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Costa
                                  Rica
                          Proyecto Impacto III
                  Professor: Francisco Astorga


Amelia Carolina Jaquez González
   Orlando Bustamante Pérez
   Marisol Hernández Ibarra
 Ma. Lourdes Verdugo Inzunza
  Ninfa Leticia Gaxiola Godoy
  Indra Sarahí Núñez Sánchez
Fast Facts
• Monetary Unit:
Colón.
• Major Industries:
Food
processing, textiles, clothing, co
nstruction materials.
• Primary Trading Partners:
United States, the
Netherlands, Guatemala, Japan
, Mexico and Brazil
Fast Facts
• Key Exports:
Manufactured
products, coffee, bananas, tex
tiles and sugar.


                            • Key Imports:
                            Raw materials, consumer
                            goods, capital equipment
                            and petroleum.
Fast Facts
          Major Cities:
          • San José (Capital)
          • Alajuela
          • Cartago

       Ethnic Groups:
       • Caucasian- Spanish/Indian
         mix: 95 %
       • Black: 3%
       • Indian: 1%
       • Chinese: 1%
Fast Facts
Primary religions:                                    Evangelical
• Roman Catholic: 77%                                 Protestant, Other
                                                      protestant and
• Evangelical                                         Jenovah's Witness
  Protestant, other protestant                        Roman Catholic
  and Jenovah’s Witness: 13%

                                         Language
                                 • Spanish official language
                                 • English is used in the
                                   bigger cities and by
                                   businesspeople.
Reducing
Communication Noise
Greatings
 • Common greetings:
 -Buenos días (Good morning)
 -Buenas tardes (Good afernoon)
 -Buenas noches (Good evening)

                             • Men shake hands (To everyone in the group)
                             • Women usually give a light kiss on the cheek
                             • Called as “ticos” by other Central Americans (even
                               by themselves) is because they use it as a suffix.


• Typical titles: Señor, Señora and Señorita
• Don and Doña followed by the first name are used for
  respect and authority
• First name are used among friends, coworkers and
  subordinates
Greatings
 People stand very
close to each other
   when talking



                      Bring plenty of business
                       cards, printed in both
                        Spanish and English
Conversation
They love to talk about their
beautiful country:
• Rainforests                                                  Ecoturism
• Volcanoes                                                      is very
• Nature preserves                                              popular

  Football is the most
       popular sport
                       Television programs and
                        movies from the US are    Eye contact
                                        popular     and also
                                                    they use
                                                   their hands a lot
                                                    when they talk
Sensitivies




  Ticos avoid confrontation
       where possible
Key Negotiationg
        Pointers
Key Negotiationg Pointers
       Make prior
       appointments and
       reconfirm before
       arrival
                          Be punctual
                          even though
                          your
                          counterpart
                          may be arrive
   Be gracious and        later
      courteous
Day-to-day pointers
Day-to-day pointers
• Be well prepared and
  organized.
• Know your counterpart before
  the approach.
• Show respect

                     •   Be patient
                     •   Don’t mistake graciousness
                     •   Contact is very important
                     •   Have the information bilingual
Day-to-day pointers
• Business Entertainment Guidelines
  – Socialize

  – Business entertainment
  in restaurants.

                               – Send a thank you note

                             – Expect a lot of gift given
Day-to-day pointers
• Table manners and food
  – Casado (rice, beans, eggs, meat, and
    plantain) is a typical lunchtime meal.

             – Coffee is enjoy by ticos of all ages.



  – A 10 percent tip is usually included in the
    bill.
Gender Issues
Gender issues
• International businesswomen
  can expect better treatment
  than in the rest of Latin
  America.
• Most women have not
  traditionally worked outside
  the home.
• Women maintain their own
  identity in legal and business
  matters.
Important Things
Important things
• Has a policy of nonintervention
 in the affair of foreing goverments.

       • Has one of the best medical and
       education system in Latin America.


• Ecoturism – Costa Rica`s
protected areas.
Mexican Enterprises in Costa Rica
Videos
• http://www.youtube.com/watch?v=4JsMfpkAJ
  Bw
• http://www.youtube.com/watch?v=S1t_oniGV
  po
• http://www.youtube.com/watch?v=8r41szn_q
  c4
Resources

Acuff, Frank L. How to Negotiate Anything with
   Anyone Anywhere around the World. New
   York: American Management
   Association, 1993. Print.

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Making Business in Costa Rica

  • 1. Costa Rica Proyecto Impacto III Professor: Francisco Astorga Amelia Carolina Jaquez González Orlando Bustamante Pérez Marisol Hernández Ibarra Ma. Lourdes Verdugo Inzunza Ninfa Leticia Gaxiola Godoy Indra Sarahí Núñez Sánchez
  • 2. Fast Facts • Monetary Unit: Colón. • Major Industries: Food processing, textiles, clothing, co nstruction materials. • Primary Trading Partners: United States, the Netherlands, Guatemala, Japan , Mexico and Brazil
  • 3. Fast Facts • Key Exports: Manufactured products, coffee, bananas, tex tiles and sugar. • Key Imports: Raw materials, consumer goods, capital equipment and petroleum.
  • 4. Fast Facts Major Cities: • San José (Capital) • Alajuela • Cartago Ethnic Groups: • Caucasian- Spanish/Indian mix: 95 % • Black: 3% • Indian: 1% • Chinese: 1%
  • 5. Fast Facts Primary religions: Evangelical • Roman Catholic: 77% Protestant, Other protestant and • Evangelical Jenovah's Witness Protestant, other protestant Roman Catholic and Jenovah’s Witness: 13% Language • Spanish official language • English is used in the bigger cities and by businesspeople.
  • 7. Greatings • Common greetings: -Buenos días (Good morning) -Buenas tardes (Good afernoon) -Buenas noches (Good evening) • Men shake hands (To everyone in the group) • Women usually give a light kiss on the cheek • Called as “ticos” by other Central Americans (even by themselves) is because they use it as a suffix. • Typical titles: Señor, Señora and Señorita • Don and Doña followed by the first name are used for respect and authority • First name are used among friends, coworkers and subordinates
  • 8. Greatings People stand very close to each other when talking Bring plenty of business cards, printed in both Spanish and English
  • 9. Conversation They love to talk about their beautiful country: • Rainforests Ecoturism • Volcanoes is very • Nature preserves popular Football is the most popular sport Television programs and movies from the US are Eye contact popular and also they use their hands a lot when they talk
  • 10. Sensitivies Ticos avoid confrontation where possible
  • 11. Key Negotiationg Pointers
  • 12. Key Negotiationg Pointers Make prior appointments and reconfirm before arrival Be punctual even though your counterpart may be arrive Be gracious and later courteous
  • 14. Day-to-day pointers • Be well prepared and organized. • Know your counterpart before the approach. • Show respect • Be patient • Don’t mistake graciousness • Contact is very important • Have the information bilingual
  • 15. Day-to-day pointers • Business Entertainment Guidelines – Socialize – Business entertainment in restaurants. – Send a thank you note – Expect a lot of gift given
  • 16. Day-to-day pointers • Table manners and food – Casado (rice, beans, eggs, meat, and plantain) is a typical lunchtime meal. – Coffee is enjoy by ticos of all ages. – A 10 percent tip is usually included in the bill.
  • 18. Gender issues • International businesswomen can expect better treatment than in the rest of Latin America. • Most women have not traditionally worked outside the home. • Women maintain their own identity in legal and business matters.
  • 20. Important things • Has a policy of nonintervention in the affair of foreing goverments. • Has one of the best medical and education system in Latin America. • Ecoturism – Costa Rica`s protected areas.
  • 22.
  • 23.
  • 24. Videos • http://www.youtube.com/watch?v=4JsMfpkAJ Bw • http://www.youtube.com/watch?v=S1t_oniGV po • http://www.youtube.com/watch?v=8r41szn_q c4
  • 25. Resources Acuff, Frank L. How to Negotiate Anything with Anyone Anywhere around the World. New York: American Management Association, 1993. Print.