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The document provides tips on how to innovate, noting that innovation is necessary for organizational survival and growth. It identifies common barriers to innovation like fear of failure and an unwillingness to take risks. The document recommends cultivating a culture that encourages risk-taking and accepts both success and failure. It also suggests techniques for generating new ideas like brainstorming, design thinking, and using Google's design sprint process to take ideas from conception to prototyping in just five days.








