Manual Corporate Identity PT. Royal Mitra Teknologi

1. Manual Corporate Identity
2014

2. Table Of Content
PT. ROYAL MITRA TEKNOLOGI I Manual Corporate Identity 01.
01.Table Of Content
02.Introduction | about Logo
03.The Logo
03.Structure & Layout
04.Corporate Colours
05.Logo Colours
06.Incorect Usage The Logo
07.Typeface/font
08.Stationary Set
08.Namecard
09.Letterhead
10.Report Cover

3. Introduction
PT. ROYAL MITRA TEKNOLOGI I Manual Corporate Identity 02.
About Logo
Corporate Identity of PT.Royal Mitra Teknologi is a powerful and unifying strategy for communicating the VALUE, TRUST and
LEADERSHIP PT.Royal Mitra Teknologi. We earn loyalty and respect when we effectively communicate and reinforce the
PT.Royal Mitra teknologi brand.
When PT.Royal Mitra Teknologi is consistently recognized for these characteristics, we build our familiarity and leadership.
This, in turn, increases the value of our brand, bringing benefits to all of our stakeholders.
This Corporate Identity Manual introduces Corporate Identity of PT.Royal Mitra Teknologi to all our stakeholders. It outlines
the principles on how Brand Identity of PT.Royal Mitra Teknologi is expressed to instill familiarity, to reinforce experience
and to protect our equity.
For those who communicate the Brand Identity of PT.Royal Mitra Teknologi, this manual provides useful tools to guide our
creative expression. It facilitates consistency and clarity in delivering our brand promise and messaging through total
communications with all our stakeholders.
Basic Concepts and Signification
Corporate identity are inspiring by royal shield with value elegantly, futuristic,
solid impression and balance which became the fundamental, stability while
exuding confidence.
Identity that describes the professional spirit and strength that could compete
to vbe the leading and reliable companies, by providing services / products are
the best and high value.

4. Logogram
Logotype
The Logo
PT. ROYAL MITRA TEKNOLOGI I Manual Corporate Identity 03.
Structure & layout
Full Signature
Adressline1adressline2adressline3adressline4
Tel.(021)1234234 Fax.(021)1234234sell.+621234234
email.sample@sample.com URL.www.sample.com
Alternative1
Alternative2

5. The Logo Corporate Colour
PT. ROYAL MITRA TEKNOLOGI I Manual Corporate Identity 04.
C M Y K
R G B
C M Y K
R G B
C M Y K
R G B
C M Y K
R G B
C M Y K
R G B
C M Y K
R G B
Colors play an important role in communicating our brand promise. The corporate
colors are part of our brand identity system. The colors must be used as much as
possible.
C M Y K
R G B
Stroke
16 0 7 0
212 237 237
97 67 23 6
0 89 138
2 18 90 0
251 254 52
Gradient
#D4EDED
#B96E2B #A0957F
#414042
#5D5E61
#00598A #FBCC34
23 62 99 8
185 110 43
39 36 51 3
160 149 127
63 54 51 24
93 94 97
68 62 58 46
65 64 66

6. The Logo
PT. ROYAL MITRA TEKNOLOGI I Manual Corporate Identity 05.
Reverse logo on dark backgroundFull color logo on light background
Black and white logo on light
background
Grayscale logo on light
background
Solid color logo on dark
background
Solid color logo on light
background
Logo Colors

7. The Logo
PT. ROYAL MITRA TEKNOLOGI I Manual Corporate Identity 06.
Incorect Usage the logo
PT.ROYAL MITRA TEKNOLOGI Logo must always be applied in its correct forms, colors and
sizes as specified in the guideline. Incorrect usage of the logo risks its consistency in
appearance.
Do not distort or adjust the
proportions of the logo.
X Do not modify the artwork
or substitute it with
another typeface.
X Do not add any special
effects.
X Do not alter the color
specifications of the logo.
X
PT. ROYAL MITRA TEKNOLOGI
Do not eliminate any
elements of the logo.
X Do not change the position
of the elements of the logo.
X Do not place logo
on patterned or busy
background.
X Do not rotate the logo.X
All components of logo may only be used in their full integrity. They may not be
used individually.

8. The Logo
PT. ROYAL MITRA TEKNOLOGI I Manual Corporate Identity 07.
Font/Typeface
As with Corporate Colours, the fonts are integral part of visual identity. The following font
are to be used in all official documents or communication.
Olney Light (14pt)
ABCDEFGHAIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890.:,:(?!/&)
Calibri (14pt) Ligt
ABCDEFGHAIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890.:,:(?!/&)
Calibri (14pt) Regular
ABCDEFGHAIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890.:,:(?!/&)
Calibri (14pt) Bold
ABCDEFGHAIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890.:,:(?!/&)
Calibri (14pt) italic
ABCDEFGHAIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890.:,:(?!/&)
Calibri (14pt) italic
ABCDEFGHAIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890.:,:(?!/&)

9. Tel.(021)1234234
Fax.(021)1234234
sell.+621234234
email.sample@sample.com
Adressline1
adressline2
adressline3
adressline4
Fullname
Unit/departement/division
Stationary Set
PT. ROYAL MITRA TEKNOLOGI I Manual Corporate Identity 08.
namecard
Card size:
width: 90mm height: 55mm
Name
Size: 10 points
Font: calibri
Designation & Unit/Department/Division
Size: 10 points
Font: calibri italic
Address/Tel/Email/URL
Size: 9 points
Font: calibri light
90mm
55mm

10. Stationary Set
PT. ROYAL MITRA TEKNOLOGI I Manual Corporate Identity 09.
Letterhead & envelope
Registeredletter
SampleCompanyLtd.
000SampleStreet
POBox000
SampleTown0000
SubjectA4letterheadtemplate
Date23.05.2008
Tel+0000000-00000
Mobile+000000000000
E-mailjoe.sample@BMWClubxy.com
DearMr.Example
ThisisthetemplateoftheletterheadoftheofficialBMWClub.ThetypefaceusedisArial10.5pt
with12.5ptlinespacing.Thistextisso-calleddummytextandhasnomeaning.Thisdummytext
isnotmeanttoberead.Itsonlypurposeistodemonstratethesize,colourandpositionofthetext
withinthecorrectformat.ThetypefaceusedisArial10.5ptwith12.5ptlinespacing.Thistextis
so-calleddummytextandhasnomeaning.
Thistextisso-calleddummytextandhasnomeaning.Thisdummytextisnotmeanttoberead.
Itsonlypurposeistodemonstratethesize,colourandpositionofthetextwithinthecorrectformat.
Thistextisso-calleddummytextandhasnomeaning.Thisdummytextisnotmeanttoberead.Its
onlypurposeistodemonstratethesize,colourandpositionofthetextwithinthecorrectformat.
Yourssincerely,
JoeSample
adressline2
adressline3
adressline4
Tel.(021)1234234
Fax.(021)1234234
sell.+621234234
email.sample@sample.com
110mm
220mm
Tel.(021)1234234 Fax.(021)1234234sell.+621234234
email.sample@sample.com URL.www.sample.com
Adressline1adressline2adressline3adressline4
Size A4

11. Stationary Set
PT. ROYAL MITRA TEKNOLOGI I Manual Corporate Identity 10.
Report Cover
size:
A4
Tel.(021)1234234 Fax.(021)1234234sell.+621234234
email.sample@sample.com URL.www.sample.com
Adressline1adressline2adressline3adressline4

12. 2014