This document discusses IBM's Managed Backup Cloud Services. It highlights key benefits such as pay-as-you-use pricing, scalability, reduced costs, and high performance. It notes that the cloud-based solution can reduce total cost of ownership by up to 40% compared to on-premise solutions. It also claims backup success rates of 99% with 24/7 access to IBM experts, compared to typical success rates of 60-85% for other solutions. The document promotes IBM's Managed Backup Cloud as improving service levels and reducing costs and capital expenditures for businesses.

1. © 2010 IBM Corporation
Business Continuity and Resiliency Services
Managed Backup Cloud Services
September 2010

2. © 2010 IBM Corporation
Business Continuity and Resiliency Services
Pay-as-you-use pricing model
No long-term architectural investments
Scalability and automation to handle growth
Flexibility to meet changing requirements
High levels of performance and reliability
Reduced costs for deploying new services
Comprehensive reporting capabilities
IBM’s Managed Backup Cloud Services
Cloud Computing:
A style of computing
where scalable and
elastic IT-enabled
capabilities are
provided "as a service"
to external customers
using Internet
technologies*

3. © 2010 IBM Corporation
Business Continuity and Resiliency Services
Addressing the Challenge of Backup…via the Cloud
Reduce and Manage Data Protection Costs
As data footprints grow, companies need to control costs
Managed Backup Cloud can reduce the total cost of ownership by
up to 40% and avoid capital investments
Managed Backup Cloud is highly scalable to meet growing needs
without additional capital investments
Improve Quality of Service
Industry backup and restore success rates range from 60 – 85%*
Managed Backup Cloud consistently delivers 99% success rates
with 24x7 access to IBM experts
* Source: Gartner. ESG 2008
IBM Managed Backup Cloud can reduce TCO by up to 40% and improve service
levels by up to 30% without requiring the client to increase staffing or capital expense
Businesses are increasingly vulnerable to data loss with shrinking
budgets and the need for increased service levels
3

4. © 2010 IBM Corporation
Business Continuity and Resiliency Services
In house solutions may not yield expected success rates
Hardware and Software drive the major areas for annual backup TCO and also
account for the majority of causes of backup failures.
Annual TCO of Backup
Solutions
Managed Backup Cloud can near-eliminate the ‘Causes’ and reduce the Costs

5. © 2010 IBM Corporation
Business Continuity and Resiliency Services
Managed Backup Cloud delivers significant ROI for
clients over a three-year period
ROI vs. DIY realized via Savings from:
No Upfront Investment
• Large initial hardware capital
expenditure avoided
• No Software licensing/upgrades
Infrastructure utilization more
efficient within the cloud
Resources for backup operations/
support can be re-purposed
Additional ROI value of enhanced
data availability due to higher
backup success rate
5
Source: IBM Analysis & Software company questionnaire
Note: Recurring costs vary by region and customer election.

6. © 2010 IBM Corporation
Business Continuity and Resiliency Services
• Supervises and directs all activities regarding
maintenance and support of services and
infrastructure
• Proactively monitors
•Health of infrastructure devices
•Overall system activity
•Events and tasks
• Handles system-generated alerts and requests from
Clients
• Follows carefully documented procedures covering all
aspects of service operations, including
•SLA tracking
•Escalation methods
•Communication paths
•Change management
24X7 Global Operations Center

7. © 2010 IBM Corporation
Business Continuity and Resiliency Services
Slide 7
Comprehensive Portal and Reporting Capabilities
• Web-based, multi-lingual reporting
• Aggregate monthly and daily totals
• Search by date range
• View information in Volume or Event
Count
• View information from Backup or Restore
events
• View specific information such as:
computer name, IP address, number GB
transferred, elapsed time for the transfer,
and success factor.
• View status of specific devices by active,
suspended, and stopped.
• Provisioning and Support
• Graphical or tabular reports
• Alert notifications
• Monthly SLA Reporting