends and Expenditures 2009
▪ Latin America Security Software 2010 ▪ Ireland: Telecom Trends and Expenditures 2009
▪ Latin America Storage Software 2009 ▪ Ireland: Vertical Markets 2009
▪ Latin America Storage Software 2010 ▪ Spain ICT Opportunity Assessment
▪ Latin America System and Network Management
Software 2009 Infrastructure Software
▪ Latin America System and Network Management ▪ European Enterprise Infrastructure Software and Services
Software 2010 Strategies
▪ European Enterprise System Management Software
▪ European Storage Software and Services
IT Hardware
▪ European Multifunction Peripherals
▪ European Next-Generation Infrastructure: Business Continuity
and High Availability
▪ European Next-Generation Infrastructure: Enterprise
Virtualization
Page 8 | WWW.IDC.COM

9. REGIONAL CONTENT LOCAL CONTENT
▪ European PC Technologies and Strategies
▪ European Printers
ASEAN
▪ European Server Technologies and Strategies
IT Market
▪ European Storage Technologies and Strategies
▪ ASEAN BPO Services Opportunity
Networking & Telecommunications ▪ ASEAN Internet Access Devices and Services Addressable
▪ Europe, Middle East and Africa Business Network Services Market: Compete
▪ Europe, Middle East and Africa Consumer Broadband Services ▪ ASEAN IT Investment Plans 2009
▪ Europe, Middle East and Africa Consumer Broadband Services ▪ ASEAN Services Hot Spots
▪ ASEAN SMB IT Adoption Landscape 2009
▪ Europe, Middle East and Africa Enterprise Communications
▪ Cambodia Telecommuniations Overview 2010
Infrastructure
▪ Indonesia Telecommunication Overview
▪ Europe, Middle East and Africa Enterprise Mobility
▪ Malaysia ICT Overview
▪ Europe, Middle East and Africa Mobile Consumer Services
▪ Malaysia Telecommunications
▪ Europe, Middle East and Africa Network Life-Cycle Services
▪ Philippine ICT Market
▪ Europe, Middle East and Africa Unified Communications ▪ Philippine Telecom Market
Software ▪ Thailand Telecommunications Market Overview
▪ European Business Analytics Markets and Strategies ▪ Vietnam ICT Market Overview
▪ European Enterprise Applications and Services
▪ European SaaS and Cloud Services Argentina
▪ European Security Appliance Technologies and Strategies
▪ European Security Products and Strategies IT Markets
▪ Argentina Application Development and Deployment Software:
Verticals Compete
▪ European Enterprise Applications with Vertical Views ▪ Argentina Applications: Compete
▪ European Enterprise Networks with Vertical Views ▪ Argentina Enterprise Infrastructure: Compete
▪ European Storage Systems with Vertical Views ▪ Argentina Imaging Devices: Compete
▪ European Vertical Markets ▪ Argentina IT Services: Compete
▪ Argentina IT Spending Patterns: The Argentina Black Book
(IDC_P9653)
▪ Argentina Personal Systems: Compete
▪ Argentina System Infrastructure Software: Compete
▪ Argentina Telecom: Compete
▪ Argentina Vertical Market Spending Patterns
▪ Argentina: Call and Contact Center Services 2009
▪ Argentina: Call and Contact Center Services 2010
▪ Argentina: Datacenter Services 2009
▪ Argentina: Datacenter Services 2010
▪ Argentina: IT Services Prices 2010
Australia
Hardware & Peripherals
▪ Australia PC Hardware: Compete
▪ Australia Peripherals: Compete
▪ Australia Servers: Compete
IT Market Overview and Perspectives
▪ Australia Enterprise Review
▪ Australia Small and Medium Business Markets
▪ Australia Vertical Markets
IT Services
▪ Australia IT Services Opportunities
▪ Australia Outsourcing and Utility Services
▪ Australia Services: Compete
Software & Communications
▪ Australia Mobile and Wireless Solutions
▪ Australia Next Generation Networks
▪ Australia: Cloud Computing Survey 2009
Page 9 | WWW.IDC.COM

10. LOCAL CONTENT
▪ Brazil: Security Software 2009
Brazil ▪ Brazil: Security Software 2010
▪ Brazil: Storage Software 2009
Hardware/Communications ▪ Brazil: Storage Software 2010
▪ Brazil Enterprise Infrastructure: Compete ▪ Brazil: System Management Software 2009
▪ Brazil Imaging Devices: Compete ▪ Brazil: System Management Software 2010
▪ Brazil System Infrastructure Software: Compete
▪ Brazil Telecom: Compete Vertical Markets
▪ Brazil: Digital Still Camera 2009 ▪ Brazil: Financial Insights IT Investment Trends: Finance 2009
▪ Brazil: Digital Still Camera 2010 ▪ Brazil: Financial Insights IT Investment Trends: Finance 2010
▪ Brazil: Disk Storage Systems 2009 ▪ Brazil: IT Spending by State 2009
▪ Brazil: Disk Storage Systems 2010 ▪ Brazil: IT Spending by State 2010
▪ Brazil: Enterprise Networks 2009 ▪ Government Insights Brazil: IT Investment Trends: Government
▪ Brazil: Enterprise Networks 2010 2008
▪ Brazil: Enterprise Server 2009
▪ Brazil: Enterprise Server 2010
▪ Brazil: Hardcopy Peripherals 2009
Canada
▪ Brazil: Hardcopy Peripherals 2010 Canadian Infrastructure, Telecommunications
▪ Brazil: Mobile Devices 2009 and Networking
▪ Brazil: Mobile Devices 2010
▪ Canadian Infrastructure Solutions
▪ Brazil: Optical Network 2010
▪ Canadian Mobile Solutions
▪ Brazil: PC 2009
▪ Canadian Telecom Market Drivers and Strategies
▪ Brazil: PC 2010
▪ Canadian Telecom Overview
▪ Brazil: Personal Systems: Compete
▪ Brazil: Printer Supplies 2009 Canadian IT Market Overview
▪ Brazil: Printer Supplies 2010 ▪ Canadian Consumer Technology Markets
▪ Brazil: Production Hardcopy Peripherals 2009 ▪ Canadian ICT Executive Service
▪ Brazil: Production Hardcopy Peripherals 2010 ▪ Canadian Small and Medium Business and Channel Partner
▪ Brazil: Security Appliances 2009 Strategies
▪ Brazil: Security Appliances 2010 ▪ Canadian Technology Innovation Watch
▪ Brazil: Telecommunication Services IT Services and Software
▪ Brazil: Volume Server 2009
▪ Canadian Application Services
▪ Brazil: Volume Server 2010
▪ Canadian IT Services Competitive Dynamics
Software/Services ▪ Canadian Strategic Sourcing
▪ Brazil Application Development and Deployment Software: ▪ Canadian Enterprise Applications
Compete
▪ Brazil Applications: Compete
▪ Brazil IT Services: Compete
Chile
▪ Brazil: Application Deployment Software 2009 IT Markets
▪ Brazil: Application Deployment Software 2010
▪ Chile Application Development and Deployment Software:
▪ Brazil: Application Services 2010
Compete
▪ Brazil: Business Intelligence and Analytic Applications 2009
▪ Chile Applications: Compete
▪ Brazil: Business Intelligence and Analytic Applications 2010
▪ Chile Enterprise Infrastructure: Compete
▪ Brazil: Call and Contact Center Services 2009
▪ Chile Imaging Devices: Compete
▪ Brazil: Call and Contact Center Services 2010
▪ Chile IT Services: Compete
▪ Brazil: CRM Applications 2009
▪ Chile Personal Systems: Compete
▪ Brazil: CRM Applications 2010
▪ Chile Telecom: Compete
▪ Brazil: Enterprise Portals 2009
▪ Chile: Datacenter Services 2009
▪ Brazil: Enterprise Portals 2010
▪ Chile: Datacenter Services 2010
▪ Brazil: ERP Applications 2009
▪ Brazil: ERP Applications 2010
▪ Brazil: IT Services 2009 China
▪ Brazil: IT Services 2010
▪ Brazil: Printing Outsourcing Services 2009 Hardware and Telecommunications
▪ Brazil: Printing Outsourcing Services 2010 ▪ China IT Opportunity
▪ Brazil: RDBMS 2009 ▪ China PC Market: Compete
▪ Brazil: RDBMS 2010 ▪ China Telecom Market Opportunities
▪ Brazil: SCM Applications 2009 ▪ China Futurescan
▪ Brazil: SCM Applications 2010
Page 10 | WWW.IDC.COM

11. LOCAL CONTENT
Software and IT Services ▪ Japan Telecommunications Services
▪ China Digital Marketplace ▪ Japan Unified Communications
▪ China Gaming Market Computer Systems and Storage
▪ China IT Security Solutions ▪ Japan Datacenter Infrastructure
▪ China Services Market ▪ Japan Datacenter Outsourcing Forecast 2010-2014 and 2009
▪ China Software Market Review
▪ Japan Datacenter Services Forecast and Analysis 2008-2012:
Denmark Customer Segment and Geography
▪ Japan Enterprise Servers Needs and Strategy
IT Market Overview ▪ Japan PC Channel Satisfaction Survey 2009
▪ Denmark: BI and Analytical Applications ▪ Japan Personal Computing
▪ Denmark: BPO Services ▪ Japan Storage Solutions
▪ Denmark: Enterprise Mobility ▪ Japan Storage Systems
▪ Denmark: ERP Services and Software ▪ Japan Virtual Client Computing
▪ Denmark: IP Communications Japan IT Market Overview
▪ Denmark: IT Services ▪ Japan Economic Crisis Response: Japan Vertical Market: IT
▪ Denmark: IT Services 1H Spending 2008-2012 Forecast Update
▪ Denmark: Outsourcing ▪ Japan Economic Crisis Response: Japan Vertical Market: IT
▪ Denmark: Project Services Spending by Company Size 2008-2012 Update
▪ Denmark: SMB Markets ▪ Japan Small and Medium Business Markets
▪ Denmark: Software ▪ Japan Special User Survey 1Q2009: Impact of Worldwide
▪ Denmark: Vertical Markets Economic Crisis on Japan IT Spending
▪ Japan Special User Survey 2Q2009: Impact of World
Finland Economic Crisis on Japan IT Spending
▪ Japan Vendor Business Portfolio and Strategies
IT Market Overview ▪ Japan Vertical Market: IT Spending 2009-2013 Forecast and
▪ Finland: BI and Analytical Applications First Half 2009 Analysis
▪ Finland: BPO Services ▪ Japan Vertical Market: IT Spending 2009-2013 Forecast
▪ Finland: Enterprise Mobility Update: Government Packages
▪ Finland: IP Communications ▪ Japan Vertical Market: IT Spending 2010-2014 Forecast and
▪ Finland: IT Services Second Half 2009 Analysis
▪ Finland: IT Services 1H ▪ Japan Vertical Market: IT Spending by Company Size 2009-
▪ Finland: Outsourcing 2013 Forecast and 1H 2009 Analysis
▪ Finland: Project Services ▪ Japan Vertical Market: IT Spending by Company Size 2009-
▪ Finland: SMB Markets 2013 Forecast Update: Government Packages
▪ Finland: Software ▪ Japan Vertical Market: IT Spending by Company Size 2010-
▪ Finland: Vertical Markets (IDC_P18693) 2014 Forecast and Second Half 2009 Analysis
Services
India ▪ Japan Compliance Assurance and Infrastructure Solutions
▪ Japan Datacenter Services: 2010-2013 Forecast and Market
IT Markets Analysis: Customer Segment and Geography
▪ India: Identifying Opportunities in the Current Economic ▪ Japan Datacenter Outsourcing Forecast 2010-2014 and 2009
Scenario 2009 Review
▪ India IT and Telecommunications Markets ▪ Japan Enterprise Applications and Solutions
▪ India: Annual Point of Sale Terminal and Printer Market 2008 ▪ Japan IT Services Opportunities and Contenders
▪ Sri Lanka Telecommunications Overview 2010 ▪ Japan Outsourcing
▪ Bangladesh Telecommunications Overview 2010 ▪ Japan Services
▪ Japan Technologies and Services Evolution
Japan Software
▪ Japan Compliance Assurance and Infrastructure Solutions
Communications ▪ Japan SaaS and Cloud Services
▪ Japan Carrier Managed Services ▪ Japan Security Products and Services
▪ Japan Carrier Network Infrastructure ▪ Japan Software Infrastructure and Tools
▪ Japan Communications Networks ▪ Japan Software Infrastructure and Usage
▪ Japan Telecommunications Equipment ▪ Japan Software Integration
▪ Japan Telecommunications Market Overview
Page 11 | WWW.IDC.COM

12. LOCAL CONTENT
▪ Nordic: Consumer Survey 2007: Purchasing Processes and
Korea Channel Preferences
▪ Nordic: Consumer Survey 2007: Winning Technologies in the
IT Markets Digital Home
▪ Korea Enterprise Systems ▪ Nordic: Consumer Survey 2008: Personal Communication -
▪ Korea ICT Market Attitudes and Behaviour
▪ Korea Networks and Communications ▪ Nordic: Consumer Survey 2008: Purchasing Processes and
▪ Korea Personal Computing Channel Preferences
▪ Korea Services ▪ Nordic: Consumer Survey 2008: Winning Technologies in the
▪ Korea Software Digital Home
▪ Korea Storage Systems ▪ Nordic: ERP Software and Services Forecast and Analysis 2007-
2011
Mexico ▪ Nordic: IT Investment Guide 2007: Automation of Processes -
IT Reality is Increasingly Virtual
IT Markets ▪ Nordic: IT Investment Guide 2007: Business Needs In Search
▪ Mexico Application Development and Deployment Software: of Software Technologies
Compete ▪ Nordic: IT Investment Guide 2007: Communications - The
▪ Mexico Applications: Compete Mobility Wave is Upon Us
▪ Mexico Enterprise Infrastructure: Compete ▪ Nordic: IT Investment Guide 2007: Motives for Outsourcing
▪ Mexico Imaging Devices: Compete Change!
▪ Mexico IT Services: Compete ▪ Nordic: IT Investment Guide 2008: Enterprise Applications -
▪ Mexico Personal Systems: Compete The Future of Software Redefined
▪ Mexico System Infrastructure Software: Compete ▪ Nordic: IT Investment Guide 2008: In The Mind of an
▪ Mexico Telecom: Compete Outsourcing Customer!
▪ Mexico: IT Spending by State 2009 ▪ Nordic: IT Investment Guide 2008: Infrastructure Management
▪ Mexico: IT Spending by State 2010 and Processes: Basis for Growth
▪ Mexico: Printing Outsourcing Services 2009 ▪ Nordic: IT Investment Guide 2008: Mobility and IP: A Beautiful
▪ Mexico: Printing Outsourcing Services 2010 Couple
▪ Nordic: SOA - The Link Between IT and Business
Netherlands
Norway
Market Overview
▪ Netherlands IT Market Navigator IT Markets
▪ Netherlands Telecom and Internet ▪ Norway: BI and Analytical Applications
▪ Netherlands: IT Services ▪ Norway: BPO Services
▪ Netherlands: Software ▪ Norway: Enterprise Mobility
▪ Netherlands: Vertical Markets ▪ Norway: IP Communications (IDC_P18711)
▪ Norway: IT Services (IDC_P18712)
▪ Norway: IT Services 1H (IDC_P18713)
New Zealand ▪ Norway: Outsourcing (IDC_P18714)
▪ Norway: Project Services (IDC_P18715)
Hardware & Communications
▪ Norway: SMB Markets (IDC_P18718)
▪ Zealand Infrastructure: Compete
▪ Norway: Software (IDC_P18719)
▪ Zealand Monitors: Compete
▪ Norway: Vertical Markets (IDC_P18708)
▪ Zealand Network Equipment: Compete
▪ Zealand Peripherals: Compete
▪ Zealand Telecommunications Market Peru
Software & IT Services IT Markets
▪ Zealand Business Enablement: IT Services ▪ Peru Application Development and Deployment Software:
▪ Zealand IT Spending: SMB and Vertical Markets Compete
▪ Zealand Services: Compete ▪ Peru Applications: Compete
▪ Zealand Software: Compete ▪ Peru Enterprise Infrastructure: Compete
▪ Peru Imaging Devices: Compete
Nordic ▪ Peru IT Services: Compete
▪ Peru Personal Systems: Compete
IT Markets ▪ Peru Telecom: Compete
▪ Nordic: Analytic Applications and Business Intelligence Tools
▪ Nordic: Consumer Survey 2007: Personal Communication -
Attitudes and Behaviour
Page 12 | WWW.IDC.COM

13. LOCAL CONTENT
▪ Sweden: Project Services
Russia ▪ Sweden: SMB Markets
▪ Sweden: Software
IT Markets ▪ Sweden: Vertical Markets
▪ Russia: Network and System Management Software 2008-2012
Forecast and 2007 Vendor Shares
▪ Russia: Security Software 2009-2013 Forecast and 2008 Vendor Taiwan
Shares
▪ Russia: Storage Software 2008-2012 Forecast and 2007 Vendor IT Markets
Shares ▪ Taiwan Disk Storage Systems: Compete (IDC_P10122)
▪ Taiwan Enterprise Server: Compete (IDC_P10237)
▪ Taiwan Laser Printer and MFP Market (IDC_P10739)
Sweden
IT Markets
▪ Sweden: BI and Analytical Applications
▪ Sweden: BPO Services
▪ Sweden: Enterprise Mobility
▪ Sweden: IP Communications
▪ Sweden: IT Services
▪ Sweden: IT Services 1H
▪ Sweden: Outsourcing
IDC YOUR MOST TRUSTED RESOURCE
Customized Service
The Global Manufacturing IT Advisor team responds Inquiry Hours
to your time-critical research and inquiry needs Based on the terms of your contract, you will also be
quickly and efficiently. provided with a pool of inquiry hours. Aside from speaking
with IDC analysts, these hours may be applied toward:
▪ Consulting engagements
Dedicated Analyst-Account Manager ▪ Event registrations
As a client of the Global Manufacturing IT Advisor, you are ▪ Custom telebriefings
immediately assigned a dedicated Analyst Account Manager. ▪ Onsite analyst presentations
This individual:
▪ Acts as your single point of contact for all IDC information IDC.com
▪ Is dedicated to understanding your changing research IDC’s personalized site, My IDC, allows instant access to our
needs most up-to-date information, research, press releases and
▪ Proactively leverages the IDC resources best suited to your other analyst publications anytime, anywhere. IDC.com offers:
immediate and ongoing research requirements ▪ One-click access
▪ Consistently addresses your IT needs in a timely manner ▪ Dynamic web content with powerful advanced search and
display features
Analyst Access ▪ Automatic notification of new research
▪ Extends your in-house planning and market intelligence ▪ Corporate administration tools
▪ Enables you to get strategic and tactical advice on ▪ PDF documents and Excel files for easy download
horizontal IT or Manufacturing specific markets, and printing
companies, technologies, and products
▪ Provides third-party validation Events
▪ Direct access to more than 1,000 research analysts IDC events cover the hottest trends shaping the IT and
worldwide through your AAM communications industries. As a Global Manufacturing IT
Advisor client, you will be invited to participate in conferences,
Web conferences, breakfast briefings, complimentary webcasts/
telebriefings, and other IDC events held throughout the year,
including the premiere annual IDC event, Directions.
Page 13 | WWW.IDC.COM

14. IDC YOUR MOST TRUSTED RESOURCE
Additional Offerings
IT Advisory Tools:
The IDC suite of pricing products has helped over 60% of the Fortune 500 companies save millions of dollars on
their IT hardware acquisitions. Whether purchasing or leasing new or used technology, evaluating previously
purchased technology, liquidating IT assets or identifying forecasted values, IDC covers the full spectrum of
pricing information you need to lower TCO and increase ROI for the time you own and/or use technology.
Smart Analysis SmartBuy
Exacting peer pricing benchmarks and cost management Industry Standard for online IT hardware pricing tool
insights ▪ Comprehensive – over 100,000 products tracked globally
▪ Determine market price trends and potential for savings ▪ Click of a button price checks
▪ Prioritize highest-impact savings areas ▪ Daily price updates
▪ Determine peer price performance ranges and where your ▪ Used by hundreds of companies to reduce spot buy pricing
company exists
▪ Determine how to implement and structure ongoing best- Smart Fair Market Values
price benchmarks Industry standard for Fair Market Value Benchmarking
▪ Minimize external and internal cycles with proven market ▪ Save millions on end of lease purchasing
results and goals ▪ Most accurate data ensures best pricing
▪ Forecast and manage future cost measures and cost modeling ▪ Used in hundreds of leasing deals
▪ Used for EOL purchasing, audits, asset management, or
SmartIndex IT financial planning
Industry standard for IT Hardware Price Benchmarks ▪ IDC is the only recognized industry 3rd party for FMV
▪ Save millions on IT hardware purchasing benchmarks
▪ Integrated into over 1,000 company and government
agreements
▪ Guaranteed price assurance
▪ Worldwide offering
▪ Cited as an industry best practice by many Fortune 500
companies
IDC Insights:
IDC Insights companies focus on technology-enabled business
innovations within FIVE ADDITIONAL industries: Energy, Financial
Services, Retail, Government, and Health. IDC Insights research
assesses the impact of IT investments on business processes by
developing business cases, best practices, and benchmarking research
to help executives to benchmark against peers and justify IT
investments. In addition, IDC Insights provide research on emerging
technologies to help executives drive technology-enabled business
innovation. IDC Insights leverage more than 46 years of IDC research
methodologies and processes yet they are agile start-ups with a
global footprint.
▪ IDC Manufacturing Insights ▪ IDC Retail Insights
▪ IDC Energy Insights ▪ IDC Government Insights
▪ IDC Financial Insights ▪ IDC Health Insights
Page 14 | WWW.IDC.COM

15. The Global Manufacturing IT Advisor helps clients gain insight into
IT to help develop sound technology strategies as well as improve
manufacturing processes.
Using IDC, you receive direct, actionable advice with insight gathered from a combination
of rigorous primary research, in-depth analysis, and client interaction. Business professionals
from around the globe rely on IDC for clarification, validation, and guidance.
IDC assesses IT, analyzes vendors and products, and interprets market trends to support
strategic planning, business development and technology decision-making.
We provide fact based research, benchmarks, best practices, and business cases for using
information technology.
This service’s comprehensive approach supports our clients horizontal IT needs as well as
industry specific advice for manufacturing. IDC is the foremost global market intelligence
and advisory firm with more than 1,000 analysts with coverage in 110 countries. IDC is a
subsidiary of IDG, the world’s leading IT media, research, and exposition company.
IDC’S RESEARCH ASSETS ARE DISTRIBUTED AROUND THE WORLD
EMEA Asia/Pacific
IDC’s 1,000 analysts 24% 27%
are located in all regions
around the world
North America
49%
Page 15 | WWW.IDC.COM

16. IDC Worldwide Locations
NORTH AMERICA ASIA PACIFIC EUROPE CENTRAL AND MIDDLE EAST LATIN AMERICA
California Australia Austria EASTERN AND AFRICA Argentina
Colorado China Denmark EUROPE Emirates Brazil
Florida Hong Kong France Bulgaria Israel Chile
Massachusetts India Germany Croatia South Africa Colombia
New Jersey Indonesia Ireland Czech Republic Turkey Mexico
New York Japan Italy Hungary United Arab Peru
Ohio Korea Netherlands Poland Venezuela
Virginia Malaysia Portugal Romania
New Zealand Spain Russia
Canada Philippines Sweden
Singapore United Kingdom
Taiwan
Thailand
Vietnam
Corporate Headquarters, 5 Speen Street, Framingham, MA 01701, 508-872-8200
www.idc.com | www.idc-mi.com