Marse focuses on managing emergent and higher goals, not using targets or financial motivation. He believes that if you offer rewards, the goal becomes obtaining the reward rather than the goal itself. Marse also advocates making people's jobs dynamic to keep them engaged.

2. ?
Why

6. Mar$e

12. Manage
emergent
and
higher
goals
Do
not
use
targets
and
financial
mo$va$on
“if
you
offer
a
reward
to
the
people,
the
goal
becomes
the
reward”

16. Make
people’s
jobs
dynamic

19. www.jurgenappelo.com
www.noop.nl
/www.management30.com
Jurgen
Appelo

20. slideshare.net/jefersonm
twitter.com/jefersonm
github.com/jefersonm